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Hi, this is Free Thinking through the fourth Turning. I'm Sacha Stone. Can Paramount Skydance save Hollywood from itself? The Block the merger campaign shows where the real power lies in Hollywood and why their empire is collapsing. Hollywood is not trying to stop a monopoly by blocking the Paramount Skydance merger with Warner Bros. It's trying to protect one. If a monopoly means near complete control over what gets made, promoted and rewarded, then much of Hollywood and the cultural institutions around it operate under the ideological consensus of the left and the Democratic Party. Why do the Obamas have a long running production deal at Netflix? Why do the Emmys consistently elevate late night hosts whose politics align with their consensus? Jimmy Kimmel, John Oliver, Stephen Colbert, Jon Stewart. Do you think they'd ever nominate Greg Gutfeld, whose show often tops them all in ratings? If that isn't an ideological monopoly, I don't know what is. Why did major award shows stay silent on Charlie Kirk? Why did so many artists cancel Kennedy center appearances after its Trump era changes? And why did multiple acts drop out of America to 50 events? David Ellison and Paramount Skydance are attempting something brave and unprecedented, an outside challenge to that consensus. Their roughly $110 billion bid for Warner Bros. Discovery would give them control of a major studio, hbo, Max, cnn, and a large portfolio of cable and streaming assets. While there has been some resistance to the biggest mergers in recent history, we've never seen anything like blockthemerger. Meet the new resistance, same as the old resistance. 12 state attorneys general, including California, have sued to block the deal. The Writers Guild of America has filed its own antitrust lawsuit. SAG AFTRA has publicly opposed the merger, though it has not joined the litigation. Opposition also includes the Future Film Coalition, which leads the Block the Merger campaign, Democracy Defenders Fund, Committee for the First Amendment, Free Press, the International Documentary association, and the American Economic Liberties Project, among others. More than 5,600 industry figures have signed an open letter against the deal, including Mark Ruffalo, Jane Fonda, Javier Bardem, Elliot Page, Emma Thompson, Ben Stiller and Cynthia Nixon. Paramount's Skydance has, for now, delayed closing. Can they hold the line under this unprecedented pressure campaign? Hope springs eternal, but you won't read
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about that point of view in any of the trades. They're a monopoly, too. Most of them are owned by the same Penske, Eldredge. Just today it was announced that the Hollywood Foreign Press, the former owners of the Golden Globes, are suing Jay Penske for 150 million. They're claiming Penske orchestrated their downfall so he could buy the Golden Globes Penske already owns Deadline, the Hollywood Reporter, Variety Indiewire Gold Derby Predicting site Rolling Stone A virtual monopoly on the awards race from soup to nuts. Gold Derby shapes the nominees, the trades take ads from the studios, and the Golden Globes hand out the awards for podcast listeners. A tweet from Matthew Baloney News the Hollywood Foreign Press association has filed $150 million antitrust lawsuit against Penske Media and others over an alleged corrupt scheme to fraudulently acquire the Golden Globe Awards and monopolization of trade media advertising. But wouldn't you know when Rebecca Keegan wrote a hit piece on me, she did so in the Hollywood Reporter, owned by Jay Penske. I was a vocal and prominent critic of Penske's growing monopolistic power on the awards race and one of the few willing to speak out. With one hit piece, the Penske company took out both a competitor for ad money and a pesky nuisance for the brand. That is what you call a monopoly,
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A climate of fear and a culture of silence. I found out firsthand how monopolies work in Hollywood when I was canceled in 2024, the day a Hollywood Reporter story labeled me a MAGA darling. One studio pulled its ads from my site that day. The last thing they wanted was to be associated with an accused and condemned witch. It was shocking how many of them fell in line in robotic fashion, gripped with fear. The response was swift and uniform. Every writer on my site left to protect their reputations. Friends of 15 years ended the friendship. My Oscars ticket was revoked, Jane Fonda's Women's Media center fired me from their annual Oscars report screening, and party invitations dried up. I was benched on Gold Derby. Worst of all, the lucrative studio ad buys for the Oscars and Emmys vanished as it all collapsed. I remembered in 2012 an advertising strategist telling me I could be making far more money if I sold the site. Better you have no baggage to speak of, she'd said. That was true then. I was one of the few independent Oscar sites left and still am known around town for being honest to a fault. I stayed independent even as the ad money made life more comfortable for me and my daughter than it had ever been. There was never any question