Podcast
High Intensity Business
Hosted by Lawrence Neal · EN
High Intensity Business is a high intensity strength training and strength training business podcast offering content to help you realise your health goals, become a great personal trainer, and build a successful HIT business. Content includes training protocols, workouts, exercise science, nutrition, and biohacking. From a HIT business perspective, we cover personal training, coaching, startup, sales, marketing, operations, systems, hiring, scaling, etc. Guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Patty Durell, Walter Vendel, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Joe Cirulli, Dorian Yates, Simon Melov PhD, Roger Schwab, Simon Shawcross, and many more.
30episodes
Episodes
Newest firstAll episodes
570 - Will AI Replace Personal Trainers? What The Future of HIT Look Like (with Simon Shawcross)
2w ago01:25:31Tap to summarizeIs High-Intensity Training still the smartest way to build and grow a strength training business today? HITuni Founder Simon Shawcross returns to talk about how the strength training world is training and how HIT personal trainers and studio owners can adapt and continue to thrive. We talk about what clients are increasingly looking for when it comes to fitness, how AI is changing the way everything – including strength training – works, and what you need to know to not be left behind but to actually ride the wave. Changes are happening, and there are things you need to know — make sure to check out this episode so you can continue to stand out and scale right. ━━━━━━━━━━━━ Get 10% Off Any HITuni Course Here ━━━━━━━━━━━━ Join the FREE HIB community here and get help growing your strength training business ━━━━━━━━━━━━ Need more help growing? Book a HIT Business Strategy Call with Lawrence here ━━━━━━━━━━━━ Get NEW Precision-Engineered MedX Machines here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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569 - Doug Holland's HIT Workouts — How He Runs His 30-Minute Client Sessions from Start to Finish
3w ago00:31:29Tap to summarizeIf you wanted to average over 100 client workout sessions a week, how would you do it? One of the best to ever do it, Doug Holland, talks about how he does his 30-minute HIT Client workouts from start to finish, and he does so in the most Doug Holland way possible (so make sure your kids are out of earshot when you listen to this one!). We go into detail about new client intro sessions, running the actual workout sessions, handling payments and late arrivals, adjusting to different personalities, how he runs his 1-trainer HIT business, and so much more. If you want to learn from the gold standard of lean HIT strength training businesses, don't miss this one! ━━━━━━━━━━━━ Get a FREE course to grow your strength training business faster here ━━━━━━━━━━━━ Want even more help growing? Book a HIT Business Strategy Call with Lawrence here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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568 - A HIT Business Owner's Guide to Time Blocking: Grow Your Strength Training Business Faster and Get More Free Time Back In Your Life (with Lawrence Neal)
4w ago00:28:54Tap to summarizeAre you a personal trainer or strength studio owner who feels pulled in too many directions while trying to grow your business? This episode is your guide to time blocking, one of the most powerful tools you can use to grow your strength training business while getting back more free time for the rest of your life's important things. We'll talk about what time blocking actually is, how you can adapt it to your business and your everyday schedule, why it's so powerful, and real-world, practical steps to help you get started and seeing the benefits. If you're serious about making your strength training business work for you and not the other way around, then tune in to this episode and put this powerful tool in your arsenal. ━━━━━━━━━━━━ Get a FREE course to grow your strength training business here ━━━━━━━━━━━━ Need more help growing? Book a HIT Business Strategy Call with Lawrence here ━━━━━━━━━━━━ Get NEW Precision-Engineered MedX Machines here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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567 - How I Earned Up To 3X More as a HIT Personal Trainer by Doing Virtual Training (with Daniele Schittone)
Jun 301:01:56Tap to summarizeHow can a strength training business help you earn almost 3x more than you used to while giving you more free time and a lot less stress? Renfo Max Pro Founder Daniele Schittone knows exactly how that feels, because he's done just that! He joins the podcast to talk about how he went from working in the hotel industry to almost burning out as a personal trainer, and finally having it all click for him after discovering HIT and virtual training. We'll talk about how he realized virtual training was going to be great for him, how he runs his virtual workout sessions, group virtual training, developing the skills you need, and advice for trainers who want to get into it. If you want to get into personal training with the lowest barrier to entry and the highest potential upside, tune in to this episode. ━━━━━━━━━━━━ Get a FREE course to start or grow your own strength training business like Daniele ━━━━━━━━━━━━ Need more help growing? Book a HIT Business Strategy Call with Lawrence here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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566 - The Marketing Mindset That Attracted 20,000 Clients — with Tim Dettmann
