Join Kristina Karlsson, the visionary founder of kikki.K, who transformed a $3,000 loan into a $650 million global stationery empire. Discover how Kristina turned her passion for Swedish design into a thriving business, the importance of calculated risks, and the lessons learned from both successes and failures. Now leading the Dream Life movement, Kristina provides coaching and motivational workshops to help others pursue their dreams. Tune in to learn about the power of taking action, the significance of values in business, and how to create your own dream life.

Episode Highlights:

00:00 - Episode trailer

02:28 - The Birth of kikki.K

05:53 - The Foundations of Success

10:29 - Taking Calculated Risks

17:13 - How to Network and Build Relationships

20:39 - The Power of Systemization

26:42 - Navigating Challenges in Growth

29:02 - The Decision Not to Sell

32:30 - The Transition to Administration

47:18 - Action Over Perfection

53:47 - Key Characteristics of a Successful Entrepreneur

59:50 - Advice to 18 year old self

About my guest:

Kristina Karlsson is the visionary Founder of global Swedish design and stationery brand kikki.K and the creator of Dream Life, a platform inspiring people in over 160 countries. A sought-after coach, mentor, and international speaker, Kristina is a passionate advocate for dreaming big and taking action. Originally from a small farm in Sweden, she transformed her life by imagining her dream future, writing it down, and turning it into reality. Over two decades, she grew kikki.K into a beloved, purpose-led brand with a presence in over 150 countries. After navigating the challenges of the COVID-19 pandemic, Kristina embraced a new chapter, dedicating herself to empowering others to chase their dreams. With an ambitious goal to inspire 101 million people to live their dream lives, Kristina combines her personal philosophy, resilience, and Swedish design aesthetic to make a global impact. She lives with her partner, Paul, and their two children, Axel and Tiffany.

Connect with Kristina

Website: https://www.yourdreamlifestartshere.com/

Instagram: https://www.instagram.com/kristinadreamlife/

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325. $650M NIGHTMARE: How Kristina Turned A $3,000 Loan Into A $650M Business & Then Lost It All!

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