The Core Aeration Masterclass: Timing, Pricing, and Massive Profits

Summary

Green Industry Podcast
Host: Paul Jamison
Episode: The Core Aeration Masterclass: Timing, Pricing, and Massive Profits
Date: May 6, 2026

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Episode Overview

In this episode, Paul Jamison presents an in-depth "Core Aeration Masterclass," breaking down the immense profit potential of core aeration services for lawn care and landscaping professionals. He discusses the turf science underpinning core aeration, how to educate customers and upsell the service, best timing for various regions, and simple, actionable pricing strategies. Paul also shares hands-on stories from his own business, covers common mistakes, and offers practical tips to boost your bottom line.

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Key Discussion Points & Insights

1. Why Core Aeration is a Must-Offer Service

• High Profit Margins: Core aeration isn't "just a basic add-on." It's "one of the highest margin profit centers that you can run" (01:19).
• Competitor Edge: Larger, established companies are already capitalizing on core aeration. Neglecting this service means “leaving thousands, and I mean thousands of dollars on the table every single spring and fall” (01:14).
• Specialization Example: Paul mentions a friend who ran a business solely doing core aerations in Atlanta and made "absolutely bank – incredible profit margins" (02:00).

2. The Science of Core Aeration

• Soil Compaction & Root Health: Foot traffic from people, mowers, and weather causes soil compaction that weakens turf. Core aeration acts like a "deep tissue massage," letting the soil “breathe” by pulling 2-3 inch plugs (03:40–04:15).
• Benefits: Promotes water, oxygen, and fertilizer penetration, leading to a stronger, deeper root system, more vigorous turf, greater drought resistance, and improved appearance (06:20).
• Simple Customer Explanation: “We pull two to three inch plugs out of the grass...that allows water, oxygen to get down there. And if you do have your fertilizer license...the fertilizer is going to reach the root zone where it actually matters” (07:12).

3. Core Aeration vs. Dethatching

• Personal Anecdote: Paul describes responding to a customer who insisted on dethatching—more labor, mess, and less long-term benefit compared to aeration (08:08–09:10).
• Pro Tip: “Honestly that's not what customers need...You need to do core aerations because that’s going to go past the thatch...and relieve that underlying compaction” (09:35).
• Efficiency: Aeration is more time-effective – when the machine job is done, so are you. Dethatching also requires excessive cleanup (09:52).

4. Timing: When to Offer Core Aeration

• Regional Differences:
  • North (Cool-Season Grasses: Fescue, Kentucky Bluegrass, Perennial Rye):
    • Best Time: Early to mid-fall, when "the air starts cooling down" (15:17).
    • Example location: Ohio, Pennsylvania, Indiana, Michigan, New York.
  • South (Warm-Season Grasses: Bermuda, Zoysia, St. Augustine):
    • Best Time: Late spring to early summer, "when the grass is actively growing and pushing hard" (16:10).
    • Example location: Georgia, Florida, Alabama, Texas, Arkansas.
• Biggest Mistake: "Do NOT core aerate when the grass is dormant" (16:27).
• Pro Pointers: Call local large companies to ask about their core aeration schedules as a reference (17:20).

5. Pricing Strategies for Core Aeration

• Simple Multiplier Method:
  • Paul's mentor's advice: "Just multiply by three, whatever your mowing rate is." (19:05).
    • Example: If you charge $60 for mowing, aeration would be $180; $75 mow = $225 aeration.
• Square Footage Formula:
  • Some charge "$25 per 1,000 square feet." (20:06)
    • 4,000 sq ft = $100; 8,000 sq ft = $200.
  • Paul prefers the simpler "mowing price x 3" method for ease.
• Integrating with Fertilizing:
  • If you apply fertilizer at the same time, the pricing will be more layered; stick to core aeration alone if new (21:00).
• Customer Marketing Script:
  • Pro Tip: Email all regular customers ahead of your scheduled core aeration window – “Hey, the week of May 11th, we’re going to be core aerating. Would you like to get on the schedule?” (22:00)
  • If a customer hesitates: “There's so much foot traffic on your yard and our mowers are on your yard every week...we'd like to pull these little 3 inch plugs...so your root system can get stronger. That's going to make your grass grow thicker, look better, be more drought resistant.” (22:31)
• Profit Watch: "The only expense you really have is you gotta go rent the core aeration machine..." (23:14). Renting typically makes more sense than buying unless you do high volume.

