Habits and Hustle: Episode 403 with Kathy Heller
Release Date: December 2, 2024
Introduction
In Episode 403 of Habits and Hustle, host Jen Cohen welcomes guest Kathy Heller, a renowned teacher, podcaster, and author of the bestselling book Abundant Ever After. Jen and Kathy delve deep into the interplay between habits, manifestation, and entrepreneurial hustle, exploring Kathy's transformative journey from a struggling artist to a successful businesswoman in the realm of music licensing.
The Law of Reception vs. The Law of Attraction
Kathy introduces listeners to the concept of the Law of Reception, a principle rooted in Jewish philosophy, contrasting it with the widely known Law of Attraction. She explains how Rabbi Aaron Taylor influenced her understanding, emphasizing that while the Law of Attraction focuses on sending out vibrations to attract desires, the Law of Reception centers on our ability to receive what is already present in the universe but hidden from our perception.
Kathy Heller [06:57]: "Most people go through their life pointing at the music of their life, not realizing it's already in escrow. They choose what station they're hearing based on their vibration."
Jen adds her perspective, highlighting the scientific underpinnings of these concepts, such as the fact that atoms are predominantly energy and how our perception of the world is limited to three dimensions.
Jen Cohen [04:16]: "Atoms are 99% energy and 1% particle. Most of the world in reality is something we don't perceive with our eyes, but it exists."
Kathy's Journey: From Music to Licensing
Kathy shares her personal story of navigating the tumultuous music industry. Initially a signed artist, she faced setbacks when her musical style no longer aligned with the industry's evolving trends. Instead of succumbing to defeat, Kathy pivoted to licensing her music for television and commercials, a decision that transformed her career.
Kathy Heller [17:00]: "I was more in the Sheryl Crow, Natalie Merchant era. It was over. I had to come to terms with it."
Her strategic approach involved resourcefulness and proactive networking, such as cold-calling advertising agencies and offering unique value propositions like personalized Starbucks orders paired with her music samples.
Kathy Heller [22:14]: "I went to 50 people's offices and even called ad agencies in Minnesota. Sometimes they’d say yes, and that's how I landed spots."
This transition not only stabilized her financially but also allowed her to share her expertise by teaching other artists how to license their music, eventually leading to the creation of her successful courses and masterminds.
Changing Your Energy: Practices for Transformation
The conversation shifts to practical strategies for altering one's energy and fostering a positive mindset. Kathy emphasizes the importance of mindful awareness and meditation as tools to witness and manage one's thoughts rather than being consumed by them.
Kathy Heller [08:49]: "Meditation is about witnessing your thinking. When you're truly in flow, in alignment with your soul, synchronicity takes over."
Jen concurs, adding that taking actionable steps, whether through meditation, exercise, or creative pursuits, helps break free from the "cortisol addiction" and promotes overall well-being.
Jen Cohen [12:57]: "People need to take Action. They have to do something different than they did before to change their state of being."
Hustle Redefined: Fun and Authenticity in Action
Jen and Kathy discuss the concept of "hustle," redefining it as an enjoyable and authentic pursuit rather than a stressful grind. Kathy shares anecdotes illustrating how maintaining a positive and genuine approach attracts opportunities and fosters meaningful connections.
Kathy Heller [26:32]: "The Hustle can be fun. It’s how it should be. When you’re authentic and don’t overthink, rejection doesn’t faze you."
They highlight the importance of resilience and optimism, drawing inspiration from Kathy's grandmother's story of finding joy amidst adversity by being like a rooster crowing at dawn.
Kathy Heller [54:22]: "Be like a rooster. No matter how dark it gets, the light is around the corner. We all have the capacity to bring that light to others."
Personal Stories and Insights
Kathy opens up about her personal challenges, including her parents' divorce and overcoming early-life traumas. These experiences shaped her resilient mindset, enabling her to view rejection and failure as mere steps toward growth rather than insurmountable obstacles.
Kathy Heller [29:15]: "I didn’t take my dad leaving personally. I was relieved. It was a toxic mess, and I knew how to handle it."
Jen adds her experiences, reinforcing the episode's central theme that overcoming past traumas and maintaining a forward-focused mindset is crucial for personal and professional success.
Jen Cohen [30:25]: "People are using therapy as a crutch, but true fulfillment comes from moving beyond the past and embracing possibility."
Conclusion and Key Takeaways
Towards the end of the episode, Kathy and Jen summarize the interplay between spirituality, action, and authenticity in achieving fulfillment and success. Kathy's book, Abundant Ever After, encapsulates these principles, offering listeners practical guidance on manifesting abundance through a balanced approach.
Kathy Heller [55:56]: "Be like a rooster. No matter what you've seen, no matter what you see at any moment, the light is on the horizon."
Jen emphasizes the importance of embracing one's unique path and leveraging intrinsic resourcefulness to navigate challenges and seize opportunities.
Jen Cohen [46:41]: "Our greatest resource is our resourcefulness."
Notable Quotes
- Kathy Heller [06:57]: "Most people go through their life pointing at the music of their life, not realizing it's already in escrow. They choose what station they're hearing based on their vibration."
- Jen Cohen [04:16]: "Atoms are 99% energy and 1% particle. Most of the world in reality is something we don't perceive with our eyes, but it exists."
- Kathy Heller [22:14]: "I went to 50 people's offices and even called ad agencies in Minnesota. Sometimes they’d say yes, and that's how I landed spots."
- Kathy Heller [26:32]: "The Hustle can be fun. It’s how it should be. When you’re authentic and don’t overthink, rejection doesn’t faze you."
- Kathy Heller [54:22]: "Be like a rooster. No matter how dark it gets, the light is around the corner. We all have the capacity to bring that light to others."
Where to Find Kathy Heller
Listeners interested in exploring Kathy's insights further can purchase her book Abundant Ever After on Amazon, Barnes & Noble, Target, or directly through her website. Additionally, Kathy offers a variety of bonuses, including journals, affirmation decks, and guided courses, available at kathyhoe.combook.
Final Thoughts
Episode 403 of Habits and Hustle offers a profound exploration of how aligning one's habits and hustle with authentic energy and spiritual principles can lead to a fulfilling and abundant life. Kathy Heller's journey serves as an inspiring testament to the power of resilience, resourcefulness, and the transformative impact of maintaining a positive and proactive mindset.