26:I[46696,["/_next/static/chunks/a945bbd300834012.js","/_next/static/chunks/4060b63f78e0382c.js","/_next/static/chunks/65c5d5dcc87c22c9.js","/_next/static/chunks/15a1b1fbd3cf7d4a.js","/_next/static/chunks/653d605fffff2e75.js","/_next/static/chunks/fa59d51a8b0726c5.js","/_next/static/chunks/a33d1a413064ef53.js","/_next/static/chunks/381ae72bfa6637bb.js","/_next/static/chunks/022589ef34b8ee03.js","/_next/static/chunks/efa6f06dc5162244.js"],"Toaster"] 27:I[22016,["/_next/static/chunks/a945bbd300834012.js","/_next/static/chunks/4060b63f78e0382c.js","/_next/static/chunks/65c5d5dcc87c22c9.js","/_next/static/chunks/15a1b1fbd3cf7d4a.js","/_next/static/chunks/653d605fffff2e75.js","/_next/static/chunks/fa59d51a8b0726c5.js","/_next/static/chunks/a33d1a413064ef53.js","/_next/static/chunks/381ae72bfa6637bb.js","/_next/static/chunks/022589ef34b8ee03.js","/_next/static/chunks/efa6f06dc5162244.js"],""] 28:I[5500,["/_next/static/chunks/a945bbd300834012.js","/_next/static/chunks/4060b63f78e0382c.js","/_next/static/chunks/65c5d5dcc87c22c9.js","/_next/static/chunks/15a1b1fbd3cf7d4a.js","/_next/static/chunks/653d605fffff2e75.js","/_next/static/chunks/fa59d51a8b0726c5.js","/_next/static/chunks/a33d1a413064ef53.js","/_next/static/chunks/381ae72bfa6637bb.js","/_next/static/chunks/022589ef34b8ee03.js","/_next/static/chunks/efa6f06dc5162244.js"],"Image"] 29:I[58016,["/_next/static/chunks/a945bbd300834012.js","/_next/static/chunks/4060b63f78e0382c.js","/_next/static/chunks/65c5d5dcc87c22c9.js","/_next/static/chunks/15a1b1fbd3cf7d4a.js","/_next/static/chunks/653d605fffff2e75.js","/_next/static/chunks/fa59d51a8b0726c5.js","/_next/static/chunks/a33d1a413064ef53.js","/_next/static/chunks/381ae72bfa6637bb.js","/_next/static/chunks/022589ef34b8ee03.js","/_next/static/chunks/efa6f06dc5162244.js"],"ProcessEpisodeButton"] 2a:T519,

In an engaging podcast episode, Luc Rochereau draws on his extensive luxury industry experience to highlight the crucial role of emotional connections in luxury sales. He explains how successful salespeople tap into clients' emotions to truly understand their needs, ultimately driving impactful sales results. Luc underscores the importance of delivering exceptional service and personalized experiences to build lasting client loyalty. He also addresses the challenges brands face in conveying their authentic stories in a crowded market. According to Luc, luxury is defined by extreme value creation, and every client deserves an exceptional experience, irrespective of their purchasing history. The conversation emphasizes the necessity of empathy, creativity, and ongoing training as foundational elements for success in the luxury sector.

Marco Valente High Jewelry: https://www.marcovalentehighjewelry.com

Connect with him on daniellanger.digital and Instagram @drdaniellanger. If interested in luxury training opportunities please visit:

www.equiteintelligence.com

Équité Brands: https://equitebrands.com/

Instagram: @drdaniellanger

2b:T51c,

Professor Dr. Daniel Langer, founder and CEO of Équité, is a globally recognized authority on luxury brand strategy and extreme value creation. Named one of the world’s Top Five Luxury Key Opinion Leaders by Netbase Quid and called “the authority in luxury” by The Economist, he is a bestselling author and trusted advisor to top-tier luxury brands.

He serves as Executive Professor of Luxury Strategy at Pepperdine University and teaches at NYU. Dr. Langer has been featured in The Wall Street Journal, Financial Times, Robb Report, and more.

He is the co-founder of Équité Intelligence, a premier digital luxury training platform for brands, professionals, and entrepreneurs. He also leads global masterclasses and keynotes on the future of luxury.

Learn more:
🌐 www.equiteintell

#1 - Luc Rochereau: General Director of Marco Valente on How Emotional Connections Shape the Essence of Luxury

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