6. Preventing Costly Mistakes

• Sprinkler Heads:
  • Before aerating, run the customer’s irrigation system, "mark them with a flag," and avoid the heads to prevent damage which "turns profitable core aeration into trouble" (24:10).

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Notable Quotes & Memorable Moments

• On Core Aeration’s Business Value:
  “Core aeration is not just a basic add-on service. It is one of the highest margin profit centers that you can run in your lawn care business.” — Paul Jamison (01:18)
• On Explaining Benefits to Customers:
  “The better you understand this, the better you’re able to sell this.” — Paul Jamison (07:44)
• On Regional Timing:
  “Cool season grasses in the fall, warm season turf is in the spring into that early summer.” — Paul Jamison (18:06)
• On Pricing:
  "Just multiply by three, whatever your mowing rate is." — Paul Jamison (19:06)
• On Avoiding Sprinkler Damage:
  “You want to...mark them with a flag and then do the core aeration. Where you can get screwed on a core is if you run the core aerator over a sprinkler head… it will tear that thing up.” — Paul Jamison (24:10)
• On Customer Education:
  “You know how the golf courses, they core aerate all the time? Oh, yeah, yeah, I know they do that, right?” — Paul Jamison (07:09)
• On Specialization and Profits:
  "All they did was core aerations. That was the business. And they would make absolutely bank, incredible profit margins." — Paul Jamison (02:02)
• Memorable Closing:
  “This is a game changer. This should be a part of your routine. If you’re up north every single fall, if you’re down south every single spring, I want to hear you guys mastering this… You should learn how to do it the right way and make bank doing so.” — Paul Jamison (25:20)

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Timestamps for Key Segments

• [01:10] Main episode kick-off, the value of core aeration
• [03:40] Turf compaction explained and the "deep tissue massage" analogy
• [06:20] Understanding root systems and using this as a sales tool
• [08:08] Dethatching vs. core aeration; workflow and profitability
• [15:17] Timing for core aeration: north vs. south
• [19:05] Pricing formulas and examples
• [22:00] How to announce and upsell to customers
• [24:10] Avoiding sprinkler head disasters

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Takeaways & Action Steps

• Core aeration is a highly profitable, essential add-on service—don't leave this money on the table!
• Understand and convey the science to confidently educate and upsell customers.
• Adjust your timing to the grass type and your region: fall for cool-season, late spring/early summer for warm-season.
• Use Paul’s “multiply by three” rule for quick, competitive pricing.
• Always flag sprinkler heads to avoid costly damage.
• Regularly reach out to current customers about core aeration every year to maximize schedule and profits.

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Host’s Final Words:
“This is a game changer...You should learn how to do it the right way and make bank doing so.” — Paul Jamison (25:20)

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Transcript

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[Paul Jamison]

Hello and welcome to the Green Industry Podcast, your go to guide for building a more profitable and thriving lawn care and landscaping business. Your host, Paul Jamison is the author of five bestselling books including Cut that Grass and make that Cash and his latest, Level up youp Money, all available on Amazon and Audible. Now get ready for more expert insights and practical strategies to boost your business and level up your life. Here's Paul Jameson.

