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John Holmberg
You're listening to the HMS podcast brought to you by MMP Guns.com, your most trusted online marketplace for firearms, ammunition and accessories.
Brady
All right, HMS Podcast, time again to let you know where to go for some great comedy in the Valley this week downtown at Standup Live. Justin Willman and Nick Murphy will entertain you in Tempe at the Improv. You have comedy vet Flip Orly doing his thing and then he'll also be performing at the Desert Ridge Improv on the north end of town along with up and coming comedian Amir K. For the complete lineups and for take tickets, go to standuplive.com desertridgeimprov.com and tempeimprov.com come on down to the Ranch House Grill.
Nick Murphy
Comfort food is your next meal.
Brady
Pork chili verde, chicken fried steak. Ranch House knows you'll think it's great.
Larry McFeely
Are you ready for the best breakfast in Phoenix? Ranch House Grill has been voted best breakfast four years in a row. We're famous for our chicken fried steak, pork chili verde and large portions. Located in the heart of Arcadia. Join us for breakfast or lunch seven days a week, 6am to 2pm We're a family restaurant with a small town atmosphere serving southwestern comfort food for 18 years. Come on down to the Ranch House Grill for the best breakfast in Phoenix at 56th street and Thomas Road.
Wayne
Hey, it's Larry McFeely with Wayne from Amco and Wayne, now that it's getting hot out, I turned on the AC in my car and I'm not so sure that it's cool. Uh oh, well, the air's blowing kind of cool, but it sort of smells a little bit funky.
Amco Representative
Larry, your car's AC system should be checked and serviced every year. Plus, replacing the cabin air filter helps the air blow strong and takes away any nasty smells. You know, it takes about an hour and in most cases we can do it while you wait. We also have an online coupon for 25 bucks off.
Wayne
Ooh, that's awesome.
Nick Murphy
I'll say.
Amco Representative
We're Amco.
Wayne
Google Amco for your nearest location. That's Amco Double A MCO transmissions and.
Nick Murphy
A whole lot more.
Dylan
You thought that was funny? You were laughing like a hyena when he said it. What the hell is wrong with you?
Nick Murphy
Nick's awesome. That was fun. Go see Nick Murphy stand up live. You got Flip here this weekend. You got Nick. This is a good. We are a comedy hole. I guess we have a place to come. You're going to land in this and you're going to like, it. Comedy is awesome. He's fantastic. You hear me? It didn't mean it, but he basically was the opinion of all people now in comedies that they're always surprised when they come on a radio show that's decent. Like, they enjoyed themselves. Like, he was literally surprised at the end. He goes, wow, that was really fun. I enjoyed that. And it's because the bar is so low in the world of radio that actually we've seen.
Sophie Cunningham
I'm just so used to it now, John.
Nick Murphy
Yeah, it used to be. It used to be a compliment. I used to always take it like, oh, that's great. They really like coming here. But more so they're surprised. It's fun.
Sophie Cunningham
It is amazing.
Nick Murphy
It used to be like, I love doing your show. You guys are so much fun. I have to do radio every now. They're like, I'm just shocked that there's still something of value there. And then the only thing to do there is blame all radio executives in every. In every aspect of radio for destroying this beautiful, amazing free product.
Sophie Cunningham
And you hear, you know, I just. That the comedians, no matter what it is, it always comes down to around the country. Yeah, they all say, there's three, there's three.
Nick Murphy
And they like that. I like to go like Bauman, they like Elliot, and there's a couple others that'll occasionally sneak in, but yeah, and all you people, if you want good podcasts, they're not in our company. I'll get yelled at for this. But Randy Bauman in Pittsburgh is awesome. And Elliot, DC101, he's outrageously good. And those are the ones that I know Elliot. I talked to Elliot the other day and he was awesome. If you want to, you know, kill some time, you're done with our podcast. Those are good ones right there. No, I'm not going to promote the ones on our company because I don't know any of them. They're not worth it. It's true. Well, hold. The one in St. Louis isn't bad. Yeah, I've heard that one's pretty good. We've got one in St. Louis. It's good. I do know they're all terrible. I've seen the memos. Why is no one listening to our podcast constant?