why my career ended in Hollywood. I had been outed as a Trump voter. I was on the wrong side of Hollywood's progressive orthodoxy, and that meant I was finished. How it started I started Oscarwatch.com as a single mom with a one year old baby living in a studio guest house in Van nuys California in 1999. I was an early web pioneer with a 1200 baud modem and a really good idea for podcast listeners, an old screen grab of Oscar watch from the year 2000. I was already catching the attention of publicists and rocking the boat, as all of us amateurs did back then. We were moving fast and breaking things. Traditional media was not ready. The studios weren't either. They were used to having a monopoly on Oscar FYC ads and Variety and the Hollywood Reporter their bread and butter. Until the blogs came along. By 2006, I was starting to make money because my little site had birthed a big bang of other Oscar sites. And by then, even the New York Times had an Oscar blogger, the late great David Carr, who called himself the Carpetbagger. For podcast listeners, a story in Fishbowl. When David Carr was focused on the Hollywood equation. Sasha Stone pays tribute to a valued friend and mentor. David Carr became a mentor of sorts and encouraged me to sell ads for myself rather than piggyback off bigger sites. I was working three jobs by then as a horoscope writer under a pseudonym, Laura Wilde, a janitor working my dad's routes because he was a good guy and knew I needed the money, and a freelance film critic. Right around then, the Academy of Motion Picture Arts and Sciences sued me for trademark infringement and my site was renamed awards daily.com. now I was cleared to start making real money. David Carr was horrified that I was working as a janitor while the trades were raking in millions on Oscar ads and encouraged me to start sending out RFPs. But I didn't have to, because before long the studios were sending them to me. My site became so influential that I never really had to pitch to them. They all wanted real estate on my site. Who could have ever imagined that? Certainly not me, someone who got online in 1994, back when no one thought you could make money on the Internet. One of the first studios that bought ads was Fox Searchlight, an awards subsidiary of Fox. I called it Big Fox and Little Fox and both advertised on my site. When I got my first $15,000 just to run ads, I was stunned. That was more money than I had ever seen on a check. I was just kind of faking it, pretending I knew what I was doing, but I really didn't. Of course, it was also about promoting the films the studio wanted to place in the Oscar race. And that's still what it's about. It's not exactly pay to play, but most of the bloggers making money in the Oscar game are grateful and help keep the advertisers movies prominent. I did too. I barely noticed in 2019 when Disney bought Fox for 71 billion. The Writers Guild objected to the merger, just as they have to the Paramount Skydance merger with Warner Bros. But there was nowhere near the same amount of public outcry. Trump praised the Disney Fox merger after having attempted to stop the 2018 merger of AT&T and Time Warner, leading to a trial. But the judge ruled against the Trump administration and the deal went through. Again, no major public outcry. At Some point after 2020, I noticed that Disney had stopped advertising on my site. I wrote it off as they're shying away from my comments on gender affirming care for kids. I'll never know exactly why, but all I do know is that once the merger went through, Fox and Searchlight also stopped advertising. The Paramount Skydance merger with Warner Bros. Is significantly higher and covers more territory than any of the other major corporate mergers we've seen. As Hollywood reshuffles the deck amid the shift to streaming, Warner Brothers was selling. The only question was whether Netflix or Paramount Skydance would buy it. Both deals would have had the blessing of the Trump administration, but because it's David Ellison and the team that have bought cbs, and because Trump is an ally, the Democrats on the left have turned blockthemerger into another no Kings or battle for the resistance. After the story about me broke and the Hollywood Reporter, Netflix also stopped advertising. No other studio except Focus Features, an adjunct of Universal, had the courage to run ads on my site. I was now officially blacklisted. Emails to the various studio reps went unanswered. This past year, Paramount bought a modest ad package on my site for the Emmys to celebrate the success of Landman and the Madison. I felt lucky to get it, and it was a sign, at least to me, that Paramount, like Focus Features, was brave enough to take a chance on someone deemed too toxic by the industry. Landman Taylor Sheridan's Billy Bob Thornton drama, had become one of Paramount's biggest hits. Its first season averaged 15.8 million viewers in Nielsen's cross platform ratings and ranked among the top 10 series of the 20242025 season. Season two opened to a Paramount record 9.2 million views in its first few days and continued to dominate the streaming charts, at one point leading all multi platform viewing with more than 14 