Welcome back to the Green Industry Podcast. I'm Paul Jameson down here in beautiful sunny Florida. Today we're going to talk about core aerations because a lot of y' all are leaving thousands, and I mean thousands of dollars on the table every single spring and fall. Core aeration, it's not just a basic add on service. It is one of the highest margin profit centers that you can run in your lawn care business. And unfortunately, most lawn care business owners, they're not actively educating their clients on upselling aerations. And I can guarantee you your competitives are your competitors are the big boys in your neighborhood, meaning the companies that have been around for years and they got the nice trucks and they got the nice shops and they're been in business for, you know, it seems like eternity. Those guys understand about core aerations. So today I'm going to break down basically the ultimate core aeration masterclass. I'm going to talk about the actual benefits it has for the turf because once you understand that, you can explain it with confidence to your customers. And we're going to talk about the different timing of core aerations because it's very different for my friends in Indiana and than it is down for my friends in Georgia and here in Florida. And there's different times of the year that you want to offer core aeration, but most importantly, how, how do you price core aeration? So we're gonna, we're gonna talk about this today because I believe every lawn mowing business you should be offering core aerations. And honestly, if you're a landscaping business, you should be Offering core aerations as well. I have a buddy, he sold his business, but it was in Atlanta, and all they did was core aerations. That was the business. And they would make absolutely bank incredible profit margins. So if you're new to the program, I'm Paul Jameson. I started my first lawn business a long time ago, back in 2011. I wrote my first book about it. It's called Cut that grass and make that cash. And I learned most of my lessons the hard way. But one lesson that I did learn quickly is that, you know, these companies out there, they were poking holes in the dirt. I'm like, what are, what are they doing? Right? Because I grew up on the golf course, and I would notice when they would core aerate and I would get aggravated. Because when they core aerate and you're putting the ball and there's a bunch of holes on the green, obviously it affects, you know, it affects the ball rolling over the hole. It could, you know, you could put a perfectly straight putt and then the, the ball will bounce, you know, one way or the other because of the coration. So I, I kind of had a negative, you know, emotions towards cor a as a golfer when I was golfing in middle school and high school. But I didn't understand the science behind it. Sorry about that. I didn't understand the science behind it until I had my lawn care business. So let's talk about the science, then we'll talk about the business components of core aeration. So I'll use a golf course as an example. There's a lot of foot traffic, right? Golfers are golfing every day. You can think about soccer fields out there, right? All the little kids or adults, if it's like professional soccer, right? They're out on the football, football field, soccer field, football field. You use a football field as an example as well. But when, when, when there's a bunch of people walking on grass, those lawns get beat down from the foot traffic from the lawnmower, especially commercial lawnmowers that have the big old wheels, you know, big tires. Just imagine the beating that that grass gets when your lawnmower is going over it every single week. And then, you know, it rains a lot. The. The lawn gets. Takes a beating. So a core aeration, it's kind of like a deep tissue massage for the soil, allowing it to breathe. So the core aeration machine, what it does is it pulls plugs. They're usually about three inches. And it, it pulls the, the grass, the thatch, the soil, you know, however, whatever you're going to get going down three inches into the earth, the. The core Asian machine is going to plug that up and out, and that allows water, oxygen and if you put down fertilizer. Fertilizer. To go ahead and reach the root system. And if you've ever studied anything about roots. I was, I was on a walk yesterday and the sidewalk was atrocious. It was cracked, and it looked like Mount Everest. Because what happened? The nearby tree. This is an older neighborhood, but the nearby tree, the root system got so big and so strong underneath the ground that it demolished the sidewalk. And the sidewalk is literally like. It's like you're walking up a hill. It's a flat road. But like the sidewalk goes up and then there's like a big. I mean, I don't know how they don't have like, like safety cones out there or whatever because it's very, very dangerous. But I was paying attention and I was just intrigued by how. How strong the root system of the tree was that it just demolished the concrete on this sidewalk and the homeowner never fixed it, which was, you know, I don't know how all that works, honestly. You know, who fixed the sidewalk when the tree demolishes the thing? But anyway, I say all that to say grass has root systems too, and the stronger you get the root system of the turf, the turf will grow thicker, be more drought resistant, be better. So when you understand this, you can explain this to the customer that, hey, and if they're a golfer, you could be like, you know how the golf courses, they cor. Aerate all the time? Oh, yeah, yeah, I know they do that, right? Or if they're not a golfer, you can just explain. We. We pull two to three inch plugs out of the grass. It's called core aeration. And that allows water, oxygen to get down there. And if you, if you do have your fertilizer license, of course, depending on the time of the year, you could, you could up, you know, explain to them that the fertilizer is going to reach the root zone where it actually matters. That's going to help help your grass. So the better you understand this, the better you're able to sell this. Now, I had a customer one time, he was adamant. He was like, I want you to dethatch my yard. And I was like, I've never done that before. I only do core. I do correlations every single spring. But I've never dethatched either. I need you to we real mode where it cuts it like a Scissor. Really, really short grass. And this guy wanted a dethatching and I was like, I'm gonna charge you a, you know, quite a bit because I gotta actually go rent a dethatching machine. And it's a pain in the butt because after you scrape up all the debris with the power rake or it's called a detacher. But the place I rented it at, I just went to the, I think it was Home Depot actually. Hashtag not sponsored. I just rented a power rake for today. But then you gotta, you gotta clean up all that thatch, which is a pain in the butt. So anyway, I did that one time and all that really does is you just kind of the power rate kind of just scrapes up the thatch and, and then you just rake it all away. And I threw it in big blue tarps and I, and I hauled it all away. But honestly that's not what customers need. Unless you're gonna realmo a lot, you can start to research dethatching. But I, I want to get into that business. I, I, it's, it's a headache to do and it, it doesn't, it does have some benefits. But this, you know, this guy just watched some YouTube videos and he thought he knew everything and, and I, I served him and he paid me. It was, it was, it was a, it was a, you know, profitable day. But what they actually need and I ended up selling them this. And, and you should, I think sell every one of your customers is you need to do core aerations because that, that's going to go past the thatch. It's going to go. So you have, you have your grass right on top and then you have the thatch which is kind of underneath that, the build up underneath that and then you got the soil underneath that and the core is going to, the plug is going to pull all of it getting down to the soil which is going to relieve that underlying compaction. So anyway, my, my tip is corrugation is generally better than dethatching for long term health. And what I like about coreation is after the machine, you know, and I would do, I would rent a machine or if you know, some of the bigger companies buy a core issue machine. When you're done, you're done. Because when you're dethatching you got to go through and dethatch the whole yard and then you, then the party's just started now you got to go and you got to rake up all that dethatch and it can get in your nose. You know, you know, you can breathe it in. It's all, it's just nasty. And then you gotta, you know, we use these gigantic blue tarps and just raked it all into blue tarps and threw in the back of my truck and hauled it off to the top. It was, it was, it was a lot of time. And I don't think customers real. If you're really know your numbers and you're really going to charge what you're worth, it could be astronomical price that you got to offer to offer dethatching. So long story short, I got off a side tangent there. I didn't mean to do that. I apologize. But maybe, maybe someone out there got. You're just about to go sell dethatching jobs and you're like, you know what, Paul? You just saved me a whole bunch of time and headaches. I'm going to do querations instead. That's my tip. There you go. That's my pro tip. All right, let's hear a quick word from today's show sponsor. Then I'm going to get back to my notes. I have notes here of, of how to price corporations. And we got to talk about the timing of this because some of y' all listen up in Minnesota and Michigan and Ohio and Indiana and Pennsylvania, New York, y' all are on a different schedule of when to corariate than we have down here in Florida and Georgia and Arkansas and Alabama and, you know, Texas and whatnot. So we'll talk about it coming right up. Most jobs go to the first contractor that picks up the phone. But you can't answer the phone when you're on a lawnmower. So here's a solution. It's called voice assist by CallRail. I'm going to show you how it works. I'm going to call a pest control company that uses voice assist. Take a listen. Hi.

