Podcast
Hey Nonprofits!
Hosted by HGA Fundraising · EN
The 'Hey Nonprofits!' podcast is here to help fundraisers and event professionals Raise More Money.
Each week, we bring on an industry expert to highlight important tips and strategies, and you can use them effectively to grow your organization. Whether you simply need help communicating with donors or need advanced tactics with setting up live auctions and fundraising events—host Trevor Nelson is here to guide you toward success.
Be sure to tune in for a new episode every Tuesday!
Brought to you by HGA Fundraising.
41episodes
Episodes
Newest firstAll episodes
Remove Internal Resistance And Build Fundraising Momentum
Jan 600:51:58Tap to summarizeWhat if the secret to being a better fundraiser is taking better care of yourself first? Fear and stress for fundraisers is REAL. In this conversation, fundraising expert and CEO of Practivated, Mallory Erickson, shares how prioritizing your well-being isn't just good for you—it's essential for creating authentic, lasting relationships with donors. If you're exhausted from transactional fundraising, struggling to build genuine connections, or feeling like you have to sacrifice your health to hit your goals—this episode will give you the tools to overcome these challenges. Boost your fundraising confidence with the help of practivated.comOvercome fundraising challenges by reading Mallory's book, What the Fundraising! Get your copy here: malloryerickson.com/bookListen to Mallory's podcast for cutting-edge fundraising strategies https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652🔗 *CONNECT WITH US* 🔗Connect with Mallory on LinkedIn: https://www.linkedin.com/in/mallory-erickson-bressler/Connect with Trevor on LinkedIn: https://www.linkedin.com/in/trevor-nelson-b8922a167/Follow Hey Nonprofits! on LinkedIn: https://www.linkedin.com/showcase/hey-non-profits-raise-more-money/💙 *ABOUT HGA FUNDRAISING* 💙This episode was brought to you by HGA Fundraising. The team at HGA helps event fundraisers create auction success with the most profitable (and mission focused) auction items in the space. Trips and experiences that excite donors, ignite bidding, and help your organization RAISE MORE MONEY.To learn more about HGA Fundraising click here: https://hgafundraising.com/trips-and-experiences/Sign up to receive the HGA Fundraising newsletter to receive fundraising insights from the brightest minds in the space: https://hgafundraising.com/subscribe-to-newsletter/Feeling stuck with your fundraising? No matter where you are at in your journey, HGA offers FREE coaching for fundraisers: https://hgafundraising.com/nonprofit-coaching/
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Analyzing 2024 Data for Social Giving: The Giving Experience Study by OneCause
Feb 18, 202500:32:03Tap to summarizeThis data can help nonprofits learn what matters most to donors, allowing organizations to grow and Raise More Money.💸 Need help fundraising? Find profitable auction items here https://hgafundraising.com/Read OneCause's Giving Experience Study yourself!https://discover.onecause.com/rs/527-FNH-344/images/OneCause-Giving-Experience-Study-2024-EB.pdf?version=2In this episode, Trevor Nelson engages with Karrie Wozniak and Sarah Sebastian from One Cause to discuss the importance of organizational culture, the insights from the Giving Experience Study, and effective strategies for donor engagement and retention. They explore how a supportive work environment contributes to employee retention, the evolving landscape of donor behavior, and the significance of building community through fundraising events. The discussion emphasizes the need for ease in the donation process and the importance of thanking donors to foster long-term relationships.😄 Keep up to date with what OneCause is accomplishing:https://www.linkedin.com/company/onecause/👉 Follow Karrie Wozniak on LinkedIn:https://www.linkedin.com/in/karriewozniak/👉 Follow Sarah Sebastian on LinkedIn:https://www.linkedin.com/in/sarah-s-b3533614/Timestamps:00:00 Episode Preview00:34 Meet Sarah and Karrie from OneCause01:53 Organizational Culture and Employee Retention06:12 The Origin of The Giving Experience Study08:55 Understanding Auction Donors and Their Loyalty12:58 The Power of Community & Inclusivity17:26 Simplifying the Process to Increase Donations20:42 How Responding With “Thank You” Boosts Donations24:31 Building Better Donor Relationships28:20 Fundraising is hard… Don’t make it more difficult by doing what?30:43 Where to find Sarah and Karrie from OneCause✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter/Need help with fundraising? We offer FREE non-profit coaching 👇https://hgafundraising.com/nonprofit-coaching/About Karrie WozniakKarrie brings more than 20 years of experience in marketing, brand strategy, advertising, and sales to her role as Chief Marketing Officer at OneCause. She has played a key role in building and leading the company, driving overall growth strategies, sales leadership, event consulting, customer success, and marketing direction. Her decade-plus commitment to nonprofit fundraising and driving innovation in the sector make Karrie a sought-after speaker, industry thought leader, and blog contributor.About Sarah SebastianSarah Sebastian is the Director of Corporate Communications at OneCause, a fundraising software company. She oversees the company’s research studies and co-chairs the Raise conference programming committee. With a decade of experience in nonprofit technology, Sarah is passionate about creating content that empowers nonprofits to take action using the latest data and insights.
