Built Different ft. Dana White

Summary

Khloé in Wonder Land: Episode Summary Featuring Dana White

Episode Title: Built Different
Release Date: April 17, 2025
Host: Khloé Kardashian
Guest: Dana White, President of the UFC

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1. Introduction and Rapid-Paced Life

The episode kicks off with Dana White sharing insights into his hectic travel schedule, highlighting the demanding nature of running a global sports empire.

Dana White [00:02]: "I flew in from Vegas... going from here to Austin right after this. Then from Austin to New York, New York to Abu Dhabi, Abu Dhabi to London, and then back to Vegas."

Khloé empathizes with Dana’s exhaustion, setting the tone for an engaging and candid conversation.

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2. The Universality of Fighting

Khloé initiates a deep dive into the cultural fascination with fighting, asking Dana why combat sports resonate so universally.

Dana White [00:28]: "It's just something inside us. As human beings, we are fascinated by who the toughest person in the world is. We are all drawn to it."

Dana elaborates on the innate human interest in strength and resilience, especially highlighted during crises like the COVID-19 pandemic.

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3. Loyalty Amidst Crisis: UFC During COVID-19

A significant portion of the discussion centers around Dana’s unwavering loyalty to his UFC team during the pandemic.

Dana White [02:30]: "I was going to give up my salary and bonus... We were either going to figure this out or we were going to all go down together."

Dana recounts his decision to forgo personal earnings to prevent massive layoffs, emphasizing the importance of standing by his core team. He underscores that true loyalty surfaces during tough times, strengthening relationships within the organization.

Dana White [03:29]: "In any relationship, you don't find out until you hit hard times."

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4. Family Unity and Parenting

Khloé and Dana transition to discussing family dynamics and parenting styles. Dana draws parallels between his dedication to his family and Khloé’s.

Dana White [05:32]: "If you don't have loyalty, what do you have? I mean, really, what do you have?"

Dana highlights the significance of mutual loyalty within his family and professional circles, fostering a supportive environment both at home and within UFC.

They delve into Dana’s role as a father, his children’s pursuits, and the balance between being a supportive parent while maintaining a robust business presence.

Dana White [08:38]: "She ended up doing her last two years of high school there. She loved the school. It was the right move."

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5. Embracing Biohacking and Health

The conversation shifts to the topic of health optimization and biohacking. Dana shares his commitment to rigorous health routines, including cold plunging and sauna sessions.

Dana White [22:27]: "I'm addicted to cold plunging. Every morning when I get up, I cold plunge, sauna."

Khloé relates to the importance of health, comparing it to her own wellness practices. They discuss the advancements in biohacking and its role in enhancing quality of life.

Dana White [17:12]: "I just want to have a good quality of life while I'm alive."

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6. Building the UFC: The Ultimate Fighter and Beyond

A pivotal segment of the episode focuses on the creation and impact of "The Ultimate Fighter" reality show in propelling the UFC to global prominence.

Dana White [28:03]: "No, 100% because of the reality show... it blew up and did massive numbers."

Dana credits the reality show as a turning point that legitimized the UFC, transforming it from a marginalized sport to a mainstream powerhouse. Celebrating the 20th anniversary of "The Ultimate Fighter," Dana reflects on its enduring success and the strategic timing that contributed to the UFC’s exponential growth.

Dana White [28:56]: "Yesterday was the last shooting day for the 20. It's the 20th anniversary."

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7. Personal Growth and Overcoming Adversity

Dana shares a transformative personal story from his youth, illustrating his journey toward resilience and leadership.

Dana White [33:45]: "That day I just snapped, rightfully so. And I ran out back and I jumped up on the wall... that was the day that... everything changed after that day."

This anecdote underscores the development of his strong will and determination, which later become hallmarks of his leadership style in the UFC.

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8. Balancing Business and Personal Life

Towards the end of the episode, Dana and Khloé explore the challenges of balancing a high-octane career with maintaining a close-knit family life. Dana emphasizes the importance of supporting his children's aspirations, regardless of their career choices.

Dana White [25:30]: "Whatever makes you happy. It could be pumping gas. I could give a shit. Whatever makes you happy. That's what I want you to do."

Khloé reflects on her own parenting experiences, striving to instill values of hard work and responsibility in her children, inspired by Dana’s approaches.

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9. Final Thoughts and Mutual Respect

The episode concludes with mutual admiration as both Khloé and Dana acknowledge the parallels in their work ethics and family values. Dana praises the Kardashian family's dedication despite the relentless public scrutiny and demanding schedules.

Dana White [43:53]: "You guys are animals, man. I respect how hard you guys work."

Khloé appreciates Dana’s candidness and the valuable insights shared about leadership, loyalty, and personal growth.

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Notable Quotes:

• Dana White [00:28]: "As human beings, we are fascinated by who the toughest person in the world is."
• Dana White [02:30]: "We were either going to figure this out or we were going to all go down together."
• Dana White [22:27]: "I'm addicted to cold plunging. Every morning when I get up, I cold plunge, sauna."
• Dana White [28:03]: "No, 100% because of the reality show... it blew up and did massive numbers."
• Dana White [25:30]: "Whatever makes you happy. That's what I want you to do."

---

This episode offers an in-depth look into Dana White's philosophies on leadership, loyalty, and personal well-being, providing listeners with motivational insights drawn from his extensive experience in the sports industry.

Transcript

[Dana White]

Let's go. I flew in from Vegas.

