In this episode of Future of Marketing, hosts Mada Seghete and Ethan Smith sit down with Meagen Eisenberg, CMO of Samsara, to unpack what it actually takes to build an AI-native marketing team. Meagen shares how marketing deployed live AI agents across marketing ops, web, field marketing, growth, PR, creative and more. The conversation goes beyond tools into culture, accountability, and why creativity and human connection still matter more than ever.