Transcript
A (0:00)
Sometimes you open up a website and.
B (0:01)
It'S so good that you're left wondering.
A (0:04)
How the heck did they pull that off?
C (0:06)
I would go to Blender, try some stuff out, and then I export those images, put them in sketch, do a composition. And so it's like jumping all the time from one software to another.
B (0:16)
How do you push past clean design and create something that has true game feel?
C (0:22)
I don't do auto layout or anything. It's just like almost like a sketching process just to get a feeling. And then you maybe try different states and then from there I jump back to codes and again I'll do it. So dirty and ugly. Like in this case, I just exported these images for the content and then I animated the wrapper.
A (0:42)
Welcome to Dive Club. My name is Rid.
B (0:45)
And this is where designers never stop learning. Today's episode is with Xavier Jack and he's going to give us a little tutorial about what it takes to bring.
A (0:55)
Web experiences to life using 3D.
B (0:58)
But he was also the one behind the super viral original Amy website.
A (1:04)
So to start, I asked for a.
B (1:06)
Little behind the scenes of that creative.
C (1:08)
Process as many things that happened in my life. It started on Twitter. So I was posting some weird experiment. I got a grant to do these experiments with hand tracking. I was sharing these things and then actually Dennis sent me a message. He was like, oh, I love this blah, blah, blah. With so many things on Twitter, sometimes it doesn't go anywhere at that right time. But after a few months, months, he texted me again and he's like, hey, we're gonna do our new website. And something that I really like about Dennis is that he sings really out of the box. And already he came up with a really cool concept to tell the story of one full day of using Amy visualized by gradients. And then he was going into detail with gradients. He meant gradients that represented the sky. So in the morning it would be a gradient representing the sunrise. And then midday, different one. And then sunset and evening. So, of course, this conversation is about how these type of websites come to life. And I think sometimes we get a bit stuck in the micro interactions and the design. And I think all those things are really important. But when there's a really strong concept, I think that really ties things together.