[Betty (Virtual Assistant)]

Thanks for calling the pest patrol. I'm Betty, a virtual assistant. What's bugging you?

[Paul Jamison]

Hey, Betty, I wanted to see if you could schedule somebody to come out, take a look at my property and give me a quote for pest control. I was looking for yearly service.

[Betty (Virtual Assistant)]

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[Paul Jamison]

What would it cost to come once a quarter?

[Betty (Virtual Assistant)]

We offer a quarterly service plan with four treatments per year. The cost typically ranges from $350 to $480 annually. Keep in mind, final pricing depends on an in person evaluation.

[Paul Jamison]

Yeah, let's get one scheduled.

[Betty (Virtual Assistant)]

Can I have your first and last name Please.

[Paul Jamison]

Paul Jamison.

[Betty (Virtual Assistant)]

I've got several openings. For example, on Thursday, March 19, we have 10am 10:30am, 11am and more throughout the afternoon. Would any of those work for you?

[Paul Jamison]

Yeah, 10am Works.

[Betty (Virtual Assistant)]

Your appointment is confirmed for Thursday, March 19th at 10am and a confirmation email has been sent. Could you share the address of the location where you'd like the service?

[Paul Jamison]

Sure. It's 1234 Main Street.

[Betty (Virtual Assistant)]

Is there anything else I can assist you with today?

[Paul Jamison]

Oh, that's it. Thank you so much, Betty.

[Betty (Virtual Assistant)]

Thank you for your call.

[Paul Jamison]