Transcribe →Auction Items Are NOT Created Equal - What Questions to Ask to Prevent Wasted Time & Money
Feb 11, 202500:18:34Tap to summarizeWhat questions to ask when procuring or receiving donated auction items for your fundraising event.💸 Need coaching? Jason can help you level-up your fundraising game FREE https://calendly.com/hgagroup/coachingFollow our LinkedIn page to get updates and recaps of each episode! https://www.linkedin.com/showcase/hey-non-profits-raise-more-moneyIn this episode, Trevor and Jason discuss the importance of asking the right questions in fundraising, particularly when it comes to auction items and donations. They emphasize the need to evaluate the desirability and profitability of items, as well as the importance of understanding donor expectations and creating a structured process for fulfilling donations. The discussion highlights various scenarios and examples to illustrate the key points, ultimately stressing that effective fundraising relies on thorough preparation and communication.✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter/
Transcribe →Should You Worry About Overlapping Fundraising Events? - Nonprofit Fundraising
Feb 4, 202500:21:29Tap to summarizeLearn why overlapping fundraising events within your community is not a big deal... That is, unless you didn't prepare effectively. 💸 Need coaching? Jason can help you level-up your fundraising game FREE https://calendly.com/hgagroup/coaching In this episode, Trevor and Jason discuss the challenges and strategies involved in organizing community fundraising events, particularly when faced with competition from other events. They emphasize the importance of pre-event fundraising, building relationships with donors, and maintaining a gratitude-focused approach to donor engagement. The discussion also touches on the collaborative potential among nonprofits and the psychology behind effective donor communication. ✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/ 💡 Sign up to our newsletter to receive weekly fundraising tips: https://hgafundraising.com/subscribe-to-newsletter/ Timestamps: 00:00 Intro 00:50 Should You Worry About Overlapping Events? 03:13 Pre-Event Fundraising 04:46 When Should Event Planning Start? 11:47 Nonprofit Collaboration 16:50 Gratitude Calls
Transcribe →(BONUS) How to Build, Motivate, and Retain Your Board - Webinar w/ David Rhode
Jan 31, 202500:57:18Tap to summarizeLearn how to motivate underperforming board members, and other tips to build a successful board for your organization. 💸 Need help fundraising? Find profitable auction items here https://hgafundraising.com/ During this webinar, Trevor Nelson, Jason Ledlow, and David Rhode delve into the complexities of nonprofit boards, and discussing the common challenges faced by organizations in managing board members. They explore the essential responsibilities of boards, the importance of clear expectations, and the need for accountability. The discussion emphasizes the significance of financial oversight, effective fundraising strategies, and the necessity of having difficult conversations to ensure board members meet their obligations. Find David on LinkedIn: https://www.linkedin.com/in/david-rhode-1129183/ Purchase a copy of David's book "Passion Isn't Enough: A Practical Guide for Nonprofit Leaders": https://tinyurl.com/3s6h7vub- ✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/ 💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter Timestamps: 00:00 Intro 04:26 What are Boards Responsible for? 08:50 Legal Responsibilities 13:14 Fundraising Duty 17:50 Is Board Participation Mandatory? 21:11 Should There Be Term Limits? 23:52 Who's in Charge of Having the Difficult Conversations? 26:58 Holding Board Members Accountable 33:21 How to Have That Difficult Conversation 37:58 Motivating Board Members 44:53 Why Passion is Not Enough to Be Successful 48:19 Requirements that Motivate Board Members 50:58 Should Each Board Member Have a Specific Role? 52:28 Connect w/ David & Live Attendee Giveaway
