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Jimmy
Welcome to Jimmy's Jobs of the Future. Today I'm joined by guest supremo Sunny Winter. We're gonna have a bit of a reflect on Q1, what cool stuff we've been doing. We last did one of these at Christmas and why didn't we go do them every quarter? Round up some of the things that we've been doing and what we're going into on the next one. So this is for the. For the real superfans and for my mum.
Sunny
Let's get into it.
Jimmy
Sunny. Welcome to Jimmy's Jobs of the Future.
Sunny
Hello.
Jimmy
Last time was Christmas Eve and we're just having a bit of a Q1 wrap up with everything that's been going on, right.
Sunny
New Year, new me, new us. Big things have happened, Right.
Jimmy
The Sunny diet, the no carbs diet, doing tremendously well.
Sunny
Yes. And actually we've got some interesting guests coming on who are actually talking more about diet.
Jimmy
Yes. So we just had Steve Rigby in, haven't we?
Sunny
Yeah.
Jimmy
Who was talking about his amazing kind of amateur sporting career, which I've got no idea about, but I'm very jealous. Kind of puts my running around the common to shame.
Sunny
I mean, you said amateur and then suddenly you're talking about these awards and being sponsored.
Jimmy
Yeah, exactly.
Sunny
He's done every sport at the top level, so I don't know how he's even got time to grow his company. But clearly it's all very successful.
Jimmy
It was amazing. Yeah, they're really impressive. So what have your highlights been from Q1 then?
Sunny
So it's got to be going past 100K.
Jimmy
Yeah.
Sunny
That silver plaque on YouTube.
Jimmy
Yeah, that arriving.
Sunny
That was fun.
Jimmy
Wasn't it live from Neil Mahan from YouTube.
Sunny
Yeah. Who's got an open invitation, by the way, to sit right here in the seat that I'm in. I remember growing up when those silver plaques first came out, when it was, you know, the first few channels went past 100k and it really was like, wow, this seems impossible.
Jimmy
Yes.
Sunny
So I don't know, it sort of scratched a childhood itch because the next
Jimmy
one now is a million, which feels like a lot to 10x from here. Possible. But it's funny how these things matter, isn't it? Like, you know, it's a lovely shiny silver plaque.
Sunny
Well, you said 10x just then. That reminded me of some sort of goal we set for ourselves. I can't remember what it was.
Jimmy
Oh, it's always 10x, isn't it?
Sunny
Yeah.
Jimmy
Okay, well, then, 10x in 10 days.
Sunny
Yeah. So when we do this podcast this time next year, we'll be looking at our million plaque glinting in our studio, which will be very large by then. Be one suite, but yes, 100k, that's. That's a huge highlight for me. Those who are listening over the Christmas break will remember that we'd ask for your support in voting for us. Our Tony Blair episode had been up for Interview of the Year, which we actually won. So that was really awesome. And the team went. We were sat there at the YouTube table and. Yeah, what an amazing feeling. I mean, was.
Jimmy
And I genuinely didn't expect to win that as well. I mean, for people that weren't aware. Yeah, we were political Podcast of the Year awards. We were up for Interview of the Year, which I was particularly proud of from a personal perspective.
Sunny
Yes.
Jimmy
But we were up against the rest of his politics in the interview with the Syrian president. So I really did not think we were going to win that. And it was only on the tube journey did we start thinking about what I might say if we did actually, actually win on the way in, if you remember.
Sunny
Yeah. And to be fair, credit to them that that was a great interview as well. So.
Jimmy
Yes.
Sunny
That it made the win feel even nicer, to be fair, knowing we were up against some. Some big heavy hitters.
Jimmy
It's nice. We. We name check them. Yeah. Which is good. Which is more than they did with our interview with Tony Blair and supporting smaller podcasts, which Even though it's 15 months ago and we've won an award for. I'm still not quite over yet.
Sunny
Oh, you're still sore about that whole thing. Yeah. So they. When we did the Tony Blair one
Jimmy
But I think there's something interesting on this right. About like we've now grown to such a point where it's like I'm very conscious of like how we support younger podcasters and whatever and I've done like gone on and paid on a couple in the last kind of quarter as well. Like the conversation cabinet as well. And it's like I, I consider it a real thing to try and support them and I. Yeah, it's still really.
Sunny
Oh, you've just reminded me.
Jimmy
Grinds my gears that someone whatsapped me
Sunny
asking you to appear on a podcast. So I'm like, now I've got you on the record. So now you've got me on the record.
Jimmy
I know it's hard getting a lot more now, but.
Sunny
But no, that was, that was really cool. So what about you? I suppose they're probably pretty similar. Yeah.
Jimmy
I think it's one of these weird things where like we've obviously like one of my favorite episodes from the last few months that we've done is Will Store and the episode on Status. Right. And I love Will Store and I love the way he thinks about it all and so on. And these kind of like new status markers of winning an awards thing and going past hundred thousand subscribers. Like what does it all mean? And so on. Like it. But it's amazing moments for like your own network, your own kind of. For you guys are working here as well. I remember you saying kind of a little while ago you wanted to be an award winning producer. And it's like I completely get that as well. And it's just like I'm just a bit sort of longer and gnarlier now. Longer in the tooth. Gnarlier that I don't care about that stuff as much. But then actually when it happens, like it was really quite cool and actually we had a really interesting evening and the exciting stuff that's happened is we actually struck a partnership deal with one of the UK's biggest airports. Yep. At the political podcast awards that we're going to be doing. And we also, we also got the mooch on as a guest which was you going over to him and getting his number and so on.
Sunny
So it's like that worked.
Jimmy
Yeah. Fingers crossed. It all, I think probably helped that
Sunny
we won the award because then we were on stage with him.
Jimmy
He wouldn't get off stage until he gave you his number. It's like, just grab the mic. How to. Let's do it.
Sunny
Tui, we are recording, right?
Jimmy
Yeah, sorry. Okay, good.
Sunny
Are we just gonna Leave that in.
Jimmy
It's that wind up. What do you mean recording?
Sunny
Has she hit the record button and
Jimmy
you said no to E there.