Sophie Cunningham
I can't because I. I don't listen.
Nick Murphy
Where to? God, Brady, if I read another thing or hear the. Hear the phrase share of ear one more time, I'm going to burn the building down. That's a brand new catchphrase in radio with the executives that are destroying it we share of ear. I've been doing this for 30 years. That's brand new. If it isn't, they've been hiding it or didn't care about it before or.
Sophie Cunningham
It was packaged different.
Nick Murphy
Yeah, it was a different. It hits me in the heart when a comedian comes into. Oh, by the way, Dale's not coming in today. For all you people that are waiting for Dale to either ruin or make the show better, Dale just text me about 25 minutes ago that said, forgot to tell you, I'm on my way to Lake Tahoe. Okay, never mind. Anyway, but it hits me right in the heart.
Sophie Cunningham
It's good because you don't want to follow up after the funeral yesterday.
Nick Murphy
Funeral yesterday? No, Ozzy. Yeah, he was big on that.
Sophie Cunningham
He made an impression last week.
Nick Murphy
We had. We had a comedian a few weeks ago and I can't remember Dylan, who said, you should do a podcast in the middle of our show.
John Holmberg
This is great.
Nick Murphy
You guys should do a podcast. Like we're in our parents garage or something, just messing around. Like, this is actually a broadcast thing. People listen. He had no idea what this was. You should do a podcast. This is amazing. I'm having a great time. And Nick kind of said the same thing, why you guys should. This is. I didn't really think he said it. He goes, yeah, like, Tony Hinchcliffe is up listening to the radio. He's the king of podcasting. Yeah, I know it's embarrassing, but yeah, it stings me. It stings me. I've poured my heart and soul into this silly business only to watch idiots in suits ruin it at every level there is at every company out there. I heart I'm looking at you. You started this mess. But yeah, so I'm happy. But I'm also now I'm. I'm. I'm self. I'm no longer.
Sophie Cunningham
The sky isn't falling, John.
Nick Murphy
Oh, it fell, Brady. We're standing on it. We're standing on top of the broken down sky. And you can blame every guy in a suit going, I've had 41 jobs in this business. Yeah, it's awful. But I, you know, what are you gonna do? I like this still. I love it, actually. I absolutely love this job. I think it's a blast. But I no longer. And I'm realizing that as I sit here, I no longer take it as a compliment when they say, I really enjoyed this. Because what they're saying is, man, does this usually suck. Which is still nice to hear, but kudos, buddy. Keeping it pounded out. It's a compliment that we've still taken. We've kept this thing a little bit alive while all the people in charge of it are just trying to stomp it out like a cigarette. Sad. But we're gonna keep trudging forward. You know what we are? You know what we are, Brady?
Sophie Cunningham
What?
Nick Murphy
The band on the Titanic.
Sophie Cunningham
Okay.
Nick Murphy
Entertaining. Memorable. The last thing anybody talked about before the boat went in.
Sophie Cunningham
Doing our job.
Nick Murphy
You know what? That's fine by me. It's not boasting. Somebody said boasting. Get over yourself. Might as well walk around saying, I'm the wife and I'm not. I'm just. He said, just kidding at the end. I'm not. I'm not boasting. I'm sad. I'm sad that we're. The bar is so low. They've destroyed it. They destroyed it. You guys are all listening right now. They destroyed that.
Wayne
It was free.
Nick Murphy
It was free and available everywhere, and they wrecked it and made people pay for other. Like, people left a free thing to go pay for something else. We still have share of Earth. Oh, my God. What does that mean? We'll keep going, though. I'm not boasting. I'm sad. The thing I love the most has been stabbed in the heart over and over.
Sophie Cunningham
Another platform has gotten in there.
Nick Murphy
You know, I'm holding the body. Yeah. I love it. I want radio to have. And, you know, and I'm guilty of it. I didn't do anything to change anything. I sat and rode this into the ground with him. But we're still doing great. That's the good side. KUPD still rocking. So sad. You know who has it worse than us? Those poor local TV anchors. That's a rough cake. They're begging for stuff. We used to. When I first started in this business, TV anchors were smug and, like, looked at radio people.