Transcribe →The Four Pillars of Effective Fundraising w/ Jason Ledlow
Jan 28, 202500:18:11Tap to summarizeWe cover Jason's new book on Nonprofit Fundraising, and the most valuable attribute a fundraising professional can have. 💸 Need coaching? Jason can help you level-up your fundraising game FREE https://calendly.com/hgagroup/coaching In this episode, Trevor Nelson and Jason discuss the upcoming release of Jason's book on nonprofit fundraising, which emphasizes the importance of relationships over traditional fundraising methods. They explore the four pillars of effective fundraising, the necessity of consistent effort, and the significance of clear messaging. The discussion also touches on the challenges of fundraising, the pitfalls of shortcuts, and the importance of understanding trends without chasing fads. Jason shares insights from his extensive experience in the nonprofit sector, providing valuable takeaways for fundraising professionals. ✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/ 💡 Sign up to our newsletter to receive weekly fundraising tips: https://hgafundraising.com/subscribe-to-newsletter/ Timestamps: 00:00 Episode Preview 01:01 Exciting News 02:26 What is the book about? 04:45 Jason's Background 07:04 Practicing the Basics 09:53 Crafting a Clear Message 13:13 Fundraising Challenges 14:42 Consistency Will Always Beat Virality
Transcribe →(Throwback) The #1 Attribute That ALL Successful Fundraisers Have
Jan 21, 202500:14:29Tap to summarizeImplement this one attribute into your nonprofit career to level-up as a fundraiser. This is an old episode from 2022, but it still applies to today. 💸 Need help fundraising? Find profitable auction items here https://hgafundraising.com/ 💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter/ Need help with fundraising? We offer FREE non-profit coaching 👇https://hgafundraising.com/nonprofit-coaching/
Transcribe →These Nonprofit Mistakes Are Hurting Your Impact... With Author, David Rhode
Jan 14, 202500:26:10Tap to summarizeTrying to grow your nonprofit? Implement the strategies successful organizations use. 💸 Need help fundraising? Find the most profitable auction items here https://hgafundraising.com/ In this episode, Trevor Nelson interviews David Rhode, a nonprofit leader and author of 'Passion Isn't Enough.' David shares his journey from corporate America to the nonprofit sector, discussing the common challenges faced by organizations, the importance of clear expectations for board members, and the need for a strong partnership between boards and executive directors. He emphasizes the significance of branding and relationship-building in fundraising, offering practical advice for nonprofit leaders. Find David on LinkedIn: https://www.linkedin.com/in/david-rhode-1129183/ Purchase David's Book 'Passion Isn't Enough': https://a.co/d/7q2dq4R ✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/ 💡 Sign up to our newsletter to receive weekly fundraising tips: https://hgafundraising.com/subscribe-to-newsletter/ Need help with fundraising? We offer FREE non-profit coaching 👇 https://hgafundraising.com/nonprofit-coaching/ Timestamps: 00:00 Episode Preview 00:55 Who is David Rhode? 04:26 Getting Your Nonprofit Board Engaged 14:37 Importance of Branding for Nonprofits 19:34 Fundraising is Hard, Don't Make it More Difficult by... 22:01 Building Relationships 24:02 Where to Find David 25:43 Most Profitable Auction Items
Transcribe →Relatable Story Marketing for Nonprofit Teams - With Seth Donlin
