
It’s a new season of Choiceology, an original podcast from Charles Schwab. New episodes arrive every two weeks, so please follow us in your favorite podcasting app.
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Katie I'm Katie Milkman and I'm a behavioral scientist and professor at the Wharton School at the University of Pennsylvania. I'm also the author of the best selling book how to Change. I'm excited to let you know that a new season of Choiceology is coming soon. In each episode we tell you surprising, quirky and dramatic stories that illustrate the ways in which we can get tripped up when we're trying to make a decision. You'll hear from adventurers and journalists, diplomats and athletes, pilots and video game fanatics, people from all different walks of life who face challenging or high stakes choices. I'll also speak with some of the leading academics in psychology and behavioral economics to help you understand the why of it all, the science behind what causes us to make mistakes, and how we can avoid certain traps.
C
We're the center of our own universe, and trying to understand what other people think of us is harder than it would seem.
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We look at the latest research in behavioral science and break it down in a way that makes it understandable and actionable.
C
Those are kind of the two big things about goals that we want to have. Really clear goals and we want to have vivid goals.
B
Recognizing the past is fixed that can't be changed. All we can do in our lives going forward is try to make the best decisions.
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It's a new season of Choiceology, an original podcast from Charles Schwab. New episodes arrive every two weeks. Be sure to follow us in your favorite podcasting app.
Episode Release Date: July 28, 2025
Host: Katy Milkman
Guest Speakers: Various clips (C, B)
Podcast Theme: Exploring smart decision-making and behavioral science
This teaser introduces an upcoming season of Choiceology, hosted by behavioral scientist and Wharton professor Katy Milkman. The episode gives listeners a taste of what’s to come: real-life stories and research from the world of behavioral economics, psychology, and high-stakes decision-making. Katy sets the stage for a season packed with actionable insights and fascinating anecdotes designed to help listeners make smarter choices in their lives.
Deep Dive into Decisions:
Katy explains that each episode will feature "surprising, quirky and dramatic stories that illustrate the ways in which we can get tripped up when we're trying to make a decision." She promises to cover stories from “adventurers and journalists, diplomats and athletes, pilots and video game fanatics”—demonstrating the universal challenge of choice.
(00:17–00:34)
Interviews with Experts:
Katy teases conversations with "leading academics in psychology and behavioral economics" to help listeners understand the why behind our mistakes and how to sidestep common traps.
(00:37–00:48)
Understanding Others' Perspectives:
Clip from an expert (Speaker C):
"We're the center of our own universe, and trying to understand what other people think of us is harder than it would seem."
[C at 00:49]
This highlights the difficulties we all face in social judgment and perception.
The Psychology of Goals:
Same expert continues:
"Those are kind of the two big things about goals that we want to have. Really clear goals and we want to have vivid goals."
[C at 01:04]
The importance of clarity and vividness in goal setting is emphasized as a research-backed way to drive better decisions.
Accepting the Irrevocability of the Past:
Another expert (Speaker B) notes:
"Recognizing the past is fixed that can't be changed. All we can do in our lives going forward is try to make the best decisions."
[B at 01:10]
This frames the importance of forward-looking choices and learning from, but not dwelling on, past mistakes.
Katy’s tone is warm, inviting, and clear—matching the show’s mission to make complex science approachable. The teaser creates excitement for what’s to come, positioning Choiceology as a helpful, story-driven podcast for anyone interested in making better choices.
| Topic | Speaker | Quote/Point | Timestamp | |-------------------------------------|-------------|----------------------------------------------------------------------------------------|---------------| | Introduction & Credentials | Katy Milkman| “I’m Katie Milkman and I’m a behavioral scientist...author of How to Change.” | 00:00 | | Show Format & Story Subjects | Katy Milkman| “Adventurers and journalists, diplomats and athletes, pilots and video game fanatics…” | 00:17–00:34 | | Expert Interview Tease | Katy Milkman| “I’ll also speak with some of the leading academics in psychology and behavioral economics...” | 00:37–00:48 | | Perspective-Taking Challenge | Speaker C | “We’re the center of our own universe, and trying to understand what other people think of us is harder than it would seem.” | 00:49 | | Behavioral Science Breakdown | Katy Milkman| “We look at the latest research in behavioral science and break it down in a way that makes it understandable and actionable.” | 00:57 | | Goals Psychology | Speaker C | “Really clear goals and we want to have vivid goals.” | 01:04 | | Moving Forward from the Past | Speaker B | “The past is fixed...all we can do...is try to make the best decisions.” | 01:10 | | New Season Announcement | Katy Milkman| “New episodes arrive every two weeks. Be sure to follow us in your favorite podcasting app.” | 01:19 |
Bottom Line: This teaser promises a season full of real-life stories, expert insight, and actionable advice—designed to help listeners understand and improve their own decision-making, all delivered in Katy Milkman’s clear, engaging style.