Sophie Cunningham
Ron Burgundy.
Nick Murphy
Oh, they were all Ron Burgundy. They were on top of the world. They'd look at radio people like, you need our help, maybe. And it was the biggest deal in the world when whatever you did on the air got on tv. Oh. If the news was going to cover your event, you dressed different. Everybody showed up. Oh, People lost their minds. We got press releases. Now the news calls us. Can we come on your show? Like, they're begging to be with us. Like, please help us. They're starving to death over there.
Sophie Cunningham
You know, the fact that, you know, you're business. Whether it's. I'm thinking of a restaurant.
Nick Murphy
Yeah.
Sophie Cunningham
That gets invited to come on to the tv.
Nick Murphy
Oh, Huge. Now you turn it down, you're gonna waste all that food.
Sophie Cunningham
They still go on, but the impact that it was 20 years ago, nothing was a game changer. Sometimes for a restaurant that you have the exposure that you get.
Nick Murphy
It's very true. Unless you used. Unless you were like trying to appeal to 65 year old widows. They still watch that morning news food store.
Sophie Cunningham
You'll get them.
Nick Murphy
But yeah, I've seen a couple of them that are like, oh, this is sad. Yeah, it's crazy. Anyway, I'm sorry. I had to. I had to get it off my chest a little bit. When he said that, it stung. He stung me. Didn't know it. He stung me. He was being very nice, but it stung. Dylan hit me a couple weeks earlier with that whole, you guys should do a podcast. Really, seriously, you're wasting your time. Like, oh, we're not though.
Sophie Cunningham
He's new.
Nick Murphy
He doesn't understand that it's still viable, but the image of it all is just collapsing. I still love it. It's my heart and soul. I will sit in this room until the final ember takes this building down. But Kupiti's still going strong through it all. We're like Jon Snow, happy to do it with you, friendo. We're tearing this bitch down together. Yeah, let's stand on the rubble at the end like Bush. I hear you. That's what we'll do. We'll have bullhorns. Darn it all. I made myself sad talking about it. I'm going to make myself happy now. Talking about another podcast. The beautiful and brilliant and bright Sophie Cunningham has a podcast. We're going to talk about sports. We'll talk about it right now. Sophie Cunningham started a podcast and has already made me want to listen to it. Coming out of the Gates of Sophie Cunningham. My friend Sophie, it's called Show Me Something with Sophie Cunningham. And her co host is someone from the Bravo network named West Wilson. Don't know who that is. Right off the bat in her podcast, she comes out of the Gates hot and says, anybody who says that Kaitlin Clark isn't the face of the WNBA is dumb as questions. Nice work, Sophie. One of my conversations with her in the Rah Rah room, I was sitting with Kevin Ray was, I'm like, you don't need basketball. I hear you do basketball games. You're like a broadcaster. Like, you are an interesting, fun, energetic, great personality. You need to do that now. I'm not saying that's why she's doing this podcast. I know that's not it. Everybody does podcast except us. But the. Well, now we do. But it's. But now she comes out of the gates and knocks that out and then just, you know, says what she wants. She says people tried to argue that she's not the face of our league and that our league would be. Wouldn't be where it is without her or would be where it is without her. You're dumb. As literally dumb as. We have a lot of badasses in this league, and hell yeah, I'm all for that, but the idea that the league would be in the same place without Clark is stupid. And, man, she's the only one. So here's what I'm saying to that. Great job. Unbelievable job. Sophie Cunningham. I'm gonna follow it up with I'm so sorry that the black ladies in the WNBA are about to kick the living out of you every night. As if it was tough enough before being the enforcer for Caitlin Clark, which she's become. You thought that those women were mad at Caitlin Clark. Now they're gonna start punching you, too. It's something. I hope so. But she just walked out there and just pissed off all those ladies. Women can't get along well enough to have a face of a league. They're automatically going to be mad at who it is. It doesn't matter if it's Caitlin Clark, Angel, Reese, whoever is the face of the league is going to piss off 60% of the league because women don't get along in groups. If you went up to post dinos today at a party of eight women and pointed out just as a stranger up to the table and looked at one of them and said, you're clearly the leader of this table. You don't have to have actually seen anything. But if you point it out, one of those women's gonna be like, what's that mean? Like, one of them's gonna think, huh? Especially if you pointed out one of the weaker ones. They'll just blab it out together. They will attack each other like nobody's business. If you put one ahead of the rest. It's female nature, what they do. John Holmberg's morning sickness. The 98 KUPD. Holmberg's morning sickness.
