Podcast
Locally Owned
Hosted by The Street Smart Entrepreneur · EN
Welcome to Locally Owned — We are the go-to podcast for small and medium-sized business (SMB) owners who want to master the art of goal setting and turn their visions into reality. Each episode dives into actionable strategies for achieving success, featuring interviews with real SMB owners who are in the trenches, getting it done. What makes us different is that we bring real local business owners to the show who are prepared to share stories of their business journey. You will hear real events and situations that they figured out how to overcome and thrive. Strategies that work for Fortune 500 companies are not actionable for local businesses. When you listen to an episode, you will learn how to set goals, implement effective business strategies, and overcome obstacles, stay motivated, and build bigger goals helping you reach your dream company. None of the ideas and strategies expressed here are out of reach to the local business owner. Whether you're just starting out or looking to scale, this podcast is packed with practical advice to help you achieve your goals.
32episodes
Episodes
Newest firstAll episodes
Ep 22 From 1 Guy and a Van to over 778,000 TikTok Subscribers! Education is the Key To Massive Success
May 23, 202501:22:16Summary readyFrom Humble Beginnings to Local Fame: The Success Story of Rug WorksIn this episode of 'Locally Owned,' the host interviews Scott and Miranda from Rug Works, a family-run business that has transformed the rug cleaning industry. From a modest carpet cleaning operation, the couple expanded into high-end textile cleaning, garnering nearly a million social media followers and becoming renowned for their expertise and educational outreach. They discuss their journey, passion for customer service, and the importance of education in their business model. The conversation also covers the transition from carpet cleaning to specialized rug care, their innovative receiving program for high-end rugs, and the role of social media in their growth. Their story highlights how passion, education, and strategic innovation can drive business success.00:00 Introduction to Scott and Miranda's Journey01:30 The Beginnings of Rug Works04:15 Scott's Early Career and Family Influence06:13 Transition to High-End Residential Cleaning13:10 The Birth of Rug Works16:34 Miranda's Role and Corporate Background23:11 Scott's Rug Cleaning Education35:16 Scaling the Business and Overcoming Challenges39:59 Raising Prices and Testing the Waters40:34 Collaborating with Competitors41:34 Specializing in Rug Cleaning42:22 Introducing Fiber Protectors44:14 Creating a Niche Receiving Program51:13 The Power of Social Media55:28 Educational Outreach and Industry Impact01:11:13 Intuitive Business Guidance01:19:13 Final Thoughts and Reflections
SummaryEp 21 She 10X'd her Vending Business and Built it Around Her Lifestyle
May 1, 202500:53:57Summary readyFrom Homemaker to Six-Figure Vending Business: Kathy Kidd's Entrepreneurial JourneyIn this episode of Locally Owned, meet Kathy Kidd, a single mom who transformed a modest vending machine business into a thriving six-figure enterprise. Starting from scratch at the age of 55, Kathy, along with her son Grant, grew their operation from 6 to over 50 machines. Discover how Kathy used her background in accounting and homemaking to build a business that not only meets the market's demand but also matches her desired lifestyle. Learn about the strategic decisions, overcoming technical challenges, and the smart use of customization that set Kathy's vending business apart. Perfect for small business owners seeking inspiration and practical advice on balancing work and life while scaling a business.00:00 Starting Over at 55: Kathy Kidd's Journey00:33 From Homemaker to Business Owner01:13 The Early Challenges and Breakthroughs02:18 The Decision to Start a Vending Business03:21 Building a Business with Family04:40 Overcoming Obstacles and Learning Curves05:51 Customizing the Vending Experience08:12 Expanding the Business and Team Dynamics11:20 Developing Efficient Systems25:42 The Evolution of Vending Machine Restocking26:22 Card vs. Cash Transactions in Vending27:37 Micro Marts: Trust and Technology29:47 Winning Over Unhappy Clients31:30 Customizing Vending for Success32:06 Balancing Health and Traditional Snacks37:33 Navigating a Male-Dominated Industry41:00 Work-Life Balance and Succession Planning46:04 Advice for New Entrepreneurs47:52 Conclusion and Final Thoughts
SummaryEp 20 Leading With Her Heart, Veronika Walker Gives The Salon Industry A Makeover
Apr 24, 202501:03:12Summary readyThe Unstoppable Journey of Veronika Walker: Building a Client-Centered SalonJoin us on this inspiring episode of 'Locally Owned' as we dive into the remarkable journey of Veronica Walker, owner of Concepcion Salon. From moving to the US at 22 without knowing English to navigating through an array of challenges including long commutes, rejection, and a pandemic, Veronika's story is a testament to resilience, creativity, and entrepreneurial spirit. Discover how she turned barriers into opportunities and created a unique, client-centered salon that values both customers and stylists. Perfect for small local business owners looking for motivation and insights on building a thriving business from scratch.00:00 Veronika Walker's Journey Begins00:52 Introduction to Veronika Walker01:35 Early Life and Challenges02:58 Career Beginnings in the US03:51 Rising Through the Ranks at Jenny Craig09:20 Transition to the Salon Industry12:16 Facing Rejection and Building Resilience17:58 Opening Her Own Salon27:28 Navigating COVID-19 Challenges29:26 Opening My Own Salon30:08 Finding the Right Location30:40 Different Business Models in the Salon Industry32:56 Valuing Stylists as Clients35:39 The Trinity of Success37:51 Building a Positive Salon Culture43:40 Specialties Offered at the Salon47:24 Balancing Work and Family48:46 Leadership and People Skills52:58 Future Plans and Awards54:24 Ideal Clientele and Contact Information57:43 Conclusion and Call to ActionConcepcion Salon
