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Foreign. Welcome to the Epic Success podcast. I am your host, Dr. Shannon Ervin. All right, I want to ask if this sounds familiar. I'm going to be reading at the top of this podcast. But today's podcast is all around uncovering the mindset of a seven figure CEO. And spoiler alert, it can be trained so you get there faster. We're going to be talking about that, but I want to read through some of the thought patterns and I want you to just sit back and spoiler alert, I thought all of these at one point and I want to compare for you some of the thinking patterns that I have found that many six figure or almost six figure entrepreneurs get stuck at and what is its counterpart? What is a seven figure CEO thinking differently. And there are five main categories that I want to talk about that are very, very apparent in the differences between how someone at, at or just passing six figures and how somebody at seven figures, the patterns that are in their mind. So, okay, here we go. So some of the six figure mental patterns that can really keep you stuck. And I had them all. So I have to do everything myself. If I don't, it won't get done right. I'm not sure if I can trust others to deliver at my level. I'm literally taking this from my own writing in my past. So hashtag embarrassing. But I wanted to really, like uncover the secret that you're looking for is in training your brain to allow seven figures. So another one was I just need to work harder, push through this plateau. The push, the hustle, the, the, the pushing energy. Right, the striving energy. I'm afraid to raise my prices. I might lose clients who I say I want more freedom, but I still feel guilty when I'm not being productive. Wow. So we're, so I was earning the ability that was earned. I was like, if I, if, if I, if I had stillness, I needed to fill it. My business depends on me showing up consistently. No one can do it like I can. I need more clients to grow. I have big goals. I get stuck in the daily grind. I don't know what to focus on. That will be the lever that makes it work. I question myself every time I make a decision. I'm scared to take a break. I don't, I don't want to lose momentum. And if that's you right now, sister or brother, I feel you. I feel that the core of my being because every single one of those thought patterns I had. And I chased the strategies, I chased the gurus, I chased the masterminds I chased the fancy new AI fill in the blank. Even though AI wasn't a thing then, the equivalent of it. And nothing ever satisfied, nothing ever flipped that success switch for me. And that's what I want to talk about today. This the one secret that you're looking for. You actually do have capacity to train it in the next 67 days and make seven figures a reality this year. But most people, people will do what they've always done. And I was too, doing what I've always done, expecting a different result. We're literally indoctrinated From K through 12 and then if on to college, then add those years in a thinking pattern that can get you to six figures but will literally stop you dead in your tracks. Way I talk to my certification clients and my mastermind clients is this. That there's a language that you've known since kindergarten and that language of hustle, Strive, be the best, put yourself first, do it all. That pattern of, of your brain works well when you're working for someone else or even getting an entrepreneurial venture up to close to or past six figures. But then you know the pain of this when you get past it and all of a sudden the push doesn't work as much anymore, the striving doesn't result to the same results at volume as it did. And you start questioning what's wrong with me? Why can't I make this work? It was working so well. So if you're in that washing machine, my friend, I have the best news for you today. That there's just another language, another pro programming, another programming that you've never been exposed to. Why? Because you've never had a seven figure business before. And so the question that I always get a lot is how then do so many of these people pass this seven figure mark? So I want to debunk that today because my mission is to help 100 people pass the million dollar mark this year in your business. I'm doing that in a very specific way and we'll talk about that at the end. But here's the thing. Whether they stumbled upon it or someone gave them a guide, or they just hit their head so many times against the wall like me that there had to be a different way, a different way of thinking, a different way of leading, a different way of deciding, a different way of my whole business because it just broke. Businesses will break. And if we don't look, if we don't train our brain to have the patterns at the next level, we'll keep going backwards. And backwards and backwards. Shannon, this is getting depressing. No, it's not. Because I'm going to give you the cheat sheet for the seven figure mindset patterns and we're going to talk about how, how do you go about flipping that success switch. Because here's what I want to tell you. It's not more willpower. It's not more affirmations in the moment. It's not more try to sit on a rock and manifest. You know, if I close my eyes hard enough and want it big enough, it's. Your brain is either going to allow it or work against it. And the only way that your brain allows it is if you train a pathway, a neural pathway into your brain that sees it as safe and it removes the ones that no longer serve. More on that in a moment. So I always, I remember when I was in this place, I called it hustle Stuck. Like I was doing all the right things. I looked so successful on the outside, but I was burnt out. I was tired. I