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A
Think about Stretch as paycheck. You can put your money and you'll get 11.5% paid back to you. Tax deferred, cash monthly. There's a lot said about the wealth gap. The part that people don't talk about that Stretch addresses is a yield gap. The bottom half are getting zero to half a percent, and the reason is purely because they're poor. What Stretch does is it democratizes yield, and it says it doesn't matter how much money you have. You can get 11.5% if you have $100, $1,000, $10,000. And so it is doing exactly what we were hoping it would do.
B
Joining me today is Fong Li, CEO of Strategy. And this entire show is going to be focused on Stretch Strategy's perpetual preferred stock that currently pays a dividend of 11.5%. Fong, thank you so much for joining me.
A
Great to see you, Natalie. It's always good to see you.
B
Well, for someone who has never heard of Stretch, can you explain it to me like you're telling a neighbor at a backyard barbecue? What is it?
A
Yeah, I've actually been practicing this a lot, and I find that when you explain it quickly and simply, it registers very well. What I tell people with Stretch is something where you can put your money and you'll get 11.5% paid back to you over the course of the year, tax deferred, cash monthly. And it's that simple.
B
What if someone's never heard of a yield? Where does it come from? Can you kind of break it down in simple terms? If I put a thousand dollars into Stretch today, what actually happens? What do I get paid? How and when?
A
Yeah, and so we often get too technical and try to differentiate yield versus dividend versus interest. And most people don't care what the term is. So even though it's technically not interest, I think that's the easiest way for somebody to think about it. And so let's say you put $1,000 into stretch on January 1st. What will happen is you get paid 11.5% for the entire year. Let's make the math easy. And let's make it 12%. Right? So if you put $1,000, and you'll get paid $120 over the course of the year, and it's $10 every single month. If you hold it on the 15th of the month, that's the record date. Then on the last day of the month, the 31st of January, you get paid $10, and then the next month, you get paid $10 and then the next month you get paid $10. So you'll have $120 at the end of the year and then you can reinvest that $10 and you'll get paid 11.5%, 12% on that too. But it's a very simple instrument. Think about it as how you might get paid on a money market or how, and I like the monthly payout because it almost looks like a paycheck, right? It's just coming in. And if you have a lot of people have monthly obligations, they might have a mortgage to pay or they might have utility bills to pay or a car bill, those are typically monthly. I just last week bought $250,000 of stretch. And the reason I did it, one was just to sort of go through the experience, which I enjoy doing. But the second is I have monthly obligations and I said, well, I have a 1.75% 30 year mortgage, right? And if I can, instead of paying down that mortgage, put it into an instrument that pays me 11.5%, that's 10x my mortgage rate. I'm essentially making money by taking the money, putting it into stretch, getting 11 and a half percent and paying off my 1.75% mortgage.
B
And where is that yield coming from since again, you're not selling bitcoin.
A
Yeah, the yield comes from us issuing shares typically into the market. So on the back end what we're doing is, is MSTR are common, right? High liquidity stock, the highest liquidity stock in the stock market, period. We're issuing shares and we're using that proceed to basically pay off our dividend. And as long as we're issuing shares above net asset value, that's accretive to our common shareholders. And it's good for bitcoin and it's good for stretch.
B
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A
Yeah. So typically, let's start with interest or let's start with what you get paid on a money market. Right. That is interest on a money market is taxed at ordinary income levels. So the highest tax bracket is 37% federal. And if you're here in New York City gets north of 50%. Right. So that's not great. Right. If it's treated as ordinary income, the next would be a capital gains tax. And that's how dividends are typically treated. And that would be about a 15% at a federal level. And then you add on top of that, whatever your state and local taxes are too. And the third, which is the best, is what we call a return of capital. This is tax law that's been in place since the mid-1900s. And a return of capital essentially means that you're getting your capital back. The cost basis gets written down, but you're not paying taxes unless you sell the underlying. And again, in my example, where I'm taking money, putting it into stretch, taking the dividend and paying monthly obligations with it. I'm not really trying to buy and sell stretch. I'm just trying to get monthly dividends. That essentially means for 10 years I'm not paying taxes on the dividends. And in turn, or I'm turning around and paying for my mortgage or my monthly car payment, which is a lot different than your income off of your job or off of interest. So it's quite extraordinary. And the really cool thing that happens afterwards, and let's say you're a retiree and you want to, you know, as you pass away in your will, you said, okay, my son, my daughter, whatever, my next kid gets stretched. When that happens, the cost basis steps back up to full, right? $100 par. And then you get that 10 years again, right? So if you keep doing that, the tax deferred nature can go on for
B
decades and the yield is not fixed. How should everyday people think about that? Is that a feature or is that a risk?