[Chloe Kardashian]

Oh, yes.

[Dana White]

I'm going from here to Austin right after this. Then from Austin to New York, New York to Abu Dhabi, Abu Dhabi to London, and then back to Vegas.

[Chloe Kardashian]

Oh, I'm exhausted for you.

[Dana White]

Me too.

[Chloe Kardashian]

Welcome to Chloe in Wonderland. Today's guest is the one and only Dana White, the unapologetic force behind one of the biggest sports empires in the world. Why do you think fighting is so universal?

[Dana White]

It's just something inside us. As human beings, we are fascinated by who the toughest person in the world is. We are all drawn to it. You don't find out who's who and what's what until hits the fan. Here comes Covid, and you're looking at laying off 38% of the staff. There's no way in hell that I was gonna let that happen. You can only be canceled if you allow people that you don't give a about to cancel you.

[Chloe Kardashian]

Right.

[Dana White]

You have a core that you care about that are your people. I mean, if they cancel you, that's a whole nother story.

[Chloe Kardashian]

Then you should.

[Dana White]

Who gives a what everybody else thinks?

[Chloe Kardashian]

I agree. Thank you for coming all the way from Vegas.

[Dana White]

Thanks for having me.

[Chloe Kardashian]

I'm so excited. My brother is so excited. He was telling me all about your slap boxing and all that kind of stuff. So he's big.

[Dana White]

I haven't seen your brother in a minute. It's been a long time since I've seen your brother. Yeah, probably over 10 years.

[Chloe Kardashian]

Oh, my God. Yeah. My brother loves to be a little elusive. So he is. I call him like the wizard from the wizard of Oz because he likes to be behind the curtain.

[Dana White]

Right.

[Chloe Kardashian]

We all live in the same gated area, so he lives right next door to me. But he. I. We were working out together, and I said I was going to see you this week, and he was broing out for sure and telling me all these stats. I'm like, okay, well, I'm not going to retain all of that, but he's obsessed with you. But I am such a fan of yours. But maybe for different reasons than most of your normal fans. Like, thank you. I am such a fan of, I think, number one, your loyalty just to people. And this is all from afar. I don't know you on a personal level.

[Dana White]

Right.

[Chloe Kardashian]

But I think if anyone pays attention to you or sees clips of you, your loyalty is unmatched and it comes through the screen.

[Dana White]

Well, thank you.

[Chloe Kardashian]

Something that I read about you is during COVID when everyone was laying people off, people were losing their jobs left and right. That you were like it. I'm not. Or you. I'm not going to lay anybody off. Everyone's going to keep their jobs. And if I read correctly, you were going to take a pay cut in order for everyone to keep theirs.

[Dana White]

Not a pay cut. I was going to give up my salary and bonus.

[Chloe Kardashian]

Got it.

[Dana White]

If I was wrong and we couldn't go through. Because I was going to go through Covid no matter what. And that actually, Covid is the. Is the perfect example of loyalty. And you don't find out who's who and what's what until the shit hits the fan. Right. We all love each other and we're here until you hit hard times. In any relationship, you don't find out until you hit hard times. And sponsors, too. I don't even want to be with a sponsor that I'm not aligned with and that, you know.

[Chloe Kardashian]

Yeah.

[Dana White]

In as many ways as possible, because I had some sponsors going through Covid that were nightmares. You know, paying us big money, but absolute nightmares. I wouldn't sign a deal with them again if they tripled the number. Seriously.

[Chloe Kardashian]

Damn.

[Dana White]

But yeah, so after we did the Ultimate Fighter, the UFC was this rocket ship of success. And, you know, we're all working hard and doing our thing, and we throw these unbelievable Christmas parties every year for the team. Yeah, it's an HR nightmare. Like, I encourage everybody to get drunk and have a blast. And, you know, they're fun. We've had, like, the Red Hot Chili Peppers play at our Christmas parties. Oh, shit, Snoop. You name them, we've had everybody play, and it's a blast. And I get up there every year and tell my team how much I love them and how much they mean to me and all this stuff. So then here comes Covid and, you know, probably the scariest time in our lifetime, and you're looking at laying off 38% of the staff. Yeah, right. Oh, you love us, but. And we're so important to you. And now here's the scariest time that there's no way in hell that I was going to let that happen. No way in hell. We were either going to figure this out or we were. Were going to all go down together. So, yeah, I. I put up my. My salary and my bonus. If I was wrong and. And we couldn't make it through co, then, you know, then the company didn't take the. Take the hit.

[Chloe Kardashian]

Your obvious determination in your way, you know, how to build a business, I really admire that. But also your Family unity. It reminds me so much of me and my family. Your love and loyalty to your kids and your wife. It's so much how you resemble so much of my dad to me, how he was viciously with his family.

[Dana White]

Well, thank you.

[Chloe Kardashian]

And still being able to be a bad, badass businessman, like that's how my dad was. And I don't know if you get enough credit for that. I think people talk about your loyalty a lot.

[Dana White]

It's. It's important to me. If you don't have loyalty, what do you have? I mean, really, what do you have? You can't. If you can't trust the people you're around and with. And, and I mean, my people at ufc, a lot of them have been with me for, you know, the girl who's out in the hallway right now, my head of pr, who's been with me forever, and we're all tight. These are the people that I work with every day and travel with and do everything with. And yeah, we're all incredibly loyal to each other. Loyalty is a two way street. So they've been very loyal to me and I've been very loyal to them.

