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Ever wonder what your customers see when they come into your business?

James Trapnell, Branding Specialist and Partner at Coterie Hospitality, joins Carrie to take a closer look at how your logo, decor, and even uniforms are sending a message to your customers.

Listen and follow along with the show notes below!

Show Notes
2:12 - The Question
3:39 - James Trapnell, Branding Specialist and Partner at Coterie Hospitality
6:20 - Understanding Your Audience
9:37 - The 5 Step Methodology to Unpacking Your Brand Personality
14:13 - Re-Branding of McDonald's
17:17 - Your Logo
18:42 - Your Signage
22:50 - Your Uniforms
23:48 - Your Menus
24:20 - Art Design Menus at Kong Korean Barbecue
26:04 - Contra Deals: The Piece Project

Learn more about Coterie's Hospitality Marketing Academy!