How to Build a Team You Can Rely On w/Betrayal Trauma Expert Beth Fischer

Summary

Podcast Summary: Living The Red Life
Episode: How to Build a Team You Can Rely On w/Betrayal Trauma Expert Beth Fischer
Host: Rudy Mawer
Release Date: December 16, 2024

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Introduction

In this insightful episode of "Living The Red Life," host Rudy Mawer delves into the transformative journey of Beth Fischer, a betrayal trauma expert who successfully transitioned from a solo entrepreneur to leading a robust team dedicated to healing marriages. This episode offers a comprehensive look into the strategies, challenges, and triumphs involved in scaling a personal coaching business to impact thousands of lives.

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Transitioning from Solo Entrepreneurship to Building a Team

Rudy opens the conversation by highlighting Beth's impressive growth over the past year—from managing one-on-one sessions to building a team that allows her to reach hundreds more clients. Beth reflects on her early days:

[01:32] Beth Fischer: "I was doing coaching one to one private sessions with clients... seeing seven clients a day, five days a week... it was a passion."

Despite her dedication, Beth recognized the necessity of expanding her operations to amplify her impact:

[02:30] Rudy Mawer: "You've started building a Team, you have another coach now, sales rep... helping more people and making more income."

Beth emphasizes the importance of delegation and trust in this transition:

[07:07] Beth Fischer: "I trust these people to give my message, teach my methodology right to the public. And that was huge. So you have to find people, or at least a person that you trust."

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Social Media Strategies: From Organic Growth to Viral Success

A significant portion of the discussion centers around leveraging social media to scale her business. Beth shares her experience with creating impactful content:

[11:36] Beth Fischer: "It took me 481 reels before I got my first reel to hit over a million."

Rudy and Beth discuss the role of controversy in driving engagement:

[12:20] Beth Fischer: "One of my taglines is cheaters can change... all the comments are like, cheaters will never change. Leave. Get out now. It literally just starts this war within the comment section."

Beth's strategy involves creating content that sparks dialogue, even if it means provoking controversy, to reach a broader audience and challenge conventional beliefs about marriage counseling.

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Hiring Practices: Building a Trustworthy and Diverse Team

When it comes to hiring, Beth prioritizes finding individuals with both professional credentials and personal commitment to her mission. She details her approach:

[09:37] Beth Fischer: "My first hire was through somebody that went through my courses. She was actually a client of mine and she also had that professional background."

Beth ensures diversity in her team’s expertise to offer comprehensive support to clients:

[10:11] Beth Fischer: "The second coach has breath work... she’s got all the certifications for somatic healing. And I thought, wow, what a great addition to the team."

Rudy adds valuable advice on establishing a framework to streamline the hiring process:

[07:07] Rudy Mawer: "Most great coaching programs and education programs, they have a format, a template, a flow. That's so important versus just hiring someone randomly."

This structured approach allows Beth to maintain quality and consistency as her team grows, ensuring that each member can effectively contribute to the mission.

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Advertising and Scaling: Embracing Paid Media

A pivotal moment in Beth's growth was her decision to invest in paid advertising. Initially apprehensive, she shares her mindset shift:

[15:49] Beth Fischer: "I was petrified because I had built everything from scratch... I had to make that shift in my own mind."

Once she committed to Facebook advertising, the results were transformative:

[16:13] Beth Fischer: "As soon as I started really focusing on Facebook ad, I doubled my revenue... which means double the people."

Rudy reinforces the importance of advertising in scaling impact:

[16:59] Rudy Mawer: "Advertising is just a way to get your voice and message out there. If you're listening and you have a strong voice and message and something that can change lives, ads are just going to put that forward and show everyone and help people."

Beth's success with ads not only increased her revenue but also amplified her ability to help more couples navigate and heal from betrayal trauma.

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Lessons Learned: Consistency and Content Repurposing

Beth attributes much of her success to consistent content creation and effective repurposing:

[14:14] Beth Fischer: "For the organics or organic side, it has to be consistency."

She elaborates on the importance of dominating one platform before expanding:

[14:26] Beth Fischer: "I only used one platform. I picked one and dominated it. So it was Instagram."

Beth also discovered the power of repurposing content across multiple platforms to maximize reach:

[14:34] Beth Fischer: "Repurpose is another tool that I didn't really realize you could do. I kind of thought it was cheating."

