Have you seen - the Jason Kelce ads with the B-Dubs buffalo at the bar? Or maybe you've seen something a little more “pinkies out” such as the holiday campaign for Tiffany & Co featuring Anya Taylor Joy.

Do you like Super Bowl commercials?

If any of these interest you, then today is your day, cause we’re talking to industry pro - Mike Byrne, Founding Partner and Global Chief Creative Officer of Anomaly.

Anomaly has in their portfolio: THIRTY-ONE Super Bowl commercials - with more on the way.

Budweiser, the Lance Armstrong Live Strong campaign, Buffalo Wild Wings, Top Golf, so much Nike, Converse, SONY, Six offices around the world and 800+ employees -

ALL with Mike at the helm.

Look up Anomaly. Look up Mike. This is a good one.

Mike Byrne is a founding partner of Anomaly and Global Creative Chief, where he helped lead Anomaly to Agency of the Year in 2022, Ad Age A-list #1 in 2017 as well as seven top ten placements seven years in a row. He helped lead Anomaly to two-time Fast Company Most Innovative Companies on top of other industry accolades.

He spent his formative years in advertising at Wieden & Kennedy NY then Portland where he served as the co-creative chief for the agency's cornerstone Nike Account from 2000 – 2006. **During his tenure, W+K Portland amassed more awards than any other agency in the United States. W+K Portland was Agency of the Year two times in this tenure. While at W+K, Mike managed creative development for Nike in the US, Latin America and Europe.

Mike has been recognized throughout his career for creative excellence, being awarded numerous Grand Prix at Cannes International Advertising Festival, D&AD, The One Show, Art Directors Club, Clios, and CA amongst others. Mike is also a multiple Emmy award winner.

Beyond advertising, Mike has helped launch multiple companies spanning, from cannabis to fashion brands to food and beverage.

Some of Mike's Work

Nike Tag

Nike Angry Chicken

Nike Move

JW Gentleman's Wager II "The race"

Converse "Made By You"

Budweiser "Best Buds"

Budweiser "Prohibition"

Sony "This is 3DTV"

Dick's Sporting Goods Every Pitch

Converse Lunch Money

Episode Edited by Dylan Giovanetto
@dylangio | Dylangio.com

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From CRY, a Creative, Production, and Post house based in New York City.

Brought to you by CRY www.filmcry.com

Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com