
Hosted by Jim Chester and Luke Millett · EN
Chiro Hustle Podcast is a business, mindset, and marketing podcast for chiropractors who want more—from their practices, their profession, and themselves.
Hosted by James Chester and produced by Luke Millett, Chiro Hustle delivers real conversations with chiropractors, entrepreneurs, and industry leaders who are actively building successful, principled practices. This is not theory or recycled advice. It’s practical insight from people who have done the work and continue to push chiropractic forward.
Each episode explores what it actually takes to succeed in today’s chiropractic landscape—practice growth, branding, leadership, systems, patient communication, and personal development. Just as important, Chiro Hustle tackles the mindset behind success: discipline, consistency, accountability, and the willingness to stand for chiropractic without apology.
The podcast respects chiropractic’s roots while addressing modern business realities. Whether you’re straight, mixer, cash-based, insurance-based, or somewhere in between, the mission is the same: help chiropractors build influence, impact, and long-term sustainability without compromising their values.
Guests share their wins, failures, and lessons learned—openly and honestly—so listeners can avoid common pitfalls and accelerate their own growth. Students, associates, and seasoned doctors alike will find perspective, motivation, and actionable ideas they can apply immediately.
Chiro Hustle is more than a podcast. It’s a mindset and a movement—encouraging chiropractors to take ownership of their outcomes, lead with integrity, and hustle with purpose.
If you’re serious about chiropractic and committed to building a practice that reflects your values and vision, this podcast is for you.
Welcome to Chiro Hustle.

n Episode 783 of the Chiro Hustle Podcast, James Chester welcomes Dr Billy DeMoss DC back for a bold, principled, and subluxation-centered conversation about chiropractic philosophy, family care, health freedom, the sacred trust, and the future of the profession.The heart of this episode is a powerful patient story. Dr DeMoss shares how a woman came into his office with years of low back and leg pain and later tearfully shared that she was pregnant after 10 years of trying. She credited the chiropractic care, education, and removal of subluxation with helping change her life. Dr DeMoss frames the story through the chiropractic principle: the body is intelligent, the nervous system matters, and when interference is removed, life can express more fully.This episode also explores Dr DeMoss’s upcoming book, his passion for full-time practice, Cal Jam, patient education, children and spinal hygiene, innate intelligence, medical freedom, and why chiropractors must keep teaching the story of chiropractic with courage and clarity.#ChiroHustle #Chiropractic #BillyDeMoss #DrBillyDeMoss #Subluxation #ChiropracticPhilosophy #InnateIntelligence #SacredTrust #FamilyChiropractic #HealthFreedom #MedicalFreedom #CalJam #PracticeGrowth #FutureOfChiropractic

In Episode 782 of the Chiro Hustle Podcast, James Chester welcomes Dr Brienna Levin DC, a Palmer College of Chiropractic graduate practicing in Germany.Dr Levin grew up in chiropractic, with both parents serving as chiropractors, and she saw early that the body has an incredible ability to heal when interference is removed. Her journey took her from Arizona to Iowa, Hawaii, and ultimately Germany, where she now practices in a philosophically grounded chiropractic setting.This episode explores her chiropractic calling, the importance of becoming an excellent adjuster, the need for strong philosophy, and why chiropractors must learn to communicate clearly with people outside the chiropractic bubble.Dr Levin also shares practical guidance on Instagram and social media, explaining how chiropractors can stop using online platforms like billboards and start using them to build trust, educate communities, and become the go-to chiropractor in their area.The most powerful story in this episode centers on a mother who was afraid to hold her daughter because of blackouts, dizziness, fainting spells, and migraines. After beginning chiropractic care, she reported that the blackouts stopped, her migraines were almost completely gone, her energy improved, and she could hold her child without fear.Dr Levin brings the conversation back to principle: the chiropractor does not heal the body. The body heals through innate intelligence. The chiropractor removes interference.#ChiroHustle #Chiropractic #DrBriennaLevin #PrincipledChiropractic #Subluxation #InnateIntelligence #ChiropracticPhilosophy #ChiropracticMarketing #InstagramMarketing #ChiropracticStudent #PracticeGrowth #FamilyHealth #NervousSystem #WomenInChiropractic #FutureOfChiropractic