This strategy allowed her to extend the lifespan of her content, reaching audiences on TikTok, YouTube, and beyond without additional content creation strain.

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Personal Insights: Wins and Failures

Biggest Win: For Beth, the most significant achievement is the tangible impact she has on couples' lives. She finds motivation in the success stories of her clients:

[17:50] Beth Fischer: "The biggest win in business... it has to just be the impact that I'm making."

Biggest Failure: Beth candidly discusses a setback early in her journey:

[18:38] Beth Fischer: "Way early on I paid a lot of money for a course and it did not go well. That was my biggest failure."

She emphasizes the importance of learning from failures:

[18:51] Beth Fischer: "I still learned from it. Whatever problems there are, there has to be a lesson."

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Conclusion and Future Outlook

As the episode wraps up, Rudy commends Beth's growth and impact, highlighting the exciting phase of scaling businesses:

[20:07] Rudy Mawer: "Keep living the red life."

Beth looks forward to continuing her mission of transforming lives through her expanding team and enhanced reach. She provides her contact information for listeners seeking help:

[19:17] Beth Fischer: "My website is CoachBethFischer.com."

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Key Takeaways

• Trust and Delegation: Building a reliable team requires finding trustworthy individuals who align with your mission and can effectively communicate your methodology.

• Strategic Content Creation: Consistency and strategic repurposing of content across multiple platforms can exponentially increase reach and engagement.

• Embracing Controversy: Provocative content can drive engagement and spark necessary conversations, even if it risks initial backlash.

• Paid Advertising as a Growth Catalyst: Investing in paid media is essential for scaling impact and reaching a broader audience beyond organic growth.

• Learning from Failures: Early setbacks provide valuable lessons that contribute to long-term success and resilience.

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Notable Quotes:

• Beth Fischer [02:30]: "I trust these people to give my message, teach my methodology right to the public."

• Beth Fischer [12:26]: "Cheaters can change."

• Rudy Mawer [16:59]: "Advertising is just a way to get your voice and message out there."

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This episode serves as a compelling guide for entrepreneurs and online business owners aiming to scale their operations while maintaining the integrity and impact of their mission. Beth Fischer's journey underscores the importance of strategic team building, effective content strategies, and the willingness to embrace new growth avenues like paid advertising.

Transcript

[A]

You want to help people? You can become a paramedic or you can build a hospital.

[B]

Yeah.

[A]

And I'm like, I need to build a hospital for me. I always knew in the back of my mind this past year that I needed, I needed a staff, I needed more people to help me spread my message. So I actually created a program where I train people underneath me. You know, I trust them to give my message, teach my methodology. So you have to find people, or at least a person person that you trust.

[B]

My name is Rudy Mo, host of Living the Red Life podcast, and I'm here to change the way you see your life in your earpiece every single week. If you're ready to start living the red life. Ditch the blue pill. Take the red pill. Join me in wonderland and change your life. What's up, guys? Welcome back to another episode of Living the Red Life. Today we have Beth on the show. She's been a client of ours for a year, gone through an epic journey of going from solo entrepreneur that was fully booked and now helping hundreds more people, building teams, impacting lives. So, Beth, welcome to the show.

[A]

Thank you so much, Rudy. It's great to be here.

[B]

So, look, let's dive into it. I really wanted you on because, I mean, it's a great case study of transitioning from that solo entrepreneur, that expert, you know, coaching, helping, changing lives. But it's like, how do I go beyond helping 50 people? Right. And that's how I started as a personal trainer. 15 years ago. I was helping 50 people a week and I changed their lives and it was great. But deep down I'm like, I want to change millions of lives.

[A]

That's right.

[B]

And I learned everything. I did and, you know, I'm on my way to doing that. And now you are too.

[A]

Yeah. Thanks to you. I am, absolutely. You know, I was doing coaching one to one private sessions with clients. I, you know, I'm basically a counselor working with, with couples. And I was seeing seven clients a day, five days a week, and they were one hour session, one hour sessions. I mean, there were days I didn't have time to go to the bathroom, you know, and, and it, but it was a, it was a passion.

[B]

Sure.

[A]

I didn't mind it, Y. You know, but I knew I needed to do more, I needed to expand so I could reach more people.