million. The Madison, starring Michelle Pfeiffer, launched as Sheridan's biggest series debut yet, drawing 8 million views in its first 10 days. But unfortunately, Block the merger had bled into the awards ecosystem, which remains a closed loop. Sure enough, when the Emmy nominations arrived, the Paramount shows were completely blanked. Even Billy Bob Thornton in lan man and Michelle Pfeiffer in the Madison. Kathy Bates was similarly overlooked for Matlock. If Gold Derby shapes the Emmy nominations, and they do, they have to similarly play ball. By blacklisting all Paramount most popular shows, proving to American audiences that the industry does not care about what they want or what they watch, Sheridan has transformed much of the television landscape thanks to Paramount. Plus, if Paramount buys Warner Bros. They won't be creating a monopoly, but breaking one up. The death Rattle I know I should walk away from this industry and give up the site that took me 26 years to build, but I just can't do that. I can't let them win. And now that I've walked in the shoes of the other half of the country, I can clearly see why Hollywood's empire is collapsing. If ratings and box office don't matter, neither do audiences. None of this is about artistic freedom or making better movies or television shows. This is the left flexing its muscle in an attempt to keep all of Hollywood to itself, to push its ideology on the people, to convert them, to indoctrinate them, to correct them. Everything but entertain them. Most of all though, it is about one man, Donald Trump, and their failure to stop him, destroy him, kill him, or exile him and his supporters. This is one of the most exciting times to be living through in American history, but you'd never know it by the movies and TV shows. Hollywood pumps out their monoculture. Their one sided point of view has choked the life out of Hollywood. If they could just make fun of themselves, if they could humanize their fellow Americans, they might be able to tell stories that resonate with everyone. Maybe, just maybe, they would breathe new life into a decaying organism. But they can't risk it. Like the Democrats who don't trust the people with elections, Hollywood doesn't trust them with culture. Elon Musk spent 44 billion to take Twitter out of the hands of its previous gatekeepers. Ellison is now trying to pry open a crack in the thick shell of Hollywood's product and return more of it to market forces and all of those people Hollywood left behind. Thank you for listening to my podcast sashastone.com and if you like my work you can always leave a tip or become a paid subscriber. Just have to go to the main page sashastone.com and scroll down. You'll find a link on how to do that or you can leave a review. But either way, your support means everything to me. Thank you for reading. Thank you for listening. Thank you for commenting. Thank you for writing me. I do try to read everything, even if I don't always have time to respond. And remember to thine own self be true.
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Sat there bright as a song on that California coast he was a midwestern boy on his own she looked at him with those soft eyes so when her sun turned blue he knew right then he was too far from home Too far back. He was too far from home. She took his hand and she led him with all that golden leech they watched the waves tumble over the sand they drove for miles and miles up those twisting turning roads Higher and higher and higher they climbed those Hollywood night those Hollywood hills She wasn't looking so right in the diamonds and real. She had all of the skill. He headed west cause he felt that a change would do him good See some old friends good for the soul she had the phone with a face that would let her get away
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he
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saw that face and had lost all control all control. He had lost all control. Night after night Day after day it went on Then came that morning he woke up alone he spent all night staring down at the lights of LA Wondering if he could ever go home it was a Hollywood night it was Hollywood hill she was looking so right it was giving a chance Almost makes it out in high for him I follow her life with a passion that kills in those Hollywood nights in those Hollywood hills she was looking so right in the diamonds and frills the silence. She had all of the skin. I found all my life I'm it.
Free Thinking Through the Fourth Turning with Sasha Stone
Episode: Can Paramount Skydance Save Hollywood From Itself?
Date: July 29, 2026
Host: Sasha Stone
In this episode, Sasha Stone delivers a sharp critique of Hollywood’s consolidation of power, the ideological monopoly of its cultural gatekeepers, and the ongoing campaign to block the Paramount-Skydance merger with Warner Bros. Stone weaves in personal experiences of professional exile after being labeled a political outsider, recounts the evolution of independent Oscar blogging, and examines how the merger fight reveals the true dynamics behind who shapes American culture and why the industry’s disconnect from audiences is endangering its future.
