Business rarely moves in a straight line.

In this Business Edition episode , Barrack sits down with Dickson Matata, entrepreneur and co-founder behind Rhythm & Brunch, The Millennials Cookout and founder of House of Tata, to unpack the real journey behind building profitable experiences in East Africa.

Dickson’s story moves from actuarial science and corporate insurance to brand consulting, e-commerce, and eventually sold-out lifestyle events that now define Nairobi’s millennial entertainment scene. Along the way came major wins, expensive failures, COVID-era business losses, and the hard lessons that reshaped how he thinks about risk, timing, and cash flow.

This conversation explores what it actually takes to transition from employment into entrepreneurship, why preparation and timing matter more than hype, and how community-driven brands outperform traditional marketing.

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He Lost 1.5 Million Then Built Sold Out Events| Dickson Matata Business Edition