Makeup That Works at Any Age, According to Celebrity MUA Jamie Greenberg

Summary

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Gloss Angeles Episode Summary

Episode: Makeup That Works at Any Age, According to Celebrity MUA Jamie Greenberg
Date: April 3, 2026
Guests: Jamie Greenberg (Celebrity Makeup Artist)
Hosts: Kirbie Johnson & Sara Tan

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Episode Overview

In this episode, Kirbie Johnson and Sara Tan sit down with renowned celebrity makeup artist Jamie Greenberg for a candid, laugh-out-loud conversation. Together, they cover Jamie’s essentials for any makeup kit, best makeup strategies for every age, behind-the-scenes truths about being a celebrity MUA, maintaining client relationships, embracing authenticity in both artistry and content creation, and practical, down-to-earth advice for real women—especially those 40+. Jamie doles out wisdom, humor, and tangible makeup tips for anyone who wants to look fresh, at any age.

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Key Discussion Points & Insights

Jamie’s Non-Negotiables: What’s Always in Her Kit

[01:18 - 03:40]

• Dr. Goldfaden’s Radiance Whip Mask: Jamie swears by this “whipped mask” for glowing, hydrated, plump skin with no residue—her favorite instant fix.
• Lash Star Curler: “Obsessed… That’s literally my job now, finding weird, quirky brands.” Jamie says it’s the best lash curler around.
• Beauty Blender: Still the pro standard—“No substitution, just the beauty blender. Don’t forget to wet it, girls and boys.”
• Thrive Mascara: Jamie’s pick for “the best mascara—nothing better.”
• Doll 10 TCE Concealer: “Game changer… you can sheer it, and it goes a really long way. Thick, covers well, but doesn’t cake.”

“If you buy [Doll 10 Concealer], you’ll have it to, like, pass down from generation to generation… Forever.” — Jamie [02:44]

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Foundation & Concealer Application: Blending, Skin Prep, & Technique

[03:58 - 06:20]

• Skin Prep Is Non-Negotiable: Moisturizer and primer must be given time to sink in—rushing leads to cakey, patchy makeup.
• Do Eyes First: Jamie applies eye makeup before complexion so skincare can “marinate,” and to avoid ruining base with eyeshadow fallout.
• Primer Preferences by Skin Type:
  • Oily: “One Size” primer is “incredible—like spackle for your face.”
  • Dry: Go for “Laura Mercier hydrating, a classic.”
  • Texture/Redness: Old school Smashbox Photo Finish, especially their green color-correcting version: “It will do so much and it’s thinner than piling on more concealer.”
• Product Compatibility: Watch for pilling—if it happens, eliminate the culprit. “We don’t have time for that.”

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Candid Realities: The Changing World of Celebrity Makeup

[08:45 - 15:30]

• “Celebrity MUA” Doesn’t Mean What It Used To:
  • Jamie reflects on how access to celebrity clients and the industry’s status have changed with social media: “It was so prestigious… [now] it’s diluted everything.”
  • Pay has dropped dramatically for editorial work, even at the highest levels: “You’re lucky if there’s, like, water on the set nowadays.” [11:48]
• Jamie’s First Celeb: Lionel Richie—recalling nerves and the realization you simply need to do the job.
• Grooming vs. Full Glam: Starting with male clients was easier for Jamie, but she confesses being uncomfortable with the intimacy at times.

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Longevity & Relationships: How to Keep Celebrities in Your Chair

[17:21 - 20:51]

• The industry is a revolving door—being “ghosted” (not called back) happens to everyone, no matter how successful.
• Trust and discretion are paramount: “I do not gossip about my girls to anybody… I think that in the world that we’re in, being able to keep a secret is huge.” [18:26]
• Maintaining boundaries and professionalism keeps relationships strong: “You have a job to do, and your job is to make that person feel and look fantastic.”

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Losing Clients: Why “Breakups” Happen

[21:20 - 24:36]

• Publicists have major power—new management or PR often means new artists.
• “It’s a nasty world… Publicists will just be like, ‘You look so much better when Susie does your makeup.’ And then you’re out.” [23:39]
• Jamie wishes people would be direct—“Just have a candid conversation… At least you can have closure.” [22:44]

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Authenticity vs. Trends: Jamie’s Aesthetic

[25:06 - 26:34]

• At one point, Jamie tried to adapt to heavy, trend-driven styles (“Kardashian effect”), but ultimately realized her strengths: “I am a light aesthetic. I’m gonna do your makeup so you look like you, but super refreshed and gorgeous.”
• Her advice: “Be yourself and the right people will come into your life.”

“Let them have each other. They’re perfect together.” — Jamie on not chasing every trend [26:27]

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Career Evolution: Embracing Content Creation

[27:11 - 32:06]

• Jamie was an early adopter: “This came natural to me—I like it. I still like it.” [28:12]
• Survived pushback from other artists and publicists; she stuck with content because it felt authentic and creative.
• Audience size doesn’t matter—engagement and relatability do.

“Sometimes you can be mighty and small and still accomplish what you want for your life.” — Jamie [30:36]

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“Makeup Mistakes” for Women 40+ and Real-World Application Tips

[32:06 - 36:44]

• Biggest Mistakes: Using the wrong products, not understanding personal skin needs, holding onto outdated color choices (especially “morgue” brown lipsticks), and being set in old routines.
• Key Advice: Simplify your kit, don’t chase every trend, and seek personalized guidance if needed.
• Social Media Caution: “We feel the need to, like, do this full glam or contour our face like crazy. If we really never did that before, why do we want to do that now?” [33:57]
• Many women are afraid of changing their look, even when it would be more flattering.

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Instant Face-Lifting Makeup for Any Age

[36:55 - 38:11]

• Elevate Blush Placement: Stop applying blush to the apples of the cheeks—“When you get older, your blush has to be higher up… temples and up.”
• Microcurrent Devices: New Face, ZIIP, and others really do work—“but you have to use it, you can’t let it sit in your closet.” [38:11]
• Experiment with Tape: For advanced (or event) lifting, practice with “braid” or “Bella Hadid” tape—subtle instant lift.

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Foundation & Flawless Finish: Jamie’s Application Secrets

[39:35 - 41:44]

• Avoid Demarcation Lines: “I was just at a lunch… and this woman had a full dark face and then a line of demarcation from neck down. How is this still happening?”
• Blending Over Dragging: “You have to get a really good brush… bounce it onto your skin. You want your skin to look like skin. You don’t want to look like you’re spackled.”
• A Little Sheen: “At my age, I like a little bit of sheen in my foundation because I want to look wet—I’m so dry.”
• Bouncing, Not Dragging: Press and bounce product for seamless application—especially with matte formulas.

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Jamie’s Brand Highlights

[42:00 - 44:02]

• Blylighter (blush + highlighter in one)—Jamie’s “first birth,” always a best-seller.
• BFMR (Best Fucking Makeup Remover): The true “hero” of her line, an oil-infused remover that works on everyone, doesn’t irritate, and “gets everything, even Sharpie, out.”