A
Yeah, you sort of. In the world of, I'll call it fixed income investing, you have two options, right? One is the price of the instrument varies and the yield stays fixed. Right. And so that's actually how our other perpetual preferreds work is the price might be $100, it might be $110, it might be $90, and the interest rate sits at 8%, 10% or whatever it is. So there are those types of instruments. The other option you have, which is what we have with Stretch and also I'll go back to a money market, the money market rate changes with SOFR, right? So it might be 3.5%, it might be 3%, it changes as the Fed changes the interest rate. And that particular case we're able to keep a fixed principal, right, pegged to $100. Similar to if you put money in a money market, the money that you put in the money market stays stable and what changes is the interest rate. And so that's what we've created is a fixed principle or targeted to be fixed principal changing interest rate mechanism. And what we do is we change the rate on a monthly basis and for the seven months the product's been in existence, it's gone from 9% up to 11 and a half percent. Wow.
B
Well, for someone who hears that and says that sounds too good to be true. Like what are the risks? Is there a catch to this? What do you say to them?
A
So I'll start with, you know, I've been comparing it to a money market, but it's not that, right? If you put your money into a bank account, it tends to up to about $250,000 be FDIC insured, which means your money is fairly guaranteed to go stay there. If you're putting your money into a money market, it's typically backed by the US Government and Treasury bills. People will call that a risk free rate, meaning there's very little risk associated with it as you move up the risk curve and the yield curve, right. Risk goes up and yield goes up. Right. And so in this particular case, this is an equity, right? This is not debt. You're basically investing and we call it digital credit. But a preferred is a form of equity. So it's not. You buy Stretch on the stock market or on a brokerage and it behaves like a fixed income instrument. But essentially it's an equity, which means that there is no guarantee on that principle. Right. And so what is the risk? The risk is the principal could go to zero. But behind this we have $55 billion of Bitcoin and we have $5 billion of stretch. Right? And so we're extremely overcapitalized, even if you take the debt out of the picture. So the risk is bitcoin goes down or you don't trust the company and that's the risk. Now we've been doing this, we've been in business since 1989. We've been a public company since 1998. And you know, I'd like to say that Mike has established a company and I have been a part of the company and leading a company that is as transparent as possible. Right? And so as you go from 0% to 3 and a half percent with the money market to 8% with private credit to 11.5% with stretch, you're getting more risk, but you're also getting more return. And ultimately what do you want there? You want a company that you can trust, you want a company that's over collateralized, you want an executive team that you can trust. And how do we build that trust? We are as transparent as we can about the company. Right. We have created a social media presence through x. Mike has 4.9 million followers. I've started on X. And the reason we do this is because when you're buying a public company security, in the case of Stretch, you want to know who's running the company. It used to be companies, asset managers, when they buy public securities, they would always want to meet the management team. And this really started in the 80s and 90s with big asset managers. Their sort of unlock was they would sit down with a management team and understand the business because otherwise you're dependent on quarterly filings which tend to be very dense and tend to be statutory. They just have to cover a lot of stuff. And so what do you really want to do. You want access to the executive team, right? You want to be able to talk to the folks. And so these asset managers try to outperform whatever is the S&P 500 otherwise by meeting the team. And we realized with the advent of social media, the best way for people to meet the team isn't by scheduling a meeting with Mike and I. Right. It's by going on social media and you learn people's personalities and we do podcasts like this. And so ultimately it is, in my view, a low risk instrument. But you're still buying a public security. And what do you want in that public security? You want transparency. That's why we have our website. And you want an executive team that you know and trust, and that's why we have the presence that we do.