was second guessing that this was, that I even had what it took. So hearing one of the things that I really wanted was to hear the patterns. Now every one of you listening right now, you've seen these in Instagram quotes and that there's a reason why you can't just will it to happen. Like, if you could will these thought patterns to happen, you would have consumed enough motivational Instagram posts or YouTube videos that you'd be there already. So that tells you that there is a specific way that your brain gets programmed for seven figures. And that's really, really important. But at the time I just wanted to know, how the heck do they think, how the heck do they think about decisions, pricing, team leadership, leading themselves? So I'm going to write, I'm going to read to you something from my journal that was at one point in time a seven figure brain prime that I created that help helped me to train my brain. It was one of the steps that really started to shift the game for me. So I'm going to read that out loud to you now and then we're going to talk about the patterns that what does it look like on, on the six figure side versus the seven figure side? And then I'm going to talk to you about something pretty amazing, pretty cool, pretty exclusive that's coming up that can short track this whole thing for you. Okay, so here it is. And I'm like a little blushed if you're watching this on video because I'm like, oh my gosh, this is like taking my words and putting them out there. But you know what? I love you too much to not do this. And that's what I started thinking about when I was doing this podcast, is I always want to be the high performance business coach that tells you what I needed to hear at the time that no one else was spilling. So I'll spill the tea. So, as I said, the key here isn't enough motivation. It isn't enough affirmations. You really do need to train your brain to see it as safe, and there is a step by step process for that. One of the pieces of the framework, however, is to start to show your brain what it looks like at the other side. So I wanted to provide that for you today. So I'm just going to read it. And here we go. So it says, I hire the right people and empower them to take ownership. I lead with clarity and I expect excellence, but I don't micromanage. That was. That took a while. That took a while because there's a part of our brain that says if I control it and it goes well, I'm enough. Okay, rewind that. If I control everything, if I micromanage, if I see every little thing and it goes well, then I'm enough. And if it goes bad, there's that dialogue that's running background in your brain that says, I'm trying my very best to not prove that I failed. Okay, I told you this is going to get juicy and real. Okay, so here is the next one. So let me read that again, because now I'm telling you my thoughts behind my thoughts. I lead with clarity and I expect excellence. I don't micromanage. Rest and focus are part of how I scale. Let me say that again. Rest, focus. And I would add silence. Space is how I scale. It's so counterintuitive to what you're. What we've all been taught from kindergarten through PhD. So the Rewire is rest and focus. And silence in space is part of how I scale. Hustle is not my default. See, that default training is how we created great employees in the 50s, and that's how our whole educational system was set up. Ask for permission, get outside in grading, that tells you if you're good enough or not. That is so ingrained in your subconscious patterning. And the crazy thing is, when you first start out as an entrepreneur, it actually really does help you get started. But it literally pumps the brakes. Okay, I've said that already, so let me keep going. My pricing reflects the transformation I create not my fear. I protect my time fiercely. If it's not a high ROI activity, I don't touch it. Sitting on this side of multi seven figures, I. This, this is. If I had had this back then, Holy guacamole. Cause all of this is so true. My business is designed to operate without me being involved in every task. I focus on fewer, better clients and serve them at the highest level. My schedule reflects my vision, not my obligations. I trust myself. I make bold decisions, I back them with faith in data. I don't chase growth, I align with it. I lead it and I receive it. I honor God in everything I do. So that was the beginning of me. When I was in the multiple six figure range, getting to seven, I knew. And this is when I turned to a PhD to start to uncover why my brain didn't work the way my mentor's brains worked. What I found, and if you've listened to the podcast, you've heard this story, but I did what every well meaning six figure or almost six figure entrepreneur does. And I invested in a mastermind, I invested in a mentor. And I am, I have mentors in every area of my life. So in no way am I saying that is a wrong move. But what I am saying is if we what the mistake I made was, I invested because I thought being in those rooms would fix me, would fix my problems. That's not what happens. So what I discovered was that my mentor, she was amazing and I learned so much from her. But here's what I learned when I walked in the door with her. I had the same strategies, tactics, processes, funnels, knowledge. I had consumed so much knowledge. Can I get a witness? Can I get an amen? Right. Consumption is not action. Consumption is not decision, action and result. Right? And so what I really quickly uncovered was in order for me to get to seven figures, I needed a new language, my brain needed new directions. What got me there to six figures is not getting me to seven figures and not just not getting me there, it's literally having me go backwards. And so the patterns that are really clear to me now because after getting a PhD, trying to I always say my doctor in front of my name. It stands for desperate enough to go figure out my own mindset patterns through the lens of neuroscience so that I could shatter that ceiling. And then when knowing that I'm not a special unicorn, I shattered the ceiling with the models and the methods that I created while I was there. And then utilizing Those models, the sync neurocoach models, the 67 day year methods with my clients, their businesses exploded in 60 days. 30 days, 67 days. What I learned in that time is that your brain is your secret weapon. 