Well, did you hear that? That's CallRail's voice assist. It's so good, it speaks for itself. You can qualify more leads, book more jobs, and stop losing opportunities to businesses down the street. Try for free@voice assist.com Again, that's voice assist.com. have you ever felt like you're drowning in scattered quotes, schedules and chasing payments that never come easy? I've been there with you. I used to be a truck in the truck. Completely disorganized and constantly chasing payments. But then I started using jobber back in 2019 and it was a complete game changer for my business. Still using it today. I love it and recommend it to all my coaching clients. Now Jobber is an all in one business app. Software where you can store customer information, send quotes and invoices, schedule your appointments, and even collect payments. Best of all, you know I talk about this a lot on the podcast. You can save a credit card on file for automatic and hassle free payments. No more awkward follow ups or lost money. You ready to simplify your business operations? Check the link in the show notes and use my special Jobber link and try it for free. You won't look back. Real quick before we move on. If you're tired of buying equipment blind or running your crew the same way, hoping something changes, get yourself to Equip Exposition this October in Louisville. Test drive the best equipment from every major manufacturer in one place. Come see me at the morning show. Check out Equip's education sessions, built for guys actually running crews. Use my code, Paul, at registration to save 50% on your pass. The link is in today's show notes. All right, so let's talk about when to cor. Aerate. So we'll start with my friends up north. And by the way, you're a new listener. I grew up in Ohio, so I know what it's like up there. Fescue, Kentucky bluegrass, perennial rye grass. Right. It's. It's the lay of the land in the north so my friends up there, when's the best time to core aerate? It would be in the fall. And I would say once the air starts cooling down, like you got even in Ohio in August, it's hot, right? Right. But then it's like overnight, all of a sudden, everything starts cooling down. Right? The air starts cooling down. And, and, and again, I'm going off memory. It's been a while since I lived in Ohio, but I, I'm a golfer, so I, I would pay attention to when you're wearing short sleeves and when you got to wear a jacket, Right. And then when you got to actually have those hand warmers in your feet, you know, on your shoes, because it's so dang cold golfing in the fall in Ohio. But once the air starts cooling down, that's, that's a good time. So I would say early to mid fall. If you're up north, then what I'm more familiar with, because I lived in Georgia and now I live in Florida. So the best time is now, baby. Late spring, early summer, get after it. You want to aerate when the grass is actively growing and pushing hard so it can rapidly recover and fill the holes. So you absolutely never like the biggest mistake you could make. And I've. This is craziness. But let's say you're down here in Alabama, Arkansas, Louisiana, you know, Georgia, South Carolina, Florida, Texas, that you're down south, right? Do not core area when the grass is dormant. Oh, that's, that's, that's, that's the big. No, no. So once it's, you know, the weather's warmed up mid April, down. Down south, you know, May. May's like the professionals, they schedule their core aerations every May and they market it. It's a master class. That's how they do it every May. Hey, we're doing, we're doing our core aerations. Do you want on the schedule again? That's down south. Now the professional companies up north, September, maybe even in October, that's when they core area. So just figure out, depending on what state you are in, look at the big companies, right? Find out. You just call them. Be like, hey, when do you, when do you, you know, when do you. When do you guys. Cory. Now down south of like May, up north, they'll probably say September. So there you go. That's the, that's the timing of coreation. Cool season grasses in the fall, warm season turf is in the spring into that early summer. So then after you pull the plugs, the grass, you know, is growing rapidly. It's gonna, it's gonna grow right in. All right, so how to price these things? Now this is, this is napkin math that my mentor gave me when I got started. And I mean it works. So he's like, just multiply by three, whatever your mowing rate is. So you're doing weekly mowing. And again, this is for entertainment and educational purposes only. You can, you can price your services however you want. And this was not like I didn't learn this in some business class with all this things. My buddy's just like, yeah, we just multiply by three. So if you, if you mow, if you're mowing Mrs. Smith's yard for $60, then I would charge 180 for the core aeration. If you're, if you're charged $75 per maintenance, I got to do some math. That'd be $225 per coreation. Now if you want to charge more than that, I honestly think you can get more than that. I got, you know, there's some people that they just do it by the square foot. So we charge $25 per square foot. So if you got a 4,000 square feet yards of turf, that'd be a hundred bucks, right? You got 8,000 square feet of turf, that'd be 200 bucks. I, I honestly the square foot method, and again, I think guys that do that method, they charge about $25 per 1,000 square feet. Now that's too much math for me. I like what my buddy recommended. Just multiply by three. So if you got a $50 weekly cut, $150 to corate. If you got, you know, a bigger yard and you charge $100 for a weekly cut, that'd be $300 to correate that yard. Now where it gets a little bit tricky is I have a lot of friends that they won't just core area, they schedule the core aeration around applying fertilizer. And once you get into that and then the pricing gets a little bit more, more layered to it. So I'm not even going to mention that because if you own a fertilization and we can control company, you should already have those prices dialed in of what you need to charge for the fertilizer application. But I'm just saying a basic core aerator. What I recommend, I'm going to use the state of Georgia, Atlanta, Georgia. Right. You, in May you reach out to 100% of your customers and you just say, hey, we're going to be doing our corporations you know, this week, you know, not this week, but like, you know, give them the exact date of the, you know, let's say, let me pull out my calendar here. Let's just say you're, you're going to be renting the machine May 11th through May 15th, right? There's, there's different tool rental places throughout Atlanta, Georgia. Home Depot. The, the ones at the Home Depot are a little rough. They have nicer ones that are more easy on your body at different tool rental places. But you can just go rent a core area for a week or you, some of them you can rent for a day. So then you let your customers know, hey, I'm, you know, you don't have to let them know you're renting a machine, but you can just say, hey, the week of May 11th, we're going to be courier eating. Would you like to get on the schedule? And then they might say, of course, you know, and, and, and you could know, let them know it's going to be, you know, $300 for this service. We'll just, you know, charge your card on file on jobber the day we do it or if they need some sales, then just, then just start explaining to them, you know, why. Why do I need a query, Paul? I don't think I need one of those. Well, there's so much foot traffic on your yard and our mowers are, you know, on your yard every week and that, that really, there's a lot of compaction on your soil. So what we'd like to do is pull these little 3 inch plugs to let the water and the oxygen get down to your root system so your root system can get stronger. So that's going to make your grass grow thicker, look better be more drought resistant. And next thing you know, she's like, oh, sign me up, Paul. You, you are such a good salesman. Oh my gosh. I want a quarreation. Can I have two of them? No, we're only going to do what. All right, so there, there you go. And then again, this is just napkin math that my friend taught me. However much you charge for the mowing. Now, now here's the deal, Mr. Producer. If your price is too low for the mowing, you multiply it by three. Then your price is probably too low for the core ation. So I'm assuming you're, you know your numbers, you're charging at least market rate, which is $75 per man hour for your mowing. So let's say it takes you 30 minutes to mow a yard with two people, right? One guy's mowing while the other guy's edging and weed eating. And whoever gets done first blows, right? And that collectively that takes y' all no more than 30 minutes. So that would be considered one man hour. Because 30 minutes of work with two guys, 30 times two equals 60, which equals one man hour. The average rate in the lawn care industry is $75 per man hour. Now you don't have to email me or message me and be like, we charge more than that, pal.

