
Hosted by Chuck Joiner · EN

On the Road to Macstock, we look forward to the presentation by David Ginsburg, who will look back on ten years of Apple change, reflecting on the move from Intel Macs and early Apple Watch days to Apple Silicon, AirDrop, Continuity, Vision Pro, and Apple Intelligence. Dave discusses how small ecosystem improvements reshape daily workflows, how enterprise experience informs his perspective, and how we got from there to here. This edition of MacVoices is brought to you by our Patreon supporters. Get access to the MacVoices Slack and MacVoices After Dark by joining in at Patreon.com/macvoices. Show Notes: Chapters: 00:00 Opening and Road to MacStock introduction00:51 Introducing David Ginsburg01:18 David’s MacStock presentation topic01:36 Ten years of Apple change and adaptation02:20 Putting Apple progress into perspective03:14 Living through Apple transitions as users04:17 Apple Silicon, AirDrop, Continuity, and Apple Watch04:52 Everyday ecosystem features used in production workflows06:04 iCloud, Apple Notes, and syncing across devices07:05 AI as part of the next wave of change07:53 Dave’s enterprise perspective09:31 Growing professionally through Apple technology10:13 Vision Pro as a bridge to the future10:51 Apple Intelligence and another transition period11:53 WWDC timing and future perspective12:48 Apple Intelligence expectations13:46 Encouraging attendees to register14:12 MacStock as shared enthusiasm and learning15:03 Where to find David Ginsburg online16:11 Why first-time attendees quickly find community16:54 Closing credits and support information Links: Macstock Conferencehttp://macstockconference.comDave's Discount Code: intouch Guests: David Ginsburg is the host of the weekly podcast In Touch With iOS where he discusses all things iOS, iPhone, iPad, Apple TV, Apple Watch, and related technologies. He is an IT professional supporting Mac, iOS and Windows users. Visit his YouTube channel at https://youtube.com/daveg65 and find and follow him on Twitter @daveg65 and on Mastodon at @daveg65@mastodon.cloud. Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

At NAB in Las Vegas, Alex Mavlios of Epidemic Sound explains how the company licenses music by acquiring full rights from artists, then offering secure usage across podcasts, video, social media, broadcast, and film. He addresses copyright risks, monetized content, artist royalties, pricing from creator plans to enterprise licenses, and why perpetual licensing helps creators avoid future rights disputes. Show Notes: Chapters: 0:03 Opening from NAB 202600:13 Introducing Alex from Epidemic Sound00:27 What Epidemic Sound does00:39 Scouting artists and operating like a label00:55 Commissioning tracks and acquiring full rights01:25 Artist distribution and royalty sharing01:42 Secure licensing for creators and clients01:47 Platform tools for finding and syncing music01:59 Types of music licenses available02:20 Licensing for broadcast, podcasts, social, public performance, and film02:49 Non-exclusive use of licensed tracks03:10 Why multiple rights holders create risk03:42 Planning ahead before content becomes successful04:00 Copyright exposure on social media04:35 Comparing licensed music to playing your own04:55 Pricing for individual creators and large enterprises05:52 Perpetual licensing and long-term protection06:20 Website and closing with Alex06:28 More coverage from NAB in Las Vegas06:34 Closing credits and support information Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