[Chloe Kardashian]

It is. And. But you still have this presence about you that's like, don't fuck with me, but I'm gonna ride for you if you ride for me. And how do you find that balance, huh? Or what is that balance?

[Dana White]

I don't know. It's. I think that, I think that anything in life, like you see a lot of these people that, that work for companies and you give so much of yourself when you work. Time, energy, sacrifice, things you miss. You know, everybody has their things in their life, whether it's your kids. You miss the first step, you miss plays, you miss practices, you miss games. All these things for, you know, you have to make a living, but you're doing it for this company and you start to feel a sense of loyalty to either the people you work for, the place you work for, whatever it is, and when that loyalty isn't reciprocated, it's a shitty feeling. Like my offices in Vegas. I have this massive closet in there with all my clothes and all my, you know, all your shit that you want, whether you want to change or you work out or you do whatever. Crazy gym spy. Now I do all this, you know, cold plunging and sauna. I've literally the whole setup there. I have the entire setup at my house too. So there's never any excuses on why you can't do it. But you spend most of your Time at work.

[Chloe Kardashian]

Right.

[Dana White]

You at least want to love the people that you go to work with every day and, you know, hopefully you care about them in some way, shape or form and they feel the same way about you.

[Chloe Kardashian]

I think it shows with the people you have around you, I think especially the longevity, because that's what you were saying. You've people around you for such a long time, and I don't know if this will make sense, but to me, I also think it's because you're from the East Coast. Like, I feel like there is a difference in east coast men versus west coast men.

[Dana White]

Right.

[Chloe Kardashian]

I think that I was married to a New Yorker and it's just a different vibe and energy.

[Dana White]

Yeah, I'm lucky because I got the best of both worlds. I, I, I had east coast and west coast growing up, so, yeah, I wouldn't change that in a million years. I'm really lucky that I had both.

[Chloe Kardashian]

Yeah, I, I think it's the best. I really do. Your family unity and like your love for your kids. You have two sons and a daughter, correct?

[Dana White]

Right.

[Chloe Kardashian]

Yeah. How old are your kids?

[Dana White]

So my boys are 22 and 23 and my daughter's 18.

[Chloe Kardashian]

That poor daughter.

[Dana White]

Yeah. No, it's good for her. She's.

[Chloe Kardashian]

No, it's great for her.

[Dana White]

She's well protected.

[Chloe Kardashian]

That's what I mean. It's great for her. But I don't know if I would want to be between 16 to 20 being your kid or having brothers. I'm sure your sons are viciously protective of her.

[Dana White]

Built insecurity. I love it. It's. It's perfect. It couldn't have worked out any better that, you know, I had two boys older than her and, and then, you know, my wife had a tubular pregnancy, so her tube burst and her other tube was kinked, and they said that she couldn't have any more kids. So we had two boys. We were good, you know, and then we were in Cabo and she didn't feel good and she was feeling sick and ended up she was pregnant with my daughter, so.

[Chloe Kardashian]

No way.

[Dana White]

And me and my daughter, super tight. We just flew to. She's going to the University of Miami, so.

[Chloe Kardashian]

Oh, nice.

[Dana White]

Yeah.

[Chloe Kardashian]

Congratulations.

[Dana White]

We just went and toured the campus on Monday and yeah, she's living down in San Diego. She loves it down there. We're on vacation in Italy and she busts out with. I want to move to San Diego and go to Cathedral.

[Chloe Kardashian]

Oh, no way.

[Dana White]

Yeah.

[Chloe Kardashian]

And you just let her go?

[Dana White]

Well, we looked into it and liked it. And it was actually a great move. She. She ended up doing her last two years of high school there. She loved the school. She loved the teachers, the kids. It was. It was the right move.

[Chloe Kardashian]

My mom's from La Jolla, so I'm familiar with San Diego.

[Dana White]

I love it down there.

[Chloe Kardashian]

It's so nice down there.

[Dana White]

Really is.

[Chloe Kardashian]

I think that's. To me, if you can. I think that's amazing that she took that step for high school because now she's gonna go to another state, but she's close enough to be, you know, closer to you than all the way in Florida. So that's still. I'm not. I have a. My daughter will be seven in April and I'm not ready.

[Dana White]

Yeah, I know. You're never ready. It's. It's weird when the. When the house starts to empty out and you lose a certain energy in the house, but.

[Chloe Kardashian]

Well, your boys don't live with you or do they?

[Dana White]

No, the. The boys are both gone. My oldest lives in Boston now. He moved to Boston. He's working for fanatics.

[Chloe Kardashian]

Nice.

[Dana White]

And he's going to go to grad school out there. And then my younger son actually is into anime and he did a comic that's coming out with Dark Horse.

[Chloe Kardashian]

Oh, that's so cool.

[Dana White]

Probably the end of this year.

[Chloe Kardashian]

That's so cool. Well, congratulations on all of them.

[Dana White]

Thank you.

[Chloe Kardashian]

So you're going to be an empty nester?

[Dana White]

Yeah. Yeah, I'm a couple months away.

[Chloe Kardashian]

That's a trip. Yeah. I don't know if I'm going to like being an empty nester.

[Dana White]

Yeah, I won't.

[Chloe Kardashian]

I can guarantee I won't.

[Dana White]

You and your whole family live in the same cul de sac. You're definitely not going to like being an empty nester.

[Chloe Kardashian]

No. I'll probably shave my head and go nuts or something. Or buy a ton of animals or.