98% of people are going through the world, never once question what their brain serves them. Here's the thing you need to know though. 90% of your decisions right now as a business owner are fired and wired from your subconscious patterns that you didn't create or or choose and that are stopping you. And so anything that is sabotaging 90% of my success, I want to go after it like it is my job. And that's what started happening for me. I went after it. And Even in the PhD rooms, I was getting knowledge. But knowledge for knowledge sake, not knowledge for fix, my mindset sake fix, help me shatter this glass ceiling. And that's when I started crafting and creating these models. Here's the reality. This is good news and this is bad news. The good news is your brain can be completely trained to think like a seven figure CEO in 67 days or less. That is the greatest news of all. Because my sweet one, if it did it for me, and we know the science behind that now, absolutely, you're so much smarter than me, it would probably be faster. Here's the challenging news. I always get blown away by this number, but it's less than 5% of the population that will ever pass seven figures and it's less than 0.07%. As a female founder, don't let that discourage you. Let that light a fire up your cute little backside. To say nothing is more important than having the patterns in my brain for seven figures so that I get there. Because without doing that, my friend, it is going to be a slippery slide backwards. And so what are some of these five patterns? I think you probably spotted them, but I want to bring them to the focus. In the six figure world, it's me at the center. I am the one directing. I am in control. I, I, I. It's me, me, me, my thoughts, my brain, my management. When you flip the switch, you now are driving all results through people. So it's me versus people. That's one of the patterns. Second pattern. And I think you heard it in the prime that I created. It's in the up to six figures, even maybe a couple hundred thousand a year. It's hustle, push, grind, strive. I'll just outwork everybody to move to the next place. You have to operate from rest and silence and the high ROI levers, not the day to day minutia. So it's A whole new language. It's like, well wait, how do I what probably triggered for you because it triggered for me too is okay, but how, right? So that and just the fact that your brain wants to ask that question tells you two things. Number one, we don't know. So that puts your brain in direct opposition to letting you do it. So in other words, it's not safe. And your brain's job is to keep it safe. Safe. So if I need to operate through other people, which means I need to lead people, which means I need to get those skills, which means waiting, rest. I haven't rested since I was, you know, pre high school. Like what do you mean rest in silence? Because in rest in silence the vision gets created. In rest in silence you understand your highest ROIs. Do you see how it's a different language? We wouldn't say to somebody that speaks English that is going to only French speaking beautiful island to say just go on over with your English language, it'll be fine. But that's what almost everybody that's selling you marketing products online. Not everybody, but a lot are doing. They're saying get to say you can get there, you can get there. You cannot get there by doing the same things you've always done and expecting a different result. So the other piece, the other pattern is around time on. In the six figure world, you're giving time, you're constantly giving your time. In fact there are times you think in your mind, oh my gosh, I've created another job for myself. I never can take time off. Even if you're off, it's mental time. You're in it mentally, right? The difference at seven figures you protect your time. You only use your time for those high leverage activities. So do you see how it's a different language? I'm pointing out the differences between them. So you can see no wonder. Like this is a whole another language your brain needs to learn to make it safe. So that that 90% of your subconscious being wired for it sees it as safe and familiar and it actually fires and wires with ease. The other pattern is it's all me in the six figure side. In the seven figure plus side, it's not me, it's other people. They own it. I inspire it, I contribute to the content, but they own it all. Me, not me. And then the last one, which is all around how imposter syndrome and money stories kind of come into play here. It's the idea of I need sales versus I transform. Now I'm putting these in broad categories But I needed those broad categories. I needed a vision to see, oh, it's not me, it's a different language, it's a different way to process. And then the logic says, like, if I learn how to process like that, you'll have to tell me, do you think you'll get there faster or slower? But yet we still want to use the way we always have done it because it's familiar and safe to our brain. And so that is the shifting, the seven figure shift that you get to make, whether you're just getting to six