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When I first started my YouTube channel, all I ever dreamed of was reaching 100,000 subscribers and receiving that play button - and finally feeling confident and fulfilled. News flash: that didn’t happen. Because frankly? Subscribers don’t matter. You don’t need a lot of subscribers on YouTube to be successful - and in fact, my only goal on YouTube has completely shifted, and it’s changed the way I think about my YouTube growth strategy in general. In today’s episode, we will not only cover why subscribers don’t really matter (and why you shouldn’t bother asking for them) and what actually matters instead. Let’s get into it!

Visit my shop page here for more details on all of my products!
… and interested in the Creatorly Media services - check them out here!

44:T443,

The Creator Club podcast, hosted by Katie Steckly, is a workshop-style show dedicated to teaching creators and entrepreneurs the latest strategies for social media marketing and content creation. Plus, we make sure to keep you in the loop with all the latest social media news and trends so that you can stay ahead of the curve.

Katie is a creative digital marketer, YouTube creator, and travel enthusiast. She is always down for seeing and trying new things, and she uses what she learned (the hard way) over her 10+ years as a creator online to teach her listeners how to navigate the adventure that is content creation.

She started her internet journey over a decade ago as an awkward teen girl making YouTube videos about Harry Potter in her bedroom. Now, she creates content on YouTube with over 200k subscribers, has a Top-25 Ranked Podcast in Marketing, and even runs her own content creation agency, Creatorly Media.

Whether you're into Instagram, creating on YouTube, trying TikTok, or producing podcasts, this show is made for you. Come join the club!