At NAB in Las Vegas, Alex Mavlios of Epidemic Sound explains how the company licenses music by acquiring full rights from artists, then offering secure usage across podcasts, video, social media, broadcast, and film. He addresses copyright risks, monetized content, artist royalties, pricing from creator plans to enterprise licenses, and why perpetual licensing helps creators avoid future rights disputes.

Show Notes:

Chapters:

0:03 Opening from NAB 2026
00:13 Introducing Alex from Epidemic Sound
00:27 What Epidemic Sound does
00:39 Scouting artists and operating like a label
00:55 Commissioning tracks and acquiring full rights
01:25 Artist distribution and royalty sharing
01:42 Secure licensing for creators and clients
01:47 Platform tools for finding and syncing music
01:59 Types of music licenses available
02:20 Licensing for broadcast, podcasts, social, public performance, and film
02:49 Non-exclusive use of licensed tracks
03:10 Why multiple rights holders create risk
03:42 Planning ahead before content becomes successful
04:00 Copyright exposure on social media
04:35 Comparing licensed music to playing your own
04:55 Pricing for individual creators and large enterprises
05:52 Perpetual licensing and long-term protection
06:20 Website and closing with Alex
06:28 More coverage from NAB in Las Vegas
06:34 Closing credits and support information

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