Sunny
She's wind it. She's winding us up. Yeah, she's still winding up this April Fools.
Jimmy
She's.
Sunny
She's in too deep. It's hard to tell one thing. Look, that was. That still is cool. Every time is having a Secretary of State come to our office. I mean, I know for our listeners or the people who watch on YouTube, you see this glorious almost palace like Jimmy's Jobs studio. It just looks incredible. But the. That's a little bit sarcasm there. But the reality is, right like we in this sort of quite sort of fairly large sized room, we've got this side here which is the studio. But you know, it's all a bit of movie magic. What you can't see is that as a guest you're sort of looking at quite a lot of lights and cameras and things like that. So knowing that, you know, we bought this kit, we built this and then having a Secretary of State turn up, it's still amazing. I think I'm right in saying that the very first episode we ever recorded here was Tom Tugenhart where we basically had two chairs and a big old light lampshade in the middle. And now we just had Pat McFadden and Peter Kyle and I mean, to be fair, even Tom Tugenart is pretty cool to, to get down there at the time. So.
Jimmy
Yeah, yeah, brilliant. Tory party leader at the time.
Sunny
The fact that we can still do that. I think loads of people we've added the curtains. Yeah, the curtains. We haven't got any negative or positive feedback on that. Yeah. Okay.
Jimmy
From you, me, you've had plenty. Yes.
Sunny
Yeah. If any companies want to sponsor us and give us some nice curtains, I found some nice ones that are sort of gradient effect from a dark blue to a light blue. So any corduroy companies or something, please get in touch. But I think that was a highlight. I mean always is.
Jimmy
Is. Yeah, yeah, I guess it is. But it's happened quite a lot.
Sunny
Right? Yeah, yeah. But you still gotta have the, the charm of the whole thing. Right.
Jimmy
It's amazing how many people they kind of write rock up with.
Sunny
We should, we should make notes of that. You know the, the average person comes with this many. So I'm sure there's graphs. Remember you got me to this graph the other day that was like pay rises versus GDP growth.
Jimmy
Oh yes.
Sunny
Views per posse size or group size
Jimmy
that turns up or how many emails it takes to set up the thing. Oh, yeah, yeah, yeah. There is supposed to be a calculator on the civil service about, like, you can now put in how much a meeting costs, because you do have these meetings. Because. Meetings, again, like, I've obviously got it in my brain at the moment, but a bit of a status thing and, like, being at the meeting was a big status thing in government, or could be. And so you'd end up with these meetings with, you know, dozens and dozens of people in.
Sunny
Doesn't bode well for Scaramucci. Right. Two WhatsApp messages.
Jimmy
Well, it depends exactly. I think you'll probably end up being one of our Most. Yeah. Two WhatsApp messages and bang. It sort of flies. The more friction there is, the. The. The less it will kind of manage and so on.
Sunny
Yeah. You know, Talking about Pat McFadden brings up memories. We have. We had a pretty intense filming day recently. You know, stay tuned for that one. It's. It's a big project, so it'll take a few weeks to get it all ready and things. It's Jimmy, really, Like you've never seen him before. I could prefer to say heart rate beating. Not just for you, for everyone. And on the way back, what are you doing to relax and unwind?
Jimmy
Listening to Pat McFadden on political thinking with Nick Robinson.
Sunny
Yeah. How that's not even unwinding. I think that's just. Still, that's just as high octane, I think.
Jimmy
I mean, it's difficult to network. Like. It is funny. Right. Because we'd been up since 5am that morning and we were driving out to Somerset. Yeah. Breadcrumbs for this. Yeah. We got all the way there and back in one charge, which was amazing. And then on the way back, it's like. It is. It's tough for these things. Right. Because you're basically on show for five hours. No. And you've been up early and like, it's just this whole new thing that I have to kind of get used to about being the center of it all as well. And you're like, there's a lot kind of relying on you. And obviously it's kind of like quite used to high adrenaline work days and so on, but it did.
Sunny
Yeah.
Jimmy
It is always a challenge when you're doing some physical activity as well. Like, there's just a lot of adrenaline pumping through you. But then I just find it incredibly hard to switch off now. And so at 4pm when we're all bundled in the car, having, you know, been on site for, you know, nine, ten hours or whatever. And you know, you're at this amazing company, you're trying to circle this stuff and all the history of the museum and the origin story, it is your brain is working on so many different levels. I know the whole team is working hard and whatever, but it is just the, the new experience of it. But then I do feel incredibly lucky to do days like that. And it was only, it was only in the final half an hour I was getting really excited about what we were actually going to go and do. But it was interesting to tag to another episode that we did with this quarter with Matthew Flamini, the former Arsenal footballer and now turned chemical entrepreneur.
Sunny
Not out yet.
Jimmy
Not out yet, but out. It's out. It's out.
Sunny
Pretty soon.
Jimmy
Yeah, pretty soon, right?
Sunny
Yeah, yeah.
Jimmy
We sort of have, as you can tell, Sonny and I have this conversation off camera beforehand about what, what we are allowed to trade and what we. What we're not. But him talking about adrenaline was quite interesting in terms of that. Now how he gets his adrenaline, where he gets it from and that he still needs it to operate on was just quite interesting actually. And that's one things I think about this job and you know, it's one of the core cultural things that I say to the team here is that everyone should be proud of the jobs have and should do their utmost to talk about them and help other people, inspire them into it as well. Because they're all quite new style jobs, which is why I'm harassing you all to kind of post on LinkedIn more employee generated content. But yeah, it was, I, I feel very lucky that a. We get to go and do amazing shoots like that. But also that our jobs have still quite a bit of a adrenaline in them in terms of, you know, whether it's an episode taking off or some footage taking off, landing a big guest, like there's quite a lot of. I think that's a very privileged kind of position. There aren't necessarily a lot of.
Sunny
I mean, when you said landing the big, I thought you were gonna give something away then for our poor listeners who've never seen any of our episodes induce a huge amount of adrenaline, I'm sure they're going to be so confused until they see it. So actually for that and talking about LinkedIn and posting more, if you can guess what's coming up, then, yeah, make a post on LinkedIn or Twitter and tag us with big guest or something. And yeah, maybe we can stick your name in the credits a little shout out or something or at the end on that episode.