Sasha opens by challenging the notion that Hollywood elites are truly fighting against corporate monopolies. Instead, she argues, they are protecting their own ideological monopoly, maintaining "near complete control over what gets made, promoted, and rewarded."
"If a monopoly means near complete control over what gets made, promoted and rewarded, then much of Hollywood and the cultural institutions around it operate under the ideological consensus of the left and the Democratic Party." – Sasha Stone [00:35]
She questions why the entertainment industry supports only voices aligned with progressive politics.
"Why do the Obamas have a long running production deal at Netflix?... Do you think [the Emmys] would ever nominate Greg Gutfeld, whose show often tops them all in ratings? If that isn't an ideological monopoly, I don't know what is." – Sasha Stone [01:10]
"More than 5,600 industry figures have signed an open letter against the deal, including Mark Ruffalo, Jane Fonda, Javier Bardem, Elliot Page, Emma Thompson, Ben Stiller..." – Sasha Stone [02:43]
Stone discusses the virtual media monopoly of Penske Media, spanning key trades and awards circuits.
"Deadline, the Hollywood Reporter, Variety, Indiewire, Gold Derby... a virtual monopoly on the awards race from soup to nuts. Gold Derby shapes the nominees; the trades take ads from the studios, and the Golden Globes hand out the awards." – Sasha Stone [03:20]
Anecdote: She personally felt the consequences of opposing this structure when a Hollywood Reporter piece, written by Rebecca Keegan, publicly labeled her, leading to professional ostracism.
"It was shocking how many of them fell in line in robotic fashion, gripped with fear. The response was swift and uniform. Every writer on my site left to protect their reputations. Friends of 15 years ended the friendship. My Oscars ticket was revoked..." – Sasha Stone [05:20]
A vivid origin story of Oscarwatch.com (later awardsdaily.com) starts with Stone as a single mom and early web pioneer.
"I started Oscarwatch.com as a single mom with a one year old baby living in a studio guest house in Van Nuys, California in 1999... I was already catching the attention of publicists and rocking the boat, as all of us amateurs did back then." – Sasha Stone [06:16]
Mentorship from David Carr & Industry Shifts
Stone contrasts the relatively muted reaction to past mega-mergers (Disney-Fox, AT&T-TimeWarner) with the resistance to Skydance’s bid.
Quote:
"The Paramount Skydance merger with Warner Bros. is significantly higher and covers more territory than any of the other major corporate mergers we've seen... But because it's David Ellison and the team that have bought CBS, and because Trump is an ally, the Democrats on the left have turned blockthemerger into another no Kings or battle for the resistance." – Sasha Stone [11:30]
"By blacklisting all Paramount’s most popular shows, [the industry proves] to American audiences that the industry does not care about what they want or what they watch." – Sasha Stone [13:55]
Stone argues that the culture’s disconnect from broad American audiences—and its refusal to humanize those outside the progressive bubble—fuels its current decline.
She draws a parallel to Musk’s Twitter buyout, framing Ellison’s bid as a similar attempt to break the ideological hegemony.
"Elon Musk spent 44 billion to take Twitter out of the hands of its previous gatekeepers. Ellison is now trying to pry open a crack in the thick shell of Hollywood’s product and return more of it to market forces and all of those people Hollywood left behind." – Sasha Stone [15:38]
"Meet the new resistance, same as the old resistance." – Sasha Stone [02:04]
"A climate of fear and a culture of silence. I found out firsthand how monopolies work in Hollywood when I was canceled..." – Sasha Stone [04:46]
"If ratings and box office don’t matter, neither do audiences... None of this is about artistic freedom or making better movies or television shows." – Sasha Stone [14:40]
Stone’s tone is frank, personal, and critical, with moments of biting satire and rueful nostalgia. Her perspective is that of an industry insider-turned-outsider, lamenting the conformist, ideologically enforced monoculture that, in her view, is costing Hollywood its relevance and mass appeal. She advocates for shaking up the status quo—not to establish a new monopoly, but to restore plurality, competition, and authentic audience engagement.
For more from Sasha Stone, visit: www.sashastone.com