[Dana White]

Buy the houses next door to you and they'll live there.

[Chloe Kardashian]

Well, what I think I'm doing now is I'm sort of brainwashing my kids to think this is normal to live next to your mom. So then when I'm old enough, they're just going to think this is what you're supposed to do.

[Dana White]

Yeah. That's awesome.

[Chloe Kardashian]

A little brainwashing is fine.

[Dana White]

There's nothing wrong with that.

[Chloe Kardashian]

No.

[Dana White]

And it's awesome that you have a tight family. When you think about the fact that you guys film together, work together, do everything together and still have such a great relationship, it's amazing.

[Chloe Kardashian]

We have our moments that we want to kill each other. But we always come back. Yes. And that's something that our dad really instilled in us. My dad's Armenian. And I really think there's a lot of that culture that's just embedded in you. Like, doesn't matter. You figure it out. You never like the people they're like, I haven't spoke to my sister in three years. That would never be us.

[Dana White]

Right.

[Chloe Kardashian]

It's just not an option for us. And then when my dad died, my mom still instilled the same ethics and morals that my dad was building in us.

[Dana White]

Is your mom Armenian?

[Chloe Kardashian]

No.

[Dana White]

No.

[Chloe Kardashian]

But she definitely took on the Armenian culture as much. My grandma made sure of that. That's awesome for your. Your confidence and your loyalty. Where do you think you get that from?

[Dana White]

I don't know. Yeah, listen, I had. My mom was crazy. We're sitting here talking about family. My mom was nuts and my dad was never around. So I think that me and my sister grew up fast. You know, we sort of. We were home alone a lot because we had a single mom who was a nurse. She worked a lot. And, you know, we grew up in the 80s when. You know, it was a lot different growing up then than it is now.

[Chloe Kardashian]

Yes.

[Dana White]

You know, my parents were obviously much different parents. My kids were never allowed to sleep anywhere, go sleep over anybody's house or any of that. Any of that kind of shit. So me and my sister did whatever we wanted to. You know, we had to come home and do our chores and that kind of stuff. And then. But we were pretty much on our own. So I think that we grew up a lot faster than my kids definitely did.

[Chloe Kardashian]

Why? So I don't let my kids sleep anywhere. I'm very strict about it. Times are different. So I won't let my daughter or my son, who's two and a half, but they're not allowed to have sleepovers just because I'm one of those type of. I just. I think too much. I've watched the Dateline.

[Dana White]

I get it. Yeah, exactly.

[Chloe Kardashian]

So I know you don't sugarcoat really anything, which is why I love you. But what is something that people waste too much time worrying about that you don't think they should?

[Dana White]

H. That's a great question. I love solving problems. I love coming up with solutions to.

[Chloe Kardashian]

You're very solution based.

[Dana White]

Yeah. That's my whole deal.

[Chloe Kardashian]

That is very much my mom. And I think that quality in people can't really be learned. I think you're born like that.

[Dana White]

Yeah.

[Chloe Kardashian]

And you just Innately have this desire to always figure out.

[Dana White]

Yeah. And you, you have to love to get in the pocket and love stress. And it's, it's a, it's a very sick, weird thing. It's like if everything's going too smooth, I sort of have to shake up and create more problems.

[Chloe Kardashian]

Well, knowing that you're that type of person, do you think you're ever going to retire?

[Dana White]

No.

[Chloe Kardashian]

Right. No, I don't think so either.

[Dana White]

I can't imagine it.

[Chloe Kardashian]

I can't imagine my mom retiring either. I think you need that stimulation mentally. And I also think that once people do retire and you've, your brain isn't working, that's when you, your body really slows down.

[Dana White]

It's true. I, I've heard that. I don't know that for a fact, but I've heard it. And you know, when you talk about retiring and me retiring, I'm taking on more every day instead of retiring. It's.

[Chloe Kardashian]

Right.

[Dana White]

Like the UFC isn't enough. That's, that's not enough of a job to do. Now I'm doing, you know, like your brother told you, power slap. I got boxing now. I was in boxing meetings all day yesterday. Yeah. So keep piling it on. I love it.

[Chloe Kardashian]

Yeah. I think the more the better. And it keeps you distracted from life and just keeps you going. I think people who work more, like, if they love to work, if it's healthy for them mentally, that they live longer.

[Dana White]

Well, you know this too. You've taken your health serious over the last several years. That's a full time job. Jesus Christ. I mean, you start cold, plunging and sauna and all the other. Biohacking. I mean, it eats up half your day.

[Chloe Kardashian]

Half your day. Are you. I love biohacking.

[Dana White]

I do too.

[Chloe Kardashian]

Oh, my God. The shit that we have access to now, it's incredible. I heard you see Dr. Gary from Florida.

[Dana White]

Yeah, Gary Brea.

[Chloe Kardashian]

Yeah.

[Dana White]

Yeah.

[Chloe Kardashian]

I've met with him a few times. I think when we're in town he gives us IVs and stuff, but I.

[Dana White]

Think you guys had him before I, before I ever met him.

[Chloe Kardashian]

You guys were working with really smart Biohacking. I met with Brian Johnson. Do you know who he is?

[Dana White]

Yeah, yeah. Guy spends like 2 million bucks a year biohacking, but.

[Chloe Kardashian]

Yes, but to pick his brain and see what he does, it's truly his full time job and it's incredible.

