Chloe Harrouche is the co-founder & CEO of The Lanby, a wellness-forward, hospitality-led primary care membership in NYC. They’re reimagining concierge medicine for the modern generation.

She’s a healthcare growth strategist with experience spanning multiple touch points within the industry, but her personal experience as a young survivor of breast cancer shaped her firsthand perspective of what patients want and need to feel supported in the primary care system.

The Lanby offers a unique primary care membership for people who want more. Their approach is integrative, customized and centered around the patient. Their dedicated teams include a lead physician, wellness advisor, concierge manager and cover medicine, wellness and coordination. Membership includes visits, personalized care plans, fast access to trusted referrals, on-site lab work and curated programming.

I know that individualized care isn’t accessible to everyone and it’s sometimes hard and confusing to figure out what our unique needs look like and navigate the sparkly world of tik tok doctors and fads and trends, which is why I’m so excited for you to hear from Chloe today.

How her breast cancer diagnosis at 23 empowered her to take control of long-term wellness and focus on prevention
Building resilience through her diagnosis and using it for good
Navigating the wellness ecosystem (ie all the fancy trends) and balancing it with clinical and science within the context of your uniqueness
Steps you can take to support your long-term health
Why personalized insights are critical to truly understanding your bodies unique needs
Finding high quality supplements
Advocating for yourself
Why reference ranges for blood work are ineffective for finding the root cause and solving nuanced issues
Her fertility journey including egg freezing, two rounds of IVF and surrogacy
She also tells us all about her company The Lanby and how they’re reinventing primary care to be a patients first line of defense working towards true optimal

The Lanby

Follow Chloe

Follow The Lanby

Follow me on Instagram

Personalized insights for optimal health and redefining primary care with Chloe Harrouche, co-founder & CEO of The Lanby