“If you’re still drawing your brows with Sharpie, you need the makeup remover.” — Jamie [44:02]

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Notable Quotes & Memorable Moments

• On product longevity: “You could live in a shelter… forever. Literally forever.” [02:44, Jamie on Doll 10 Concealer]
• On changing industry status: “It was so prestigious when I started… now it’s diluted everything.” [09:02, Jamie]
• On client loss: “We don’t have feelings—but it happens to everyone. The Patty Dubrovs down to the new, everyone gets ghosted.” [17:38, Jamie]
• On boundaries: “You have a job to do… If you’re bringing in bad energy… people stop using you because you cross a line.” [19:35, Jamie]
• On self-worth: “Be yourself and the right people will come into your life.” [26:34, Jamie’s husband]
• On content creation: “I never blew up to Patrick Ta numbers… But I have my audience. Sometimes you can be mighty and small…” [30:36, Jamie]
• On maturity and makeup: “At my age, I like a little bit of sheen in my foundation because I want to look wet—now that I’m so dry.” [40:42, Jamie]

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Timestamps for Important Segments

• 01:18 – Jamie’s kit essentials
• 03:58 – Foundation/concealer blending tips
• 06:20 – Primer recommendations by skin type
• 08:45 – The changing nature of being a celebrity MUA
• 12:05 – First celebrity client (Lionel Richie)
• 17:21 – Keeping clients long-term & the pain of “ghosting”
• 21:20 – Why and how “breakups” happen with clients
• 25:06 – Coping with trends vs. authenticity in artistry
• 27:11 – Transitioning into content creation
• 32:06 – Makeup mistakes women 40+ make
• 36:55 – How to instantly lift your face with makeup (blush placement & microcurrent)
• 39:35 – Foundation blending and skin finish techniques
• 42:00 – Jamie’s own line: products she’s most proud of

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Takeaways & Final Words

Jamie Greenberg reminds listeners that makeup is personal, practice-based, and should adapt with you—not just with trends. Her humor and realness demystify celebrity beauty, while her practical advice makes better makeup achievable for all. Simplify your kit, prep your skin, don’t be afraid to lift that blush—and above all, be yourself, whether you’re behind the chair or in front of the mirror.

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Transcript

[Brooke Devard]

Hello.

Hello, it's Brooke Devard from Naked Beauty. Join me each week for unfiltered discussion about beauty trends, self care journeys, wellness tips, and the products we absolutely love and cannot get enough of. If you are a skincare obsessive and you spend 20 plus minutes on your skincare routine, this podcast is for you. Or if you're a newbie at the beginning of your skincare journey, you'll love this podcast as well. Because we go so much deeper than beauty, I talk to incredible and inspiring people from across industries about their relationship with beauty. You'll also hear from skin care experts. We break down lots of myths in the beauty industry. If this sounds like your thing, search for naked beauty on your podcast app and listen along. I hope you'll join us.

[Jamie Greenberg]

Hi, kirby. Hi, sarah.

[Kirby]

Welcome to los angeles. Today, we are joined by celebrity makeup artist Jamie Greenberg. We would go through all her accolades, but chances are you already know her, you already love her, you already follow. You already follow her, and we just want to get right into the nitty gritty. We just want to start asking questions.

[Jamie Greenberg]

Let's go.

[Kirby]

Can we do it?

[Jamie Greenberg]

Yeah. I'm so ready. I'm raw for you guys. Should I take my clothes off?

[Kirby]

Welcome to Los Angeles, Jamie Greenberg. We're thrilled to have you. Jamie, what is in your kit? What is something that you always have in your kit when you're working on your clients?

[Jamie Greenberg]

These are a couple products that, like, I swear by Dr. Goldfatten's Radiance Whip mask. Have you guys ever used it?

[Brooke Devard]

No.

[Jamie Greenberg]

Okay. It's this whipped mask. You put it on. So normally what I'll do is I'll do a mask, like a eye mask, and then I'll put this on while we're just, like, chatting, chit chatting, everybody's, you know, blowing out the bangs, whatever, and I'll put it on for 10 minutes, and we'll curl lashes. And we just kind of are getting in the mood. When you take it off, your skin is just, like, glowing. It's, like, luminous, gorgeous. There's no residue left over, but your skin is just hydrated, plump, and it's just instant. I love an instant product. Then I would say lash star curling. I'm obsessed. Like, I know it's like a very. Like, people don't really know that brand that well, but, like, that's literally my job now is just finding, like, weird, quirky brands that I'm just obsessed with. So I think their lash curler is the best. And I want to do things that, like, I Mean like the beauty blender is like a no brainer. Of course. Every pro, every client, no substitution, just the beauty blender. Don't forget to wet it, girls and boys. And then thrive mascara from day one. Best mascara. I don't care what anyone says. Obsessed. Like nothing better. And then doll 10 TCE concealer is a super big game changer.

[Kirby]

Why do you like it?

[Jamie Greenberg]

Because you can sheer it. It's very heavy. Like if you buy it, you'll have it to like pass down from generation to generation. Like you could live in like a shelter and like never. I'm telling you, you barely. Literally forever. Forever.

[Brooke Devard]

Like we'll put it in our earthquake kits.

[Jamie Greenberg]

Yeah, exactly. You could put it in. What is it? When the kits and you like look at the time capsule. Yes. You could keep it in there. It also must have preservatives cuz it stays fresh. But you can take a very little amount and it goes a really long way. You can shear it down. So if you want to use it more like a foundation, you can. And it's thick and it covers really well, but it doesn't cake. It's just like a very beautiful formula. And if you use the right brushes. I love that BK beauty concealer brush. And you just blot that on with a little bit of your bounce on the, the blender. You're going to just get exactly what you needed. And I have some rinks under the eyes. So take it from me. And I work with women that are not in their 20s. You know what I mean?

[Kirby]

Right? Yeah, Love that. And Haley, like Chelsea.

[Jamie Greenberg]

Chelsea Aaron, Julie Bowen. Who else? Like so many other people, I always like out Rashida Jones, like Judith Light, my girl. Judith. Yes.

[Brooke Devard]

Icon.

[Jamie Greenberg]

Yeah. And more. But I never can remember who I work on.

[Kirby]

I have a question about foundation and concealer application and blending. Because this is a question that's popped up a lot for us within our community. We recently seeded a foundation that was a medium coverage matte foundation and a lot of people were struggling with it streaking on their face. They felt like when they were applying it it was drying down too quickly and they couldn't blend it out well enough. I have my thoughts on why that's happening, but what are your recommendations for applying something like a matte foundation so that it actually blends nicely on the skin?