The MacVoices Live! panel discusses Apple’s updated App Store review guidelines, the challenge of filtering low-quality or AI-generated apps, and whether trusted developers should receive faster review. Chuck Joiner, David Ginsburg, Jim Rea, Marty Jencius, Web Bixby, Jeff Gamet, and Eric Bolden also debate Apple’s Passwords app gaining automatic password-changing abilities, weighing convenience against account-lockout risk. They also provide reactions to Snap’s new Specs and the uncertain future of smart glasses. MacVoices is supported by NordLayer. Secure your network & stay compliant with one toggle-ready platform. Get an exclusive offer: up to 22% off NordLayer yearly plans plus 10% on top with the coupon code: MACVOICES10 at NordLayer.com/macvoices. Try it risk-free—14-day money-back guarantee. Show Notes: Chapters: 00:00 Opening topics and sponsor message00:27 Tim Cook’s WWDC morning video01:34 WWDC swag and Finder collectibles03:24 Apple’s app submission volume03:46 Updated App Store guidelines for low-quality apps04:19 The scale problem of reviewing thousands of apps05:48 Should trusted developers get faster review?06:27 Policing successful or suspicious apps07:37 Apple Passwords app and automatic password changes08:00 Initial skepticism from the panel09:09 How automatic password changes may work10:09 Standards, automation, and website support11:10 Balancing convenience with trust12:22 Why password automation could help less technical users13:15 Implementation concerns and website complexity14:13 Comparing the feature to Face ID’s early skepticism15:41 Account lockout as the biggest risk16:28 Where automatic password changes could be useful17:33 Interface design and fallbacks18:27 Security tradeoffs and password visibility19:36 Passwords as an aging technology20:10 Password managers and better password habits21:35 Passkeys and the slow path to adoption23:23 Sponsor message25:48 Snap Specs pricing and release expectations26:13 Recording indicators and privacy concerns26:34 Comparing Snap Specs to Meta smart glasses27:18 Price, style, and hardware limitations28:16 Ray-Ban Meta glasses and AI features28:35 Vision Pro comparisons and entertainment value29:20 Potential use cases for smart glasses30:45 Skepticism about current smart glasses design31:14 Are these products ready for consumers?32:06 Humor, smart glasses, and panel reactions33:39 Closing comments and event mentions34:15 Closing credits and support information Links: Tim Cook posts comedic ‘Good morning’ video to mark final Apple event as CEOhttps://9to5mac.com/2026/06/08/tim-cook-posts-comedic-good-morning-video-to-mark-final-apple-event-as-ceo/ WWDC 2026 Swag Bag Includes Little Finder Guyhttps://www.macrumors.com/2026/06/08/wwdc-2026-swag-bag-little-finder-guy/ Apple Updates App Store Guidelines With Stricter Rules for Low-Quality Appshttps://www.macrumors.com/2026/06/09/app-store-guidelines-low-quality-apps/ iOS 27’s Passwords app can change your passwords for you, automatically – 9to5Machttps://9to5mac.com/2026/06/08/ios-27s-passwords-app-can-change-your-passwords-for-you-automatically/ Guests: Get detailed bios and contact information about for the panel on the MacVoices Live! Panel page on our web site:https://macvoices.com/macvoiceslive/macvoices-live-panel/ Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

On the Road to Macstock, Allison Sheridan previews her session that features a hands-on spreadsheet workshop comparing Excel, Numbers, and Google Sheets. She explains practical skills like fill-down, fill-right, and possibly pivot tables, while stressing that the goal is not exhaustive training but confidence-building. Our conversation also touches on Copilot i relation to Excel, vibe coding, and why Macstock feels like coming home. Today's MacVoices is supported by TV+ Talk, our MacVoices series with Charlotte Henry focused on Apple TV+. From shows and other content to the business side there’s always something to learn about apple’s streaming service. Find it at the Categories listings on the web site or go directly to macvoices.com/category/tvplustalk Show Notes: Chapters: 00:00 Opening and Road to MacStock introduction00:35 Chuck welcomes Allison Sheridan01:07 Why MacStock feels like going home01:37 The welcoming culture for first-time attendees02:31 Previewing Allison’s presentation topic03:16 A hands-on spreadsheet workshop03:51 Comparing Excel, Numbers, and Google Sheets04:25 Fill down, fill right, and practical spreadsheet basics05:18 Pivot tables as a possible bonus topic06:02 Finding usable demo data sets07:42 Why pivot tables can be less intimidating than they seem08:20 Excel versus Numbers and spreadsheet preferences08:46 Where Copilot fits into spreadsheet work10:30 Why this is not an AI presentation11:01 Practical spreadsheet skills for mixed-experience audiences12:30 Why covering all three major spreadsheet apps matters13:14 Who will benefit most from the session13:54 What attendees should bring14:54 Chuck guesses Allison’s topic15:21 Vibe coding as an addictive new productivity tool16:13 The dopamine hit of building apps with AI17:04 How vibe coding enthusiasm spreads17:38 Being polite to AI tools18:11 Allison’s MacStock discount code19:12 Encouraging attendees to join the Crystal Lake event19:36 Closing thoughts with Allison Sheridan20:01 Closing credits and support information Links: Macstock Conferencehttp://macstockconference.comAllison’s Discount Code: podfeet Guests: Allison Sheridan started podcasting in May of 2005, just 7 months after podcasting was invented. At 20 years, her flagship show, the NosillaCast Podcast, became the longest-running Apple-centric podcast. In the NosillaCast, she focuses on reviewing tech products with an EVER so slight Apple bias, while weaving accessibility throughout her content. She also co-hosts the Programming By Stealth podcast, where Bart Busschots teaches the audience to program through an audio podcast (with Bart’s tutorial shownotes). Bart and Allison also hosted the podcast Taming the Terminal, which is a 40+ episode guide to the macOS Terminal, which you can also get as an ebook through Apple Books. She has a tech conversation show called Chit Chat Across the Pond, which currently comes out at least once a month with Adam Engst of TidBITS as her most frequent guest. She’s a founding speaker at Macstock Conference every year outside of Chicago, and a frequent guest on the Daily Tech News Show and Clockwise podcasts. She is also a video screencast tutor for the subscription service ScreenCastsONLINE. She and her husband, Steve, produce video interviews from trade shows such as CES and CSUN’s Assistive Tech conference. She’s an avid exerciser, walking around 7 miles a day, and enjoys time with their dog Kepler, and two cats Ada Lovelace and Grace Hopper. Yes, their pets are all named after scientists! Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