Jimmy
Yeah, yeah, yeah, yeah.
Sunny
And the other thing, actually, I was just thinking about that in terms of, like, the pressure that you're under when you're in that environment. Because, you know, I've done a couple. We work with all sorts of companies and sometimes they want to come in and, you know, say, oh, Jimmy's jobs approve this thing because we use it in the back end, whatever. And then I have to do those interviews. It is harder than I give you credit for a lot of the time. And I actually find that doing the prep just before you're going to do it that week before you're going to do something is actually where the preparation kicks in the hardest. So it's almost not. It doesn't matter if you're in a busy month, as long as the days preceding that are free for you to get your headspace clear. And also, it doesn't matter if the whole month is clear if the two days before the filming or the shoot are very busy, because then you do. You know what I mean?
Jimmy
I do find it like, how the background brain works as I talk about. Like, I do find that I just need time to listen to stuff and it sort of forms is quite interesting on that side. We should probably get some sort of neuroscientist on to talk about that. But, yeah, how the. How the background, you know, kind of runs like that was a problem as well that we had. We could. I think we can talk about this because I posted about it that we were going to get. We were going to get a miliband on and then we had the whole kind of like, Iranian crisis and it got shifted from earlier in the way to late in the week, which, looking back on it, is about one of the worst things that can happen, because then it ended up all week and then it didn't happen in the end as well, which, to be fair to Ed, he called me about and apologized and it was obviously really exceptional circumstances in terms of, like, running the Energy Department and you're about to face possibly the biggest energy crisis that we've had in half a century. So I totally understood it and thought it was decent of him to call as well, but it was like it did end up taking a lot of my brain power that. That week.
Sunny
Like, yeah, you've done all the groundwork,
Jimmy
basically done all the groundwork. And I'm sure we'll do. I think we'll do a great episode when we. When we get around to doing it still, because.
Sunny
But Then you're doing it after all the Iran stuff with the energy. Like, that whole episode might have changed at that point completely.
Jimmy
Yeah, no, it is.
Sunny
It's not even like you can necessarily always reason. I mean, for context as well. You know, when you're doing a podcast or you're choosing guests, you're. You're going off to guests. Sometimes we'll have some, like, moonshot guests that we go after. Sometimes it's like a mutual thing. Peter Carl's a great one. Like, I was at a team where he was at a event where he was talking, his team were there. We sort of looked each other. We said, should we do this? I mean, it was just a mutual thing, basically. But Ed Miliband, their team basically pitched him to us. So, you know, we're feeling very high in mighty. And then, like you say, exceptional circumstances, but mentally, it can sometimes feel a bit like you do feel a little bit messed around. I mean, we'd still love to have Ed Miller band on, but I think it's. Psychologically, it can be almost tougher when you feel like they've pitched you first and then you sort of feel the rug being pulled under you. Again, exceptional circumstance, all the rest of it. But from a mentality point of view, you know.
Jimmy
Yeah, you see, this is where it's good job Sonny's the producer and the negotiator rather than. And I'm the host because I'm actually just a lot more sympathet with everything that was going on, having been there, knowing what that would be involving and whatever.
Sunny
Now I've been thrown under the bus. Jimmy was not.
Jimmy
I was just saying it ended up taking a lot of the week. And, like, it was for sure, but it was. I also. Yeah, well, look, hey, I'm still. I'm still bugged out by not being mentioned on the Rest of Politics. Right.
Sunny
That's true.
Jimmy
Okay. Like, it's not.
Sunny
Maybe you're not the perfect empath that we all thought you were.
Jimmy
All sweetness and light. I'd say an interesting episode that we did this quarter, Reflections on. And I think it's quite interesting to kind of talk and explain. It was Diego, pickpocket thief, the guy that catches pickpocket thieves. For those that haven't seen the episode, this is a guy who has built an enormous online following, sort of, I think has gone past a million, actually, since we did him, probably appearing on this podcast that did it.
Sunny
But a million on his Instagram.
Jimmy
A million on his Instagram, where he basically goes and hunts down pickpockets in London and a learning about that as a job. And also, like, credit to Tui, who, like, sourced it and pulled all that together and so on. Because I was a bit like, how good of an episode will this be? And because he had not done that many podcasts before, but, like, the job was super interesting. And also learning about all of the street crime and the way that it operates. And actually you think of pickpockets as kind of like this sort of twee Victorian pick a pocket or two, but actually it's like proper, organized illegal immigration crime that's happening. Like, it was quite a. Yeah, it was just an interesting insight into that whole.
Sunny
You know what I thought was really interesting? I think it was the very first time we did the Meet the Producers, we were talking about celebrity traitors and how that was a real cultural touchstone. A bit like, you know, the manosphere thing has been recently. But what Diego sort of taught me was I hadn't really come across him, but maybe more than any other guest recently.
Jimmy
Yeah.
Sunny
The people in my circles, when I tell them, oh, we've got Diego, maybe because they also don't imagine us having a guest like that. They imagine all the politics.
Jimmy
Exactly.
Sunny
But it got such a huge reaction. I was like, that made me really feel like, not echo chambers, but like, we all have our own little social media bubbles, because how did I not come across them? And every person I'm telling it to get to completely, I'll say, oh, we've got that pickpocket. Oh, Diego. Duh, Duh.
Jimmy
And I'm like, it is one of those. It definitely is one of those things about where you go to say things. And when I worked at the Institute of Directors with Christian May, now editor of cim, we had this sort of thing of popping up in unexpected places, saying unexpected things. I remember one of the things that we did was we hung an LGBT flag outside of the Institute directors, partly because it was where pride goes down the mountain, so on. And we did like a bit of an. We got the directors general to do an interview. Yeah, right. And it was just like. Yeah, stuff like that, which you just get cut through because it's in Pink News or whatever. And it's like, why is the ID appearing in Pink News? Talking about, like. Whereas you're right in terms of, like, saying that is. Yeah, people know that we get politicians and business leaders on. Right. Like, you know, hopefully I'll be where Flamini has a bit of cut through and so on, but you're right. Like we had proper like people wanting to come to the studio for that Diego episode. It's like desperate to come, like meet him and say, yeah, yeah, I had that on like. And it's, it's, it is just funny. One of those things that kind of like get. And he, he was fascinating and I thought such a sign, kind of softly spoken person. Like when Robin watched some of his videos. Oh, it's like. Yeah, but it was like pretty, pretty sort of scary stuff.