Sophie Cunningham
It'll be interesting to see what happens here. Because really, like, in six months or.
Nick Murphy
Less, when Sophie's dead.
Sophie Cunningham
No. Oh, Sophie's basically. I don't. So long. Wnba.
Nick Murphy
Oh, probably. Yeah. When she's doing her own NBA cover.
Sophie Cunningham
Because the timing of this, you know, for her, obviously, is excellent.
Nick Murphy
Oh, it's amazing. She's killing it. When she got traded to Indiana, she was upset. The best thing. No one's ever said that when I moved to Indiana, my life got better. That's never been said by anyone ever. But, yeah, it's. It's true. You can't. You can't say someone is the face of the NBA or wnba. You can say someone's the face of the NBA, and most people don't. And not all women in the WNBA are gonna fight it, but there's gonna be a group that are angry that they're not or that they think their friends should be. That's bad. Can't do it. You just made Angel Reese's blood pressure go up tons. She's gonna miss so many shots tonight because she's gonna be all fired. Well, she was gonna miss talk about on her podcast, which is called nuh, and it's just a counter to everything anyone's ever said. Good. About the things she doesn't like. Yeah. So Sophie Cunningham went out on a limb there and piped that out, and that's not great for her, but I do like it. And she's right 100%. But yeah, she's gonna get the crap kicked out of her a lot. But I didn't even know she had a podcast. So congratulations to Sophie for jumping on that. That's gonna be eventually. It's not even gonna be talking about the WNB right off the bat. She'll be talking about it pretty soon. Sophie Cunningham's Show Me Something will be the next Call her daddy. It's gonna be one of those deals. She's gonna be on TMZ in her bikini all the time if it goes.
Sophie Cunningham
And then it should.
Nick Murphy
Oh, it will. And those women in the WNBA are going to out loud, hate her. The second TMZ says WNBA star Sophie Cunningham on the beach. Because they do that with people all the time. With the. Alex Earl is constantly on her in her bikini, running around making people know about Call her daddy and all that. When Sophie gets this. Forget it. Forget it. It is over anyway. I'm just happy I knew her when Brady happy. I knew we should do a podcast.
Sophie Cunningham
Maybe get a call. Hey, would you be on my.
Nick Murphy
Why no. But talk about what? The wnba. I'm still not interested in it. I might watch a game now.
Sophie Cunningham
I don't know how much she's talking about. I mean, other than that she opened up strong with it.
Nick Murphy
She probably talks about it's her life. I don't think she's a voice.
Sophie Cunningham
Her buddy, co host. They're gonna get on all sorts of other topics.
Nick Murphy
Oh, they'll talk about everything else. Yeah. The dude from Bravo, I think the design. Oh, this is definitely gonna go a different direction soon. Yeah. Well, she's not wnba. Then people will be interested because she's interesting. I've chatted with her. She's. She's charismatic as hell. Like, she's very fun to talk to. Anyway, you'll see. But with the second again. Second. TMZ puts her in a little shoot. WNBA superstar Sophie Cunningham in a bikini. It's over. It's flat over. And those WNBA girls, they will kill her.
Sophie Cunningham
Sports Illustrated.
Nick Murphy
On the flip side, Brett got us over the a million bottle mark. I think today is that Brett's work this year has been amazing. And somebody said to me, wow, that's weird. I don't know that people are giving Brett water so much as they're being extorted for it, because he's bringing in so much this year. I watched the Sopranos. I remember when Christopher kept getting those truckloads of cigarettes. That's true. They needed cigarettes.