[B]

And just to, you know, fast forward a year on, you know, you've had some social media reels go viral, millions of views, which we're going to talk about today, you've started building a Team, you have another coach now, sales rep. You're starting to um. So you're able to help more people and obviously make more income and also obviously bring people on without you having to do all the selling, the onboarding and the coaching, which must be a nice fee.

[A]

Yes, it is, it is.

[B]

And then also you're now in a great place which most people never get to, where you actually have a consistent lead flow coming from the ad side versus hustling organically, referrals, affiliates, which is how most people kind of get stuck. So what's that like year long journey been for you?

[A]

Well, I remember one of the first things you ever said, one of the first events I went to and you said, you know, you want to help people, you can become a paramedic or you can build a hospital.

[B]

Yeah.

[A]

And I'm like, I need to build a hospital.

[B]

I said that. You did. That's a good quote. I said, yeah, yeah.

[A]

So that's what I'm doing now. I'm building the hospital. Yeah, yeah, yeah. I have a whole staff now, coaches, marketers, you know, just, just keeping that organic content going. But I'm doing paid advertising now. But it really took me getting that staff. Yeah, I couldn't do it on my, you know, on my own anymore. I mean, again, I was seeing 35 clients a week. There was no time to do much of anything else.

[B]

Well, and now you're, you know, I think we all start a lot of us at least coaching wise, we start as experts and people that want to help. Right. And it's like, hey, if you help 35 people a week, it's not that many people. Right. You are making a massive impact at a deep level. But now, like you have a couple of, you know, reels, get millions of views. Obviously you're not coaching them, but you're helping thousands or hundreds of thousands of people watching that. Right. Giving them hope or an idea. And sometimes it's like that drop in the ocean that creates now this ripple effect with most people. And then obviously now you're building out courses and live zoom options where you can help one to many versus one to one. So what, you know, how's that felt, being able to reach and help more people?

[A]

It's amazing. It's an amazing feeling to get messages and emails and testimonials that say, you know, we're still married because of you.

[B]

Yep.

[A]

You know, I didn't lose my kids 50% of the time because we worked with you. And the more people I can do that with my Gosh. I mean, it's just, it's.

[B]

It's.

[A]

It's changing generations to come.

[B]

And it's important work because not many people do what you do.

[A]

That is correct.

[B]

Do you want to just for. If someone didn't pick up on it, recap what you do?

[A]

Yeah, absolutely. So I work with couples who are going through betrayal, which is just about the worst thing you can go through as a married couple. And you know, the statistics out there are just through the roof. Divorce rates, especially because of infidelity in a marriage. So basically what, what I'm doing is working with couples, but I'm. I'm turning the whole counseling thing on its head.

[B]

Yeah.

[A]

Most people go to marriage because they think there's a problem in the marriage, and that's why somebody stepped out.

[B]

Yeah.

[A]

But that's not it. It really isn't about the marriage. So I'm, I'm really bringing to market thanks to you and your team as well, you know, this whole new concept of how to actually heal and save marriages after betrayal.

[B]

Yeah, it's great. And, and I think it's cool having that niche because, yeah, like you say, there's not many options. Right. You got the typical, like, you know, obviously most people break up there and maybe, you know, some therapy and stuff, but I think it's much needed and I think being able to build your brand and make you that go to person is going to help you change thousands of lives. So I would love to break down the steps now. Right. So let's rewind a year. You came in, you're doing all your calls, and I remember when we, you know, started working together, the first few months, it's like, hey, these are all the things we want to do. But you're very stuck on, like. But I got all these clients that I need to serve.

[A]

That's right.

[B]

So someone's listening in the same manner right now where they're like in that same position. They want to start working on the company, not in the company, which is why most entrepreneurs go wrong or at least get stuck in that phase. I wouldn't say it's wrong. It's part of a journey we will go through. But most never get out of that room. That's right. How would you recommend or feedback to them? Going through it recently, getting out of that.

[A]

Yeah, it's not easy, you know, it's hard to give up that control. Right. But you know, for me, I always knew in the back of my mind this past year that I needed, I needed a staff. I Needed more people to help me spread my message. So I actually created a program where I train people underneath me. And that's where I really started. Like, okay, I trust these people, you know, I trust them to, to give my message, teach my methodology right to the public. And that was huge. So you have to find people or at least a person that you trust.