Summary"Faith, Grit, and Growth: The Journey of the Danita Clinic"
Apr 22, 202501:16:46Summary readyFaith, Grit and Growth: The Story of The Danita Clinic | Locally OwnedIn this episode of Locally Owned, we dive into the incredible journey of Dale and Anita, founders of The Danita Clinic. Discover how they transitioned from secure careers to following a higher calling of providing revolutionary healthcare solutions through regenerative therapy, PRP, and more. From their small start in a 10x10 room to owning their own clinic, their story is filled with faith, strategy, and unyielding grit. Hear firsthand accounts of life-changing treatments and how they navigate the challenges of running a family-owned business. Perfect for small local business owners looking for inspiration to turn their vision into reality. Don't miss their innovative approach to healthcare that sets them apart in the industry!00:00 Introduction to the Danita Clinic00:49 Meet Dale and Anita: Founders of the Danita Clinic01:46 Understanding Regenerative Therapy06:34 Success Stories and Personal Experiences18:29 The Journey to Opening the Clinic25:43 Building and Growing the Business36:23 Navigating Growth and Change36:56 Anita's Sacrifice and Independence38:12 Calculated Faith and Legacy Building38:47 Roles and Responsibilities40:28 Balancing Act: Full-Time Job and Business41:20 Financial Realities and Growth Challenges45:17 Engineering Mindset in Business46:50 Medical Aesthetics and Business Strategy50:07 No Plan B: Commitment and Resilience58:04 Strategic Adjustments and Pricing Challenges01:03:47 Services Offered and Contact Information01:11:31 Conclusion and Final ThoughtsMel Gibson on Joe Rogan about Regenerative TherapyA Doctor's Experience With Regenerative TherapyThe Danita Clinic
SummaryHow To Build A Seven Figure Business...and Life with Eric Sprague
Apr 10, 202501:00:56Summary readyBuilding a Seven-Figure Business & Life with Eric SpragueIn this episode of 'Locally Owned Today,' dive deep with Eric Sprague, co-founder of Super Tech University, as he shares his incredible journey from owning a successful water restoration business to scaling and selling it for seven figures. Discover the secrets behind building a business that runs without you, the importance of culture, and the power of learning from mistakes. Whether you're a small business owner looking to scale or seeking inspiration, this episode is packed with practical insights and actionable tips. Don't miss Eric's step-by-step guide on achieving your entrepreneurial dreams!00:00 Introduction and Apology for Audio Issues00:30 Introducing Eric Sprague: The Ultimate Business Flex01:35 Eric's Journey: From Pool Boy to Business Owner04:29 The Importance of Perceived Value in Service06:13 Entrepreneurial Spirit and Early Career Struggles12:14 Building a Business: From Owner-Operator to Multi-Truck Operation18:50 The Role of Leadership and Employee Engagement27:05 Personal Sacrifices and Health Challenges31:19 Detaching Business from Personal Identity32:42 Building Systems with Your Team35:41 Transitioning to a New Business36:41 The Entrepreneurial Spirit44:00 Creating Super Tech University45:27 Navigating Challenges and Growth47:21 Expanding and Innovating51:30 Conclusion and Final ThoughtsEric's Book that covers exactly everything that goes into building a seven figure business: The Road To Seven Figures:The Listening Coach The one-on-one strategy session to help you get unstuck, clear and focused results
SummaryYour Goals Are Like Buying Your Dream Home
Mar 28, 202500:32:15Summary readyWhy Writing Down Your Goals Isn't Enough: How to Truly Achieve ThemIn this video, the myth that merely writing down goals leads to their achievement is debunked. Instead, a more comprehensive approach is advocated, likening goal setting to the process of buying a house. The importance of aligning goals with one's values and unique abilities is emphasized. By thoroughly planning and ensuring that goals match the desired lifestyle and personal growth, success becomes more attainable. Learn how to deeply connect with your aspirations and make meaningful progress towards your objectives.00:00 Understanding the Myth of Goal Setting00:53 The Importance of Planning02:37 Aligning Goals with Your Life04:09 Defining Your Unique Ability05:15 Intrinsic Satisfaction and Adding Value06:41 Treating All Goals with Intention07:07 Conclusion and Final Thoughts
SummaryThe Power of Goals: Building a Business and a Life