[Jamie Greenberg]

Okay. It's. There's so many things that go into this. Like what kind of skin do you have? What? You know that to begin. But like for me, whenever I'm doing a makeup application on myself, or, well, not always on myself because, like, lazy but dirty brushes. But not on anyone else. But when I'm doing a client, I always prime. Like, priming is so important. Moisturizing is so important. And you have to give enough time for that moisturizer to set in because that'll change the consistency of any foundation that you're using or concealer. So if you like. A lot of people complain my concealer moves. I'm like, well, how quickly did you put your eye cream on? And they're like, well, I put my eye cream on and then I put my concealer on. I'm like, yeah, you're just like putting, you know, water and cream on top of water and, you know, so you really have to prep the skin perfectly to get the foundation. Whether it's matte, semi matte, cream, powder, whatever it is, everything just has to take its course and take its place. So you do your moisturizer and all that stuff. That's why I do my eyes first, because I let the skin marinate. And also I don't want to create a beautiful canvas and get fallout and then have to wipe it away. And then it's like, ugh, there's too many steps. So I do eyes first. It looks scary. People will be like, what is happening? And then I'll do the skin. And they're like, oh, I get it. But that's why, because I want everything to marinate and so that you get the best out of each formula that you're using.

[Kirby]

I love that. That's a great tip. I go into psychosis when I do my eyes first because I feel like I look insane. Like you said.

[Jamie Greenberg]

Everybody says that. I'm like, don't look in the mirror.

[Kirby]

And also, my skin is not perfect. I have melasma. I get redness. So I feel like my eye isn't giving what I want it to give.

[Jamie Greenberg]

Your eye doesn't look as good as it does once you put the face together. I know, I know.

[Kirby]

But it makes more sense to go that route because then you're letting your skincare in the priming. So when you say priming, you're talking mostly skin. Skincare. Are you actually using a primer?

[Jamie Greenberg]

Primer. Primer. I am, like, very much about the primer.

[Brooke Devard]

What's your favorite?

[Jamie Greenberg]

Oh, my God. Okay, so again, it depends on what kind of skin you have.

[Brooke Devard]

Let's start with oily.

[Jamie Greenberg]

Okay? Oily skin. Girls, boys, everyone out there. You are not going to believe. Have you used one sizes? I don't even know what it's called slick. No, it's like, dry up old lady vagina. No, I'm just kidding. Am I allowed this? Is this a kids show, family show?

[Brooke Devard]

It's not.

[Jamie Greenberg]

Guys, it will dry out. Like, I could use it on my walls. Like, it's crazy. I have never seen it spackle. It's an incredible formula.

[Kirby]

Okay, one size.

[Jamie Greenberg]

One size. It does fit. All sold.

[Kirby]

Okay.

[Jamie Greenberg]

Dry, dry. I'm going for Laura Mercier hydrating. It's a classic. It's been in the line forever. They change the component. You know, it's obsessed. Love, love, love, love, love. If you have a lot of texture, we're going back to old school photo finish from Smashbox. Like, Smashbox has a lot of correcting colored primers. And I'm into them. They work. If you have a lot of redness, use the green one. Like, instead of caking on more concealer, just use the primer. It will do so much and it's thinner. And the silicone or the dimethicone that's in the Smashbox, like, I feel like silicone was like a dirty word for a minute. But it's not bad. It's really not bad. Like, it's not as bad as the hot Takis you're eating. Okay. And the energy drink, you're slurping down with it.

[Kirby]

Totally. But I think the reason why people get a little nervous about silicones, like, outside of people fear mongering them, is the fact that they can sometimes pill.

[Jamie Greenberg]

Yes, that's true. Again, what you're using underneath them, like, it's like oil and water. A lot of times your base of whatever you're using for your moisturizer is going to fight with your primer. So when something pills, I figure out which product is pilling and I never use it again. I'm sorry. That's like how I get rid of things. I just can't be bothered. We don't even have time for that,

[Brooke Devard]

especially on a client.

[Jamie Greenberg]

Yeah, exactly.

[Brooke Devard]

Like, start over.

[Jamie Greenberg]

I've had that happen. And I'm like, oh, my God.

[Kirby]

Okay, wait, can I ask a messy question then?

[Jamie Greenberg]

Yes.

[Kirby]

What is a product that you've recently removed from your kit because you just can't trust it.

[Jamie Greenberg]

Oh, God. I'm like, not even not giving you this information because. Because you've forgotten about it, you know? Yeah. But I'll. I'll spill more tea throughout.

[Kirby]

Okay. If it comes to you.

[Jamie Greenberg]

If it comes to you. Okay. Now I'm like, well, you know, you will.

[Brooke Devard]

You've had a Long career as a working makeup artist in Hollywood, which is. It's really, really incredible. Like, you were so busy all the time with these incredible clients. Do you think being a celebrity makeup artist means the same thing today as it did 10 to 15 years ago?

[Jamie Greenberg]

No. It was so prestigious when I started and it felt like a dream when I was going for it. It felt like it was an unattainable goal. You didn't have any way to communicate with any sort of celebrity. There was no social media. This is how old I am. You didn't even know what these people were about. Like, they didn't have. They were. You didn't know who they were. So it seemed so much harder to achieve when we had no way in. You really just had to bust your ass. You had to work with the right people. Like, you had to assist, you had to get coffee, you had to do whatever. It was maybe a hand job in the corner. No, I'm just kidding, kidding. But whatever it took.

[Kirby]

You actually.

[Jamie Greenberg]

I'm kidding.

[Kirby]

You actually were like, are you kidding? You actually had to go out, meet people, though.

[Jamie Greenberg]

You actually had to go out. So if you got an invite to a party or whatever, you had to go out. You really had to work it. You had to work it. And that's why I feel like I got in because of my personality. Like, that was just the. That's how I got. That's how I passed my high school, college. Like, it was all just like, make friends with the teachers and the rest will take care of himself, be likable.

[Brooke Devard]

Aside from the hand job, you had to be willing to do things like get coffee. You guys run errands. Like, no shade outside of your job description.

[Jamie Greenberg]

100%, Sarah. Like, no shade on the new generation. But like the shit we had to do and we were like yelled at and like dress coded. Like, we had to wear like all black and like stay in the background and don't breathe too loud. Like, we were treated like poop in so many situations. And like it went from like everybody on set. Like, the photographer was amazing, but he was like very mean. And like everyone was mean. And we just like kept going back for more. We need more money back then. I will say that. So yes, it's diluted everything, which is

[Kirby]

so crazy because I talk to people that are doing huge photo shoots, huge editorials, and they're getting paid $200 at Vogue.

[Jamie Greenberg]

It's crazy.

[Kirby]

Isn't that like world renowned artists, the

[Jamie Greenberg]

best ones ever, like the icons, your

[Kirby]

caliber, people going and doing these Things. And it's like, yeah, well, three, $200. And everyone I've spoken to is kind of like, it is what it is.

[Jamie Greenberg]

Yeah.

[Kirby]

You know, if my client wants me there, I'm not going to say no.

[Jamie Greenberg]

Correct. That's when everyone's like, how much do you make? And I'm like, well, it depends on the job. I could make a crazy, obnoxious amount of money for one day, but I could also make a very small minimal. And it is. It's like the vote, the magazine. Magazines don't pay anything, like. And people would never believe that they'd be like, the COVID of Vogue. You probably made millions. Yeah, right.

[Kirby]

Yeah. You would think that it would, you know, come with the territory. Like, you're getting this prestigious moment, and then you're getting paid accordingly.