[B]

Yeah. And I think most great coaching programs and education programs, they have a format, a template, a flow. Right. And that's so important versus just hiring someone randomly. Like, you know, if you, if you come on in my team and coach clients, we have a pretty basic flow of offer creation, strong offers. Okay. Now you need a funnel and an ecosystem to drive traffic to. Okay, now you need to actually start driving the traffic. Right. That's like our kind of framework and should be most people's framework, honestly, for an online business. And you have your kind of framework and then you get people going through it. So I think that's a great tip if you're listening. Like, hey, just build your framework. Most people have it in their head. They don't know it's a framework though. So it's just like mapping that out, what they do with all their clients. And then that's like a hundred times easier to hire for now because you get someone that has good soft skills and good industry knowledge. Right. And good client communication and coaching. And then just say follow my framework. And I think that takes away a big of. Big piece of the gap of like, how do I find someone good?

[A]

That's right. It's a. It was the one thing that changed everything for me.

[B]

Good.

[A]

Giving up that control, finding somebody that I trusted and letting them start helping people just like I did. So we've basically, you know, if I'm. I'm not working with clients as much because I'm doing things like this now, spreading the message. But you know, we're multiplying.

[B]

Yeah, yeah.

[A]

You know, the number of people that we're.

[B]

And there's no cap cap for this. You know, Tony Robbins helps thousands of people on coaching programs. Grant Cardone, you know, as his whole 10x system. And even as in many industries now, real estate, wealth, marketing. Right. And it's all of his sort of stuff. But now coached by his team Mindvalley were on my podcast a while back. They've helped tens of thousands of students through their principles. I've helped hundreds or thousands of one on one clients through my principles. So, you know, you're in the earliest stages, starting to get one or two staff and helping Hundreds, but two, three more years, it'll be thousands. And then two, three more years, hopefully tens of thousands. Right.

[A]

That's my plan.

[B]

So. And I think one tip, what I noticed with you, and I actually personally saw this too, and I know a lot of other people, the first couple of hires can be like someone, you know, a friend, someone that came through your program or course. Right. Someone that maybe did some side work for you. So how did you, you know, finding these first few hires, how have you found those people?

[A]

Interesting, because my first hire was through somebody that went through my. My stuff. Right. My courses. She was actually a client of mine and she also had that professional background. Because I'm very careful, you know, I need to make sure that there's professional credentials as well as personal going through betrayal. And then the second person that I hired on as a coach, it was certification based. I wanted to make sure that each of my coaches have something unique to bring to my community. Right. So another coach, the second coach has breath work.

[B]

Yeah.

[A]

So she's got all the certifications for somatic healing. And I thought, wow, what a great addition. And you know, to the team. And then my third coach, he'll come on board. I'll make sure that that person is diversified as well. Just takes. I want to be one stop shop.

[B]

Yeah. Yeah.

[A]

Right.

[B]

Well, we do the same. Right. Someone more ecom based a little as a marketer still. But another marketer's more Facebook ad based. Another market is more copy based. Right. That's kind of Afrika coaches right now. And it's a great thing because they can all do the basics. But then if someone's going really down a rabbit hole in one way, you can push them that way. And you know, if you have a client that's maybe it's a little more mindset and you eventually have a coach that's got a mindset background. Great. If it's another one where it's accountability, then you've got that person. So that's a great way to do it.

[A]

Like that. Yeah, it's worked really, really well.

[B]

Good. So next question. So that's around the hiring side. What about the getting clients side? Right. Because you started, you were getting, you know, people from socials. Fast forward to today. You've had reels get millions of views and you know, you've hopefully from us, learned some of those frameworks and been very consistent and really implemented them. And I would love to talk about that because I think we mentioned it at our last event. How many reels didn't go viral, to get the viral. Right, right. And then obviously the Facebook ad size. So let's maybe start on the organic social side.

[A]

Yeah, well, it took me 481 reels before I got my first reel to hit over a million.

[B]

Yeah.

[A]

And I've had two others since then. So I've had three. Three reels. And, you know, really, it was. It was controversy.

[B]

Yeah.

[A]

You know, it was creating a conversation.

[B]

And we. We went through that a couple of castle trips ago. Right. It was. Yeah, yeah, yeah. And I think at the time, you were a bit nervous about doing it.

[A]

Too, like, because it's hard.

[B]

Yeah.