May 2701:25:19Tap to summarizeWhat's the best way to get more people to strength-train at your studio? There's probably no one better to talk about being really effective in marketing than Tim Dettmann, who isn't just a marketing expert in title, but he's actually done the work to attract over 20,000 new clients! In this episode, we talk about the mindsets and the frameworks that let you attract more new clients, how to train your staff – and your current clients! – to be your brand's best ambassadors, which tactics work best (and how often to execute these), mistakes business owners make, and more. There's so much gold in this conversation, and you should give it a listen if you want proven methods that will grow your studio's client base! ━━━━━━━━━━━━ Get a FREE course to grow your strength training business here ━━━━━━━━━━━━ Need more help growing? Book a HIT Business Strategy Call with Lawrence here ━━━━━━━━━━━━ Get NEW Precision-Engineered MedX Machines here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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565 - How I Built A Highly Successful and Enduring HIT Business Brand — 20 Lessons From 20 Years of Discover Strength (with Luke Carlson)
May 2000:47:38Tap to summarizeHow can you build a successful strength training business that stands the test of time? In this episode, Luke Carlson talks about the 20 biggest lessons he's learned about making Discover Strength successful over 20 years in business and how you can apply it all to your HIT personal training business. We talk about everything from the workout, marketing, branding, training your staff, creating great customer experiences, effective client education, and so much more. If you want to learn how to build a successful HIT business that stands out and outdoes the competition, this episode with Luke is a must-listen. ━━━━━━━━━━━━ Start Strong, Grow Faster — Get a FREE course to grow your strength training business here ━━━━━━━━━━━━ Need more help growing? Book a HIT Business Strategy Call with Lawrence here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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564 - The "Proven Process" That Grows Sessions + Revenue and Makes Your Strength Training Business Stand Out From The Competition (with Hannah Johnson)
May 1300:30:57Tap to summarizeWhat makes your strength training business stand out amongst your competition? That's a question that every HIT business owner needs to answer and build a process for if you want to be seriously successful, and this previously members-only episode with marketing expert Hannah Johnson goes into exactly how you can create your own "Proven Process". We talk about why this matters, what effect it will have on your prospects and clients, what steps you need to take, what you want to be known for, body composition challenges, and more. If you want to get more clients, get more sessions, and outdo your competition, tune in to this episode! ━━━━━━━━━━━━ Get a FREE course to grow your strength training business here ━━━━━━━━━━━━ Book a HIT Business Strategy Call with Lawrence here ━━━━━━━━━━━━ Get NEW Precision-Engineered MedX Machines here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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563 - Building a Successful HIT Fitness Business — The Simpler, Lower Stress Approach (with fit20 CEO Walter Vendel)
Apr 2901:19:09Tap to summarizeAre you a personal trainer or strength studio owner who wants to grow your business without burning out or overspending on fancy setups? fit20 CEO Walter Vendel returns to the podcast to talk about how his focused and simple approach has helped him grow a HIT business empire that shows no sign of stopping — and what you can take away from his business model. We go into how fit20 was able to scale massively using a simple strength studio setup, selling once-a-week HIT workouts, using technology to motivate clients and help them break through plateaus, and how they're getting people from all age brackets to come in for workouts. Plus, we talk about high-traffic versus low-traffic locations, hiring trainers for attitude instead of skill, and whether you should worry about AI replacing personal trainers. If you want to streamline your operations, attract – and keep – more clients, and grow faster with less stress, tune in to this one! ━━━━━━━━━━━━ Book a HIT Business Strategy Call with Lawrence here ━━━━━━━━━━━━ Build your own successful HIT Business — get a FREE course to grow your strength training business here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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562 - Debate Ended? New Study On Low-Volume HIT versus High-Volume HIT (with Dr. James Steele)
Apr 2401:42:52Tap to summarizeCould this study be the nail in the coffin for the high-volume HIT versus low-volume HIT debate? Dr. James Steele returns to talk about a new study that dives deep into the high-versus-low conversation that the high-intensity world has gone back and forth on for decades. James talks about the studies that have touched on this before, how they designed this one so that it really provides meaningful information, and he even addresses the criticisms that surround this whole thing. We went deep into this one, and this might even upset people on both sides of the argument! But at the end of the day, it's all about putting this information to work for you and your strength training clients, so check out the episode here. ━━━━━━━━━━━━ Learn the best ways to serve your HIT clients — get a FREE course to grow your strength training business here ━━━━━━━━━━━━ Get NEW Precision-Engineered MedX Machines here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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561 - Masterclass: HIT Machine Buying Guide (with Mike Petrella)
Apr 1500:56:09Tap to summarizeWhat HIT machines are right for you if you're looking to make the most from your money, your scale, and your approach to strength training? This previously members-only episode is a Masterclass from STG Strength & Power Owner Mike Petrella on how to make smart choices that fit your budget and goals. We go into things like buying versus leasing, machine durability and maintenance, buying brand new versus second-hand, fit considerations, modifications, and more! If you want to make sure you get the best machines for your strength training business, your budget, and your personal training style, this episode with Mike is a fantastic one to help you hit the ground running! ━━━━━━━━━━━━ Book a HIT Business Strategy Call with Lawrence here ━━━━━━━━━━━━ Get a FREE course to grow your strength training business here ━━━━━━━━━━━━ For the complete show notes, links, and resources, click here
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