B
I want to focus for a moment on the people who don't own Bitcoin. Your company has more than 750,000 bitcoin on its balance sheet. How does Stretch connect someone who's not a bitcoiner to bitcoin? And it seems like it's an option for those who don't want to understand wallets or buy something on a crypto exchange.
A
No. I'll start with what is Bitcoin? Bitcoin is the digital transformation of capital. If you believe in digital transformations, unlocking great results. And if you think about the companies that have digitally transformed major industries, Netflix, Apple, Meta slash, Facebook, Tesla. Right. OpenAI, these are companies that are able to innovate and invent, and in doing so, they give their shareholders what I would call asymmetric risk return. Back to this conversation of risk, like, what do you really want? You want a company whose return is greater than the associated risk, right? And if you look at Stretch, it's quite interesting like that the return being greater than the associated risk is measured in something called a Sharpe ratio, right? And our Sharpe ratio, if stretch is north of 5, which is unheard of in the financial markets. Right. And so what does Stretch give you gives you? It gives you asymmetric risk return. What does Bitcoin give you as the digital transformation of capital? It gives you asymmetric risk return. But as everyone knows, Bitcoin, if you want to buy the underlying and holding closed storage, still a little bit of work. You can buy the ETF like an iBit, you know, easier, but it's a roller coaster. It goes up and down. And if you don't want that, but you still want the asymmetric risk return of Bitcoin, that's what Stretch gives You, Right. And so if you're out there and you're bitcoin curious, right, or you're digital asset curious, and you want to get into this asset class, but you're a little bit afraid of buying bitcoin and putting it in cold storage, you're concerned about the volatility of Bitcoin. Then we invented Stretch to give you that access, the asymmetric risk return without the volatility.
B
Talk to me just about how fast it's been growing, how many billions of dollars have poured into this and what that says about the appetite for this type of very new product.
A
Yeah, we launched Stretch at the end of July of 2025, essentially seven months ago. And from that point to the middle of March, right. Last week, it has grown to $5 billion. And just give you a sense, you know, know, I asked myself the question, actually, I asked AI the question, how does this compare to other product launches? So it took us seven months to go from zero to $5 billion in cumulative revenue. And if you compare this historically to other products, the most successful products in the world, the Apple iPhone, took about a year to get to $5 billion of cumulative revenue. Google Ads took about four years to get to $5 billion cumulative revenue. So from a pure product perspective, you could argue that Stretch is the fastest growing product in the history of the world. Right? And now, now let's. Let's compare it. Some might say, well, is Stretch really a product or is it a financial investment like an ETF? Right. And so let's compare it to an ETF. The gold ETF that was launched in the early 2000s took about four or five years to get to $5 billion AUM. Now, Ibit took less time. It took about two months to get to $5 billion of AUM, but that's an entire $2 trillion category of Bitcoin. The Ethereum ETF took closer to a year to get to $5 billion of aum. So back to comparing Stretch. The only other financial product that has grown faster than Stretch is ibit, also not coincidentally, backed by Bitcoin. But if you think about a consumer product, it's grown faster than all those. And so I get to the. You know, obviously the question is why? What. What has made this success? I shared this morning that if you look at MSTR, about 40% of the investors are retail. Right? And it makes sense because MSTR has amplified Bitcoin. So when I talk about asymmetric risk return, you get that with mstr, but it's even more of a roller coaster ride than Bitcoin. And the people who can stomach that roller coaster ride are 60% institutional. These are the large institutions that will buy and hold for a long time. Now what we gave people was the asymmetric risk return with lower volatility. And that's what a retail audience wants. And so strc has 80% retail participation and that, you know, we went to this with this hypothesis that this is what the general audience retail wants. The people at the backyard barbecue, my parents, your parents. And it's proven out. And so that growth, almost all of that growth from when we launched to $5 billion has been retail, which is fascinating and quite exciting for the product because it means it's working for the audience that is looking for this type of risk return profile and the low
B
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A
