42:I[185,["/_next/static/chunks/08z4tkzvltetr.js","/_next/static/chunks/121~yigv24_j6.js","/_next/static/chunks/0jo3du-icy6v2.js","/_next/static/chunks/15cy49d~_zsjj.js","/_next/static/chunks/0..ktetnpeix7.js","/_next/static/chunks/0_htf5~kl..m1.js","/_next/static/chunks/0i6hzvr84kc1r.js"],"SendEmailButton"] 48:I[45269,["/_next/static/chunks/08z4tkzvltetr.js","/_next/static/chunks/121~yigv24_j6.js","/_next/static/chunks/0jo3du-icy6v2.js","/_next/static/chunks/15cy49d~_zsjj.js","/_next/static/chunks/0..ktetnpeix7.js","/_next/static/chunks/0_htf5~kl..m1.js","/_next/static/chunks/0i6hzvr84kc1r.js"],"SignupCTA"] 3b:["$","h1",null,{"className":"max-w-[22ch] font-display text-[clamp(32px,4.5vw,48px)] font-medium leading-[1.05] tracking-[-0.02em] text-[color:var(--fg-1)] text-balance","children":"How to Persuade Yourself Into the Person You Want to Be (w/ Jay Heinrichs)"}] 3c:["$","div",null,{"className":"flex flex-wrap items-center gap-x-4 gap-y-1 font-mono text-[12px] uppercase tracking-[0.1em] text-[color:var(--fg-3)]","children":[["$","time",null,{"dateTime":"2026-05-18T10:30:00.000Z","children":"May 18, 2026"}],["$","span",null,{"aria-hidden":true,"children":"·"}],["$","span",null,{"children":"00:55:32"}],false]}] 43:T542,

What if the reason you keep falling back on old habits isn't a lack of discipline — but a failure of persuasion?

In this episode, we sit down with New York Times bestselling author Jay Heinrichs to explore how ancient rhetoric holds the secret to becoming the person your best self already believes you can be.

You'll discover Aristotle's three-part framework for identity — craft, caring, and cause — and why shifting your self-talk from past-tense shame to future-tense action is the single most powerful lever for lasting change.

👉🏼 Get the full Listener's Guide here

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44:T40c,

Most people aren't stuck because they lack information. They're stuck because they know what to do and can't quite do it consistently. The slow drift keeps winning.

Chasing Excellence is for people who are already trying — working out, eating well, staying positive — but find themselves in the one-good-week, one-bad-week cycle.

Ben Bergeron, Patrick Cummings, and a crew of authors, thinkers, and doers explore the five factors of health — how we eat, move, think, connect, and rest — and what it actually takes to crowd out the drift and build the life you keep almost living.

New episodes every Monday and Thursday.

Beyond the podcast: the Chase Club brings together a crew for daily lessons, monthly challenges, and the real work of crowding out the drift. The ChaseTracker app helps you track the Five Factors daily.