[Jamie Greenberg]

Yeah. You're lucky if there's, like, water on the set nowadays.

[Kirby]

I know. It's rough out here in these streets.

[Jamie Greenberg]

It really is, dude. It really started a podcast. That's smart, you guys. And it's got good lighting, too. Thank you.

[Kirby]

That's why we work for ourselves.

[Brooke Devard]

Now, Jimmy, who was the first celebrity you worked with?

[Jamie Greenberg]

So the very first celebrity I worked with was Lionel Richie.

[Brooke Devard]

Stop.

[Jamie Greenberg]

Yeah. Hello.

[Brooke Devard]

Hello. I know.

[Jamie Greenberg]

It's like my Lionel, like, dancing on the ceiling. My dad in my, like, Honda, driving with my dad, listening.

[Brooke Devard]

That is a pony.

[Jamie Greenberg]

I was in Cabo, and. Because I studied film and photography in college, and I knew a lot of people in the industry, and I had a friend that was working on a show, and they were. They were doing EPKs, which are, like, stuff you get on the. What medium do we even watch anymore on your. It's at the end. It's like extra credit stuff, like an interview after the show or something like that. So Electronic Press kit, I think, is what it stands for. And so one of my friends called me and was like, hey, I'm in. He lived in New York. And he's like, I'm flying in tomorrow. We need somebody to do Lionel Richie's makeup for a interview. And, you guys, I had just gotten a vacation from, like, Cabo. I was so tan, and I was so nervous. I was like, do I say yes? Like, I don't know. I. I like it. Like, celebrity hadn't even entered the building yet, you know? And I was like, I guess I'm just gonna do it. Sink or swim. Let's go. And I. And that morning, I went to the Mac store on Robertson, R.I.P. it was the pro store on Robertson. And I went in and I Was like, what do I get for him? Like, I already had everything, but it was like, it's like stress shopping. Like, you're just like, if I have extra stuff and I buy extra stuff, I'll be prepared for anything. Like, he was gonna ask me to do, like, Cirque du Soleil. Make, like, dude, just get some powder and concealer and call it a day. And then I remember when he came, I was there. I was waiting. I set up. I was very professional. I was, like, probably pulled over to, like, poop a couple of times. It was as Hermitage in. I had, like, nervous stomach. And he came in and he was like, they're like, this is Jamie. She's going to do your makeup. And my friend was on set, so that, like, made it a little bit cooler, you know, because I could feel like, just comfort. Like, I know you. And he came in and he goes, I was very tan. He goes, damn, girl, you're blacker than me. And I was like, oh, my God. And he was so funny and so nice, and it was so easy. And I had worked myself into a tizzy, and it was like, just one of the first lessons about, like, just relaxing and just being yourself and knowing that you can do your job. And it just was the beginning of a very interesting sociology experiment. You know what I mean? But it was. I'll never forget it. It was great.

[Kirby]

Was it easier to start with grooming versus Great question. Makeup.

[Jamie Greenberg]

Yes, I would. I would say so because it's so minimal. They don't need that much. It depends on the guy. But, like, you know, the most you're gonna do is. But he didn't want me to touch his hair, which. I'm not a hair gal. Yeah, it is. Because women, you know. You know how extensive a makeup application can be and how many products you could use in one. And we all have our own opinions and our quirks and our. Yeah, he was chill. He was so nice. He was so cool. Like, everything you wanted it to be, it's like. And then it went downhill from there. No, I'm just kidding.

[Kirby]

I'm kidding.

[Jamie Greenberg]

I'm kidding.

[Kirby]

Well, I was going to say. I honestly felt like you were going to say it was more difficult because for at least a woman, you know, okay, foundations, you know, eyeshadow, mascara, whatever. But with a man, if you go

[Jamie Greenberg]

too hard with the paint, you know, that's so true. Honestly, I think it was by default of my nerves that I was, like, barely putting anything on him, you know, Like, I so scared to fudge up that. Yeah. But now that you say that, I guess you're kind of right. Because at least, you know, you've lived in that makeup before, so you know what you're doing. But. Yeah, I guess.

[Brooke Devard]

But in the world of, I think celebrity grooming or makeup, like, I feel like it's a good way to, like, get your feet wet.

[Jamie Greenberg]

Yeah.

[Brooke Devard]

You know, sort of feel comfortable with these people and then work your way into doing the glam for the.

[Jamie Greenberg]

Lionel is my gateway drug into the celebrity men. No, not really anymore. I did for a hard set. For a minute, I was like, maybe grooming is where it's at. But you know what's boring about grooming besides the man part? I'm just kidding. First of all, it's a weird. And I. I have a lot of friends who just groom and they're married and happily married and stuff, but there is a weird dynamic. Like, you're all up in this person's grill. And like, there were times where I was like, I don't know. And I'm like a good girl. I'm like, this is weird. But the other thing is there's no one else there. Like, when I do a woman, there's hair and makeup. So you get the makeup, you get the hair girl. Intimate. And we're like a duo and we get to have fun. But when you're by yourself, it's just you and the tal. There's a weird sexual tension or like, whatever. I just, like, couldn't. I don't know, for me, I just never felt comfortable, you know?

[Kirby]

I know it would be hard not to fall in love with them when you're this close to their face.

[Brooke Devard]

Even when, like, women are doing my makeup up close, like, want to give them a smooch on them.

[Jamie Greenberg]

On the cheeks.

[Kirby]

No, because the way they're, like, patting the face and it's so relaxing. I just want to, like, fall in.

[Brooke Devard]

And when you're that close, you're like, we're. We're here.

[Jamie Greenberg]

It's like, who touches you like that? A doctor? Your lover.

[Kirby]

Yes.

[Jamie Greenberg]

Like, kiss. And your makeup artist. You know, kiss. Tongue, kiss.

[Kirby]

Actually obsessed with that. That could be, like, a really great rom com.

[Jamie Greenberg]

Oh, yeah.

[Brooke Devard]

If it hasn't been.

[Jamie Greenberg]

Yeah, you're right. You know.

[Kirby]

Okay, Jamie, you have maintained long term relationships with your clients as we mentioned. Kayla Cuoco, Rashida Jones, Chesley Handler. Chelsea is so freaking funny.

[Jamie Greenberg]

I know.

[Brooke Devard]

She's also.

[Kirby]

I just love that she's always naked, skiing.

[Jamie Greenberg]

Oh, my God, she's so hot.

[Kirby]

Right?

[Jamie Greenberg]

I mean, she's always. But she's the best body and so hot.

[Brooke Devard]

Right?

[Kirby]

Exactly. So what do you think it actually takes to keep somebody in your chair for as long as you have? Because this is a revolving door industry where people are like, oh, I want to have this aesthetic now. I'm gonna move on. Like, we've seen this time and time again.

[Jamie Greenberg]

Yeah.

[Kirby]

Why do you think you've been able to maintain the relationships you have?

