The Exchange | Cold Coffee Ep. 51

Mark and Todd talk about the world of cold coffee, exploring its rise in popularity, market trends, and the differences between cold brew and iced coffee. The hosts discuss the historical context of cold coffee, regional variations like coffee milk in Rhode Island, and the evolution of cold coffee products. They also touch on the production processes and equipment used in cold brew, concluding with thoughts on the future of cold coffee in the industry. In this engaging conversation, the speakers delve into the evolving landscape of cold coffee, discussing its future, the challenges faced by American coffee culture, and the potential for coffee as a pre-workout beverage. They explore the dynamics of espresso and cold coffee, the opportunities in the ready-to-drink market, and innovative branding strategies. The discussion highlights the need for coffee businesses to adapt and embrace the growing demand for cold coffee, emphasizing that there is significant potential for growth and i...