The time has come. Nicole and Sarah, the two copywriting brains behind the Copy Kit podcast, have tackled their AI despair. In this last episode of the season, they get together with special guest (and AI optimist) copywriter Lu Udeh to discuss how they got on when they applied mantras from Nitin Seth’s book Human Edge in the AI Age to their own freelance copywriting work. Expect honesty, insights and tips on how you too can climb out of the AI despair hole.

Season three of Copy Kit is nearly over but there’s still time for you to send your thoughts to Nicole and Sarah and they might even get featured in the end-of-season wrap-up episode! Let the Copy Kit team know if you’re in Team Optimism or Team Despair and why. All contact links can be found below.

Thanks for sticking with the podcast for another season!

Timestamps

[1:20] Has Lu changed Nicole’s attitude towards AI?

[2:00] A quick overview of Human Edge in the AI Age

[3:50] “You ARE the human edge”: Lu’s AI optimism

[5:50] Lu recaps her implementation points and shares her experience of daily meditation

[14:55] Dealing with rejection and becoming open to change

[19:05] Why Lu’s transitioning away from email copywriting

[23:00] “More and more of my clients are using AI”

[26:20] Is Nicole still in AI despair? Nicole reveals her new mantra

[29:30] Can meditation give you a sense of control over your freelance copywriting business?

[36:40] Nicole’s third implementation point: building her own AI engine

[37:45] How should copywriters use AI?

[42:40] Sarah’s second implementation point: finding an AI tool to help her run her freelance business

[46:05] Sarah tackles her AI despair head on

[51:40] “We’re just trying to connect as humans”

[54:20] Which copywriters should read Human Edge in the AI Age?

[56:00] Team Optimism or Team Despair? Let Copy Kit know!

Links and Resources Related To This Episode

Buy your copy of Human Edge in the AI Age by Nitin Seth

Connect with Oluchi on LinkedIn

Check out Lu’s website

Stay In Touch With The Copy Kit Team

Join the Copy Kit Membership here

Check out our website

Email: podcast@trieditcopy.com

Well hello there, copywriting friend!

This is the Copy Kit Podcast: Master Advanced Copywriting Skills To Grow Your Freelance Business.

We’re Nicole and Sarah, two copywriters on a mission to elevate your freelance copywriting game. We’re reading the great books about copywriting, marketing and business. Once we’ve read each book, we spend a hot minute applying the techniques we’ve learnt to our own businesses and to our client work. And then, we talk about it. We’re learning, out loud.

Join us on our journey to polish up our copywriting skills, every episode! You’ll get actionable copywriting techniques, real-life case studies, business advice, mindset reframes and marketing strategies.

Join our membership to get access to the Copy Kit weekly newsletter, as well as the chance to pick our brains and to vote for the next book we talk about on the Tried It Podcast. It’s your commitment to becoming a better copywriter.

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KEYWORDS

Copywriting, freelancecopywriting, marketing, bookgroup, implementation, freelancer, freelancemarketing

Music Credits:

Luke Bergs & Waesto - Follow The Sun | https://soundcloud.com/bergscloud/

Music promoted by https://www.chosic.com/free-music/all/

Creative Commons CC BY-SA 3.0

https://creativecommons.org/licenses/by-sa/3.0/