Sunny
Yeah. I mean if you look on YouTube our last few episodes, you'll know that we have a sort of live set. So we will put people's books or, you know, some people bring things along with them. So we've got sort of F1 car from Williams and various bits and bobs and you will have seen that we have the little spray that he uses but just behind the guest, up to the left of their shoulder. So sometimes I think if there are super fans, they could maybe suss out what we've got coming up. If they really inspected the.
Jimmy
If they really inspect it. Yeah, definitely, definitely. And you've had like a busy month on the box site stuff and producing various bits and pieces for other people.
Sunny
Right. What can I say? I'm now a triple award winning producer. Bournemouth Uni 30 under 30. I'm. I mean, is it fair for me to take interview of the year?
Jimmy
I mean, you help prep part of it.
Sunny
Yeah. I've just won this Cannes Lines thing. So now triple three in six months. So I need to find something else to apply for. Maybe I get my loyalty card stamped out or something. Yeah, look, I mean the big project, we've just launched a new show. It's called what? We don't know.
Jimmy
Joint venture.
Sunny
Joint venture. I'd say it's a leadership show. I wouldn't say it's more niche, but I'd say it's. It's really leadership focused. It's very practical.
Jimmy
When I'm thinking of the sort of ideal target market for Jimmy's jobs of the future, I am thinking of the 20 something in their first or second job that has just got a job for the sake of getting it and is now thinking about what they want to do with their career next. And they are driven, ambitious, but maybe a little bit directionless.
Sunny
Right.
Jimmy
Like that is who I think of that listens to our show as the kind of like primary audience. Now obviously there's loads of secondary audiences.
Sunny
Yeah. And they want to know how those people think.
Jimmy
They want to know how those people think. We've got a lot of over 50s listening. That's the fastest growing demographic at the moment listening. I am convinced that it's people's parents trying to help their kids understand a bit more of the world of work and so on. But obviously there's loads of policy makers as well, makes up a kind of key part of the audience. Etc. Lots of my old network from Whitehall and so on. Like it's quite interesting and there were a lot of. We'll come on to Anthropy later. But something interesting happened at Anthropic that I was going to kind of reflect on which was this amazing conference put on by John o' Brien in Cornwall. But yeah, so this show with what we don't know is slightly targeted more at those preparing for the C Suite. And it's like one of the things that we talked to Matt and Hyten about kind of extensively was like this would almost be like a sister show.
Sunny
Okay. So I think to case it properly, it's a show all about leadership hosted by leaders. So these are two people who have been at the top of their respective fields and have stepped down from two pretty major roles. So one of them is Dr. Hyten Sillem CBE, who who was formerly the CEO of the Royal Academy for Engineering. Now I don't profess to be an engineer myself, but as soon as something's got a Royal Academy in front of it, you know, it really does mean something. And she's had an amazing career and sort of sat on Lewis Hamilton's charity and just, you know, really risen in the field. And I think she was there for 17 years, so a lot of loyalty there as well. And then co hosting that with Matt Britton CBE as well now, who stepped down from Google last year and I believe when this goes out has been announced in another pretty interesting job, which makes us very proud as well that you obviously chose us producer. So that's been awesome. And I also, by the way, to that point that you were saying before about audience segmentation, if that's our primary audience and our secondary audience are the people who want to learn and stay cutting edge and think a little bit like those 20, 30 something year olds, I'd say just in the same way I'm listening to this leadership show, not a chief exec of a big footsie company and I'm thinking, wow, there's some really interesting, good piece of leadership advice in there. So yeah, it's always worth thinking about the second second degree audience and that that's out Now, I will put that in the show notes.
Jimmy
Yeah, yeah, definitely. No, it's been. It's been an amazing kind of journey, like height and emailing me kind of like at the end of November, just being like, you know, can we chat? Got an interesting idea and whatever. And I said to you rarely. I was like, yeah, and we're going to go do this one in person. You were like, why are we doing this in person? Start off with. We normally start a video call. And I was just like, no, no, these. With these two. We're there.
Sunny
We were a cold rainy day in November, Stood outside. Yeah. One day for the memoirs.
Jimmy
And. Yeah, so it's kind of been like. It's been a lot of fun to sort of work on that, get a show from concept to launch, which is basically just taken us a quarter, which is actually incredibly quick when you think about it. And we've got like eight, ten episodes in the can as well. Like, obviously Matt's gone off now to do his big job at the BBC and so on, but, yes, congratulations to him, of course. Yes.
Sunny
Do you think, like. Do you think we apply best practices to everyone but ourselves? Now you're thinking about it, I'm like, oh, yeah, we actually pretty good when we work for other people, but, well,
Jimmy
I think it's inevitably, you almost care more and you put more care into other people's stuff than you do if you're borrowing the camera off a mate and whatever. I dare say you care for it more than I. Yeah, yeah, that is true.
Sunny
It's also like, we get. We get to try stuff out. Like, I think our audience is so amazing in the sense that we've grown with them, we've evolved with them and we very rarely get sort of pushback or. We didn't like that. Like, normally we tried something out. They say, wow, cool. The live stream or whatever it is. So that means we can try stuff with you guys and then if it works, we can be a bit innovative, then we can help others with that as well, which is always nice.
Jimmy
Yeah, yeah, definitely. That's the whole thing, right, is like trying to build a company in a new way. Like, we have Jimmy's jobs and we do that and we do that on a weekly basis and that's a bit of a sandbox for us where we get to play with stuff and try stuff out and then, you know, we've got a whole kind of like, suite of corporate clients now that we're working with. And he's just trying to sort of. Yeah. Explain and Package that.
Sunny
What?
Jimmy
Yeah, what we've kind of learned in those.
