Holmberg's Morning Sickness - Arizona Episode: 06-16-25 - BR - MON Release Date: June 16, 2025 Host: John Holmberg Co-Hosts: Brady Bogen, Bret Vesely, and Dick Toledo

1. Creative Concert T-Shirts: A Brainstorm Session

Timestamp: 04:20 – 19:01

The episode kicks off with a lively discussion about revolutionizing concert merchandise. Brett introduces the idea of creating made-up band names submitted by listeners, designing concert T-shirts based on these fictitious bands, and selling them to raise money for charities.

Brett Vesely shares his enthusiasm:
"We say that's a great band name, and then that listener that lists them for us, and we make concert T-shirts out of those fake bands... just have some fun concert shirts again."
(04:20)

John Holmberg adds concern over the rising prices of official concert merchandise:
"Plus, they're like $70 at the shows now. These concert shirts are getting ridiculous."
(00:38)

The hosts brainstorm various provocative and humorous band names, contemplating designs that blend humor with creativity. They consider utilizing AI to generate artwork, ensuring the shirts are high-quality and appealing to listeners. The segment underscores their commitment to engaging the audience while supporting charitable causes.

2. Science Says Rats Can Laugh

Timestamp: 05:14 – 07:02

Brady introduces an intriguing scientific fact: rats possess the ability to laugh, a behavior humans cannot audibly perceive.

Brady Bogen explains:
"Rats can laugh. We just can't hear it because it's not in our audible range."
(05:14)

The conversation delves into the implications of this discovery, touching on how rats communicate joy and playfulness. The hosts humorously speculate on the nature of rat laughter, attributing it to amusing behaviors like belly tickling.

3. LSU Students Develop Baby Safety Technology

Timestamp: 09:03 – 10:04

The hosts highlight an innovative project by LSU students aimed at preventing tragic instances of babies being left unattended in cars.

Brett Vesely summarizes:
"A group of LSU students invented some new car seat tech to prevent babies from being left in the hot cars... sets off an alarm when you're too far away from the child in the seat."
(09:03)

Brady Bogen adds:
"And if you're more than five feet away, your phone goes off."
(09:29)

This segment emphasizes the importance of technological advancements in enhancing child safety, showcasing community-driven solutions to critical issues.

4. National Fudge Day and National Fresh Veggies Day

Timestamp: 02:56 – 03:07

In a brief celebratory note, Brady acknowledges two national observances:

Brady Bogen:
"Happy National Fudge Day and National Fresh Veggies Day."
(02:56)

The hosts playfully critique the sequence of announcements, joking about the timing and relevance of celebrating these days simultaneously.

5. Animal Consciousness: Lobsters and Bedbugs

Timestamp: 06:30 – 14:11

The conversation shifts to animal consciousness, starting with lobsters:

Brett Vesely expresses empathy towards lobsters, relating a vivid description of their suffering in boiling water:
"I will never eat a lobster out of the tank ever. Strictly because I've watched it happen. They scream. That is not air escaping. That is a living thing being put in boiling water."
(06:30)

The discussion transitions to a report on bedbug infestations in Arizona:

Brady Bogen shares news from Terminix about the top bedbug-infested cities:
"You'll be happy to know that not one Arizona city too hot here for bedbugs."
(13:56)

Brett Vesely humorously comments on the oversight in smaller cities:
"Show Low has them, but that's nothing compared to the meth scab. So they don't even notice they didn't make the list."
(13:56)

This segment highlights issues related to pest management and animal welfare, blending information with the hosts' characteristic humor.

6. AI-Generated Content: From Art to Chaos

Timestamp: 20:59 – 29:14

The hosts explore the realm of artificial intelligence in content creation, showcasing AI-generated images and discussing their implications.

Brett Vesely critiques an AI-generated image featuring a muscular man using his genitals as a paintbrush:
"He does these paintings. What? This is a fantastic painting. The guy's wiener. Brett. We should put this up on our Facebook page, because this is art. It's not pornography at all."
(23:43 – 24:00)

Later, they examine another AI creation depicting a chaotic and disturbing scene involving a person covered in diarrhea and vomit:

Brady Bogen:
"Wow."
(26:13)

Brett Vesely:
"That dude's dumb. That dude is mentally retarded. That thing's huge."
(23:43 – 28:12)

The segment underscores both the creative potential and ethical concerns surrounding AI-generated content, with the hosts balancing fascination with critical commentary.

7. Heinz Normalizes Ketchup for Breakfast

Timestamp: 15:03 – 16:05

The hosts discuss Heinz's latest marketing campaign aimed at integrating ketchup into breakfast routines.

Brady Bogen reports:
"They partnered with 100 Waffle Houses around the country, changed the labels on their bottles to say breakfast ketchup, and dummies ate it up."
(15:03)

Brett Vesely humorously critiques the campaign:
"You just pound out the ketchup onto your eggs and you're like, it's different, but it's the same exact stuff."
(15:30)

The conversation highlights the intersection of marketing strategies and consumer behavior, with a lighthearted take on food culture.

8. Cup Noodles Introduces Dill Pickle Ramen

Timestamp: 16:19 – 16:46

Brady shares the latest product launch from Cup Noodles:

Brady Bogen:
"And Cup Noodles just released for a limited time. Dill pickle ramen."
(16:19)

Brett Vesely remarks on the naming consistency:
"Stick with that language. I've noticed that when it's Cup Noodles... Brady stays strong with that."
(16:26)

The hosts appreciate the quirky flavor innovation, reflecting on product diversification in the food industry.

9. Listener Interactions and AI Art Reactions

Timestamp: 21:00 – 29:14

The episode concludes with interactions involving listener submissions and reactions to AI-generated imagery. Brett engages with listener comments about bizarre requests for concert shirts, while Brady and Bret react to AI-generated scenes that blend surrealism with grotesque elements.

Brett Vesely discusses listener-submitted band names and the creative process behind designing corresponding merchandise:
"Already people are buying my concert shirts. A guy says stepsisters, pubes stuck in the dryer tour."
(08:41 – 09:03)

The hosts navigate through a series of AI-generated images depicting chaotic and explicit scenes, expressing both amusement and disbelief at the content's intensity.

Brett Vesely:
"Oh, man, oh, man. That's the most amazing thing I've ever seen anybody do with a penis."
(25:05 – 25:37)

Brady Bogen:
"I gotta go to the hospital after that."
(26:47)

The segment underscores the blend of humor and shock value that defines Holmberg's Morning Sickness, engaging listeners with unpredictable and entertaining content.

Conclusion

This episode of Holmberg's Morning Sickness weaves together a tapestry of humor, scientific insights, innovative ideas, and unfiltered commentary. From creative ventures like fictitious concert T-shirts to serious discussions on animal consciousness and child safety technology, the hosts provide a dynamic listening experience. Notable segments include:

• Concert T-Shirt Innovation: Exploring audience-driven merchandise to support charitable causes.
• Rats Can Laugh: Delving into unexpected animal behaviors.
• LSU's Baby Safety Tech: Highlighting student-led technological advancements.
• AI-Generated Art: Balancing creative potential with ethical considerations.
• Heinz's Breakfast Ketchup: Examining food industry marketing strategies.

With their trademark blend of humor and candidness, John Holmberg and his co-hosts deliver an engaging episode that entertains while informing, making it a must-listen for both regular followers and newcomers alike.

Notable Quotes:

• "We say that's a great band name, and then that listener that lists them for us, and we make concert T-shirts out of those fake bands..." — Brett Vesely (04:20)

• "Rats can laugh. We just can't hear it because it's not in our audible range." — Brady Bogen (05:14)

• "A group of LSU students invented some new car seat tech to prevent babies from being left in the hot cars." — Brett Vesely (09:03)

• "I will never eat a lobster out of the tank ever. Strictly because I've watched it happen." — Brett Vesely (06:30)

• "They partnered with 100 Waffle Houses around the country, changed the labels on their bottles to say breakfast ketchup." — Brady Bogen (15:03)

• "Heinz claims one in four people use ketchup at breakfast. Ketchup at breakfast should be the norm, not the exception." — Brady Bogen (15:47)

Tune In: Holmberg's Morning Sickness is Arizona's #1 Morning Radio Show. Join John Holmberg and his team weekdays from 5:30 AM to 10:00 AM on 98 KUPD (97.9 FM), the 98KUPD app, or www.98kupd.com.