Today we are marketing to a whole new breed of consumer. Constantly online, digital content is a must for any hospitality business trying to reach their tech-savvy audience.

On this episode of Front of House, Carrie White talks to Shivram Vaideeswaran, former Head of Global Marketing at Taco Bell and now the VP of Marketing at Tender Greens. Let's just say, he knows his stuff. Carrie and Shivram outline how important video is in your business, and better yet HOW to get started. Dive into this episode for some great step-by-step instructions to get more people through your door with DIY video content!

Listen and follow along with the show notes below!

Show Notes

1:20 - Coterie Hospitality
1:45 - Free Strategy Plan for DIY Video! Click Banner Below!
2:25 - Seasoned
2:38 - Shivram Vaideeswaran, Tender Greens
5:29 - Seasoned with Chef Steve Diamond
9:27 - Referenced Statistics: Buffer; Insivia
12:28 - How to Integrate Video Into Your Marketing Plan
16:43 - Throw a Little Flour on the Counter
20:12 - How to Get Started
29:15 - Get Something Out There!

Learn more about Coterie's Hospitality Marketing Academy!

06. How to Create Highly Shareable Video Content