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This week on the show we are taking a deep dive into the world of Sports Agents with Joe Bowers. Joe Bowers has been involved with elite athletes and brand in HYROX for a long time. Joe spotted the need for top level athletes to have assistance when working with brands so set up SB Sport Management in the UK. We discuss the evolution of Sports Management in HYROX, give tips for any athlete in respect of working with brands and also look to what's next in the world of Fitness Racing. Follow Joe on Instagram - @sb_sportmanagement

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