or you're at multiple six. But it's seeming harder and harder to get growth. Everything seems like it's stalling out. It's not that you're not cut out for it, it's not that you're not capable of it. It's not that you're not smart enough. It's that there is a different room of a different language. You think about like Mac versus PC or you know, Apple versus Android. I'm not taking sides, but they are different patterns. You can't go to an Android with what you do in your iPhone and expect it to work. But yet that's what we do when we're trying to grow past six onto seven figures. So I hope this is like opened you up for a way towards speed. So one of the things I said I was going to share is for the first time ever, I am going to do something that I've wanted to do for the very longest time and that is this. I've wanted someone back in that day that could teach me these patterns, but no one could. So that's why I went to get it. That's why I went got the PhD to figure it out. But what I'm going to do is we have our 67 day year seven figure CEO hardwire program coming up. I'm only doing it for 10 people. Like that's it legit. You're going to immerse with me for 67 days. We're going to install for you the seven figure CEO patterns. We're going to remove any of the blocks that will stop you from letting those run 90% of your day. We're also going to build out a time and focus accelerator multiplier. Really it's a way, a model to train your brain to gain double the focus while spending at least 20 to 25% less time in your business. And then the third piece that we're going to work on together is the profit multiplier system. So once you hardwire that seven figure CEO patterns around money worth, enoughness, capacity, leadership team, all of those areas and then we really magnify your focus and, and get you that time back. Then it's about approaching revenue and profit in a very different way. So we work with this profit multiplier to help you accelerate your profit to seven figures in little as 67 days. And we've had multiple, multiple people. Eric Sorenson, Joy Foster, Carl Allen. These are people that I've personally taken through this system that have been able to break that glass ceiling and have the patterns to keep going. I was just talking to Carl the other day and his company sold for multi multi eight figures and he's now starting a third. This is the deal. You can access and teach your brain to allow seven figures. You can build a process to focus and get your time back and you can accelerate your profit by thinking and acting and deciding as a seven figure CEO. In addition to that, we're going to be helping you. Once once you wire your brain for seven figures then you need the systems and the processes to take over for you so that you, your people then can take over so you can get in rest in silence so that you can protect your time so that you can have it not be you and really focusing in on the trans the transformation that you offer. So we're going to as a bonus help you literally plug and play our multi seven figure systems into your business. I'm only doing this for 10 people people because you'll deeply immerse with me. We're going to do three to four days of the immersion kind of implementation and then the acceleration happens on the backside as you apply all of these things. So if you want this summer to be the summer that takes you from struggling to success to really be done with the things I read at the top of the hour or the top of the call and take the shortcut. If you think about it, you've done that in every area except for the one area that makes it all work. You've taken other people's strategic shortcuts and you've plugged them in. You've maybe been in masterminds or mentorships trying to be in the room around people and thought that would short track it. But here's the thing. If those are true and you've done all those things and you're still spinning in a room and not where you want to be at seven figures, just like I was when I went to go get that PhD, don't go get a PhD. Learn how to train your brain as a seven figure CEO so that instead of hustling and pushing, it becomes like a magnet that your revenue increase, your time reduction, your focus ability, and just really having installed for you those seven figure thinking patterns allows you to get to seven figures and beyond. So if you're listening to this and you've got like all the heck yeses in your stomach down below, you'll see a quick either an application or a link or something to let me know that you need to be one of my 10. And we're going to do this this summer, we're going to do it together. And my one on one right now to work with me one on one, it's a hundred thousand. So it's not going to be a hundred thousand for you to do this work with me in this particular program. I really want to help get a hundred people over the million dollar mark this year by doing it with a simple process done quickly that allows you to continue to scale. So if you've been trying all the scaling methods and they only move like the tiniest little bit and then go back, this is your call to be done with that language and to flip the switch to the language that's going to create seven figures. All right. I love you to pieces. I know there are a few of you that are like, oh my gosh, I been praying for this. Like intuitively you knew and you've probably been like listening to all the mindset stuff, but a lot of that stuff, unfortunately, it's great for momentary motivation, but if you really want the thing to work, you gotta train it in your brain. You gotta have the neural networks that allow it and don't work against it. All right, that's what I have for you this week on the Epic Success podcast. Until next time, bye for now. Ra.