Podcast Summary: Courage & Clarity – Episode 103: From Spaghetti Throwing to Step by Step Progress with Dating Coach Renée Suzanne

Introduction

In Episode 103 of the Courage & Clarity podcast, host Steph Crowder engages in a heartfelt and insightful conversation with Renée Suzanne, a dedicated dating coach for women over 40. Released on September 30, 2024, this episode delves into Renée’s transformative journey from personal dating struggles to establishing a successful coaching business, highlighting the pivotal role Steph’s Mastermind program played in her growth. This summary captures the essence of their discussion, underscoring key moments, strategies, and inspirational insights shared throughout the episode.

1. Renée Suzanne’s Professional Background and Business Overview

Renée’s Niche and Motivation

Renée begins by outlining her specialization as a dating coach for women over 40, drawing from her own challenging experiences in the dating scene. Her mission is to empower women to navigate the complexities of modern dating with confidence and clarity.

“I love helping women see that there's just a better way to date and it doesn't have to suck.”
— Renée Suzanne [02:08]

Personal Dating Struggles as a Catalyst

She attributes her passion for dating coaching to her tumultuous personal dating history, which fueled her desire to assist others facing similar challenges.

2. Renée’s Personal Journey Through Dating Challenges

Early Struggles and Single Parenthood

Renée shares a candid account of her struggles dating as a single mother of four during the early days of online dating. Balancing demanding jobs and single parenthood, she often felt like a social misfit.

“I was a dating disaster. Even as a teenager, I was the girl crying in the corner that nobody ever asked to anything.”
— Renée Suzanne [02:08]

Transition to Self-Help and Coaching

Her frustration led her to immerse herself in self-help resources and eventually seek professional coaching, which marked a turning point in both her personal life and professional trajectory.

“I kept going back into the ring and getting my lights punched out. But I kept going back. I was a glutton for punishment.”
— Renée Suzanne [04:50]

Finding Success in Personal Life

After years of perseverance, Renée found happiness and stability, culminating in her marriage to a wonderful partner she met on Tinder, transforming her into her own first success story.

“I went from being an absolute dating disaster... to actually being happily married to a man I met on Tinder.”
— Renée Suzanne [06:25]

3. Building Her Coaching Business

Initial Business Challenges

While Renée’s business journey was smoother than her dating life, she encountered significant hurdles in marketing and scaling her services. Her initial approach involved minimal marketing efforts, assuming that establishing a website and YouTube presence would naturally attract clients.

“I really thought I was just gonna clean out my shingle and start my website and put some videos on YouTube and people were going to come running.”
— Renée Suzanne [07:50]

Lessons Learned from Ineffective Investments

Renée reflects on past mistakes, such as making sporadic "Hail Mary" investments in various marketing strategies without a clear understanding of her knowledge gaps. This approach often led to wasted resources and unmet expectations.

“I would just get sucked into this marketing hype around whoever the coach du jour was and just get sucked into that and spend a bunch of money and just not get the results that I wanted.”
— Renée Suzanne [08:19]

4. Joining Steph Crowder’s Mastermind Program

Discovery and Decision to Join

Renée discovered Steph Crowder’s Mastermind program through mutual connections and after actively seeking a program that offered more than superficial marketing promises. Her decision was driven by a need for structured support and tangible strategies to elevate her business.

“I really felt like I had the chance to do that. Maybe not income and promotional wise, like list size, but I had enough clients. I'd been doing this for 10 years.”
— Renée Suzanne [09:30]

Initial Engagement and Implementation

Upon joining, Renée had early access to the curriculum, which allowed her to immediately implement strategies like the Buzz Blitz. This proactive approach facilitated a smoother integration into the program and accelerated her progress.

“I started nerding out, like, immediately. I would just be watching all of your videos and taking notes and implementing.”
— Renée Suzanne [14:00]

Commitment to Learning and Growth

Renée emphasizes her commitment to the program, highlighting the importance of aligning business investments with knowledge gaps and actionable strategies rather than chasing fleeting marketing trends.