[Jamie Greenberg]

So to be totally honest, like, there's a lot of people that I've worked with for, like, a decade, and then, like, you just stop getting a call. Like, there's no, like, breakup. There's no, like, story. It's just like, oh, okay, I guess I'm not doing you anymore. Because you see it on Social, right? Yeah, it's. It's crazy. Like, I don't think anyone talks about that, but it's heartbreaking. Like, we don't have feelings, but it happens to everyone. The Patty Dubrovs down to, like, the new. Like, everyone gets ghosted. It's just part of the business. And it's like, wow, there's no rule book, and there's. You just have to figure it out, and you talk to other artists, and everybody's like, that happened to me with this. And it's just what it is. So on the tails of that, I am really lucky that I still have. I've been working with so many of these women for over a decade. It's crazy to me. It's like we're growing old together. Did you guys watch the Comeback?

[Kirby]

Yes.

[Jamie Greenberg]

I always joke around with you. You won't get this, but you'll get this. But, like, at the end of. Spoiler alert, turn it off for five minutes. Now, if at the end, Lisa Kudrow wins an Oscar and she has to make a decision whether to go visit her hair makeup artist in the hospital who's, like, dying, or go get her Oscar. I won't tell you what she does, but I always tell Kaylee, I'm like, that's going to be you, bitch. Because I'm 10 years older than you, and I'm gonna be in the hospital, and you're gonna finally get your Oscar, and you're gonna have to choose me or the Oscar. Oh, my God. Listen, these girls, we know each other. We're in their space. I know everything about them. I can keep my mouth shut. I think that's the number one thing. I do not gossip about my girls to anybody. Everyone's like, yeah, right now. I really don't Like, I think that in the world that we're in, being able to keep a secret is huge. So that's that. I won't even follow Dumois because I don't even want to be in the zeitgeist. I'm scared. I don't follow. I'm scared. I don't want to have anything. I don't want anything to do. I'm like, the kind of person, I could never commit a crime because I'd be like, I did it. It was me. I'm very honest in that sense.

[Brooke Devard]

Also.

[Jamie Greenberg]

I recognize that they're my friends and I party with them and we vacation together and we have the best time and. But they're. When I'm working, I'm a professional, and I don't let it overlap. And that's what can happen sometimes is, like, you get a little messy with your client and then you think you're an equal, not in the sense of, like, who you are. Work wise. You have a job to do, and your job is to make that person feel and look fantastic. So if you're bringing in bad energy, you know, if, like, you're on a press junket in another city, country, whatever, and you're, like, getting wasted and waking up late and being late for, like, that's not cool. And I've seen it happen a million times, and that's what ends up happening is, like, people stop using you because you cross a line. There's always going to be that professional line, and you just can't cross it. And I really think that's why I've been able to. And we've all been through ups and downs, all of us, throughout our careers together. But, like, at the end of the day, I also recognize who I am in their life, and I don't want to be them. I want to be their makeup artist and their friend and their companion. And I think you just have to really know what your place is. And, you know, even now, like, when I have new clients and stuff, I, like, try not to develop such a relationship because for the ones that do end, it is pain. It's like a breakup, but, like, you never talk about it. It's so weird.

[Brooke Devard]

They don't call you. Like, you just pretend like it never happened.

[Jamie Greenberg]

Yeah. You just are like. And then people will just tell you reasons why, and you're just like, oh, you weren't ready for. You weren't available for that thing. So we just, you know, we moved on and did it. Oh, okay.

[Kirby]

How would you like somebody to Quote, unquote, break up with you. Like, you mentioned not being available and then they find somebody else and move forward with them. And then you mentioned people saying, oh, this just didn't work out this way. Who are you hearing that from? Is it like your.

[Jamie Greenberg]

I was going to say publicist.

[Brooke Devard]

You're not hearing from them.

[Jamie Greenberg]

Here's another secret to the business is the publicists, right? Like if you're not in the publicists pockets, you're kind of out of sight, out of mind. And so when I'm in the beginning of my career, like I made friends with every publicist because I didn't know what to do. I was like, how do you get new clients? How do you, you know, and you meet like, I mean, there's so many awesome. Like, I have like very close friends with some publicists. But as this, now I'm in this thing 25 years, it's like I have three kids and it's a full, and that is a full time job now. I never thought I'd be that mom, but I'm like enjoying it right now. So I don't have time to go and be in the mix like I did when I was younger, in my 30s, 20s, 30s, you know, so it's a little harder. And that's why I think I had to parlay into different aspects of the business to make money. Because I couldn't be fully disposable to everybody, which I was in my 20s and 30s. I would do anything, anywhere, anytime. And then once I started having kids, well, to be honest with you, the first couple years I was like, help take me anywhere, I'll do anything. I will, like, get me away from my kids. I don't want to be a mom. But now it's fun. I have like sports kids and I have already kid and like, you know, we're having a good time. So I don't have that same bandwidth. And it's, you know, how would you want somebody. Yes, yes.

[Kirby]

To break up with you?

[Jamie Greenberg]

I guess just have a candid conversation. It's not easy, but at least you can have closure on it and not be wondering for the rest of your career, like, why did that fall out? Like, why? You know, I guess literally just say. And there are people, like, I have clients that have called the hair person and been like, hey, I'm gonna go in another direction. Like, rejection ain't great no matter how you dice it up. But just a little bit of a closure would be nice. Like, I love you or here's a gift for putting up with my bullshit for this long. No, I'm just kidding. No. Yeah, yeah.

[Kirby]

Here's a Kelly bag.

[Jamie Greenberg]

Yes, Here's a Kelly bag. End it with a Chanel or an Hermes bag, and we just. Everything will be great. Yeah.

[Kirby]

Do you think when somebody says, go in a different direction, do you think that's their publicist, their manager? What are they saying when they want to go in a different direction? Is it like, I'm trying to be the Oscar actor now, or I'm trying to be this, or I'm trying to be the pop person or whatever it is?

[Jamie Greenberg]

100%. So it's a couple things. If they get new management or, like, pr, usually they try to bring that group, tries to bring in their people, and, I mean, it's a nasty world out there. They're. I mean, publicists will just be like, you know, you look so much better when Susie does your makeup. And then that's all you got to say to an actress. Oh, really? Okay, well, let's use Susie. And you're out. That's as easy as it is. So there's a lot of mind games. This is like the Hollywood of the. Of the industry. There's. This is just the dark side of it. There's definitely 90% fantastic, amazing, so blessed, grateful, thank you, God, for this job. But then there's the dark side, right? With anything, there's always ups and downs, but, yeah, I mean, with new teams usually means another direction. Or they start, like, I've worked with a lot of girls that started off humble beginnings, and then all of a sudden, they're the hot shit. And you are. They want the hot shit artist. You know, that leads us to this

[Brooke Devard]

question, which there are these makeup artists that we see all of our social media, you know, being celebrated as they should. They're very talented, but like Kirby said, there's specific talent that will go to these makeup artists or hairstylists because they want to be on this different level. Have you felt pressure to, like, change the way that you do makeup or, like, the look that you want your clients to look like because you feel like you need to compete with these people?

