Picklebay Founder Siddhant Jatia walks Founder Thesis host Akshay Datt through the full pickleball business in India model - from rooftop conversions and court construction costs to tournament prize pools and the platform layer that no one has built yet.

Siddhant Jatia grew up inside a 120-year-old Kolkata business family and started working at 16, but it took a single session of pickleball to set him on the path to building Picklebay, India's first end-to-end pickleball platform, which now lists 700 verified courts across six cities and has developed proprietary venue management and tournament software to solve what he calls a critical information asymmetry harming venue investors.

In this conversation, Siddhant unpacks three counterintuitive ideas: that the explosive growth of the pickleball business in India is fundamentally a yield-per-square-foot real estate story, that in this sport the spectators are almost entirely the same people as the players - upending conventional sponsorship logic entirely - and that the largest gap in Indian sports tech is a channel management layer that aggregates all the booking aggregators, the same way hotel software syncs rates across MakeMyTrip and Booking.com.

With the Indian Pickleball Association now officially recognised as a National Sports Federation and India actively bidding for the 2036 Olympics, this conversation sits at a genuine inflection point for the sport and the businesses being built around it.

👉How a single tennis court footprint converts into four pickleball courts, multiplying player throughput and generating ₹9-10 lakh in gross monthly revenue at 60 percent occupancy across an 18-hour operating window

👉Why the ₹20 lakh total investment required to build a four-court pickleball venue in India typically pays back in 8-10 months, making it one of the shortest real estate payback timelines in sports infrastructure today

👉What Siddhant Jatia identifies as the single biggest missing layer in Indian sports tech - a channel management system equivalent to what hotels use, that aggregates all booking platforms into one unified inventory and pricing dashboard for venue owners

👉Why Ahmedabad runs its 500-plus pickleball courts to full capacity past midnight every night, and what this demand signal reveals about where the next wave of venue investment in India's pickleball business should go

👉How the Indian Pickleball Association's recognition as a National Sports Federation in 2024 is set to unlock government funding, standardised coaching certification, and a national ranking system for the first time in the sport's India history

👉What separates a profitable pickleball venue from an expensive mistake - the specific location, construction, and community factors Jatia says most new operators overlook entirely

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Disclaimer: The views expressed are those of the speaker, not necessarily the channel