The CPG Trade Spend Podcast is your go-to source for uncovering the best strategies, techniques, and insights in the world of consumer packaged goods. Hosted by Kyle Barnholt, founder and CEO of TrewUp, this podcast sheds light on the "black hole" of trade spend. Kyle brings in top minds from the CPG industry to share their expertise, along with exclusive data-driven insights from TrewUp—powered by billions of dollars in processed trade spend data. Tune in to stay ahead of the latest trends and learn how to optimize trade spend for your business.