In this defining episode marking the Season 1A finale of Core & Commerce, Perry Howell is joined by Sally Obermeder for a powerful conversation on resilience, reinvention, and what it takes to begin again.

Sally shares the reality behind her unconventional path into television—from leaving a successful career in finance to spending years working unpaid, refining her craft, and backing herself long before the opportunity arrived. It’s a candid look at the discipline and belief required to pursue something without a clear roadmap.

At the height of her career, everything changed. Just days before giving birth, Sally was diagnosed with aggressive breast cancer—an experience that reshaped her perspective on life, identity, and what it truly means to be strong.

What follows is an honest reflection on navigating uncertainty, holding onto hope, and living through the question: “Is this the last time?”

Together, Perry and Sally explore:

- The courage to pursue a path without validation

- The importance of preparation before opportunity arrives

- The reality of resilience, both during and after adversity

- Rebuilding a life and career with intention

- Why no one can step into the ring for you

From her early days in television to building a purpose-driven wellness business, Sally’s story is a testament to evolving in real time and staying deeply human through it all.

A meaningful close to Season 1A—and a reminder that often, the most important work happens long before anyone is watching.

Chapters

00:00 Trailer

01:33 Episode Intro

03:07 Manifestation Meets Action

04:15 Media Trends and Podcasting Today

06:01 Early Ambition 09:22 Finding Pop Culture Lane

11:24 Pivot From Finance

15:32 Early Grind in TV

17:21 Ready When Luck Knocks

Core & Commerce is the space where ambition meets wellbeing. Hosted by Perry Howell, marketing leader, wellness founder, and media powerhouse - and inspired by her own journey of redefining success, balance, and health. Bringing realness to wellness, each episode goes deep in honest, unfiltered conversations with the founders, creators, and innovators moving the wellness world forward.

If you enjoy the show, subscribing, rating, and leaving a review makes a real difference. It helps the podcast reach new listeners and allows me to keep creating intentional conversations like this one.

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