Yeah. So before I was CEO, I was corporate CFO of strategy and we would manage our balance sheet very conservatively. Before we got into bitcoin, we had about 6,700 million dollars of cash on our balance sheet. And historically we would keep it in short term treasury bills earning 2%, 2.5%. And that was really the, I would say, most common use of excess cash other than buying back your stock and decapitalizing the business. And when we discovered bitcoin on our balance sheet, we had this epiphany of bitcoins for corporations. Why wouldn't everybody want to do this? And over the course of the five years, as we talked to more and more corporate treasurers, some did it primarily bitcoin treasury companies. But for the ones who didn't, the primary reason was the volatility associated with bitcoin people. I love these returns, but if I need this cash in two years, I'm not so sure that it isn't going to get cut in half, even if over a four or five year period it's going up 30, 40% a year. Right. And so we realize that bitcoin for corporations is not for most corporations, but they still, just like an individual, want that asymmetric risk return. And so stretch for corporations is the answer over the long term because you get that stable principle, you know, that if in two years you have a need to use the cash, you can, you can essentially sell it, it's highly liquid. But in the meantime, during that two year period, you're getting 11 and a half percent versus three and a half percent. And so we've seen quite a few corporations start to get into Stretch, primarily private companies right now. I think over time you'll see public companies and they're getting in in big ways. Right? Tens of millions of dollars moving into Stretch from these corporations. And as we pay the dividend every single month and as we maintain grow the dividend, more and more trust will enter the market. More and more liquidity will enter the market. The size gets bigger and it becomes more suitable for companies of all sizes.
B
What do you say to folks who are concerned about how stress tested Stretch could be? Let's say that there is some type of crisis that we see a banking crisis or everyone's selling anything that they can to get their hands on dollars. What would happen in those moments and how do you keep Stretch stable at that peg?
A
Yeah. I'll say two things. One is as you move up that yield curve, as you see more and more yield, there is additional risk. And the other things you can buy that give you this kind of return are categories that during this time, which is a stressful time in the markets, are being questioned. Private credit is the perfect example. Right. Like private credit, you're getting 8 to 10% returns, you get zero transparency, you get very little liquidity for the most part. You can get out once a quarter if you're lucky. More likely you're tying up your money for four or five years. And underlying that private credit are things like SaaS, software companies, which, by the way, we are one, we run one, right? And we realize that the valuations may have been too high. Now they're coming down, right? And the future cash flows are being put into question. But behind a lot of this private credit isn't even something, as I would say well known and as time tested as a SaaS software company, behind a lot of this private credit are companies that you've never heard of. Right. And asset heavy industries that are easily threatened, don't have a competitive moat. And so I start with there is risk associated with Stretch. But when you get into this level of return, there are much riskier products that have lower returns. Which goes back to the Sharpe ratio, which is we're giving you more return than expected given the risk. So I'll start with that. The second thing, and we always have to take a step back when we think about Bitcoin and some of our products. But MSTR went into putting Bitcoin on their balance sheet in August of 2020 into a huge Bitcoin bull market, right. We bought in at $10,000 in August of 2020. At the end of 2020, Bitcoin was at $30,000. And midway through 2021, I think towards the third quarter of 2021, Bitcoin was $60,000. So we saw Bitcoin go up 6x. When strategy put bitcoin on a balance sheet, that's the ideal situation. You buy into a bull market. Stretch did the opposite. We put bitcoin, or, sorry, we introduced Stretch in end of July, early August of 2025, and Bitcoin was near its all time high, about $120,000. Then, then we had a flash crash with bitcoin in October where it went down to $100,000. And we've seen it further draw down to now where it's sitting around $70,000. So Bitcoin essentially got cut by almost half. In fact, it did get cut in half. And so here we are. MSDR put bitcoin on our balance sheet into a bull market and Stretch was introduced in a bear market. And phenomenally what happened is even though bitcoin drew down from $125,000 to $70,000, stretch went from $90 when we introduced it to $100 in October and through some of these crashes went down to 95.93. And here it is sitting at $100. And so it is doing exactly what we were hoping it would do, which is prove out during a period of extreme bitcoin volatility, a bear market, that stretch works during those times. And so I'm actually glad a little bit that we introduced it and we saw it work through a bear market because if the opposite of happened, let's say bitcoin was sitting at 150, 200. Now everyone say, of course it works in a, you know, of course it works in a, in, in a bull market, but what happens when it goes down? So we've proven out this case that the company that is strategy, our large Bitcoin base of $55,000, over $755 billion, over 760,000 Bitcoin, the strategy, the company, the trend, the transparency of the company and its leadership team is making Stretch work the way we expected it to.
