After running the Year of the Bot Bundle with 57 experts who are integrating AI in unique ways, I realized something huge.

We're all sitting here asking the same questions: Do I need to sell AI now? How does this fit into my business? Am I behind if I'm not teaching it?

And honestly? It's giving me 2020 digital course energy all over again.

So I created this episode to give you some actual clarity. I'm breaking down the 5 levels of AI adoption—from using it internally to building it as your core product—so you can figure out where YOU belong on the spectrum (and stop feeling like you have to do all the things).

Spoiler: There's no right or wrong way. There's just your way.

In this episode, I walk you through:

Level 1: AI as an internal tool (think: ChatGPT for emails, research, admin stuff)
Level 2: AI-enhanced services (using AI to free up YOUR capacity and add more value)
Level 3: AI-enabled programs or products (custom GPTs, bots, tools that support your clients)
Level 4: AI tools as a standalone product (like my BrandCalibrator™ or a bot you sell)
Level 5: Teaching AI strategy (you're now the AI expert in your niche)

I also share real examples from collaborators like Holly Haynes, Kinsey Soderberg, Carly Clark Zimmer, and Monica Froese—so you can see what's actually working right now.

If you've been overwhelmed by all the AI noise or wondering if you have to pivot your whole business to stay relevant, this episode will help you breathe, get clear, and move forward with intention.

🤖Train AI to sound like you (in under 2 hours) with BrandCalibrator™

🔹Let’s talk Bots for your business! Book a coffee chat

🔹 Connect on Instagram

>>Thanks for Listening!

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Should You Sell AI? The Answer Might Surprise You