Growing up in the United States, I was fortunate to not know what it’s like to go through a day with bombs falling around me and my dad fighting in the war. For Robin Ayoub, this was his daily reality, and as he would eventually discover, getting away from it was how he found his way home.

Imagine being eleven years old and given 24 hours to learn how to operate a knitting machine because your family's survival depends on it. Then picture yourself going door-to-door every weekend, selling the sweaters you made, knowing you can't come home until every single one is sold. That’s where he learned what all good sales professionals know: the importance of making “one more call” or “one more stop on your route” before quitting time.

That was just the beginning of Robin's extraordinary journey from war-torn Lebanon to becoming a tech executive whose influence spans four continents.

Growing up as the oldest of five children, he was taught the importance of being productive and responsible. With a civil war raging around him, survivability was key. There was no time to lose.

Even with all this going on, Robin finished college and got a job as a bank teller. One day he was sent home because of a bombing raid. Long story short – listen to hear what happened – he ended up in the hospital. When he got out, he said, “that’s enough. I’m done here!” He took his younger brother and moved to Cyprus.

He found a job and from there helped his parents and four younger siblings get their immigration paperwork in order. They all moved to New Brunswick, Canada, landing in the middle of a snowstorm and not speaking English. Through luck, Robin found a Maronite priest who spoke their language in the phone book, and within a short period of time he found work sweeping a construction site – a great use of his education in computers.

But, it turns out the hotel they were expanding on that construction site needed somebody to update their billing software. Since programming languages were universal, his lack of English at the time didn’t stop him. This opportunity led Robin to more jobs in computer programming, which in turn launched him onto what has become a rich, successful entrepreneurial journey.

In Lebanon, daily bombardments were normal. The constant threat of violence became background noise. And he thought it was all fine. But as we know, Fine is a 4-Letter Word.

In a moment, when you meet Robin, you’ll discover how he looked back and realized how living with bombs falling around him showed him the importance of his family, his work, and his opportunity to inspire and lead others. You may be particularly interested in how it informed his definition of “perfect”.

And I can hardly wait for you to hear where you can find Robin and his family every single morning at 6:30, without fail.

Robin's hype song is "Daddy Cool" by Boney M.

Resources:

Robin Ayoub’s website: https://www.L10NFiresideChat.com
LinkedIn: https://www.linkedin.com/in/robinayoub/
Facebook: https://www.facebook.com/robin.ayoub
Instagram: https://www.instagram.com/robin.ayoub/
X: https://x.com/robinayoub

Invitation from Lori:

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And now, let’s go meet Robin. Hopefully we’re not catching him in a plane, train, or automobile.