Podcast Summary: Courage & Clarity - Episode 113: Building a 2025 Vision: Plans, Priorities & Big Goals
Host: Steph Crowder
Release Date: December 30, 2024
Introduction
In Episode 113 of the Courage & Clarity podcast, host Steph Crowder delves into her strategic planning for the year 2025. Drawing from her extensive experience as a sales training director and entrepreneur, Steph shares her comprehensive approach to setting and achieving meaningful goals. This episode serves as both an inspirational guide and a practical roadmap for listeners aiming to cultivate courage and clarity in their personal and professional lives.
The Life Bucket System
[05:30] Steph introduces her foundational framework for goal setting: the Life Bucket System. Inspired by the concept of a department store, she categorizes life into distinct "buckets" or departments, such as career, family, health, and personal growth. Steph recommends having eight to ten life buckets to ensure a balanced focus across all significant areas of life.
“Imagine your life is like a department store, with each life bucket representing a different department. This helps you ensure you're giving enough attention to each area of your life.”
— Steph Crowder, [06:15]
She contrasts this system with the more commonly known "Wheel of Life," emphasizing that the Life Bucket System provides a clearer structure for setting specific, actionable goals.
Setting the Yearly Word: "Ownership"
[12:45] Central to Steph's goal-setting process is the selection of a Yearly Word, which serves as a guiding principle or "North Star" for the year. For 2025, Steph has chosen "Ownership", which she elaborates on as "radical ownership" across all facets of her life.
“My word for 2025 is ownership. I’m ready to take radical ownership over my life, stepping up to the next level in every area.”
— Steph Crowder, [13:10]
This word encapsulates her commitment to being proactive, accountable, and deeply involved in shaping her personal and professional destiny.
2025 Goals
Business Goals
1. Revenue Target: $500,000
[18:20] Steph outlines her ambitious revenue goal of $500K for 2025, aiming to achieve this sustainably without sacrificing her well-being.
“I want to reach $500,000 in revenue in a way that feels peaceful and sustainable, without feeling overwhelmed.”
— Steph Crowder, [18:35]
Strategy:
- Same Day Sales Program: Secure 100 clients for her foundational year-long training program.
- Mastermind Program: Enroll 44 clients into her mastermind group.
Steph emphasizes reverse engineering her revenue goals by breaking down the required number of clients across her offerings, making the target more attainable and less daunting.
2. Curriculum Updates
[22:50] To support her revenue goals, Steph plans to refresh her mastermind curriculum, ensuring it remains relevant and valuable for her clients. This update is part of laying a strong foundation for scaling her business in subsequent years.
Personal Goals
1. Health and Fitness
[26:10] Steph aims to increase muscle mass and decrease body fat, utilizing tools like in-body scans to track her progress beyond the scale.
“I’m focusing on body composition—building muscle and reducing fat. In-body scans give me a more accurate picture of my progress than the scale alone.”
— Steph Crowder, [26:25]
2. New Home Purchase
[29:40] Demonstrating the power of goal setting, Steph shares how writing down her desire for a "new cozy home with a yard" led to her quickly moving forward with purchasing a new property.
“I wrote down 'new cozy home with a yard,' and within weeks, we were under contract on a house that perfectly fits our needs.”
— Steph Crowder, [30:05]
3. Rebuilding Friendships
[32:15] Recognizing the importance of a supportive community, Steph sets a goal to find her true village, fostering meaningful friendships that align with her current life stage.
4. Travel and Speaking Engagements
[34:00] Steph expresses her desire to travel abroad and explore opportunities for paid speaking gigs, blending her passion for travel with her professional expertise.
5. Home Organization
[36:25] Aiming to create a more efficient living space, Steph plans to hire a professional house organizer, aspiring to achieve the level of organization showcased on popular shows like The Home Edit.
6. Marriage Enrichment
[38:40] To strengthen her relationship with her husband, Steph intends to spend more intentional time together, specifically by teaching him to play Mahjong—a strategic game they can enjoy together.
“Playing Mahjong together is a way for us to connect and spend quality time without needing a babysitter.”
— Steph Crowder, [39:10]
Financial Goals
Maxing Out Retirement Savings
[40:30] Building on her success from 2024, Steph aims to max out her retirement contributions once again, ensuring long-term financial security.
Tools and Techniques for Goal Tracking
Revenue Tracker Poster
[21:00] Steph shares her creative approach to tracking business goals by customizing a revenue tracker poster. She collaborates with Etsy creators to design a visual tool where she can mark new clients and monitor her progress toward the $500K revenue goal.
“Every time I get a new client, I write their initials in the box. It’s a visual celebration of each achievement as the year unfolds.”
— Steph Crowder, [21:45]
Life Bucket Equation
[15:30] Another key technique from her Year on the Wall training is the Life Bucket Equation, where the Yearly Word ("Ownership") is multiplied by each life bucket to define specific, measurable goals in each area.
“Taking your word and multiplying it by each life bucket helps you create precise, actionable goals for each area of your life.”
— Steph Crowder, [16:10]
Sharing and Accountability
[43:00] Steph emphasizes the importance of accountability in achieving goals. By openly sharing her 2025 objectives on the podcast, she creates a sense of commitment and encourages listeners to do the same. She invites her audience to participate in the Year on the Wall training, offering a structured program to help them set and achieve their own goals.
“Writing your goals down and sharing them holds you accountable and brings opportunities you might otherwise miss.”
— Steph Crowder, [23:30]
Conclusion
In this episode, Steph Crowder provides a detailed blueprint for building a vision for 2025, blending personal anecdotes with actionable strategies. Her commitment to radical ownership serves as a powerful example for listeners striving to balance their personal and professional aspirations. By leveraging tools like the Life Bucket System and Yearly Words, Steph not only sets herself up for success but also equips her audience with the resources to embark on their own journeys toward courage and clarity.
“I’m excited about the value I’m going to create in 2025, and I can’t wait to take you along for the journey.”
— Steph Crowder, [50:20]
Listeners are encouraged to engage with Steph's Year on the Wall training at yearonthewall.com to gain deeper insights and personalized support in their goal-setting endeavors.
Key Takeaways:
- Holistic Planning: Divide life into distinct "buckets" to ensure balanced goal setting.
- Guiding Principle: Choose a Yearly Word to steer your focus and decisions.
- Visualization: Use visual tools like trackers to monitor progress and celebrate achievements.
- Accountability: Sharing goals publicly enhances commitment and opens doors to opportunities.
- Flexibility: Allow goals to adapt as life circumstances evolve, embracing both stretch and maintenance years.
Resources Mentioned:
- Year on the Wall Training: yearonthewall.com
- In-Body Scans for Fitness Tracking
- Revenue Tracker Posters on Etsy
- The Home Edit (TV Show)
By following Steph Crowder's structured approach to goal setting, listeners can cultivate the courage to pursue their passions and the clarity to navigate their paths effectively in the coming year.