In this episode, I sit down with Ella Rose McFadin HW, a content creator and founder of SBE Beauty, to talk about the current chapter in her life: newly married, her move upstate, & trying to conceive. Ella shares how she fell into a career on Instagram and how she maintains boundaries while sharing her life online. She opens up in real time about her fertility journey, from being diagnosed with PCOS to her egg retrieval to the heartbreak of failed medicated cycles and IUIs. Ella shares why therapy became a non-negotiable for her in this process and the self-care habits helping her feel like herself again.

Key Takeaway / Points:

How she turned posting on social media into a full-time content career
How she keeps boundaries with sharing content of her life
The decision to leave Brooklyn for upstate New York (and why it's been the best thing they've ever done)
Her experience getting diagnosed with PCOS & emotional toll of her TTC journey
Why she did an egg retrieval and froze embryos early
Navigating friendships during her TTC journey
Why therapy changed everything for her
How two things can be true: grieving each cycle AND being grateful for everything she's learned about her body

Follow Ella:

Instagram: @ellarosemcfadin

TikTok: @ellamcfadin

YouTube: @ellamcfadin

Website: sbebeauty.com

Follow me:

Instagram: @cameronoaksrogers

Substack: Fill Your Cup

Website: cameronoaksrogers.com

TikTok: @cameronoaksrogers

YouTube: Cameron Rogers