[Jamie Greenberg]

So, yes. And I. There was a moment in time where I was like, okay, like, I guess I need to do this. I need to be like this. I need to change myself in order to keep up with the times. But then I realized, like, I am a light aesthetic. I am bringing. I'm gonna do your makeup. Like, you're gonna look like you, but, like, super refreshed and Gorgeous. Like, I know where I am, I know who I am. But there was a moment in time where, like, you know, when we were doing the Kardashian effect and I had to. I actually used to teach at, like, this makeup school in Chino Hills. You guys would not recognize me. Like, we were doing all of that makeup. Like, this was a hundred, like, the very beginning of my career. We were doing the craziest, thickest makeup. And so I always had it in my back pocket, but then I would bring it out to do and, like, it's not who I am. So it's. Again, you're trying to change yourself to fit in with a bunch of people that. Not that I wouldn't want to be with those people. They're fun, they're awesome, they're amazing, but it's just not my people. So my husband always reminds me, be yourself and the right people will come into your life. And that's. I really think that's why I work with comedians and funny women who like, like themselves. You know what I mean? Like, they're just the coolest women and I have such a good time with them and. But I do feel like I was trying to be. Be cool, be hip, stay with the times. Like, I want to be with the young, but, like, they don't have anything to say to me. Girl, they don't want to know. They're like, you got a coupon for that? No, they're. It's a different vibe. Like, let them have each other. They're perfect together.

[Brooke Devard]

And also your technique, your look like, that's always going to be relevant. People always want that type of makeup. They want to look like themselves. They want to look fresh, you know?

[Jamie Greenberg]

Yeah. Worst case scenario, I'm back at Macy's. You know, just like Hawking.

[Brooke Devard]

We love Macy's.

[Kirby]

We do love Macy's.

[Jamie Greenberg]

That's what I'm saying. Macy's is where it all began.

[Kirby]

Guys, it's me. Were you at the Macy's counter? At the Macy's counter.

[Jamie Greenberg]

Bloomingdale's. But Federated owned Macy's and Bloomingdale's. I think they still do. Yeah. Yeah. So shout out to Federated.

[Brooke Devard]

What counters?

[Jamie Greenberg]

I started Apollodorf that they took her out and then I was Dior and I had the best time. Yes, Dior, honey.

[Kirby]

Way to go, sister. Okay, so you mentioned that, you know, you've outgrown this needing to be everywhere for everyone at all times, which led you to content creation.

[Jamie Greenberg]

Would you say yes?

[Kirby]

Okay. Because you're really good at this. And you're one of the only makeup artists that I feel like actually embraced social media when a lot of them were like, like, kind of dragging everybody for getting jobs on social media or posting about themselves. To your point, that group of makeup artists in the early aughts were like, I'm going to stand back, I'm going to wear all black. I'm not going to breathe, you're not going to hear me, I'm going to be yelled at. And that's fine. And then I'll say, I think it's common knowledge at this point, but Patrick Taw started working with Shay Mitchell. He got that job because he literally, I think, DM'd her and said, I'd love to do your makeup. And I don't think he got paid to do it, but then now he's always being paid.

[Jamie Greenberg]

Yeah, there was a beef.

[Kirby]

Yeah, and there was a whole beef.

[Jamie Greenberg]

And, like, it was an article, a

[Kirby]

whole article that discussed it. And it was like, for us reporting on this and seeing this happen, it was crazy because we knew these upcoming makeup artists, but then we also knew these legends that were so anti. And now those people have come around,

[Jamie Greenberg]

so you have to.

[Kirby]

Because you have to do it. When was the light bulb moment that you thought to yourself, okay, contents, for me, I know how to do this and I can do it well.

[Jamie Greenberg]

Well, with a film and editing background, it didn't hurt. And I also grew up in a family where my dad, he was a lawyer, but he wanted to be a filmmaker, so he always had the camera in our faces. So me and my brother. My brother was on the News for, like, 35 years. He was a reporter. So, like, it's in our DNA. Yeah. And I always liked to perform and be like a clown. And I mean, we both. I remember, like, Popsugar days. Like, we would be doing so much content. It was so new and fresh. I would say, like, after my daughter was born, my husband was very. He's also in film and television. He was like, I think you should start making some stuff on. On YouTube. Like, I think you should start experimenting. So we did. We started making stuff. And pretty soon after that, Allure did, like, do you remember Allure did that program? And so they picked me to do stuff for them, so I would make content. And I met it. It paid like 20 grand. And back when I was, like, green, I was like, 20 grand for 10 videos. Sure. Like, I was, like, so excited. And we did a thing called Show Me youe Boudoir. So I was Going into my clients bathrooms, and I was asking them, like, what's your favorite? This? What do you use here? What do you do that? And it was like this whole thing. And I remember I was getting so such pushback. Not from the celebs, but some of the publicists were like, don't have her ask that. She. They're not doing it. That's my publicist voice. And then a lot of makeup artists and hairstyle. Well, not hair, really. It was more makeup. Kind of hating a little bit, being like, oh, here she comes with her camera. Like, you know, and I'm just like, I mean, this came natural to me. Like, I like it. I still like it. I think it's fun. I love. Yesterday, I. I did a story that was, should I wear a bra and showed my boobies with a bra and then showed my boobies without a bra? Because the stylist on set was telling me that I looked better without a bra. And it went crazy. Like, I like that. It's fun to be able to connect with people in that way. Look, I never blew up to Patrick ta like numbers, but I have my audience, and sometimes that's. You can be mighty and small and still accomplish what you want for your life. You know what I mean?

[Brooke Devard]

It's such an engaged community.

[Kirby]

You have an engaged community for sure. And also, yes, Patrick has, you know, a huge following. Following. And a brand. You also have a brand. But at the same time, I think that people are now not so much focused on the follower numbers. They're really looking at who's commenting.

[Jamie Greenberg]

Yes.

[Kirby]

Is it an actual community of people that, like, you don't know in real life?

[Jamie Greenberg]

Yes.

[Kirby]

Or is it a bunch of people that, you know that are constantly commenting?

[Jamie Greenberg]

Yes.

[Kirby]

It's a completely different ball game now.

[Jamie Greenberg]

Yeah.

[Kirby]

So when you're able to actually reach people who care about you that don't know you, maybe they have a parasocial relationship with you. I think that that speaks since, you know. Yeah. In a larger way.

[Brooke Devard]

And you're so relatable. And, like, I really feel like I learn something every time I watch your content.

[Kirby]

And it's so fun. And you're funny.

[Brooke Devard]

You're hilarious.

[Kirby]

Great sense of humor. Not everyone can do what you.

[Jamie Greenberg]

What you do. Thank you. That means a lot. I feel like I'm just in this vortex of, like, will anything ever hit? Will anything ever work? But I do. I remind myself every day that when I get comments from people, like, people that just live in, like, like the middle of our country that, like, don't have access. I feel like we all forget that we're so lucky and we know so much, and we, like, really can help people, which is the best part of this. Like, even this podcast, like, people listening are going to get ideas, and they're going to realize that, like, everything is. You can do whatever you want. You can get whatever you want. You just have to know what to do, you know?