“I was trying to take the more strategic approach and think about where were the gaps in my knowledge, where was I? What skills was I hoping to gain from this program instead of just like going in for all the hype.”
— Renée Suzanne [11:00]

5. The Impact of the Mastermind Program on Renée’s Business

Enhanced Messaging and Communication

A significant breakthrough Renée experienced was refining her messaging to more effectively communicate her value to clients. The deep messaging work facilitated by Steph helped her create more compelling copy for emails, live streams, and webinars.

“The realizations, the light bulbs that have gone off from that and it's really helped me to dial in my messaging.”
— Renée Suzanne [16:30]

Support and Personalized Coaching

Renée praises the personalized support and comprehensive feedback provided through the program’s Slack channel and coaching calls. This hands-on assistance enabled her to navigate challenges and continuously improve her strategies.

“It really helps me to talk about it with someone like you who can really offer me feedback and ask really good questions and help me dive a little deeper.”
— Renée Suzanne [14:50]

Achieving Return on Investment

Through disciplined application of the program’s strategies, Renée successfully recouped her investment, shifting her business from breaking even to generating profit. This financial turnaround underscores the program’s effectiveness.

“I thought I hadn't made my money back, and you were like, you got $500 to go. Now I have made my money back.”
— Renée Suzanne [19:16]

6. Advice for Prospective Participants

Strategic Investment in Business Growth

Renée advises potential participants to approach business investments strategically, emphasizing the importance of planning and seeking programs that offer genuine support rather than quick fixes.

“Please don't do what I did the first, I don't know, maybe eight years of my business, and just hail Mary on the latest marketing.”
— Renée Suzanne [20:00]

Engage Directly with Coaches

She encourages prospective clients to engage directly with Steph through calls to ensure the program is a good fit, highlighting the value of personalized assessments in making informed decisions.

“Get on the phone with Steph with your questions. Think about this. Make a list of questions. Make a plan for getting your investment back. Steph will help you with it.”
— Renée Suzanne [20:00]

Commitment to Homework and Implementation

Renée underscores the importance of doing the homework and actively implementing the strategies learned, which she credits as pivotal to her success within the program.

“I did my homework. I had listened to your podcast. I really thought about what I wanted to get out of this program.”
— Renée Suzanne [20:00]

7. Renée Suzanne’s Online Presence

Contact Information and Resources

For listeners interested in Renée’s services, she provides her website and a specific resource to assist in their dating journeys:

• Website: reneesusencoaching.com
• Man Plan Resource: bit.ly/ManPlan

“You can find me @reneesusancoaching.com and when you go there, I have a great plan for you to find your man.”
— Renée Suzanne [23:13]

Conclusion

Episode 103 of Courage & Clarity offers a compelling narrative of resilience, strategic growth, and the profound impact of targeted coaching. Renée Suzanne’s journey from personal dating difficulties to a thriving coaching business serves as an inspiring testament to the power of courage and clarity in pursuing one’s passions. Through her authentic storytelling and the actionable insights gained from Steph Crowder’s Mastermind program, Renée provides valuable lessons for entrepreneurs and individuals alike striving to transform their challenges into opportunities for success.

Key Takeaways:

• Authentic Storytelling: Renée’s honest recounting of her dating struggles underscores the importance of vulnerability in connecting with clients.

• Strategic Investments: Thoughtful investment in business growth, aligned with identified knowledge gaps, leads to sustainable success.

• Personalized Support: The value of comprehensive, personalized coaching and support systems in achieving business objectives.

• Commitment to Implementation: Consistent application of learned strategies and dedication to the process are critical for realizing desired outcomes.

Notable Quotes:

• “I really do went from being an absolute dating disaster... to actually being happily married to a man I met on Tinder.”
  — Renée Suzanne [06:25]

• “I think that is excellent advice. Renee, please tell the people where they can find you online if they want to learn more about you and talk to you about their dating journey.”
  — Steph Crowder [21:59]

For more insightful conversations and actionable strategies to earn an independent living doing what you love, tune into future episodes of Courage & Clarity with Steph Crowder.