[Dana White]

That's when it becomes obsessive. You know what I mean? I feel like I'm obsessive right now. That's he's a whole nother level when you're living to try to live longer.

[Chloe Kardashian]

Yeah. No, it's not obtainable. Like that's not realistic for my day to day.

[Dana White]

Me neither.

[Chloe Kardashian]

But everyone's different. But it's fascinating what he does and it's just, it's what we have the opportunities to do.

[Dana White]

It's so true. The, the, the knowledge that we have now that they didn't have 25 years ago.

[Chloe Kardashian]

Right.

[Dana White]

Is fascinating. Yeah. I love it. And I'm not, I'm not really trying to live, I'm not trying to live to be a hundred or any of that kind of shit. I just want to have a good quality of life while I'm alive.

[Chloe Kardashian]

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[Chloe Kardashian]

So is it true? I read that I probably messing this up, but maybe you did blood work and you were told you only had 10 years to live and then you adapted everything.

[Dana White]

Well, no. What I found out is that he. He could tell you got it how long you lived. Then I became obsessed with that. I just wanted to know how long I was going to live.

[Chloe Kardashian]

But then that could be changed.

[Dana White]

Yes, okay, exactly. He gave me 10.4 years.

[Chloe Kardashian]

That's horrible.

[Dana White]

Yeah, yeah, but, but definitely on point. I mean I was, I was, I was a mess.

[Chloe Kardashian]

Really?

[Dana White]

Yeah, I was a mess. I was a mess. And now me and my wife, when we think about the 10.4 years, we're like, it was probably earlier than that. I mean, I had real bad sleep apnea, right? Like I'd wake up choking in the middle of the night and like that, my legs. I could barely put my shoes on.

[Chloe Kardashian]

Oh, that's horrible.

[Dana White]

Stuff like that. Yeah, Yeah, I was a mess. And, and, and you go see doctors and the answer to, to all the problems is different pills or more pills or, you know, now I'm on no.

[Chloe Kardashian]

Pills, which isn't doing shit.

[Dana White]

Right.

[Chloe Kardashian]

What is your favorite, like biohacking treatment?

[Dana White]

Well, I'm addicted to cold plunging. I mean, every morning when I get up, I Cold plunge, sauna.

[Chloe Kardashian]

I can. That's the one thing. I'm sick. Such a pussy at the cold plunge. Brad and I talk about that. Brad will do it. I can't do it.

[Dana White]

A lot of people. It's funny how tough it is for a lot of people in the beginning when you first start, but then it becomes an absolute addiction. Like you got to know somebody that can't start their day without coffee, right? I can't start my day without cold plunge.

[Chloe Kardashian]

The cold plunge.

[Dana White]

And if I do, I feel like shit. And as soon as I land anywhere, I go right to a cold plunge. Like I'm flying from here to Austin. I'll have a cold plunge in Austin.

[Chloe Kardashian]

Oh, that's amazing. Yeah, it's. They say it's better for you even than sauna. The cold plunge people are now saying it's the best thing for you. It's just hard to get in that water.

[Dana White]

No, it's. It's legit.

[Chloe Kardashian]

You really.

[Dana White]

I'm gonna point out no matter where I go, it could be 35 degrees, it could be 50 degrees. It doesn't bother me at all. Oh, I can, I can do. I can do any temperature. Yeah, I love it.

[Chloe Kardashian]

God, you really are a beast. It's amazing. What is an insane behind the scenes story with some fighters.

[Dana White]

Oh, man. I mean, there's been some. I mean, I've been doing this for. I've been in the business for 30 years. I've been doing this for like 25 years. But there's. There's so many crazy stories. I mean, this business, the behind the scenes is. Is where all the crazy happens and negotiations and interactions with these guys. Fight night backstage. You know, when, when crazy happens, I. I don't know if there's any one crazy thing that stands out in my mind other than like the Connor situation in New York when He attacked the bus that Habib and those guys were on. Probably the craziest thing that's ever happened. A couple of Diaz brothers incidents, which we've. Which are all public. I mean, they fought, and then they got to the hospital. They went to the same hospital, and they ended up fighting in the hospital, which is probably the craziest story in the. In the history of the. Of the sport, let alone, you know, the ufc.

[Chloe Kardashian]

Do you feel like you are sort of like a godfather slash father to these guys? Also a therapist, also not like a babysitter, but I feel like your position. You play so many fucking roles.

[Dana White]

That's not just when the company was younger. Yes. When we were building the company, you know, I had these relationships with the guys that. And girls, too. I mean, me and Ronda Rousey. Yeah, that was. It was different then than it is now, that it's so much bigger. But the answer was yes, it was very much like that in the early days.

[Chloe Kardashian]

Would you ever want your sons to be fighters?

[Dana White]

My sons or my daughter, if that's what they wanted to do. I. I always tell, you know, I'm not one of these guys, like, oh, I want my kids to be a doctor or a lawyer or any of the shit. I just want my kids to be happy.

[Chloe Kardashian]

Right?

[Dana White]

And. And, you know, better than anybody, whatever gets you up in the morning, whatever makes you happy. It could be pumping gas. I. I could give a shit. Whatever makes you happy. That's what I want you to do. And if it was fighting, I would absolutely support it.

[Chloe Kardashian]

Why do you think fighting is so universal? Why do you think it's like. Especially during COVID when everything was shut down and you saw what a peak it made and how it's on the up and up. Like, why do you think it's such a universal sport that people.