Sophie Cunningham
Hey, the program works.
Nick Murphy
Remember in the beginning of Goodfellas when those guys screamed that the black guys stole the truck, and it was them. They had done it, and they blamed the other guys that the truck was stolen, and that was because they and it. If the phrase it fell off a truck. We are having an awful lot of giant trucks divert to our parking lot. A lot of truck delivery. Since Brett's been doing this, that never, ever used to happen. And he'd come in, and I know he'd be like, I'm just saying, I don't know nothing about nothing. But it is awfully strange that we are getting a lot more kind of.
Sophie Cunningham
Say one of those deliveries gets rerouted.
Nick Murphy
I got six pallets of water in a truck. Where do I drop it off? I got more of those emails than I've ever gotten in my life. And it's since Brett's been there. We hit a million bottles by August, and he doesn't like being in the sun. Something got expedited rather quickly this year. I mean, I had a meeting back in May where I brought up a million bottles. Like, we do a million bottles this summer. And everybody's like, that's not. That's too much. Like, it's. Let's not. The first thing they said was, let's not talk about the number just in case. And I'm like, no, we. I think if we talk about it, and we miss it. It's still going to be impressive to say we got 880,000.
Sophie Cunningham
We're trying.
Nick Murphy
Yeah. We're so close. That's a lot of water. And like. All right, I guess you're right. We hit a million in two months. We've never gone past what last year's number was, which was 850. That was the highest we'd ever had last year. Now we got semis and companies.
Sophie Cunningham
What are we going to owe brat now? That's.
Nick Murphy
I don't know.
Sophie Cunningham
Something's gonna happen.
Nick Murphy
Whatever he asks for is what we owe him, I think. Because if you watch Goodfellas, like the first scene is about a truck delivery that went awry and then ended up where it didn't. Like somebody else took it. And just saying people dropping off. I need a listener to quietly and an honestly tell me that you were in the parking lot at Safeway and Brett, you didn't know he was there. He's like, why don't you, before you get into the Safeway, hand me a couple of dollars and give to the. Give it. Give.
Sophie Cunningham
I think it's just a hand gesture.
Nick Murphy
Yeah, yeah. It's basically, oh, you want to give. Oh, meet the front of your truck. Oh, you don't want to go, oh, suddenly your daddy war bucks. There's money flying all over.
Sophie Cunningham
No, accidents happen. That's all I'm saying.
Nick Murphy
Got a hundred dollar donation from this guy. Get him out of here. Hello, ma'. Am. How are you? I'm Brett from Cape. Go meet the front of your Hyundai.
Dylan
Oh, what do I have to do to make this stop?
Nick Murphy
I don't know. A donation to the water drive might be nice.
Sophie Cunningham
Brett sets up every time a station. I don't even know this. When he goes out there, there's a statue of Christopher Columbus out there and he stands next to it.
Nick Murphy
You like the statue?
Dylan
I don't know. He seemed like he was into genocide.
Nick Murphy
Me, Columbus is growing old, lady. That's a face to the founder.
Dylan
What do I have to do?
Nick Murphy
Give me $100 and apologize to Chris.
Dylan
I'm sorry, Mr. Columbus. I'm so sorry.
Nick Murphy
Hey. Another donation? Yeah, it just. It is kind of strange. I mean, I'm not saying I'm. I mean the truck things. The trucks are. We've never seen this before. And there's like another. Hey, I was told to drop this off. I'm like, yeah, that's awesome. Thank you. Who are you with? Not important. Just take the water. We gotta go. Oh, this is a nice mustang. Is this new? Please step away from the vehicle. You're telling me you haven't given me a donation yet? Oh. Oh.
Dylan
Whoops. I hit you.
Nick Murphy
I cussed and then I hit you. I edited myself with the wrong button anyway, but thank you to everybody, no matter how. What would you do if we found out Brett was undergrounding most of the donations? Would you tell? Me neither. And not because I'm afraid of Brett and his people. It's just such a nice thing that we're doing if we don't know it's helping a lot of people. It's helping a lot of people. Not you. Yeah. I didn't realize that Pontiac still existed. Let's take a closer look at the hood.