Sunny
So I mean the fact that we're not over planned. It's a feature, not a bug you could say, which is my new favorite phrase.
Jimmy
I know you have been saying that a lot, which I sometimes want you to actually explain what you mean by that. It's a bit like me using Bites of the cherry.
Sunny
Yeah, yeah. It just means it's like a two edged sword. Right. Like yes, you move very quickly but then it can feel a little bit chaotic. If listeners. Jimmy's rolling his eyes profusely right now. I think I've lost him.
Jimmy
But you are quietly building an institution. It's become my big thing that Chat GPT just keeps. Keep saying is like Jimmy, you are quietly, quietly building an institution with Jimmy's jobs. The future just has driven me crackers in the last quarter to the point where I've stopped using it.
Sunny
Well, you've said it so much now, I think maybe all the transcripts have now gone into the source material.
Jimmy
It's like go down a rabbit hole with like what it thinks you're doing and then can't get itself.
Sunny
Oh actually I, I did. I used Chat GBT to do some stuff on Jimmy's jobs and it gave a super comprehensive bio review. So I don't know if it updated recently and like took a load of scoured some stuff but I thought it was really impressive. Like it had like when you moved to Fleischmann Hillard that, that, that I
Jimmy
was like read my LinkedIn profile, fine.
Sunny
But he had like specific bits as well. I was like. It felt like it leveled up. Talking about what we don't know. We did some anthropy which is what you were just talking about there. The conference in Cornwall.
Jimmy
Yeah. So we had an amazing couple of days down there, didn't we? Really like we thought we would be launching what we don't know with Highton and Matt down there but then Matt obviously couldn't make it. So we were down there. John o' Brien had invited us and we. I was doing lots of things with Jobs foundation down there. Matthew, thank you to all of them. Gianna as well. And it was just really interesting. There were lots of good people down there that we know. Christian May was down there. Beer Mafilami and the panels there I thought was some of the highest quality that I have been at. Really like it was, it was. They were really, really good. They were really interesting. The ones I was on, I was on with BIM and a Lady called Emmanuel from bnp Paribas and Will Hutton as well, who I'd not actually met before, but was like, it was really interesting on kind of growth and how we get there and actually there didn't. Sometimes I feel like when you go to these things, particularly party conference, you end up with a lot of sort of like, basically policy cliches. Yeah, we should give that a name. Like cliches like why doesn't the UK have a Google? Or stuff like that and so on. And actually there were just some really detailed conversations about what to do. I think it was good because a lot of the panels were kept to three as well, which is basically. I think. I think the perfect panel is basically two or three, I think any bigger.
Sunny
When you say panel, you mean those on the panel plus the moderator.
Jimmy
Yeah, plus the moderator. Yeah. So I was moderating and appearing on some as well. And like, I thought the one that we did actually on the last day about Jobs and AI was really interesting with Kamal Ahmed, Matthew Elliott, Christian and the guy from Salesforce and Claire Cookson, like that was. There were a lot on that panel. Like I've just broken that slight rule. But it was really interesting, like. And Claire had got like an amazing background with some of the stuff that she'd done in schools. So I just thought it was. It was really good and it was an amazing place to do it. I mean, the Citrus Room stages and
Sunny
so on the Mediterranean biome. So if you haven't been to the Eden Project, you need to imagine all of these sci fi. Huge, huge orbs that have entire rainforest or Mediterranean biome or just different biomes where you can basically take. I mean, that felt kind of weird, actually. Right. You're in like slightly chilly Cornwall in March time and then you walk into what really felt like Easter holidays a couple of weeks early. To be honest, if you're going somewhere warm. I didn't get to go to as many talks, I think, as you did because you were doing recordings. But it did. It did seem good. I mean, I'd not come across Emmanuelle before and I thought she was really awesome. Yeah, Matthew Elliot, obviously. I watched him on your panel on the Friday. I think after you'd left, I ended up chatting to him for five minutes or something. I thought, wow, this guy's really cool. Obviously Jobs foundation, that.
Jimmy
Yeah, obviously loads of overlap. Good catch up with James Kangasaurian as well. So. Yeah, overall I just thought it was. It's really interesting. Obviously I reference having your kids on the show quite a bit but it does mean I'm like, it is hard for me to find time to dedicate, to go away for a couple of days and so on. But actually there were a lot of time for me as well. So it's. Yeah, it was good and hopefully we'll be. It's funny now because you're now going into the quarter and we should, we should talk a little bit about what we had. Also, the first thing that happened to me at Amphapee touched on this earlier was I got stopped by a couple of people who had no relation to me in any way and whatever to say how much they enjoyed the podcast, which I thought was like an interesting thing because we've talked.
Sunny
Oh, like celeb.
Jimmy
Well, not. Not celeb is too much because it's like, it's obviously quite a business careers focused conference to some degree.
Sunny
Give me a profile of these people.
Jimmy
Well, exactly. But they came over and they just said. A couple of people just said, oh, you know, I really enjoyed it. And this does happen. We've talked about this because I know you're always fascinated by it. But like it happens when I'm in Westminster Tory conference or like stuff like that, or it sometimes happens in Derby quite a lot when I go to dark matches and so on. But then it was people that were just. It just came over and normally people will say, oh, I know so and so normally, because as well, my first question is often like, what have you listened to? Which ones did you enjoy? But people. There were a couple of random people who just came over and said, I really enjoy the podcast. I still obviously ended up quizzing them on which episodes they particularly enjoyed, where they listened, how they discovered it, etc. It's just quite interesting.
Sunny
It's like the organic or fans is a bit of a cringe word, but is the organic fans. It's the organic listeners. I've had a couple of like, parties, even house parties where they were like, oh my. Like, you know, for me, they don't recognize me aside from dedicated fans who like these. Jimmy versus the producer. But when I thought I work on this podcast called Jimmy's Jobs and they got, oh my God, I bloody love that show. And then I've got no connection to them, but they say, oh, I work at that PR firm.
Jimmy
Or yeah, yeah.
Sunny
Then you're like, okay, so the PR
Jimmy
firms, it all traces back to the PR.
Sunny
Yeah, to all the PRs listing. That's like 99.