[Dana White]

It's a great question. It's just something inside us as human beings. We get fighting and we like it, and we are fascinated by who the toughest person in the world is. We are all drawn to it. And, I mean, if you think of Tyson and his peak, when that guy would walk into a room, the whole place would go, holy shit, there's Mike Tyson. No other sport has that. You know, you'd be excited, oh, there's Michael Jordan or whoever. But when one of those guys walk in the room and they're looked at as the baddest human being on the planet, men, women, everybody is just drawn to it.

[Chloe Kardashian]

They are. And what I do notice in other sports is their sort of Fair weather, they will be up someone's ass if someone's winning, if they won a championship. But as soon as they lose, they boo them, they throw at them. And you don't get the same from what I see in fighting.

[Dana White]

Well, what's fascinating about other sports is even those other athletes look up to, you know, the Tyson.

[Chloe Kardashian]

Like, guys, you're right.

[Dana White]

You know.

[Chloe Kardashian]

Do you have one that you. Because I know you started off in boxing, but do you have one that you prefer more than the other whether sport?

[Dana White]

No, no, I like all types of fighting. I mean, I'm doing fucking slapping now. I like it all. If somebody's hitting somebody else, I'm in.

[Chloe Kardashian]

And that I read something, I think it was in your time article that that has more success at the beginning than it's.

[Dana White]

It's UFC the most successful thing I've ever been a part of in such a short amount of time.

[Chloe Kardashian]

Is that not fucking crazy?

[Dana White]

Crazy?

[Chloe Kardashian]

That's crazy.

[Dana White]

It's crazy. And you know, it's incredibly viral. So, I mean, the numbers that this thing pulls on social media is insane.

[Chloe Kardashian]

That's just. People just want to see people slap the shit out of someone, apparently. Something that I think is really fascinating is your TV show that started in 2005, the Ultimate Fighter, and it's still running. And you attribute the success of the UFC partially because of the reality show.

[Dana White]

No, 100% because of the reality show. At the time we couldn't get on television, the ufc. Now, I try to tell this story, it's hard to explain, but this thing was so. I mean, it was illegal in some places. That's how bad it was. Think about this as a grown adult, you didn't have the right to buy it on pay per view. Porn was on pay per view. The UFC was not allowed on pay per view. And when did that change after the Ultimate Fighter? Once we got the Ultimate Fighter on Spike TV and, you know, it blew up and, you know, did massive numbers. Then we got back on pay per view and that's how the business really got rolling.

[Chloe Kardashian]

That's crazy.

[Dana White]

Yeah.

[Chloe Kardashian]

And the show's still on now.

[Dana White]

I literally just filmed it yesterday. Yesterday was the last shooting day for the 20. It's the 20th anniversary.

[Chloe Kardashian]

Wow.

[Dana White]

Yeah. 20 years the show's been on.

[Chloe Kardashian]

That's crazy. Congratulations.

[Dana White]

Thanks.

[Chloe Kardashian]

I don't think people realize how massive that is, like how successful something has to be TV wise to stay on for 20 years. To stay on for 20 years. Especially now when everyone wants to do a show, everyone will do anything.

[Dana White]

It's so true.

[Chloe Kardashian]

To be in front of that camera.

[Dana White]

And you have YouTube now and social media and all these disruptors from. And, you know, linear television dying.

[Chloe Kardashian]

Did you think by selling that TV show, it would have an impact on the ufc?

[Dana White]

Yeah, we hoped it would. We always felt like if we could get this on free television, then the rest of the world would see it for what we saw in it, and we thought it would be very popular. And I always believed that this would work everywhere, all around the world. So when you talk about. I used to have this, you know, when I grew up, There was channel 3, channel 5, channel 8, and channel 13. Then in high school, cable came. It was like 33 channels, then satellite. But I always believed that there would be a day where everybody around the world will be able to watch the same channel at the same time, you know, and now that's happening. So I believe that in the Next, you know, 6, 7, 10 years, there will be a channel 3, channel 5, channel 8, and channel 13 globally. Who's it gonna be? Is it gonna be Amazon, YouTube, Disney? You know, we'll see how that plays out. But when you think about what I've told you about fighting, what's the ceiling on this business, right? 8 billion people. There's 8 billion people in the world.

[Chloe Kardashian]

And your belief has always been, regardless, at the beginning, when you were losing money, you never lost focus in what you believed this company would be right.

[Dana White]

And everything in life is about timing. You know, we knew we had the right. The right. The right product, the right people that were involved. Was the timing right for it.

[Chloe Kardashian]

But not everyone would hold out the way you did. Like, you're. I think you're. You're being very humble about your belief and your determination that this. Just your confidence in the brand and the company.

[Dana White]

Well, I. I literally don't get involved in anything that I don't believe.

[Chloe Kardashian]

Yeah.

[Dana White]

And you know what I mean? I don't get paid to do anymore except work, UFC shift. You know, you couldn't pay me to promote this. This book or. Or whatever. I wouldn't do it. I'd only get involved in things that I truly believe in and that I'm really passionate about.

[Chloe Kardashian]

I love that. And I think people know that, and I think now so many people are so privy to that. People get paid to do half this, that they. It's like they could smell blood. They know when it's true. And the more that you water yourself down, just the less authentic and believable you're going to be.

[Dana White]

I agree 100.

[Chloe Kardashian]

Have you ever been screwed over by, like, one of your employees or someone that you've trusted and then regretted that?