This time, the Road to Macstock takes us to Katie Fawkes, Director of Marketing and Doc Rock, Director of Strategic Partnerships for Ecamm, who talk about both their Creator Camp the day before Macstock, as well as their session during Macstock. They discuss how the hands-on event will help users of all experience levels build confidence with video production. They also cover Ecamm’s broader role beyond live streaming, practical uses for creators and businesses, the value of experimenting with gear, and why Macstock's welcoming community makes it a special gathering. MacVoices is supported by CleanMyMac from MacPaw. Get Tidy Today! Try 7 days free and use my code MACVOICES20 for 20% off at http://clnmy.com/MACVOICES Show Notes: Chapters: 00:00 Opening and sponsor message01:28 Introducing Katie, Doc Rock, and Ecamm Creator Camp04:08 Why hands-on learning removes fear and builds confidence06:27 What to bring to Creator Camp08:03 Helping beginners and experienced users alike10:25 Why everyone uses video, even if they are not “creators”12:33 Practical uses for Ecamm beyond live streaming16:20 Matching the event to different Macs and experience levels18:40 Why Ecamm moved away from the word “Live”20:07 Chuck’s experience using Ecamm for recording and production23:23 Real-world examples of prolific video workflows26:35 Turning video skills into business opportunities31:00 Doc Rock explains Osmo Pocket control inside Ecamm34:09 Why Ecamm is a live production tool, not just a streaming app36:43 Creator Camp ticket details and Macstock schedule37:57 Katie and Doc’s planned Macstock session40:02 Why everyone needs to get more comfortable with video42:19 Creative ways to use video without being on camera45:02 The ongoing challenge of camera confidence46:53 Why Macstock is more than just sessions51:02 The power of meeting online friends in person52:58 Closing thoughts and invitation to attend Links: Macstock Conference:http://macstockconference.com Ecammhttp://ecamm.com Guests: Katie Fawkes and Doc Rock are passionate advocates for helping people communicate, connect, and create through video.As leaders at —Katie as Director of Marketing and Doc as Director of Strategic Partnerships—they work closely with creators, entrepreneurs, educators, podcasters, live streamers, and video professionals to help them build confidence on camera and create engaging content with easeKatie brings expertise in content strategy, community building, podcasting, and creator marketing. She is the co-host of The Flow and The VHS Club video podcasts and is known for teaching practical approaches to video creation, camera confidence, and sustainable content workflows.Doc is on a mission to positively impact a billion lives through collaboration, storytelling, and community. A respected educator and creator, he helps people discover their voice, build meaningful connections, and use video as a tool to share their ideas with the world.Together, Katie and Doc combine practical production knowledge, marketing expertise, and years of hands-on experience helping creators succeed. Their sessions are known for being energetic, actionable, and focused on empowering people to create with confidence—whether they’re producing videos, podcasts, live streams, presentations, or building a thriving community around their work. Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