Jimmy
Yeah, yeah, exactly. That's like all of our fans.
Sunny
Although, although you were saying earlier about how would you say the 50 plus is the biggest growing audience?
Jimmy
Yeah, yeah, yeah, definitely.
Sunny
I've noticed one of the. On YouTube, our biggest growing audience demographic are people watching on the tv.
Jimmy
Yeah.
Sunny
And on audio, our biggest growing audience demographic are people driving and listening. It seems pretty obvious to drive and listen to a podcast, but that has just grown a huge amount, which is worrying because that's it. Trends also similar to when we started uploading video to YouTube.
Jimmy
So it's also. Jess Butcher has been doing about 15 hours of travel over the last month.
Sunny
All right, Listen to our old basketball. That's where the.15 hours. Thank you for doubling our hours. Just Butcher. But yeah, no, so make sure you're not watching and driving. But yes, thank you for. For listening while driving.
Jimmy
Definitely. So anyway, we. We always start these with like, oh, we'll chat for like 20, 25 minutes.
Sunny
How long have we been.
Jimmy
We're now knocking up at 37. But what are you looking forward to over the next quarter? Can I tell you about a cool thing that we might be doing?
Sunny
Yeah.
Jimmy
This quarter? I mean, this is really hot.
Sunny
Do I know about this? No. Gone.
Jimmy
We might be coming. A media partner for the Nation of Artisans and British Craft Prize.
Sunny
I'm excited. Tentatively. What is it?
Jimmy
So it's basically this guy called Louis who has got this campaign together which for the win, like basically £60,000 prize part. Not bad for people that are re invoking traditional craft via modern technology. So there may well be like 3D printers and so on. And I had a call with Louis the other day and I was like, this is such.
Sunny
Give us some more examples, like what. What they're making.
Jimmy
There's all sorts. Right. Well, they don't know. I mean, they've literally just launched it. Right. So, I mean, he's visiting a few companies and. And so on. But like the whole thing is like just to try and drive iPhone cases
Sunny
made out of clay. Or is it a bit more. Yeah, it was a bit of everything, really. It's a bit.
Jimmy
It's a good job. You were good producer, not a toolmaker. I think.
Sunny
Yeah.
Jimmy
Maybe it'll be Keir Starmer's dad. Toolmaker.
Sunny
Yeah. I didn't really think about a clay iPhone case, but. But that's a merchant.
Jimmy
It's going to be. Basically they're going to try to get as many applications. But I had this amazing conversation where we. I was talking to him about distribution and where you want to kind of like distribute it. And it just made me think of the old days of Jimmy's jobs of the future and like how when we didn't have any form of social following, like how I look back now and it's classic entrepreneur thing, like so naive. It's just like. Well it'd just be like an amazing podcast and people will listen as a result like realizing that podcasts platforms don't really have. Didn't certainly didn't then have any form of discoverability to them at all. But anyway, go back to this. There's like loads of like cool company. We'll put the thread in there in the show notes they did because I just think it's. I think it's brilliant. I think he's got a really clear vision for like where this thing goes. And I think there's so many cool jobs that are out there that are kind of more oldly world. But also there's a brilliant book earlier this year I read on Craft about Craftland and like all these amazing things that we do. And I do think in a kind of like AI world as well where you know, the knowledge economy and the white collar thing maybe drastically changed, like going back and doing some of this stuff will be.
Sunny
It's quite feel good as well, isn't it? Oh, it's like imagining someone in like a hut. Definitely something I mean I bang on
Jimmy
about that is this working book from Charlie Colner all the time. But like one of the things in there that I don't reference as much. I talk about the bureaucracy and shadow work of it a lot. But one of the things there that he thinks that makes people happy is having a direct relation to their work and working with their hands and so on. And I would actually put you guys and what you do with video editing in the same category as that. Like I think it's that and having a direct relationship. You can be like I got that tick tock that got.
Sunny
Would you put drivers into that category? Because like an F1 driver you definitely would. But then like a chauffeur.
Jimmy
Yeah, I think it's more. One of the things it sort of points out is people working finance and whatever and are such a small cognitive in a machine that it's very difficult to be like I did that where it's like the, the classic one he talks about in there is like the baker and the butcher and the candlestick. Maybe it's not so much the. The kind of butcher in that one, but I just think it's. I think having a direct kind of relation to your work and so on is. Is really.
Sunny
It's those things where the knowledge is passed down. Where there's like an un. Unbroken like thread through history where that person learns it from that person. That learns it from that person.
Jimmy
Yeah.
Sunny
Is how that knowledge was passed down. It's the whole 10,000 hours thing. I. I suppose. Yeah.
Jimmy
And it's. Yeah, exactly. So I think it's just really.
Sunny
Do you reckon.
Jimmy
I think it's really cool what he's doing and I just. I'm. I'm also one of those things of where it's like. Yeah, you want to. You. We only have so many allotted hours and whatever, don't we? Like in the day of where we can help with this stuff. I just thought yeah, it's the type of thing that ticks so many of our kind of, you know, it's obviously not, you know, it's. It's very jobs related etc. So I thought that'd be good.
Sunny
In terms of the artisan thing, I'm going quite thought experimenty here. The act of writing or even. Or typing is a fairly new thing. So you would have learned how you will have some parts of how you write or how you even type an email that you will have learned from your father or your mother handed down but that, you know, people weren't necessarily writing every day for 300 years ago. So I wonder what are some of the skills of today, writing written word that we are still going to be. I mean I guess it's not a given that that's still going to be around in 300 years.
Jimmy
No, I mean it's interesting point that that's not. I mean obviously it has existed for a long time but it was the preserve of. Of the elites. Yeah, basically. But I thought the point that Jamie Bartlett was making in another episode earlier this quarter as well about like English and the command of the English language or any language for that matter being like the meta skill.
Sunny
Yeah.
Jimmy
Is going to be so important. And it's interesting the amount of people I'm seeing on my feed at the moment who have spoken with AI and done various vibe coding and how much that is improving at kind of a rapid rate and obviously I'd like to think that I'm quite a good speaker and so on but actually have you
Sunny
done any vibe coding?