[Dana White]

That when. When they talk about canceling people, like, getting canceled, it's always fascinating to me because who cancels you? Like, you live in a cul de sac with your entire family. Right. That's all you give a shit about.

[Chloe Kardashian]

Yeah.

[Dana White]

Who's going to cancel you? Some other assholes that you could give a shit about that don't like you are going to say whatever. I mean, you got. You have a core of people that are in your life. Those are the only people that can cancel you. Right.

[Chloe Kardashian]

I agree.

[Dana White]

Who gives a shit what everybody else thinks or what their opinions are?

[Chloe Kardashian]

And it blows over. Like, you only get canceled if you allow. Like when those people, like, okay. And then they go into rehab the next day. Shut the fuck up. You didn't even do something big enough to go to your fake rehab. That's what that is, is just to pretend like you're being accountable for something you're not even sorry for. That's normally what that is. If you're like, fuck you. And you ignore the Internet for two days.

[Dana White]

So true.

[Chloe Kardashian]

That cancellation period is done.

[Dana White]

And anybody else that doesn't like something you did or said or how you lived your life or whatever your deal is. Yeah. You can only be canceled if you allow people that you don't give a shit about to cancel you. You have a core or a group of people that you care about that you interact with every day that are your people. Right. I mean, if they cancel you, that's a whole nother story.

[Chloe Kardashian]

Right. And then you should.

[Dana White]

Who gives a shit what everybody else thinks?

[Chloe Kardashian]

I agree. So what would you say is the most pivotal moment in your life that changed you for the better?

[Dana White]

Yeah. There's a couple, you know, there's. There's. There's a couple that stand out in my mind. It's funny. This full circle moment happened to me. Have you ever heard of the movie Vision Quest?

[Chloe Kardashian]

No.

[Dana White]

So it was a movie in the 80s with Matthew Modine. It's a wrestling movie. It's like a. A wrestling Rocky movie.

[Chloe Kardashian]

Okay.

[Dana White]

But it has all these really incredible elements in the movie that completely spoke to me when I was 15 years old and they just invited me. It's the 40th anniversary.

[Chloe Kardashian]

Oh, no way.

[Dana White]

And it was in Spokane, Washington, where it was filmed. And I flew there on Sunday and they did. They had the films, like a thousand people there. And my son made. My sons watched the movie. Like 400 times when they were growing up. But my daughter had never seen it. So we flew there, we went to the 40th anniversary thing and Matthew Modine was there and the guy who taught him how to wrestle for the movie. But that movie was, it was a very pivotal moment in my life. And right around that same time we lived in Vegas and there was this asshole who lived behind us, you know, single mom with two little kids. And he used to fucking torture us, man. Always fucking with us and doing stuff. And then one day I was sitting at the kitchen table and I heard somebody yelling. And I realized it was him yelling at my mom. She was out back cleaning the pool. And I realized it was him yelling over the wall at my mother. And then that day I just snapped, rightfully so. And I ran out back and I jumped up on the wall. I said, if you ever stick your head over this wall again and da, da, da, da, I'm gonna beat the shit out of you. And the guy, literally we never heard from him ever again. You know, a 15 year old kid, all the years that he was messing with a single mom and her two little kids, that was the day that like, you know, I don't say that's the day I became a man or any crazy shit like that, but everything changed after that day. Yeah, it was weird, but that, that one moment stands out in, in my mind, in my life when, you know, I was growing up. Because I remember thinking this guy would do so much crazy. When we were growing up and we were little, I was just always like, if my dad was here, my dad would beat the out of this guy.

[Chloe Kardashian]

But yeah, and you wouldn't with us if my dad was here.

[Dana White]

100% you. 100%.

[Chloe Kardashian]

I hate people like this that.

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[Chloe Kardashian]

The last thing I want to talk about is your love story.

[Dana White]

I met my wife in 8th grade.

[Chloe Kardashian]

Oh my God.

[Dana White]

I went to a school called St. Viator's in Vegas my eighth grade year and that's where we met.

[Chloe Kardashian]

Did you know in 8th grade you were gonna marry her?

[Dana White]

No, No, I definitely didn't know that. But you know, we were friends all through high school. We never dated. We were really good friends. And then I moved back to Boston after we graduated, lived there for almost 10 years. And then when I came back to Vegas, she picked me up at the airport and we've been together ever since.

[Chloe Kardashian]

I love that.

[Dana White]

That was 1995.

[Chloe Kardashian]

I love that. Wow.

[Dana White]

Yeah.

[Chloe Kardashian]

So what, 30 years?

[Dana White]

Yeah, almost 30 years. Yeah.

[Chloe Kardashian]

I went to homeschool, so took me a second to figure out. Let me count.

[Dana White]

That's funny.

[Chloe Kardashian]

What type of parenting style do you have? I think I know, but.

[Dana White]

I'm. I'm actually really laid back with a lot of stuff. Yeah, not so much with my daughter, but.

[Chloe Kardashian]

Right.

[Dana White]

With my sons. Yeah, I'm very laid back.

[Chloe Kardashian]

I believe they get to do things.

[Dana White]

That she doesn't get to do.

[Chloe Kardashian]

I believe. And I think people might hate me for this, but I think there's a double standard. But for the right reasons.

[Dana White]

100%. Yeah, I agree with you.

[Chloe Kardashian]

I don't want my daughter to be doing the same things my son's gonna do.

[Dana White]

I could not agree with you more.