Jan 9, 202500:33:47Tap to summarize(Re-uploaded to fix sound issue) How to market a nonprofit using personal and relatable stories. Forget the elevator pitch. 💸 Need help fundraising? Find the most profitable auction items here https://hgafundraising.com/ In this episode, you'll learn why personal stories are more effective at attracting nonprofit support. Trevor Nelson and Seth Donlin explore the significance of storytelling in the non-profit sector, emphasizing how emotional connections drive donations. They discuss the importance of aligning team messaging, looking forward to future goals, and finding personal stories that help convey their nonprofit's mission. The dialogue also covers practical tips for starting one's storytelling journey and the necessity of crafting authentic messages that resonate with specific audiences. Find Seth on LinkedIn: https://www.linkedin.com/in/sethdonlin/ Work with Seth: https://www.awenaf.com/ Follow Seth on Instagram: https://www.instagram.com/seth.donlin/?hl=enm✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/ 💡 Sign up to our newsletter to receive weekly fundraising tips:https://hgafundraising.com/subscribe-to-newsletter/ Need help with fundraising? We offer FREE non-profit coaching 👇https://hgafundraising.com/nonprofit-coaching/ More about Seth Donlin: Seth Donlin is a marketing and communications coach with over 20 years of expertise in storytelling and strategic brand-building. Focusing on the power of authentic storytelling, Seth helps his clients connect deeply with their target audiences and drive exponential growth by leveraging other people's audiences via podcast guesting and other speaking opportunities. He is the founder of Awen A/F, a boutique strategic communications agency specializing in advising coaches, consultants, small business owners, and other for-profit and not-for-profit professionals.With a rich background spanning government communications, agency work, and founding Boston’s largest weekly newspaper, Seth's career is rooted in high-impact storytelling. These experiences taught him the importance of blending authentic narratives with strategic messaging—a skill he now uses to help his clients turn everyday stories into magnetic connections with audiences of all types.Seth’s coaching programs include online courses and hands-on sessions where clients learn to brainstorm, practice, and refine their storytelling skills. From initial brainstorming to mock interviews and sizzle reel development, he gives clients the tools to confidently share relatable, impactful stories that resonate with podcast hosts and listeners alike.Seth lives on a small farm and plant nursery (run by his awesome wife) in Sonoma, California with said awesome wife and his precocious daughter who he is raising to one day be President of the United States or owner of a Michelin-starred Irish pub. #storytelling #nonprofits #teamalignment #futuregoals #motivation #messaging #authenticity #communication #fundraising #non-profits #nonprofitmarketing #nonprofitmission #fundraisingtips #marketingmessage #elevatorpitch #nonprofitorganization #nonprofitleadership #nonprofitsuccess
Transcribe →(Re-upload) How Schools Can Raise More Money in 2025 - Talking School Fundraising With Elizabeth Bordelon
Jan 9, 202500:23:10Tap to summarizeThere's been a shift in school fundraising...And it's for the better. 💸 Raise $7,100 net dollars at your next event with our Golden Ticket Raffle https://hgafundraising.com/school-fundraising/ In this episode, Elizabeth Bordelon shares her experience fundraising for her children's Catholic school. She discusses the evolution of fundraising strategies, the importance of high-value auction items, and the need for transparency with donors. ✈️ Do you donors like to travel? Allow them to spend their travel budgets to both have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/ 💡 Sign up to our newsletter to receive weekly fundraising tips: https://hgafundraising.com/subscribe-to-newsletter/ Need help with fundraising? We offer FREE non-profit coaching 👇 https://hgafundraising.com/nonprofit-coaching/ Timestamps: 00:00 Teaser & Intro 02:02 Shifts in Fundraising Strategies 06:04 What Auction Items to Use 09:52 Getting Donors Excited 14:00 Being Transparent 18:04 Building Your Community #schoolfundraising #consignmenttrips #raisemoremoney #fundraisingtips #fundraisingin2025 #schoolfundraiser #auctionitems #silentauction #gala #liveauction #schoolfundraisingpodcast #schoolfunding
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