PR isn’t what it used to be… and that’s exactly why it matters more than ever.

In this episode, I break down why PR is having a major resurgence, largely driven by how people search, discover, and make decisions in the age of AI. If you’ve ever questioned whether PR actually impacts revenue, this conversation will shift your perspective.

Before you invest in an agency, I’ll share what to look for (and what to avoid), including the biggest red flags that could cost you.

Then, I answer three of the most common questions new clients ask:

How PR actually grows your business
How soon you can expect to see results
What metrics really matter

If you’ve ever felt like your business is the best-kept secret… this is where things start to change.

How to hire a PR agency - www.facteurpr.com/blog

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