Jimmy
I've done a bit in terms of
Sunny
like we built that Jimmy bot, didn't we?
Jimmy
We built a Jimmy bot and we're trying to sort out personal website as well and so have a play with it.
Sunny
It really. I thought it was quite a lot. It was after the Helen Tupper one where she was saying how easy it was. And I tried it out, I think, with Gemini, and I made a little podcast editing game. I should show it to you afterwards.
Jimmy
But I tell you, the other interesting thing we did with AI this quarter as well is we. We built a guest kind of radar system.
Sunny
Yeah.
Jimmy
For it. Which was quite. And again, it was like the actual process of me sitting down being like, this is what I look for in a guest.
Sunny
Yeah.
Jimmy
And so on. And being able to communicate that and get it down. Because you guys, I won't say always struggle, but are always like. It can be quite difficult to predict what Jimmy wants and what's going to float his boat. And he's a natural contrarian as well. So whenever we pitch anything, there's like an element of kind of like skepticism to it that he provides. But it was. So it was quite interesting to go through. And then. So essentially working with the AI, we came up with nine to 11 categories of what we were doing. And then it was interesting going back and marking the episodes from the past on how they'd scored on all those points. And sometimes you won't know until you do the interview about it. And obviously some of these things we were given, we were ranking them all out of five, but sometimes there are elements of something becomes more important what we're scoring it on at a given time. Because we've done lots of. One other thing and that's where, like, I still think it's a bit of balance.
Sunny
I mean, also a little insight into how our team works. They all. We all think we're top tier comedians in anthropy. Someone took a photo of me walking along and they sort of made it look like I was part of the Beatles on Abbey Road. And when Jimmy built the Jimmy Bottle, the guest radar thing, instantly, obviously we all tried to jailbreak it. And then we got it to a point where we'd pitch Jimmy for Jimmy's jobs as a guest. Nah, I think he said like Pope Francis. No, this and this, or Pope Leo, whoever it is now.
Jimmy
But I think somebody managed to go to get Barack Obama. Maybe.
Sunny
But to be fair, I think if I pitch you Barack Obama, you'd be like, sure.
Jimmy
Not sure what's he gonna say? What's his point of view? What's his. What's his. What's his candor? Another thing that I am looking forward to in the next quarter is City M awards.
Sunny
Yeah.
Jimmy
I've been a judge this time as well. And like, they are like it's just such a brilliant kind of.
Sunny
I wonder who's winning best podcast.
Jimmy
They don't have podcasts. I did. I did lobby for that, but then I probably wouldn't have been asked to have been judged. But it's a fabulous night in the city, which I've been to the last few years. You came to last year as well.
Sunny
Is it all sold out?
Jimmy
I think so. Like Christian was talking me through it. I mean, you like. It is. It is a party. Like it's.
Sunny
It's food was good as well. That's not always a given at all these awards and events.
Jimmy
It's like starts at 6 and finishes at 12. Like it's gonna be. We might go a bit later.
Sunny
Is that right?
Jimmy
Yeah, yeah. It's like their whole thing is they're
Sunny
trying to be rapid. They're trying.
Jimmy
Yeah. I think Fortnum and Mason's doing the after party this year as well.
Sunny
Okay. I mean that now that maybe this should be a different podcast, but build your perfect like awards dinner to be invited to, not so that you would do it yourself. And I think Fortnum and Mason's doing the after party's pretty good. I quite like the ones where Diageo sponsors and does the drink.
Jimmy
Yeah, yeah, yeah.
Sunny
I think in terms of like the entertainment maybe we even spoke about on the last one, but I always forget his name. The. The impressionist guy.
Jimmy
Rory Bremner.
Sunny
Rory Bremner. I think he's quite good value. You know, I like him.
Jimmy
William Hayes spoken events than they venue
Sunny
would you reckon? Sorry. I've taken all the good ones. And I've left you with the venue.
Jimmy
I think it depends. I thought the venue actually for political podcast awards in the middle of Smith Square was really good and I hadn't been to that. You see, there's a slight difference in experience here between Sunny and I have. I've been going to these things for 15 years.
Sunny
Yeah.
Jimmy
Most of them. But that was a new one for me and I thought it was a really. Because it's not massive. They were I think probably like 120, 150 seaters. But it felt full and it felt buzzy.
Sunny
Yeah.
Jimmy
Which I think is one of the. That's one of the key things that you learn about these things.
Sunny
I think we were sat at the front, though. I think I prefer sitting in the middle.
Jimmy
No. Yes.
Sunny
No, no, let's do it. The Eden Project.
Jimmy
Yeah. I mean the Eden Project, like as an inspiring place to come away and feel riffed. That was good.
Sunny
What I like about Is they always have the mariachi band.
Jimmy
The what?
Sunny
That, like mariachi, the guitar. Sort of Mexican guitar players who'd like walk around. Do you not remember that they're bringing it back this year as well? Okay, well then you can look forward to that. How do you forget that? Thank you.
Jimmy
Also, they rattle through the awards like they're really good at that and down to a T, which is like. It's good though, because it's still a celebration of the city and having been for all the awards. Like, there's a lot of cool stuff because we can get caught in a bit of a narrative of like, you know, everything sucks and it's really hard. And one of the things that I was really struck by in the awards was like the amount of companies that had sort of started in the last five, seven years and now are huge, big making impact, whatever. Like, you know, these were started just before the pandemic, during the pandemic and whatever. And there's just quite a cool sort of wave of innovation just in the way that there were a lot of amazing companies built in the wake of the financial crash, you know, particularly in the fintech space. There were loads of cool companies like sopa, Rate Setter, Funding Circle, you know, London really came alive then some of the big crowdfunders like Crowd Cube Cedars, which is now Republic, there was some really cool stuff. Like I think you're seeing that kind of like creative destruction off the back of the pandemic and as well.
Sunny
So how that whipples out, right, you've got go Cardless, one of the founders leaves to do, Monzo leaves to do the next thing and you just.
Jimmy
Exactly. All the neo banks, like Revolut as well, like Revolut.