Charlotte Henry and Chuck Joiner explore how Apple TV connects sports, entertainment, and corporate strategy, from World Cup coverage and the After the Whistle podcast to Slow Horses and global storytelling. They debate Tim Cook’s visible Hollywood presence, his role in the service’s growth, and how future leadership could shape Apple’s streaming ambitions. Show Notes: Chapters: 00:00 Opening: sports connections, crossovers, and Tim Cook’s role00:45 WWDC “Good Morning” tribute and Apple TV+ stars01:53 World Cup fever and cultural reactions in the U.S.03:50 After the Whistle returns with Brendan Hunt and Rebecca Lowe06:53 Cross-promotion, Ted Lasso, and entertainment tie-ins08:21 Slow Horses season six and Apple’s international appeal09:52 British shows, global audiences, and Apple’s content approach13:23 Tim Cook’s Hollywood visibility and public criticism15:38 Why CEO presence matters at premieres and award shows19:38 John Ternus, leadership transition, and future representation24:37 Tim Cook’s self-deprecating public image27:15 Would Apple TV+ exist without Tim Cook?30:44 Hollywood, Silicon Valley, AI, and streaming consolidation35:57 Apple TV+ commitment, services revenue, and unknown numbers38:52 Apple’s storytelling goal and the value of quality programming Links: Tim Cook's "Good Morning" Video https://9to5mac.com/2026/06/08/tim-cook-posts-comedic-good-morning-video-to-mark-final-apple-event-as-ceo/ After the Whistle with Brendan Hunt and Rebecca Lowe returns https://www.apple.com/newsroom/2026/05/after-the-whistle-with-brendan-hunt-and-rebecca-lowe-returns/ Apple TV unveils first look at season six of Emmy and BAFTA Award-winning espionage drama “Slow Horses,” starring Academy Award winner Sir Gary Oldman https://www.apple.com/uk/tv-pr/news/2026/06/apple-tv-unveils-first-look-at-season-six-of-emmy-and-bafta-award-winning-espionage-drama-slow-horses-starring-academy-award-winner-sir-gary-oldman/ Guests: Charlotte Henry is a media junkie, covering how Apple is not just a revolutionary tech firm, but a revolutionary media firm. She is based in London, writes and broadcasts for various outlets, and is the author of Not Buying It, an examination of fake news. You can find her on her The Addition blog, her podcast, in her The Addition newsletter on substack, and on Twitter, Facebook, Instagram and <a href="https://www.tiktok.com/@charahenry" style="color: #346dd9; font-weight: 450; font-family: Helvetica; font-size: 13px; font-style: normal; font-variant-caps: normal; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: no...

From NAB 2026 in Las Vegas, Skylar Holtzman of Presaige introduces their AI-powered content improvement tool that predicts how engaging images and short videos will be before posting. The discussion covers scoring, recommendations, thumbnail selection, carousel ordering, video limits, privacy, proprietary AI, pricing tiers, creator use cases, and API integration. Show Notes: Chapters: 00:03 Introduction from NAB 202600:12 Meeting Skylar in the Creator Studio area00:27 What Presaige does for content improvement00:40 Analyzing images with a proprietary engagement model01:08 Uploading images and short videos for scoring and recommendations01:27 Suggestions for lighting, angle, placement, and composition01:55 Frame-by-frame video analysis and engagement prediction02:02 Thumbnail selector for YouTube, Instagram, TikTok, and Facebook02:26 Organizing carousel images by engagement potential02:43 Who Presaige is for: creators, brands, influencers, and casual users03:14 Current 90-second video limit and short-form content focus03:42 Finding the strongest parts of a short clip04:11 Thumbnail selection without titling or text analysis04:29 Why Presaige works best when used consistently over time04:58 What the tool does and does not analyze05:31 How the algorithm evaluates visual qualities06:15 Privacy, uploads, and user ownership of content06:40 Proprietary AI and patent-pending technology06:48 Pricing tiers, free access, premium plan, and promo code07:53 Enterprise tier and API integration08:18 API flexibility for partners and larger workflows08:35 Website, spelling, and wrap-up Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

The MacVoices Live! panel reviews WWDC week from both developer and user perspectives, including on-site activities, and the Flip the Script event. Chuck Joiner, David Ginsburg, Jim Rea, Marty Jencius, Web Bixby, Jeff Gamet, and Eric Bolden react to Apple’s keynote versus the State of the Union, AI and Siri expectations, Vision Pro’s apparent future, developer access to Apple Intelligence, and private cloud compute limits. MacVoices is supported by CleanMyMac from MacPaw. Get Tidy Today! Try 7 days free and use my code MACVOICES20 for 20% off at http://clnmy.com/MACVOICES Show Notes: Chapters: 00:31 Opening and panel introductions04:53 Jim Ray’s WWDC week and developer community highlights09:34 Flip the Script event and developer reactions12:13 Comparing keynote reactions and State of the Union value14:32 Developer disappointment and consumer-focused keynote strategy16:01 Liquid Glass fixes and interface course corrections18:05 Public keynote messaging versus developer-focused sessions20:32 Sponsor message22:06 Regulation, child safety, and legislative messaging23:26 Developer questions about Apple’s AI direction24:08 Apple Intelligence expectations and secure workflow potential25:33 Vision Pro’s renewed role in Apple’s roadmap27:33 Real-world caution about Siri and AI improvements29:03 Beta warnings and concern over bypassing Apple’s waitlists30:44 Developer enthusiasm and on-site WWDC feedback33:40 iPhone memory requirements and advanced AI limitations35:36 On-device AI, third-party developers, and private cloud compute38:03 AI request quotas, iCloud tiers, and backend costs40:04 Optimism tempered by Apple’s need to rebuild trust42:15 Closing notes and support information Guests: Get detailed bios and contact information about for the panel on the MacVoices Live! Panel page on our web site:https://macvoices.com/macvoiceslive/macvoices-live-panel/ Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