Good.

You know, go, go for it. If your customers are willing to pay you and you're serving them, well, charge as much as you can. But I'm just giving you the average of the the layer to land. So if that customer that you charge $75 to mow their grass every week, once a quarreation, you could charge them $225 to Correate. And again, the only expense you really have is you got to go rent the coration machine. And in some cases it would make sense to buy one, but in most cases I would just rent one every year, honestly. And then you. Because they're not that expensive to rent for a day or even for a week. If you're going to do a whole bunch of core aerations, the thing you got to be careful of. And we have these little flags, you can buy them in bulk, the flags. But you want to, you want to before you correlate, you want to go in the garage, turn on the sprinkler system, let all the sprinkler heads pop up in the zone that you're going to be core aiding and then mark them with a flag and then do the core az. Where you can get screwed on a core A is if you run the core aerator over a sprinkler head, even though the sprinkler head's underneath the ground, it will tear that thing up. And now you gotta go waste time digging up the hole, waste money fixing the sprinkler head. And now your profitable core aeration turns into trouble. So I will say, if you are going to core aerate and your customer has irrigation, make sure before you that core aeration hits the yard, you know where those sprinkler heads are. And you put flags around it so that you don't run your machine over the sprinkler heads because they will. The core ation machine is going to go three inches underneath the ground or more. It will nip that sprinkler head and Then there'll be a leak and then you got to fix it and then you're wasting time and money fixing a mistake. If you would have done preventative paying attention to where those sprinkler heads are, that wouldn't have happened. So I got to run, folks. I'm going to the gym back in bicep day. I'm running late, so. And I might do a little abs afterwards, so I got to go to my gym appointment here. But thanks for listening to today's show. This is a game changer. This should be a part of your routine. If you're up north every single fall, if you're down south every single spring, I want to hear you guys mastering this. You know what you're doing. You know how to upsell this. You're making bank doing corporations because I'm telling you, the big boys, the big companies, they got this dialed in. This is a high profit service add on. You should learn how to do it the right way and make bank doing so. Thanks for listening. Hope to catch you on next episode. Peace.

Hey, it's Marty, producer of the Green Industry podcast. This episode is over, but check the episode notes for links to products and services that you heard about during the episode. And thanks for listening.

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