Dylan
Ow. Ow. Ow.
John Holmberg
Hey.
Nick Murphy
Hey, Brett. We're noticing a trend as Brett wanders back into the studio with gifts.
Sophie Cunningham
With gifts.
Nick Murphy
Yeah, he's always got gifts, too. Like this is weird.
Sophie Cunningham
Believable.
Nick Murphy
Something's not right with this water drive.
John Holmberg
I'm talking.
Nick Murphy
Yeah, I knew you didn't know what we were talking about. Oh. Doing a little shopping at the Safeway this morning.
Dylan
That's right. Young man, please move.
Nick Murphy
Well, I don't think I'm gonna move. And nobody tells me what to do till I give a donation.
John Holmberg
It's all about the numbers. It doesn't matter how you get them. You just get them.
Nick Murphy
This an Oldsmobile 98 Brougham. Oh, I didn't. This thing's beautiful. Have you ever taken a real close look at the grill? Oh, God. Right? Not a hundred dollar donation from the folks at Sun Lakes.
John Holmberg
That was nice of them.
Nick Murphy
Yeah, we just noticed it. Is it Goodfellas where the truck gets stolen right off the bat and they blame the guy? Yeah, you see that too. They blame the black guys in unkind ways. Ye. And we get a lot of trucks going through, my friend.
John Holmberg
It happens.
Dylan
I mean, come on.
Nick Murphy
We're doing. That's because we're doing it till you guys.
John Holmberg
You're welcome.
Nick Murphy
You're welcome.
John Holmberg
I know.
Nick Murphy
I'm saying, I'm like. It's kind of a. It's a double edged sword. That's what it says. Remember the scene in Casino where Nikki is collecting instead of laying in the book? He says he's confused. A lot of confused shoppers in the grocery stores these days. Everybody's wandering around all confused. Oh, oh.
John Holmberg
Safeway thanks me. There's a lot of water.
Dylan
Young man, can you show me where they get they.
Nick Murphy
I can show you one thing. This lays display. Put your finger.
Sophie Cunningham
They look out and they go who's the guy in the lawn chair? Just sitting out there hanging out.
John Holmberg
Cappuccino little fans and stuff. I'm gonna have to do that, sitting.
Nick Murphy
Right in front of the door. We'd like to get by you. Oh, there's a fee.
John Holmberg
Have my dago tee on out there.
Nick Murphy
I'm like a dago troll under a bridge. You pay the fee, you don't go by. I'm the ferryman. And don't make fun of that. Anyway, thank you for what you're doing.
John Holmberg
You're complaining about the numbers?
Nick Murphy
No. Maybe the method.
John Holmberg
I'm like Robin Hood over here. Come on.
Nick Murphy
I think you're extorting people.
Sophie Cunningham
I did notice Safeway's pretty crafty about it. They had a special. 6.99 a pound.
John Holmberg
Got a ghoul, See?
Nick Murphy
And by the way, I believe Yesterday was the 50th anniversary of Jimmy Hoffa disappearing. So.
John Holmberg
I didn't see nothing. Guy got lost.
Nick Murphy
It was kind of quiet. I got lost and. We'll find him. He got lost? He probably did. He probably did. I'm gonna go with that.
John Holmberg
No, he's gonna be able to.
Nick Murphy
Nobody knows where he is. Nobody just dropped off a bunch of water, too. Well, however you're doing it, it's working now. I hope you're not hurting a lot of elderly people, but not a lot. I remember when Eric used to go out there. He's like, oh, this. This Safeway has too many old people. They don't know we're here. They don't. But you don't seem to ever have a demographic issue. No matter where we go, it's like a full truck. Eric used to come back sometimes. It was like, man didn't have a very good day. You're like, two trucks. Like, where were you? Sun Lakes. How did you do that?
John Holmberg
We got lots of listeners there.
Nick Murphy
You were at Sun Lakes? We've never had any. I don't know. That was just a very generous group of people.