[A]

Again, it's hard to break through some of these kind of mindsets that we have. Right. You don't want to offend people. You don't want to upset people, you know, but. Yeah, you know.

[B]

And how's that? Have they paid off now? That. Sure. Okay.

[A]

Absolutely. Absolutely.

[B]

Can you give a couple of examples of what you do?

[A]

You know? Yeah. So one of my taglines is cheaters can change.

[B]

Okay. Yeah.

[A]

So whenever I post any reels about that, of course, the whole. All the comments are like, cheaters will never change. Leave. Get out now. You know, And. And it literally just starts this war within the comment section. And then I just watch the war, you know? I mean, I don't need to get involved. I don't need to defend my position, you know, so that's one of them. And then my. My second one is marriage counseling doesn't work.

[B]

Y. Good.

[A]

And holy cow. I mean, that really upsets the professional world, which is why I'm like, the whistleblower.

[B]

Yeah, yeah, yeah.

[A]

I'm like. But it doesn't.

[B]

Yeah, yeah, yeah.

[A]

And when people hear my rationale for why it doesn't, they're like, oh, yeah, that makes sense.

[B]

Yep.

[A]

It really doesn't work, you know? And I'm like, yeah. The average couple has seen four counselors before they come to me.

[B]

Yeah, four.

[A]

And they're still looking. So we're the fifth and final.

[B]

Good.

[A]

We actually help both heal.

[B]

I love it. So that's the organic side. You know, guys, if you're listening, hopefully you picked up on the 480 it took to get there. That's right. But the most important part, I mean, of that, too, is once you got one, you've had a couple more and more recent. It's not like another 480 later and then another 4. 480. It's like, how many? Like, 50 or 100 later, you got the next one.

[A]

It Was. It was a few hundred later.

[B]

Okay. Yeah.

[A]

Because I've had three total and I post consider.

[B]

How many times have you posted now?

[A]

I have over a thousand.

[B]

Okay. So statistically, probably every 300 you're hitting.

[A]

That'd be a good number.

[B]

But a lot of the other 300 are still doing well.

[A]

Oh, gosh, yes. A couple hundred thousand. Yeah, yeah, yeah, yeah.

[B]

And your total following is what? Just to give context.

[A]

Yeah. 27,000.

[B]

Yeah. That's a big deal. Listen to that. So 27,000. Right.

[A]

And I started from zero. I didn't even have an Instagram account.

[B]

And what were a few things you learned working with us for the year on socials and your own experience?

[A]

Sure. I think for the organics or organic side, it has to be consistency. Yeah, consistency. You know, in the beginning, I was very consistent. I only used one platform. I picked one and dominated it.

[B]

Yeah.

[A]

I put all my energy into that. So it was Instagram. And then, you know, then I, you know.

[B]

And then you ended up that reuse. Yeah, yeah, Yep.

[A]

Repurpose is another tool that I didn't really realize you could do. I kind of thought it was cheating.

[B]

Yeah.

[A]

And then when you guys were like, no, you have. You can.

[B]

I mean, you already did the work. It's just like copying it over.

[A]

Put it on TikTok, put it on YouTube. So, you know, recently I started a YouTube channel, and, you know. Yeah, repurposing was. Was huge. A huge lesson for me.

[B]

Well, it's like, it's harder to build the first McDonald's than, like, okay, now we know how it should look. Let's copy it. Right. Exactly how it is with content. So the hard part was figuring out the viral hook and getting it working and filming it. We might as well reuse it in a blog and email, post on TikTok, YouTube, get on a podcast about that topic, and it's like, boom. Yeah. Okay.

[A]

Everything you just said, you taught me, and I followed.

[B]

Good. Yeah. Well, that's one great thing about you as you. You know, And I think someone that is a coach is generally more coachable as well. Right. Because, you know, has a.

[A]

How I always say I'm a great student.

[B]

Yeah.

[A]

Tell me what to do. I will do it.

[B]

Yeah. Good. So last thing, you know, big thing I want to talk about is the ad side. Right. So, you know, I. Obviously, a lot of people come to me because I'm good at ads and have that experience and well known for that. And, you know, there's a lot to learn, but it can be Manageable. It's not too overwhelming. So talk about your experience there with the ads.

[A]

Scared? I was petrified because I had built everything from scratch. I built everything organically. Never did a dime for two years in any advertising. So, yeah, joining, joining, you know, your team, it was like, oh, okay, now. Now it's time to really spend some money.

