In this solo episode of Grow Your Wellth, I’m talking about a growth strategy that most entrepreneurs overlook: subtraction.

When we think about growing a business, our instinct is usually to add more — more services, more platforms, more meetings, more tools. But in my experience, some of the biggest breakthroughs come from the opposite approach: removing what no longer serves you.

I share how strategic subtraction has shaped both my business and my personal life, from removing alcohol and seeing dramatic improvements in energy and clarity, to narrowing the focus of FACTEUR PR to the industries where we deliver our strongest results.

We also talk about where subtraction can have the biggest impact in business: simplifying your offers, reducing unnecessary meetings, cleaning up your tech stack, and even letting go of low-value clients.

Growth doesn’t always come from doing more. Sometimes it comes from getting clear about what actually matters.

Show links:

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The Power of Subtraction: Why Doing Less Can Scale Your Business Faster