[Chloe Kardashian]

Thank you.

[Dana White]

And you know what? I'm lucky because my. My daughter doesn't disagree. She. She's been real easy. She's been awesome. Yeah, I. I really lucked out with her. So. Yeah, it's been good. Her and I have a really good relationship.

[Chloe Kardashian]

I pray that's what I mean. I. My daughter's amazing. She's my best friend. But I pray we have an easy teenage.

[Dana White]

How old is she now?

[Chloe Kardashian]

She'll be seven. Yeah, I have time. But I was a terrorist as a teenager. Stole cars, snuck out. I did whatever and didn't need to. I just was a badass kid. So I'm like, I don't want my karma.

[Dana White]

Yeah.

[Chloe Kardashian]

I feel like I've had bad. I feel like I've had bad karma in life for other areas that, like, I'm good now.

[Dana White]

You know what? I was a crazy kid too. But I never tell my sons any of those stories or any of that stuff.

[Chloe Kardashian]

That's my problem.

[Dana White]

Yeah, don't tell them. Don't. Don't tell the kids.

[Chloe Kardashian]

Don't give them any ideas.

[Dana White]

100.

[Chloe Kardashian]

When I grew up, I got. Had a real job. I worked. I started as a teenager, like, working at the ice cream shop and then it was a clothing store. And I had real jobs before this world. And I know you worked at. As a hotel Belmond.

[Dana White]

Yep. And construction. And I did all the shitty. You got to have all those shitty jobs. And that's the hard part about when you. When you. When you make money. Like my younger son, Aiden, he didn't want to go to college. So I said, okay, but you're going to work. So he actually had to go out and start putting in applications. He was living out here in California and he. I had him going to like, in and out Burger. Long story short, he ended up getting a job at U Haul. And he. He fucking hated that job. Hated that job. But those are the. You have to have that experience. You have to know. It's like dating. You got to know what a bad experience is to find out what a good experience is. Right. So when you have these shitty jobs, what they really. What they really teach you is what you don't want to do.

[Chloe Kardashian]

Right?

[Dana White]

This is what you don't want to do. But it's hard.

[Chloe Kardashian]

It is hard. So you do encourage your kids.

[Dana White]

How's the Kardashian gonna go out and start putting in applications at fucking U Haul? You know?

[Chloe Kardashian]

But like I tell her now, I'm like, what do you think your job's gonna be when you're a teenager? Like, I like to embed that in her. Like, are you gonna be a waitress? I don't know. What do you want to do? But my mom made my first job when I was. Besides the ice cream shop on in summer. I had to clean clothing store bathrooms. And that was because I was too young to be out on the floor. They didn't trust me. And, like, cleaning someone's toilets, I was like, what is. Why is my mom making me do this right now? I thank my mom every day. I'm like, thank God she made me do that.

[Dana White]

No, it's true. You have to have that. And that's what I was saying, too, with me and my sister when we were growing up, like, we were. We were my mom's slaves. We used to have to do the. You know, we did our own laundry. We cleaned the house. I used to have to. I swear to God, I'd be mowing the lawn. And I'm like, when I grow up, I'm gonna make enough money so I never have to mow another fucking lawn again in my life. And I hated. I hated mowing the lawn. I had to fucking trim the bushes and all that shit. I was a landscaper, and I swear to God, I said, I'm never doing this when I get older. This is never gonna happen. But these are the kind of experiences you have to have when you're younger. And it's. And it's. It's. It's definitely what freaked me out, too, in raising kids. I was like, my kids can never grow up the way I grew up. I grew up under way different circumstances than my kids did. And it's just impossible for your kids to have the same experiences.

[Chloe Kardashian]

But it's even impossible in ways. Like, we were dropped off at the mall or three theaters. They can't even do those things alone anymore. So their experiences are limited in even social interactions.

[Dana White]

Now, you left the house and went out and played all day and didn't come back till the street lights came on. That shit just doesn't exist anymore.

[Chloe Kardashian]

My brother and I were saying, do you remember how we would play in, like, a water reservoir? But we loved it.

[Dana White]

Riding our bikes down the main streets. And, like, it's incredible that so many kids from the 80s are still alive.

[Chloe Kardashian]

I know.

[Dana White]

It's insane.

[Chloe Kardashian]

Dana, thank you so much for coming all the way from Vegas. I mean, your schedule is crazy. You would love my sister Kim, because she flies just as much as you do.

[Dana White]

I bet she does.

[Chloe Kardashian]

Yeah.

[Dana White]

No, you guys are animals, man. I. I respect how hard you guys work. And people don't get it. You'll always have people talking. Bunch of do nothing, know nothing, people that talk. Having cameras in your faces. Growing up the way you did all the time, it's. It's. It's. It's a nightmare. That's. You know, I. I do this much with our reality show that we do. You guys are a whole nother level, and. And people don't realize how hard you guys work.

[Chloe Kardashian]

Thank you.

[Dana White]

Congrats on all your success.

[Chloe Kardashian]

Thank you. Yeah. You started 2005. We started 2006. Seven. Yeah. So right around.

[Dana White]

But it's in your personal space, in your house and in your cars and in your. In your personal life. Tough. Not easy.

[Chloe Kardashian]

It's a lot. But somehow we just get closer and closer.

[Dana White]

It's awesome.

[Chloe Kardashian]

Yeah. Well, thank you.

[Dana White]

Congrats.

[Chloe Kardashian]

Thank you.