Can you quantify why lighting matters—or does defining it ruin everything?

Avi Mor of Mor Lighting and Lisa Reed of Reed Burkett Lighting Design record live from ArchLight Summit 2025, exploring a fundamental question: does lighting matter? They tackle the industry's most pressing challenge—proving the value of professional lighting design in every project type. Why do affordable housing developments consistently exclude lighting designers despite their residents' critical need for quality light? The conversation reveals an uncomfortable truth: good lighting remains indefinable, immeasurable, yet undeniably essential. Their solution? Show the bad to prove the good.

In This Episode:

(00:00) Does lighting matter? Industry perspectives on value

(10:06) Luminaire level lighting control without sensors

(13:46) AI integration in lighting software and design tools

(18:45) Where lighting design has the most impact

(24:10) The challenge of proving lighting ROI in affordable housing

(29:03) Why good lighting can't be quantified with metrics

(36:26) Publishing lighting projects: what makes a compelling story

(40:36) Limited budget museum design best practices

Would you be interested in sponsoring our podcast? Reach out to us.

Share your thoughts, comments, like and subscribe to hear all of our informative upcoming episodes!

About the show:
Lighting Matters is hosted by Lisa Reed and Avi Mor. In each episode, we’ll dig deep into the meticulous process of creating lighting design for architecture, showcasing industry leaders who balance artistic creativity with technical precision, and listen as they share their successes and challenges in architectural lighting design.

Resources:
ArchLight Summit: https://archlightsummit.com/
Lighting Matters Podcast LinkedIn https://www.linkedin.com/company/lighting-matters-podcast/
Lighting Matters Podcast YouTube Channel https://www.youtube.com/channel/UCbLkEKnB8XgSXoeDY0T8t3w
Lisa Reed https://www.linkedin.com/in/lisa-j-reed-b198154/
Reed Burkett Lighting Design http://www.rbldi.com
Avraham Mor https://www.linkedin.com/in/avrahammor/
Morlights https://www.morlights.com/