B
You have several other perpetual preferred stocks, but anytime we hear from anyone at Strategy, it seems like the focus really is on Stretch. Can you talk about why that is? It seems like this is the thing you're most excited about.
A
Yeah, this was the fourth that we launched last year. And like many products, if I go back to the iPhone example, right. Like the first iPhone didn't have, didn't have behind it a 3G network. And that was part of the reason it didn't sell as well. It was a fantastic consumer product, tactile product, but it needed the 3G network. Well, and that was the second, third. It's the third iteration, the iPhone that had that sort of high speed network. As we looked at perpetual preferreds, we realized that there are two key features that we needed to have, which is one, fixed principal varied interest rate, which would have been very difficult to do right out of the gate because it was quite novel. And the second, a monthly payout feature. Right. Which also would have been difficult to do right out the gate because it was so novel. And so the fourth iteration of the product is the one that is, as we've evidenced with some of the results, is it's the one that retail really wants the iPhone moment, as we said. The other thing that I'll say is the other perpetual preferred products are also strong and will also do well, but they will perform better because there's a price variation. They'll perform better. My hypothesis, as bitcoin goes up in a bull market, right. So stretch is sort of that perfect bear market instrument. But as we see bitcoin go up, I think you'll see the performance of these other products in terms of its price go up also with bitcoin and that will start to prove out sort of where do all these products fit in a portfolio? So I think stretch is best for retail because of some of its product characteristics. But it's not to say that the other products will not also be successful.
B
When you think of someone who has hundreds of thousands of dollars or maybe a million plus to invest, this seems like a no brainer. But what about people who are watching who maybe live paycheck to paycheck, they're lower income. Is this a product that would make sense for them?
A
Yeah, you know, this is. This is another sort of aspect of this product that excites me. And I know having read and having written bitcoin for everyone. Right. Like I'd like to say stretches for everyone, and I know this is important to you, is a product that is for people across all income levels. There's a lot said about the wealth gap in America and the wealth gap is primarily attributed to an income gap, meaning you're not making enough money. The part that people don't talk about that Stretch addresses and that I think is quite important is a yield gap. Right. Or a dividend gap or an interest gap. And what I mean by that is, if you look at bank accounts across America, there's about $20 trillion sitting in bank accounts across the country. Half of that is with individuals, half of it is with corporations. So let's take that $10 trillion sitting across these bank accounts. The top 10% of individuals in America, right? The richest 10% have $5 trillion of that. So the richest 10% in America have $5 trillion in bank accounts. Now, of course, that's not all the money they have. Their bank accounts are just the beginning. Then they have brokerage accounts, they have, you know, other assets. They have real estate, they have art, they have. So that's not just all the money they have. Now, you take the other half, you take the other $5 trillion. That is, for the most part, all the money they have. They don't have a brokerage account, they don't invest in stocks, they don't own a home. Right. And the other half, so the top half who have the 5 trillion, right, the 10% who have the 5 trillion, they're getting on average 2 to 3% yield on those accounts. And of course, the bottom half are getting zero to half a percent yield on their accounts. Right. And the reason they're getting zero to a half is purely because they're poor. That is the only reason their bank accounts are smaller. They're not making money off of that. Right. And so what stretch does is it democratizes yield and it says it doesn't matter how much money you have. You can get an 11.5% if you have $100, $1,000, $10,000. And so how do you fix this wealth gap? Sure, you want to fix the income side, but that's hard, right, because it requires education, it requires, you know, it requires changes in the process profile a job across America. It is a 10, 20 year problem to fix the income gap. My argument is stretch fixes the yield gap immediately. Immediately. So somebody who has, who makes $50,000 a year and has $1,000 in their bank account, $100,000 a year and has $10,000 in their bank account and get 11 and a half percent tomorrow.