Mike Schmitz previews his Road to Macstock session on starting a YouTube channel in 90 minutes, emphasizing creativity, repetition, audience connection, and practical tools over perfection. Mike discusses handling harsh comments, finding personal value in publishing, and using AI thoughtfully as a creative partner. His goal is to help get anyone on YouTube that wants to be there. MacVoices is supported by CleanMyMac from MacPaw. Get Tidy Today! Try 7 days free and use my code MACVOICES20 for 20% off at http://clnmy.com/MACVOICES Show Notes: Chapters: 00:00 Introduction to the Road to Macstock with Mike Schmitz 00:31 Chuck welcomes Mike Schmitz and previews the Macstock conversation 01:54 Mike explains his “start a YouTube channel in 90 minutes” session 03:42 Moving attendees from consuming information to taking action 04:33 Getting the reps in and learning by making videos 06:10 Why comparison to big creators misses the point 07:31 Starting a second channel and learning from YouTube limitations 09:17 Why simple gear is enough if the idea is clear 10:54 YouTube milestones, features, and starting small 12:55 Handling harsh YouTube comments and criticism 15:35 Creativity, transformation, and Mike’s evolving focus 17:04 AI tools, the digital economy, and creative opportunity 20:03 Why even a small audience can be meaningful 21:44 Measuring impact beyond subscriber counts 23:00 Monetization, helping people, and ethical creator businesses 24:26 Overcoming excuses about writing, voice, and being on camera 25:59 Using AI tools without creating “AI slop” 27:42 Getting the creative flywheel started 29:04 How AI helped Mike improve a successful video hook 30:47 Using AI as an amplifier instead of a replacement 32:51 Deciding when to use AI and when to do the work yourself 34:14 Mike shares his Macstock discount code and mobile gear plans 35:24 Where to find Mike Schmitz and his projects 36:51 Final Macstock details and invitation to attend Creator Camp Links: Macstock Conference & Expo http://macstock.com Mike’s discount code: practicalpkm Guests: Mike Schmitz is a YouTuber and podcaster who helps people use their tech to be more productive and creative. He co-hosts the Focused and Bookworm podcasts, writes a weekly newsletter, and produces screencasts for ScreenCastsOnline. He is the creator of LifeHQ, a done-for-you Obsidian vault with pre-built personal knowledge management workflows, and runs a private PKM community for serious sensemakers who want to get more out of their notes and ideas called The Library. Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

Only a few hours after Apple’s WWDC keynote, members of the MacPaw leadership team sat down for a conversation about Apple Intelligence, and Siri’s renewed promise. Topics touched on included privacy, developer access to user context, hybrid AI processing, Setapp’s role, and how AI is reshaping app creation, customer support, and software strategy. Participants included Oleksandr Kosovan, Founder and CEO, Sergii Kryvoblotskyi, Director of AI and Research, Dmytro Melnyk, Chief Product Officer and Grant Belaire, Chief Marketing Officer. Show Notes: Chapters: 00:01 Opening and setup for the post-keynote discussion02:33 Panel introduction from the Flip the Script event06:17 First reactions to the WWDC keynote07:45 Siri, Apple Intelligence, and renewed expectations09:05 Personal context as the next software frontier11:16 Developer access to Apple-controlled user data13:12 Trust, privacy, and the limits of Apple’s ecosystem18:16 Protecting shared context across Setapp developers21:41 MacPaw’s AI-first company transformation24:24 Using AI to process customer feedback and support26:43 Vibe coding, Claude Code, and changing developer roles31:17 Customer pushback against AI in applications35:22 On-device, cloud, and hybrid AI processing39:20 Regional limits, regulation, and global availability44:23 Child protection features and internet safety46:49 Comparing Apple Intelligence with ChatGPT, Claude, and Perplexity51:31 Google’s role and Apple’s AI partnerships58:26 Where to learn more about MacPaw and Setapp59:48 Conversation with Grant Belair after the keynote1:01:34 What Apple’s announcements mean for developers1:04:12 Why developers should consider MacPaw and Setapp1:06:40 MacPaw’s brand challenge beyond CleanMyMac1:08:24 Trust, credibility, and long-term responsibility1:09:59 Closing notes and credits Links: MacPaw Setapp Guests: Oleksandr Kosovan, Founder and CEOSergii Kryvoblotskyi, Director of AI and ResearchDmytro Melnyk, Chief Product OfficerGrant Belaire, Chief Marketing Officer Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss