Holmberg's Morning Sickness - Arizona Episode Release Date: July 24, 2025
Host/Authors: John Holmberg, Brady Bogan, Bret Vesely, Dick Toledo
Podcast Platform: 98 KUPD (97.9 FM, 98KUPD app, www.98kupd.com)
Air Time: Weekdays 5:30 AM - 10:00 AM

Episode Overview

In this vibrant episode of Holmberg's Morning Sickness on 98 KUPD, host John Holmberg, alongside co-hosts Brady Bogan, Bret Vesely, and Dick Toledo, delves into a variety of engaging topics. The show seamlessly blends humor, listener interactions, and community updates, maintaining its status as Arizona's #1 Morning Radio Show. Key discussions include an update on the Operation Hydration initiative, reactions to listener emails critiquing the show's dynamics, an invitation to a Sounding Bowl class, and an exploration of the emerging trend of BoCox.

Operation Hydration Update

A significant portion of the episode is dedicated to updating listeners on Operation Hydration, a philanthropic effort aimed at collecting water bottles for the Phoenix Rescue Mission.

• Bret Vesely provides an enthusiastic update:

  "Our goal this year is a million bottles...we are now at 880,000 bottles of water." [03:42]

• John Holmberg shares the excitement of surpassing halfway:

  "That's awesome news. So a couple of people have stepped up, dropped off... we're probably close to $650,000 from just this." [06:10]

• The team discusses the generous contributions from local businesses like Safeway and Albertsons, expressing gratitude for their support:

  "Safeway Albertsons has... been amazing." [07:35]

• They emphasize the collective effort and encourage continued participation to exceed the initial goal of one million bottles.

Listener Emails and Discussions

A. Analysis of the Show's Format

The hosts read an insightful email from Ryan, a 38-year-old college student in Southern California, analyzing the show's structure as a textbook model for a successful radio program.

• Ryan's Email Highlights:

  • John Holmberg as the strong, opinionated leader:

    "The devil with a twinkle in his eye, that's you." (09:00)

  • Brady Bogan as the lovable underdog:

    "The dangerous outsider." (09:00)

  • Brett Vesely representing flawed pride:

    "Guy that seems proud of things you shouldn't be proud of." (09:00)

  • Dick Toledo as the steady necessity:

    "Represents stale but stale necessity." (14:23)

• Bret Vesely's Reaction:

  "We've been studied, Brady, and put into a textbook." [13:25]

B. Accusations and Personal Comments

Another email from a listener accuses John Holmberg of being gay, leading to a humorous and candid discussion among the hosts.

• Listener's Accusation:

  "Holmberg, my special day and your special day are the same... exchange pictures of each other's dicks..." (09:30)

• Hosts' Responses:

  • Bret Vesely addresses the email with humor:

    "If you have a July 26th birthday and you want to show me your dick, the Toledo@98kupd.com I'd love to see it." [09:47]

  • The conversation evolves into playful banter about sexual innuendos and personal remarks, maintaining a lighthearted tone despite the serious nature of the accusation.

Sounding Bowl Instructor Invitation

The hosts discuss an invitation from their sounding bowl instructor to attend a class.

• Bret Vesely expresses disinterest:

  "It's nice, but I have no interest in laying down and having somebody play dishes." [26:14]

• Dick Toledo inquires about the invitation's details:

  "And that's... you sent that?" [26:20]

• The conversation reveals skepticism about the effectiveness and appeal of the Sounding Bowl class, concluding with polite refusals and humorous remarks.

BoCox Trend Discussion

An intriguing segment explores the new trend of BoCox, where individuals inject Vaseline into their penises for aesthetic purposes.

• Bret Vesely introduces the topic with caution:

  "It's where people at home are injecting Vaseline into their penises. Stop it." [33:31]

• Discussion Points:

  • Health Risks:

    "Man has penis amputated after injecting it with Vaseline." [34:12]

  • Potential Benefits and Misconceptions:

    "It increases the procedure, relaxes the muscle in the penal area and allows increased blood flow..." [36:37]

  • Professional Advice:

    "Always trust a professional when there's a needle by your pee pee." [37:05]

• Hosts' Consensus:

  "Injections for erectile dysfunction are fine, but for esthetic purposes are bad." [36:56]

Conclusion

The episode of Holmberg's Morning Sickness skillfully balances community engagement with entertaining and sometimes provocative discussions. The hosts' candid interactions and humor ensure listeners are both informed and entertained. Key takeaways include the remarkable progress of Operation Hydration, the dynamic interplay among the show’s personalities as analyzed by a listener, and awareness of emerging health trends like BoCox. The show's ability to address serious topics with levity while maintaining a connection with its audience underscores its continued prominence in Arizona's morning radio landscape.

Notable Quotes:

• Bret Vesely on Operation Hydration:

  "We can quit. Like Brett, I'm saying we can skate." [06:16]

• Listener Ryan on Show Format:

  "You have created each of these characters in a lab somewhere and called it Holmberg's Morning Sickness." [12:50]

• Bret Vesely Responding to Accusations:

  "Just give me a second, guys. I had a really funny moment with me a second ago." [02:05]

• Brett on BoCox Risks:

  "Anything injected into your wiener can be scary if not done by professionals." [37:42]

Closing Remarks:

Holmberg's Morning Sickness continues to thrive by addressing relevant community issues, engaging with listeners' feedback, and maintaining a humorous and relatable atmosphere. The hosts demonstrate resilience and adaptability, ensuring the show remains a staple for its dedicated audience.