[Kirby]

Totally. Totally. Okay, so you work with so many different women across different ages. What do you think the biggest makeup mistakes women 40+ are making with their makeup application?

[Jamie Greenberg]

With normal women.

[Kirby]

Normal and celebrity.

[Jamie Greenberg]

Normal and celeb. Yeah. Luckily, they don't know how to do their makeup either. That's why they hire us. I would say just, like, not having the right products for their. Their skin type, not knowing where and how to put it on. I can't tell you, like, how many people ask me, will you come and see? My clients have paid me to come over and teach them and buy their makeup for them and set them up and go over it. I think women just need to be educated and they need to simplify. I think the trend is you have to have a lot of everything. But in my own personal kit, like, listen, I'm like, you guys, we get everything. I try everything I like will be like, I love that, and throw it in my kit. And then before I know it, it weighs 100 pounds. Then I have to take everything out, and then I have, like, a couple things. If you have a couple things, that's okay, ladies. It's okay to just have, like, six products, Five products, you know?

[Kirby]

Totally.

[Jamie Greenberg]

And I think you just have to know what you're comfortable with. Do you love a full face? Do you want to wear, like, mascara and blush every day? And that's it. Do you want just concealer? Like, you gotta spend. It's like clothes. It's like, are you an accessories girl? Are you, like, do you wear J's every day? Like, what do you want to achieve? And then you can find out how to achieve it again. Like, it doesn't have to be as was insane. I mean, not to parlay into my makeup line, but that's why I made my products to be, like, just very easy. And we don't have to stay in this conversation, but things that you could literally finger food, like, just swipe it on. Because I notice a lot of women don't want to have brushes. They don't want to buy the extra stuff. They've never curled their lashes in their life. Like, there's so Many people like that, right?

[Kirby]

Yeah. I feel like.

[Brooke Devard]

Like, social media, obviously. Amazing for so many reasons. We're learning so many tips from experts like you. But then we feel the need to, like, do this full glam or contour our face like crazy. And it's like, if we really never did that before, why do we want to do that now?

[Kirby]

And also, if concealer in your inner corner of your eye isn't working for you, you don't have to do it.

[Jamie Greenberg]

Yeah, correct. Correct.

[Kirby]

I feel that a lot of women see it and see it consistently with professional makeup artists online and think, oh, but that woman looks amazing because she has. And it's like, yeah, because it's that woman. So you don't.

[Brooke Devard]

That woman.

[Kirby]

It's like, when you feel her there,

[Jamie Greenberg]

you bring in the haircut that you want, and you're like, this is, you know, totally. Whoever is gorgeous. This is Charlize's hair. Do my hair. You know what I mean?

[Kirby]

Like, and Chris McMillan's like, no.

[Jamie Greenberg]

Yeah.

[Kirby]

He's like, girl, we're not doing it. Yeah, that's not gonna happen.

[Brooke Devard]

I also feel like we talked about this with Erica Taylor, but it's like, a lot of women are just so set on doing their makeup the way that they learned when they were 25 years old. They haven't changed the type of products, and they're not understanding that their faces have changed. And I feel like that's, like, a common thing with women who are. Who are getting older, because we just don't know.

[Jamie Greenberg]

I Love Erica Taylor 100%. Yes. They're using the. I think the thing I hate the most is the brown lips. Not. Not the. What's happening right now in that. I'm saying there are women that come in that are wearing, like, morgue. I'm like, is that color morgue? Like, it's death? And they're like, I've been using this color. They don't make it anymore. But Wet N Wild has a dupe that I've been using for 19 years, and I'm like, girl, used to have color in your lips and your face when you started using it, and now you are. It is making you look aged. I mean, so many women I. This, like, morgue color. Shut up. More, more. Is that morgue? I'm like dead bones. What are we going to call this color? You're absolutely right. And they all. I mean, so, you know, I find women that are like, I don't wear a lot of makeup that, like, I'll get, like, every once in A while. I'll do like a bride. And then they'll be like, can you do my mother in law? And I'm like, oh, here we go. I'll get them in the chair. And they're like, I don't wear a lot of makeup, but this is what I like and this is what I use. And they pull out their. You can't read what anything is because it's been worn off. And then you start to go in and they're so freaked out. They're so freaked out. I was like, you can't see what I see. I'm like, you see what you have been seeing for 30 years. I'm like, trust. You know, sometimes they will make the change and then other times they just don't want to.

[Brooke Devard]

I have had to convince, like, my sisters before to do their eyebrows, like, to fill it in. Or I have friends who won't do it because they're like, I look crazy. I look crazy. Like, no, you don't look crazy.

[Jamie Greenberg]

It actually, like, the frame changes the

[Brooke Devard]

shape of your face.

[Kirby]

Yes, yes.

[Jamie Greenberg]

People see themselves a certain way and it's really hard for them to unsee it. That is the biggest hurdle, I think, with us normal women, you know? Totally.

[Kirby]

I want to know, for women that are wanting to lift their face without surgery, so makeup, what is one thing they can do to instantly lift everything up a little bit?

[Jamie Greenberg]

Product placement is a big thing. Obviously, anything that is like, falling down or like from a cat eye, if it's going downward from your blush, if it's. If it's too long, it's gonna make everything look like it's hanging, it's dragging. So, like, blush, when you get older, your blush has to be higher up. So no more apples of the cheeks. Now we're going to the, like, temples and up. And like, that is trendy too. So. Because a lot of women will take the blush below their nostril and that's just gonna. I'm like, did I today? That's just gonna put. Yeah, you're taught. You guys are taught, you're fine. And then there's. Listen. Tape is great. Using the electrocurrent machines, like, most of my clients will do that before a red carpet. And people are like, it doesn't work. You have to use it. It's like going to the gym. It does work, you guys. I promise you it works. But you have to use it. You can't let it sit in your closet and be like, why doesn't this work? Electromagnetic currents, whatever, microcurrent Microcurrent. That's what it's like.

[Brooke Devard]

A new face or a new face.

[Jamie Greenberg]

There's so many. The zip is great. TheRabody, the. Your mama's. Mama's electric current. Yeah, those are great. They're. I have those. They all work.

[Brooke Devard]

Be consistent.

[Jamie Greenberg]

Just be consistent. Or just use it when you have a special occasion and you'll be like blown away. And then if you want to experiment with tape or the braid, it does pull a little bit, but it's not

[Brooke Devard]

going to be Hathaway braid, the Anne

[Jamie Greenberg]

Hathaway or the Bella Hadid Janakin shout out. It's unfortunate. I do get like, like scarlet treatments, lasers. I keep trying, but it's like gravity is taking over and it's like, I'm almost 50. It's starting to really, like, you can see it, you know. But you look tight too, Jamie. Oh, my God. Thank you.

[Brooke Devard]

I'm sorry.

[Kirby]

I can't laugh at that.

[Jamie Greenberg]

I just like, I definitely am starting to see it and I'm not too vain to say that I will eventually probably do something. But guys, the great thing about being alive in this time is that there's so much non invasive stuff happening now. So I have some friends who in April might be doing some non invasive stuff and I can't wait to see their results because I'm like, that's what it's about. If we don't have to get cut, great.