Bharon Hoag joins the Chiro Hustle Podcast for Episode 781 to share the powerful story of how one job ad introduced him to chiropractic and eventually led him into a global fight to protect the profession.Bharon is not a chiropractor, but his life, family, and mission have become deeply rooted in chiropractic. From working as a public relations chiropractic assistant, to growing clinics, consulting doctors, leading a state association, and founding One Chiropractic, Bharon has spent decades defending the identity and future of the profession.This episode is a direct, principled conversation about subluxation-centered chiropractic, the power of the adjustment, the danger of drug expansion, global scope battles, x-ray rights, pediatric adjusting, student debt, reimbursement, research, access, and why the profession must organize around a clear message.Bharon’s challenge is simple: do not give up. Choose hope. Fall back in love with chiropractic. Tell the story. Defend the adjustment. Move in one direction.#ChiroHustle #Chiropractic #BharonHoag #OneChiropractic #Subluxation #ChiropracticPhilosophy #PrincipledChiropractic #InnateIntelligence #ChiropracticLeadership #ChiropracticStudents #ChiropracticProfession #TheFutureOfChiropractic #DruglessHealthcare #ChiropracticAdjustment

Dr Daryn Weise DC joins Chiro Hustle from Barcelona, Spain, where he has practiced chiropractic for 17 years after graduating from Palmer.This episode is anchored around one powerful story: when Dr Weise first began practicing in Spain, he did not speak the language. That meant he had to “speak with his hands.” His adjusting had to communicate what his words could not.From that foundation, Dr Weise shares a principled and performance-driven conversation about chiropractic mastery, subluxation-centered practice, Ironman discipline, and the importance of training your hands, your body, and your life for the mission ahead.He discusses building a practice overseas, completing 13 Ironman races and 13 half Ironman races, recovering after a motorcycle accident and reconstructed ankle, preparing for Kona, and teaching through Sports Chiropractic Academy.This episode is a strong reminder that chiropractic is more than symptom care. The adjustment matters. The nervous system matters. The principle matters. And if chiropractors want to serve people well for the long haul, they must be prepared physically, philosophically, and technically.#ChiroHustle #Chiropractic #Subluxation #ChiropracticPhilosophy #SportsChiropractic #PerformanceChiropractic #ChiropracticAdjustment #InnateIntelligence #ChiropracticStudent #PrincipledChiropractic #IronmanChiropractor #KonaIronman #PalmerCollege #ChiropractorLife

In Episode 779 of the Chiro Hustle Podcast, James Chester welcomes Vivienne Reign, a non-DC chiropractic advocate, marketer, and entrepreneur who has helped chiropractic offices become more visible, more strategic, and more successful.Vivienne’s mission was shaped by a deeply personal story. While she was learning what chiropractic could do for people struggling with serious health challenges, she was also watching her stepfather suffer through severe neuropathy complications. After burning his feet because he could not feel them, he developed wounds that would not heal. His journey led to hospitalization, amputation, and ultimately death.That experience made Vivienne “unreasonable” about one thing: the world needs chiropractic, and chiropractors have a responsibility to become known.James and Vivienne discuss chiropractic marketing, niche messaging, patient pain points, neuropathy, incontinence, cash practice, patient responsibility, superbills, and the future of chiropractic in a changing health care landscape.This episode is a powerful reminder that principled chiropractic does not need to hide from marketing. When done correctly, marketing becomes a bridge between the suffering person and the subluxation-centered care they may not yet know they need.#ChiroHustle #Chiropractic #ChiropracticMarketing #Subluxation #ChiropracticPhilosophy #PracticeGrowth #CashPractice #ChiropracticBusiness #InnateIntelligence #HealthFreedom #FamilyHealthFreedom #NaturalHealth #PatientEducation #ChiropracticCare #ChiropracticPodcast

In Episode 778 of the Chiro Hustle Podcast, James Chester welcomes Dr. Mary Nochimson DC for a principled and family-centered conversation about chiropractic, children, subluxation, craniosacral care, somato emotional release, and the power of helping people understand the body’s innate ability to heal.Dr. Mary shares her unconventional path into chiropractic and explains why trust, conversation, and education are essential in natural health care. She discusses her children’s books, including a chiropractic story that helps families understand subluxation and a hypnotherapy bedtime story that uses affirmations and guided relaxation to help children feel calm, worthy, and capable.The heart of this episode is the reminder that children deserve to be included in the conversation about their care. When families understand chiropractic, the adjustment becomes more than a procedure. It becomes part of a larger story about the nervous system, healing, and life expression.This episode also explores finding the right chiropractor, building professional referral networks, and remembering that chiropractic is not simply about pain. It is about removing interference, honoring innate intelligence, and helping families live better connected lives.#ChiroHustle #Chiropractic #Subluxation #InnateIntelligence #FamilyChiropractic #PediatricChiropractic #ChiropracticPhilosophy #CraniosacralTherapy #SomatoEmotionalRelease #NaturalHealing #HolisticHealth #NervousSystem #ChiropracticPodcast