Mar 3, 202500:32:15Summary readyBuilding a Successful Business and Life Through Goal Setting: A Proven SystemIn this mini-episode of 'Locally Owned,' the host revisits a previously touched subject: goal setting. Drawing from his 28 years of business experience, the host shares a comprehensive goal-setting system that helped him grow a small carpet cleaning business into a full-scale cleaning plant, ultimately leading to its successful sale. The episode covers the essentials of effective goal-setting, including the importance of resources, skills, habits, accountability, immediate next actions, and planning for obstacles. Listeners are encouraged to reflect on their progress, write down their goals, and follow a strategic plan to achieve them. The host emphasizes the power of systems in achieving consistent, successful outcomes, backed by personal anecdotes and practical advice.00:00 Introduction to the Mini Episode01:33 Reflecting on Business Growth04:08 The Importance of Goal Setting07:01 Creating a Goal Setting System09:07 The Power of Writing Down Goals11:50 SMART Goals and Beyond12:19 Essential Resources for Achieving Goals13:54 Developing Skills for Success15:16 Building Effective Habits18:16 The Role of Accountability21:56 Planning Next Actions25:12 Handling Obstacles and Setbacks27:01 The Benefits of Goal Setting30:49 Conclusion and Encouragement
SummaryCoding To Counsel: Anthony Verna's Journey From Cubicle to Courtroom
Feb 20, 202501:08:14Summary readyHow to Protect Your Business: Anthony Verna Discusses Intellectual PropertyIn this episode of 'Locally Owned,' we explore the critical topic of protecting your intellectual property with expert Anthony Verna, an intellectual property attorney. Whether you're an artist, entrepreneur, or inventor, understanding the nuances of IP can empower you to secure your creative destiny. Anthony shares his journey from computer science to IP law, highlighting the importance of patents, trademarks, and copyrights. Learn practical tips for safeguarding your business ideas, trademarks, and artistic creations, alongside real-world advice for small business owners. Don't miss the insights on how modern marketing techniques like podcasting and blogging can further bolster your brand's protection.00:00 Introduction to Intellectual Property01:04 Meet Anthony Verna: From Computer Science to Law05:16 The Journey into Intellectual Property Law06:00 Understanding Intellectual Property: Patents, Trademarks, and Copyrights09:57 The Importance of Copyright Registration14:18 Trademarks and Branding18:28 Anthony's Path to Starting His Own Firm24:37 Lessons from Partnership and Building a Team32:02 Meet the Team: Key Players in the Practice32:13 The Role of a Patent Agent32:54 Litigation Assistant: More Than Just a Title34:00 Serendipitous Meeting with Judy Endian36:05 Copyright Infringement: Real-Life Horror Stories39:36 Navigating Competitor Keywords and False Advertising43:53 The Importance of Intellectual Property Protection45:16 How to Protect Your Ideas and Innovations50:03 The Challenges of Patent Infringement Cases51:49 Embracing Modern Marketing: Podcasting and Blogging56:32 Lessons Learned: Reflecting on Past Cases01:00:59 The Future of AI in Intellectual Property01:03:57 Steps to Apply for a Patent01:06:32 Conclusion: The Journey of an IP Lawyer
SummaryAtomic Habits by James Clear: 5 Key Takeaways
Feb 18, 202500:19:18Summary readyMastering Small Business Success: Key Takeaways from 'Atomic Habits' by James ClearWelcome back to Locally Owned, the podcast tailored for small local business owners. In this mini episode, host Dave, owner of StreetSmart Entrepreneurship, explores James Clear's 'Atomic Habits' and its practical applications for small business success. Learn about the 1 percent rule, the link between habits and identity, implementation intentions, the power of environment, and the role of dopamine in habit formation. Discover strategies to improve your business incrementally and achieve massive long-term results. Don't miss out on these actionable insights to elevate your business!00:00 Introduction to Atomic Habits for Small Business Owners00:37 The 1 Percent Rule: Small Habits, Big Results03:29 Habits and Identity: Shaping Who You Are07:19 Implementation Intention and Habit Stacking11:12 The Role of Environment in Habit Formation15:00 Dopamine and the Anticipation of Rewards18:39 Conclusion and Final Thoughts
SummaryFrom High Stakes to High Def: Rob Dowda Owner of SpeedPro Imaging
Feb 6, 202500:48:17Summary readyJoin us on this episode of 'Locally Owned' as we dive into the incredible journey of Rob Dowda, a franchise owner of Speed Pro Direct. Starting out with a humble sales job going door-to-door, Rob shares how he built resilience and persistence that propelled him to success. From consulting surgeons in high-stake operating rooms to owning a thriving print shop, his story is packed with valuable lessons for any small local business owner. Learn how Rob overcame challenges, including losing key employees, and why embracing technology and innovation has set him apart in the industry. Don't miss his insights on leveraging your strengths, building a strong team, and creating a business that can withstand the test of time.00:00 Introduction to Rob Dowda's Journey01:15 Early Sales Career and Lessons Learned06:17 Transition to High-Stakes Medical Sales10:57 Defining Moments and Career Shifts16:53 Owning a Print Shop: The New Venture21:44 Overcoming Initial Hurdles22:37 The People Factor: Hiring Challenges24:10 The Importance of Delegation27:18 Leadership and Company Culture29:39 Navigating Business Challenges37:53 Innovations in Printing Technology41:10 Building Client Relationships46:06 Key Takeaways from Rob's Journey
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