Molly, Kate and Kristin speak with Martin Sorge, the winner of The Great American Baking Show, about his debut cookbook while he is still in the thick of creating it. Martin talks about getting started on his baking journey, the role the show played in his career and what he's taken away from the experience before diving into the process of developing, pitching, testing and writing his cookbook. He shares specific pain points of the process, his approach and then turns the tables onto the hosts as he asks them for advice and insights as he begins this new venture.