Sunny
Alan Chang, I think was at Revolut and then started Fuse Energy. Yeah, yeah, you're seeing some really cool stuff there. Okay, well then I'll have a very quick fun question for you then. Is it ever at what? How big does the award need to be? Where it warrants you getting a speech when you get the award? Or is it the amount of awards have to give out?
Jimmy
I don't know, I don't think. I mean, you're thinking of like Oscars and whatever, aren't you? I mean the problem is with those ones, they've got so long now because everyone gets up most of the exit music to give a speech and whatever. It's like when I went to the baftas last year, like again, Little Clanger and actually, yeah, ding, ding. Matt's dinger. Matt Britain, as we were talking about from the.
Sunny
Because he knows everyone. He could just name drop everyone.
Jimmy
I know, but he's been really good with me and like calling me out on it as well. When I've been. Whenever I've chatted to him, he's like, ding, ding. So, yeah,
Sunny
so maybe that's it. Maybe that's your controversial opinion. There's no awards ever deserve a.
Jimmy
Deserve a speech.
Sunny
Exception. Speech.
Jimmy
I think it's good if somebody gets like, lifetime achievement or like personality, like the big one. I just think it's a problem when everyone goes up and sort of says these. Says.
Sunny
That was nice, actually, at the Political Podcast Awards. The people that they did give a talk to, obviously. Yeah, that was. What's it called?
Jimmy
Political currency.
Sunny
Political currency. And then they gave it to the. The student one.
Jimmy
Yes.
Sunny
And they gave them something to say I thought was nice.
Jimmy
Yeah, yeah, yeah.
Sunny
It probably meant more to them than it would have done to you, no offense, to talk. So why not give it to them?
Jimmy
Yeah, yeah.
Sunny
Okay.
Jimmy
Well, look, as ever, as ever, like, get. Get in touch with us at hello. At Jobs of the future, CO or D or Sunny on LinkedIn. There's lots of cool stuff happening. We've got loads of great partnerships coming up. Like, you know, always get in touch. We're always keen to hear from people what they like, good guests etc, and all that type of thing.
Sunny
We like guest suggestions. We especially like it if you. If you think, oh, I've. Jimmy Jobs is my favorite podcast. I've got an amazing connection to this really interesting or important person. You know, there's. There's no harm in trying to marry that up and let us know about that and maybe we can make it happen. But, yeah, I mean, in general, thank you. Thank you for listening. We're trying to make the show better all the time. Hopefully we've got some really cool things that you're all going to enjoy. We've got quite a lot of visual things coming up, so stay tuned for that. But we've also got some really cool guests on the audio front as well, so a little bit of something for everyone, I think.
Jimmy
Yeah, yeah, yeah. Exciting times. And do check out what we don't know because we particularly like some feedback on that, I think. Yeah, it'd be particularly good as that gets off the ground, particularly if you are a leader and in that sort of leadership.
Sunny
Yeah. And if you've got a question that you want them to sort of tackle on the show, then, yeah, I'm.
Jimmy
I'm probably going to be subbing in on a couple of. Yeah. Bits for that with Matt obviously after doing his new thing.
Sunny
Yeah. Then I think you can, you can ping an email. You need to not tell you the email that you can send. You have to listen to the episode to find out the email. But yeah, stay tuned for that.
Jimmy
Thanks for listening guys.
Sunny
Bye bye.
Jimmy
Happy Easter.
Sunny
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Sunny
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Jimmy’s Jobs of the Future – “Jimmy VS Producers | Easter Special” (April 7, 2026)
Podcast Host: Jimmy McLoughlin
Co-host: Sunny Winter
Produced by: Boxlight Creative Studio
This Easter Special marks an informal, behind-the-scenes quarterly wrap-up between host Jimmy McLoughlin and producer Sunny Winter. Moving beyond their usual interviews with leading entrepreneurs and politicians, the episode provides a candid look at the growth of the podcast, insights on their evolving production process, recent milestones, and what lies ahead. The conversation blends light banter, reflections on personal and show achievements, and discussions about how podcasting itself—and the world of work—are changing.
On Podcasting Status & Awards:
“But it's funny how these things matter, isn't it? Like, you know, it's a lovely shiny silver plaque.”
— Jimmy ([02:46])
On Supporting Other Podcasters:
“I consider it a real thing to try and support them and I. Yeah, it's still really… Grinds my gears that someone whatsapped me…”
— Jimmy ([05:03])
On Studio Realities:
“It just looks incredible. But… it's all a bit of movie magic. What you can't see is that as a guest you're sort of looking at quite a lot of lights and cameras and things like that.”
— Sunny ([07:13])
Celebrity Guest Impact:
“Maybe more than any other guest recently, the people in my circles… got such a huge reaction.”
— Sunny reflecting on the Diego episode ([20:05])
On High-Pressure Production:
“You’re basically on show for five hours… a lot kind of relying on you.”
— Jimmy ([10:56])
On Tangible Work & Fulfillment:
“One of the things that makes people happy is having a direct relation to their work and working with their hands and so on.”
— Jimmy ([39:02])
On Their Audience:
“I am thinking of the 20 something in their first or second job that has just got a job for the sake of getting it and is now thinking about what they want to do with their career next.”
— Jimmy ([23:24])
On Change and Experimentation:
“The fact that we're not over planned. It's a feature, not a bug you could say, which is my new favorite phrase.”
— Sunny ([28:34])
The conversation is light-hearted, self-deprecating, and informal. Both Jimmy and Sunny toggle between tongue-in-cheek jabs and earnest reflections. The duo openly discuss challenges and learning curves, drop pop culture references, and break the fourth wall by directly addressing superfans and even their own parents. They swing from serious industry observations to making fun of their curtains and AI guest radar, all in the spirit of transparency and community-building.
This special episode is as much for dedicated listeners as it is an accessible entry point for newcomers; it shows the personalities, values, and ambition that fuel “Jimmy’s Jobs of the Future.” The team’s willingness to “try stuff with you guys”—from unconventional guests to AI-driven experiments—keeps the show dynamic, while their commitment to both craft and change points to an evolving future for both jobs and the podcast itself.
Listen if you want:
Contact & Engagement:
Happy Easter from Jimmy, Sunny, and the whole team!