Sophie Cunningham
Where are you this morning? I'm at Leisure World.
Nick Murphy
Leisure World. These folks are, you know, they're easy to, I don't know, persuade.
Sophie Cunningham
Please.
Nick Murphy
What is a golf cart? You can drive a golf cart to a Safeway. Let's see the front of that thing. Oh, club car. So whatever you're doing, keep it up. Keep it up. There you go. We got an entertainment drill coming up in just a little bit. It's 98k if you do, and thank you for all your donations. Coerced or not, Arizona's most powerful, powerful rock radio station.
Holmberg's Morning Sickness - Arizona Episode Summary: July 31, 2025 Episode Title: Former PHX Mercury Star Sophie Cunningham Signs Deal For New Podcast - Touting The Success Of This Year's Operation Hydration We Wonder If It's Because Of Bret's Italian Ways
In this engaging episode of Holmberg's Morning Sickness on Arizona's #1 Morning Radio Show, host John Holmberg, alongside Brady Bogen, Bret Vesely, and Dick Toledo, delves into a mix of entertainment, personal anecdotes, and industry insights. A significant portion of the discussion centers around Sophie Cunningham’s new podcast venture and the impressive success of Operation Hydration, with speculation on Bret's influence.
The episode kicks off with enthusiastic discussions about Sophie Cunningham, a former PHX Mercury star, who has recently signed a deal for her new podcast, Show Me Something. Nick Murphy leads the conversation, expressing both admiration and a touch of skepticism about the podcast's prospects.
Sophie herself weighs in on the dynamics of radio and podcasting, highlighting the challenges comedians face in the evolving media landscape.
Nick reflects on the industry's decline, emphasizing how low the bar has been set, which ironically makes their show stand out.
A substantial segment is dedicated to the remarkable success of Operation Hydration, a community-driven initiative spearheaded by Bret. The team attributes this success partly to Bret’s unique approach, often referred to humorously as “Bret’s Italian Ways.”
The hosts discuss the logistical and unexpected challenges they've faced, such as an influx of donations and the humorous yet concerning resemblance to scenes from "Goodfellas" and "Casino."
The conversation highlights the operational strain and the humorous comparisons to classic crime dramas, illustrating the chaotic yet effective nature of their hydration drive.
The team speculates on whether Bret's distinct "Italian Ways" have been a driving force behind the success of Operation Hydration. This segment blends humor with genuine curiosity about Bret's unorthodox methods.
The hosts contemplate whether Bret’s approach has inadvertently turned their operations into something reminiscent of cinematic chaos, yet yielding impressive results.
Beyond the main topics, the discussion veers into broader reflections on the radio industry's decline and the rise of podcasts. Nick and Sophie express frustration with radio executives and lament the loss of radio's golden era.
Sophie counters with a reminder that the situation isn't dire, attempting to balance the conversation.
The dialogue underscores a collective concern about the sustainability of traditional radio amidst the burgeoning podcasting trend, with a nod to how other media platforms, like local TV, are also struggling.
As the episode wraps up, the hosts maintain their camaraderie, blending humor with sincere appreciation for their listeners and the ongoing efforts to keep their show alive despite industry challenges.
Nick Murphy [22:50]: “I think you're extorting people.”
John Holmberg [22:28]: “You're welcome.”
The final moments reiterate their commitment to delivering content and engaging with the community, all while navigating the tumultuous waters of modern media.
Nick Murphy [05:43]: “We're like Jon Snow, happy to do it with you, friendo. We're tearing this bitch down together.”
Sophie Cunningham [02:32]: “I'm just so used to it now, John.”
Nick Murphy [19:20]: “What would you do if we found out Brett was undergrounding most of the donations? Would you tell? Me neither.”
This episode of Holmberg's Morning Sickness offers a candid look into the lives of radio hosts grappling with industry changes, celebrating new ventures like Sophie Cunningham's podcast, and marveling at the unexpected success of Operation Hydration. Through humor and heartfelt conversation, the hosts provide listeners with both entertainment and insightful commentary on the state of media and community initiatives in Arizona.