Episode 37: Illuminate at NeoCon: What 60 Manufacturers Taught Us

60 manufacturers, 5 months — did Illuminate at NeoCon actually pay off? Half the year is gone — where did it go? Hosts Avi Mor of Morlights and Lisa Reed of Reed Burkett Lighting Design (RBLD) trade updates on a packed six months: the Holocaust Museum LA opening, the relit Campanile at the University of Kansas, and ongoing work on the Gordie Howe International Bridge and the Cathedral Basilica of St. Louis. But most of the conversation returns to Illuminate at NeoCon, where 60 manufacturers showed up in just five months. Avi and Lisa dig into what worked — LSI's interactive color-temperature display, ETC's photo booth vignette — and what didn't sit right, including a pointed question Avi raises: are manufacturers being asked to do too much? They also touch on the newly announced NLB-IES partnership, the re-illumination of Notre-Dame, and a recurring IALD theme: designers as "shepherds" of a client's story rather than its authors. It closes with the IALD president's public call to e...