Ready to turn a mic into a real growth engine? We sit down with Vince Quinn, co-founder and creative director of SBX Productions, to map the path from “let’s start a podcast” to a show that builds authority, drives leads, and actually fits your life. Vince brings a decade in radio to the table and shares why that training still matters: clarity of purpose, strong delivery, and deep respect for the listener’s time.

We get honest about the industry shift after COVID, why so many hosts burn out, and how to avoid podfading by defining success before you hit record. Vince breaks down his nine-stage development process and the pilot concept—build one fully produced episode, refine the format, then scale—so you don’t waste months on the wrong idea. We compare that with using an Episode 00 to prime your feed and start marketing early, and we align on the essential truth: strategy first, then production.

You’ll hear a frank take on promotion and why “I posted once” is a fast track to invisibility. We dig into smart repurposing, how to share without spamming, and where AI can help—drafting, clipping, summarizing—without replacing human judgement. We also explore what’s next for podcasting: shorter formats, the rise of video, premium content experiments, and the growing importance of community through newsletters, groups, and live Q&A that keep the conversation going after the episode ends.

If you want a show that earns attention, not just downloads, this conversation gives you the framework.

Connect with Vince:
Linkedin: https://www.linkedin.com/in/vince-quinn-sbx-productions-podcast/
Wesbite: SBXproductions.com
Instagram: SBXProd

Got a question about something you heard today? Have a great suggestion for a topic or know someone who should be a guest? Reach out to us:
askcarl@carlspeaks.ca

If you're ready to take the plunge and join the over 3 million people who have joined the podcast space, we'd love to hear your idea and help you get started! Book your Podcast Strategy Session today:
https://podcastsolutionsmadesimple.com/get-started/

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