B
So if someone's listening and says, okay, I want to put some money into stretch, can you break down exactly how they would do that?
A
Yeah, so, so we actually describe some of this on our website. You can go to strategy.com but it's actually quite simple, right? Access to brokerage accounts. This is like buying a stock, right? So you could go, go into your e Trade account or your Charles Schwab account, Robin hoodlity account, Robinhood, SoFi. Anywhere that you can buy a stock, you can buy Stretch and it's that simple. You put money into your Robinhood account, you can open up a Robinhood account in about three hours, right? You fund it with money from your bank account and you go buy strc and literally from that point forward, you'll start collecting yield on it.
B
It's that simple, that easy. So it could be done in like a day?
A
It could be done in a day.
B
That's fantastic. It's been great to talk to you, Fong. If you could leave our audience with one thing again, maybe just to summarize why Stretch matters so much. Because it is such a novel product and in a world that is yield starved, it seems to fix so many things across the board for so many people as well as corporations. So why does it matter so much?
A
Why it matters is as we talked about. I do believe that there is a issue with a wealth gap in the US and around the world and it is attributable to both an income gap and a yield gap. And I think one, an income gap takes decades to fix. I think the yield gap is purely an access issue and we can fix it in a day. And those who care about the wealth gap, which everyone really should because it leads to quite a few, I call it social issues. I think Ray Dalio has spoken very well about this. The short term fix is access to yield, which in addition to giving people hope right for wealth creation and their money also causes people to start to save money. More and more savings is a good thing for society.
B
Very much so. Fong, it's always so great to speak with you. I know so many people loved hearing your backstory. Your family's refugee story. Thank you for sharing that on our last episode and thanks for teaching us so much about Stretch. And I do want to remind people this is not financial advice. You can head to Strategy's website. So much information is there, so check out strategy.com thanks so much Fong.
A
Thanks Natalie.
B
Thank you so much for checking out this episode of Coin Stories. Make sure you're subscribed to the show so you don't miss any new episodes. If you can turn on those notifications and leave us a positive review. They really help the show grow organically with new listeners. We have a free weekly newsletter. You can sign up@thenewsblock.substack.com this show is for educational and entertainment purposes only. Nothing should constitute as financial investment advice, and you should always do your own research. I'm always open to feedback and guest suggestions, so please feel free to reach my team at info at talkingbitcoin. Com. I'll see you next time.
Coin Stories with Natalie Brunell
Episode: Phong Le: Why STRC is the Fastest-Growing Financial Product in History
Release Date: April 7, 2026
This episode centers on the innovative financial product “Stretch” (STRC), a perpetual preferred stock by Strategy, currently offering an 11.5% tax-deferred monthly yield. Natalie Brunell interviews Phong Le, CEO of Strategy, who breaks down the mechanics of Stretch, its appeal to both retail and corporate investors, and its positioning as a bridge between traditional finance and Bitcoin exposure—with a particular focus on democratizing yield across income levels. The conversation explores STRC's explosive growth, comparative risk, and its broader implications for the wealth gap and financial inclusion.
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Listeners interested in learning more can visit strategy.com for further information and resources.