In Episode 777 of the Chiro Hustle Podcast, James Chester welcomes Dr. Kyle Troyer DC for a principled and powerful conversation about the adjustment, upper cervical chiropractic, and the call to serve.Dr. Troyer shares the story of receiving his first chiropractic adjustment at Palmer College, hearing Dr. Guy Riekeman speak, and realizing almost immediately that chiropractic was his path. From there, he was drawn into knee-chest upper cervical chiropractic through the influence of Dr. Michael Kale and the standard of caring for patients the way you would care for your own parents.The episode also highlights Chiro for Kenya, a mission effort bringing chiropractic care and the message of the doctor within to people who are ready to receive it. Dr. Troyer describes how the adjustment transcends language, money, and insurance systems when delivered with specificity, intent, and love.This episode is a reminder that chiropractic is not merely a business or a technique. It is a sacred trust. It is the correction of subluxation, the release of interference, and the restoration of hope through the power already within the body.#ChiroHustle #Chiropractic #DrKyleTroyer #UpperCervical #KneeChestUpperCervical #ChiroForKenya #Subluxation #InnateIntelligence #ChiropracticPhilosophy #PalmerCollege #SacredTrust #ChiropracticAdjustment #ChiropracticMission #C1C2 #PrincipledChiropractic

In Episode 776 of the Chiro Hustle Podcast, James Chester welcomes Dr Sebastien Fuentes DC from Paris, France, for a powerful conversation about chiropractic philosophy, students, mentorship, Europe, and the responsibility of carrying the message forward.Dr Fuentes shares how a first adjustment changed the direction of his life, taking him from a medical-track path into a profession centered on life, principle, and service. From discovering Life Without Fear and the Green Books to building Chiro Talks in France, Dr Fuentes has become a passionate voice for preserving the science, art, and philosophy of chiropractic.This episode explores the importance of protecting words like innate intelligence, subluxation, adjustment, and principle. It also challenges students and doctors to find mentors, read the philosophy, build community, and become torch-carriers for the next generation.This is a principled, subluxation-centered conversation about chiropractic’s past, present, and future — and why one inspired student can still help ignite a movement.#ChiroHustle #Chiropractic #Chiropractor #Subluxation #InnateIntelligence #ChiropracticPhilosophy #PrincipledChiropractic #ChiropracticStudents #ChiropracticEurope #ChiropracticPodcast #ProtectTheSacredTrust #Adjustment #Vitalism #TheBigIdea

In Episode 775 of the Chiro Hustle Podcast, James Chester welcomes Darryl Bosshardt from Redmond Real Salt for a conversation about natural salt, hydration, minerals, family legacy, and vitality.Darryl shares the powerful story of how his family’s farm in Central Utah became the source of Redmond Real Salt. After World War II and during a devastating drought in the 1950s, his grandfather and great-uncle turned to the ancient salt deposit beneath their land. What started as a way to survive became a nationally recognized natural salt brand.This episode explores why salt is not just salt, why water alone is not the complete hydration story, and why minerals matter for the body’s electrical function. James connects the conversation to chiropractic principles of vitality, subluxation, innate intelligence, and the body’s natural design.Listeners will also hear the story behind Re-Lyte electrolytes and learn the three key questions Darryl recommends asking when choosing a quality salt: Who produced it? Where did it come from? What was done to it?#ChiroHustle #Chiropractic #RedmondRealSalt #RealSalt #Hydration #Electrolytes #Vitality #Subluxation #InnateIntelligence #ChiropracticPhilosophy #NaturalHealth #ReLyte

In this episode of the Chiro Hustle Podcast, James Chester welcomes Dr Heidi Haavik DC for a powerful conversation on chiropractic neuroscience, subluxation, and the brain-body connection.Dr Haavik explains how modern research is helping the profession better understand what chiropractors have seen for generations: the adjustment can affect far more than pain. From brain awareness and movement control to sensory processing, resilience, and whole-body function, this conversation brings chiropractic philosophy and current neuroscience into alignment.The most powerful thread in this episode is the idea that patient stories now have a stronger scientific explanation. Chiropractic is not simply about tissue damage, pain, or a compressed nerve root. Dr Haavik explains a brain-based model of subluxation where altered communication from the spine can change how the brain interprets and coordinates the body.This episode is a must-listen for chiropractors, students, and anyone who wants to better communicate the value of principled chiropractic care.#ChiroHustle #Chiropractic #DrHeidiHaavik #Subluxation #ChiropracticResearch #ChiropracticNeuroscience #BrainBodyConnection #PrincipledChiropractic #ChiropracticPhilosophy #ChiropracticStudents #TheFutureOfChiropractic