[Kirby]

Totally.

[Jamie Greenberg]

Yeah. And I'll keep working on myself and try to figure that out in the sense of being like, I don't care. But I do care.

[Kirby]

I mean, it's hard.

[Jamie Greenberg]

And that's okay.

[Kirby]

It is hard.

[Jamie Greenberg]

In 2026, it's when you open the selfie on your camera and you're like, I hate that.

[Brooke Devard]

That happens to me all the time. I hate that. What is one technique you swear by that most people are doing wrong in your opinion?

[Jamie Greenberg]

I guess foundation. There's so many opinions about foundation. And like, do I even need foundation again? You have to look at your skin type. Are you 14? Are you 68? Where do you fall in line? But I think that women. I was just at a lunch the other day and this woman had a full dark face and then a line of demarcation from the neck down. And I was like, how is this still happening? Like, we didn't. YouTube exists, you know, social media exists. You have to get a really good brush and whatever foundation you get and you have to know how to blend it onto your neck and your face. Use the technique of like, bouncing. And there's so many great brushes. Anisa, BK Beauty. Those are like my faves. Even like It Cosmetics has that dual.

[Kirby]

Yep.

[Brooke Devard]

Love it.

[Jamie Greenberg]

Dalten has the dual. You can bounce with the big part of the brush. You bounce that onto your skin. You want your skin to look like skin. You don't want to look like you're spackled. Unless that's your vibe. That's fine too. But for me, I want it to look like my skin. Like your makeup. Everybody looks like they're in their skin, not like your makeup. But it's going to even out your skin tone. It's going to make you look fresh. I love at my age to have a little bit of sheen in my foundation because I want to look. I want to look wet now because I'm so dry. You know, back then, I wanted to be matte. Matte, matte. In the 90s, honey, I see young girls trying to be matte, and I'm like, oh, it's so cute that they can do it. They can do it, and they're killing it.

[Kirby]

I'm like, I like your point, though, about the bouncing of the brush, though, because it kind of goes back to my question earlier about, like, the foundation application, especially for matte products. Dragging a brush on your skin is always going to streak.

[Jamie Greenberg]

Totally.

[Kirby]

It's never. It's not smart. Like, you need to, like, take a little bit of foundation, buff it into the brush itself.

[Jamie Greenberg]

Yes.

[Kirby]

And then literally pounce it on the skin like it's a beauty blender. And then you can further blend it out with a wet beauty blender.

[Jamie Greenberg]

Yes. Right, Right.

[Kirby]

Okay.

[Jamie Greenberg]

Yes. For anything.

[Kirby]

Yes. For literally anything. I literally will then put my blush on. I'm like, this is cray. And then go back with my prime

[Jamie Greenberg]

and brush and just bam. That's how you do it.

[Kirby]

It just blends it together.

[Jamie Greenberg]

That's exactly. Exactly. And did you both do your makeup today?

[Kirby]

Yeah.

[Jamie Greenberg]

Own makeup.

[Brooke Devard]

Yes.

[Jamie Greenberg]

Looks like someone did it.

[Kirby]

Thank you. Appreciate that.

[Jamie Greenberg]

Yeah.

[Kirby]

Okay, Jamie, before we let you go, you did mention your brand.

[Jamie Greenberg]

Oh, yes. Jamie, makeup, you guys.

[Kirby]

Jimmymakeup.com what's the one product you are most proud of from your line?

[Jamie Greenberg]

It's like picking a favorite child.

[Kirby]

Because I have an idea based off of what I think the hero is, but I think it's something else.

[Jamie Greenberg]

Okay.

[Kirby]

In my opinion.

[Jamie Greenberg]

So, like, the Bly later was my first birth.

[Brooke Devard]

Yeah.

[Jamie Greenberg]

And I love the Blylator. And we can't, like, people buy it. It sells out. It's amazing. But I do have to say that the BFMR mist I brought you guys some is the hero product. We're almost completely sold out, and we actually are relaunching this year with a different bottle because people were saying it was a little he to hold in your hand and you spray it on your face, but it is. It's a killer.

[Brooke Devard]

What does it stand for?

[Jamie Greenberg]

Best fucking makeup remover.

[Kirby]

Okay. I was gonna say, I think the hero is the makeup remover. Yeah. Even though Blylighter, which is the blush highlighter.

[Jamie Greenberg]

Yes.

[Kirby]

Just for everyone's clarity, was the first.

[Jamie Greenberg]

Yes.

[Brooke Devard]

And amazing.

[Kirby]

And everybody loves.

[Jamie Greenberg]

Yes.

[Kirby]

But I see the best f ing makeup remover everywhere.

[Jamie Greenberg]

Yes.

[Kirby]

Like, from the biggest influencers to micro to makeup artists this to whoever. Just random Joes on Tick Tock.

[Jamie Greenberg]

Yep.

[Kirby]

People love it.

[Jamie Greenberg]

Yeah. Renee rap. Yep. Yes. I was like, let's go, queen.

[Kirby]

Okay. I was like, this is incredible.

[Jamie Greenberg]

Yeah. And didn't even ask her to do that, but her makeup artist gave it to her.

[Kirby]

Wow.

[Jamie Greenberg]

Yeah. And I was like, thanks, girl.

[Brooke Devard]

I mean, it's genius.

[Kirby]

It is so smart and so genius.

[Jamie Greenberg]

You know what it was? It's like. And for people that are trying to create stuff, it's like, I could not find a universal makeup remover that worked on every one of my clients. Someone would complain it made them red. Someone would complain their eyes burned. Someone could complain, like, there was always an issue. And. Cause I was a big Messler water gal. And then people would be like, it burns my eyes. And I'm like, ugh. So then I went and made my own, and people recognize it, and it does have oil in it, but it's not overly bearing the oil. And it gets everything. It gets Sharpie out, you guys. So if you're still drawing your brows with Sharpie, you need the makeup remover.

[Kirby]

Amazing. Jamie, thanks for coming on the pod.

[Jamie Greenberg]

This was so fun.

[Kirby]

Thank you.

[Brooke Devard]

Thank you.

[Tim Spengler]

Leadership used to mean having all the answers, but today's best leaders embody a more human approach.

[Jack Myers]

I'm Jack Myers.

[Tim Spengler]

And I'm Tim Spengler.

[Jack Myers]

Tim and I have spent our careers inside media, marketing and culture.

[Tim Spengler]

And we partnered with the Acast Creator Network to start Lead Human to answer one simple question. What does it really look like to lead in this AI dominated world? The biggest tip for being a creator, It's a job.

[Jamie Greenberg]

What I learned from Michael Jackson, here's a man who understands precision.

[Jack Myers]

It's about answering the questions that are hard, not about answering a bunch of teed up questions that are fake.

[Tim Spengler]

What we're looking for are real stories and practical advice that you can use with your teams right away.

[Jack Myers]

Subscribe to Lead Human with Jack Myers and Tim Spengler wherever you get your podcasts.