Podcast
Curious Wiring
Hosted by Dr. Lindsay Demers · EN
Curious Wiring is a podcast that unpacks the science of why we think, feel, and act the way we do. Hosted by Dr. Lindsay Demers, each episode takes everyday questions and phenomena, like conspiracy theories, parasocial relationships, and marking techniques, and reveals the psychological forces at work beneath the surface. Whether you’re a student of psychology, a curious thinker, or just someone who wants to better understand yourself and others, you’ll walk away with insights you can use in your daily life.
9episodes
Episodes
Newest firstAll episodes
The Psychology behind Effective Marketing
Sep 1100:07:48Tap to summarizeIn this video, I break down why the GAP x KATSEYE Denim ad connects more effectively with audiences compared to the Sydney Sweeney x American Eagle campaign using research from psychology and communication. Here are the links to the research referenced in this video. https://knowledge.wharton.upenn.edu/article/why-representation-matters-in-marketing https://www.amnh.org/exhibitions/darwin/evolution-today/social-darwinism https://www.researchgate.net/publication/260173746_Exploring_the_Boundaries_of_Nostalgic_Advertising_Effects_A_Consideration_of_Childhood_Brand_Exposure_and_Attachment_on_Consumers'_Responses_to_Nostalgia-Themed_Advertisements https://users.ssc.wisc.edu/~sorensen/papers/negative_publicity_2010.pdf https://www.nature.com/articles/s41599-024-02819-7
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The Psychology behind the Monty Hall Paradox
Sep 1100:07:30Tap to summarizeWhy does the Monty Hall problem confuse so many people? In this video, we break down the psychology and math behind this famous probability puzzle. You’ll learn how base rate neglect causes most people to make the wrong choice, and why switching doors actually improves your odds.
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The Psychology behind Parasocial Relationships
Aug 3100:14:58Tap to summarizeParasocial relationships are one-sided emotional connections where fans feel deeply connected to celebrities, influencers, or online personalities, despite never having met them. In this video, we explore the psychology behind parasocial interactions and what the consequences of them are.
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The Psychology behind Why We Judge (and Misjudge) Others
Aug 3100:08:39Tap to summarizeWhy do we judge others so harshly but give ourselves a pass? In this video, we explore the Fundamental Attribution Error, a common cognitive bias that leads us to blame people's character instead of considering situational factors when interpreting their behavior. Learn how this bias shapes our perceptions, fuels misunderstandings, and increases interpersonal stress. Don't forget to like, comment, and subscribe for more content on psychology and human behavior!
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The Psychology behind Why Words Stop Making Sense (Semantic Satiety)
Aug 3100:06:51Tap to summarizeHave you ever said or written a word over and over, only for it to temporarily lose its meaning? That's something called semantic satiety, and in this video we go over the psychology behind it
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The Psychology behind Belief in Conspiracy Theories
Aug 2800:20:52Tap to summarizeWhy do people believe in conspiracy theories? From flat Earth to secret government plots, conspiracy beliefs are more widespread than ever. In this video, we explore the psychology behind belief in conspiracy theories. Whether you're curious about misinformation or just trying to understand a friend or family member who’s fallen down a rabbit hole, this video breaks it down in an accessible, evidence-based way. If you enjoy learning about the mind and human behavior, hit like and subscribe for more psychology content.
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The Psychology behind Bad Decisions (Part 1)
Aug 2800:12:03Tap to summarizeEver make a decision you sure was the right one, only to realize you were sorely mistaken? You might have fallen prey to a cognitive bias. In this video, we cover 5 common cognitive traps that people fall into: anchoring bias, framing effect, representativeness heuristic, base rate neglect and hindsight bias.
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The Psychology behind the Bystander Effect
Aug 2800:15:20Tap to summarizeWhy do some people step in during an emergency while others stay on the sidelines? In this video, we break down the 5-step decision-making process that bystanders go through when deciding whether or not to help in a situation.
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The Psychology behind Stockton Rush and the OceanGate Tragedy
Aug 2800:19:25Tap to summarizeWas Stockton Rush knowingly putting others’ lives at risk for profit, or was he a visionary who believed so strongly in his dream that he was blind to the dangers? In this video we will consider both motivations and look at the data to determine what is most likely.
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