[B]

Yeah, yeah, yeah. But I.

[A]

But I had to make that shift in my own mind. If I don't spend the money, people are going to still hurt.

[B]

Yeah.

[A]

Of course I have to spend the money in order to get them to get to me so that they can get the help that they need. The help that I know they need. So it was. It was a mindset shift, you know, But I did. As soon as I started really focusing on Facebook ad, I doubled my revenue. I mean, that's not why I do this. But that doubling that revenue means double the people.

[B]

Yeah. I say money, revenue, and money is just a form of impact in my eyes. Right. Like 99% of the time, it's hard to build a big company if you're not changing lives. Right. Of course, there's a few outliers that scam and stuff, but in theory, if you're doubling and then quadrupling and then 10xing your revenue, that's 10 times more clients you've held.

[A]

That's exactly.

[B]

That's how I look at it. And I used to have a bracelets, you know, we'd give out that would say ads, equal impact.

[A]

Yeah.

[B]

Because I think people. Yeah, people are so scared of ads. But it's like I've helped thousands of people with my knowledge because of Facebook ads, because I've been able to reach tens of thousands of customers. So advertising is just a way to get your voice and message out there. So if you're listening and you have a strong voice and message and something that can change lives, ads are just going to put that forward and show everyone and help people. So, yeah, you've seen it, you know, in action.

[A]

In action.

[B]

Yeah. And it's only just the start. Right. You've doubled through ads, you said, but you're only spending, you know, not a crazy amount. And now you're starting to scale that. So that's exciting.

[A]

Right.

[B]

And.

[A]

And I'm excited to spend more.

[B]

Yeah.

[A]

Because again, in how you work. Right. Absolutely. Good. It's more people.

[B]

Good. So last couple of more like personal questions I want to throw at you. Curveball questions. So biggest win in business.

[A]

Biggest win in business. I mean, it has to just be the impact that I'm making. I mean, that, that's when I get out of bed in the morning, I'm like, I'm ready. Like, who am I helping today? What am I doing? What ad am I going to work on? How am I going to get more people into, into, into the right method?

[B]

Yep.

[A]

Because I, I have to draw people away from the traditional, which is not easy to do.

[B]

Yeah, yeah.

[A]

You know, people, again, they think, marriage counseling. Marriage counseling.

[B]

Yeah, yeah.

[A]

And I going, no, no, no, no, don't, don't. You're falling off of a cliff. Come this way.

[B]

Good.

[A]

And that's hard. So every day I wake up thinking, how can I do that?

[B]

Yeah. Yeah. Good. And second one, the opposite. Biggest loss or failure? Oh, biggest loss or failure in business? You know, all mistakes you made? Maybe.

[A]

Yeah. You know, I mean, I. Way early on I, I paid a lot of money for a course and it did, I won't say the name, but it did not go well. So that was my biggest failure.

[B]

Again, you have to try a few, Ryan. I learned.

[A]

I still learned from it. You know, I try to take, you know, whatever I'm going through, whatever problems there are, there has to be a learn.

[B]

Yeah. Yeah.

[A]

So, yeah, I mean, I wish I hadn't spent that much money learning that lesson.

[B]

Yeah. Yeah. There can be lessons.

[A]

Yeah.

[B]

Good. And last question. If people want to, you know, look into you and see the viral reels or maybe even hopefully they're not. But if the marriage needs help. Right. And they're going through something, where do they find you?

[A]

My website is Coach Beth Fisher dot com. But I do have to say, Fisher, we're the real old fashioned way. So it's F I S C H E R. Yeah. But Coach Beth Fisher dot com.

[B]

Good. Love it. Well, bear. Thanks. Pleasure. How do you want. And obviously a big pleasure working with you over the last year and seeing you grow and excited to see you over the next year. So, guys, you hopefully enjoyed this episode and I really wanted to show this A to Z because you see so much of the $5 million, $10 million. And you know, a lot of people we work with and love to help are getting in those earlier phases, building those teams and getting the ads going. And to me that's like the most exciting phase as well. I love that with my new businesses, I start that first couple of million. It's great. So, Beth, it's been a pleasure. And guys, as always, keep living the red life. I'll see you soon.

[A]

Thanks. Sat.