
Hosted by Stacey Boehman · EN

What if you could market your coaching without constantly trying to keep up with what everyone else is doing? In this episode, I introduce a new concept I call alignment marketing and share why your marketing works best when it comes from connection to yourself, your clients, and the work you are here to do. I also share a recent experience that showed me just how easy it is to step outside your own wisdom, regardless of how successful you are. I explain why seeing what works for other businesses can create pressure to follow strategies that are not right for you, especially as AI changes the online marketing landscape. You'll hear why I believe your values, mission, purpose, and joy should inform the way you market and sell, and how working against your own alignment can create unnecessary struggle and shame. I also explore what alignment marketing looks like from the perspective of your clients and why powerful marketing should connect people to their capability rather than their worst fears. You'll learn how to evaluate the strategies and marketing messages you encounter, stay connected to your own lane, and build a business without losing the coach inside of you in the process. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind

What does it take to build a voice that people trust, remember, and want to keep coming back to? In this milestone 400th episode, I reflect on eight years of podcasting and share the lessons I've learned from building one of the top-ranked podcasts in the world. I also reveal what surprised me most when I analyzed the success of the podcast, along with the criticism. I walk through the ten qualities I believe create a top 1% voice, from consistency, thought leadership, and selling with purpose to handling criticism, trusting your gifts, and staying connected to the people you're here to serve. You'll also hear why I believe your voice is an investment, how embracing imperfection helps you grow, and why your biggest ideas will inevitably challenge someone. I also share the mindset that has kept me creating for eight years, what I've learned from both praise and criticism, and why building an impactful voice is about far more than creating content. Whether you have a podcast, write online, coach clients, or simply want your ideas to carry more weight, this episode will challenge you to think differently about the power and responsibility of using your voice. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind

Are you hungry enough for the business you say you want? In this episode, I explore what it really means to be hungry as an entrepreneur and why that hunger is often the driving force behind growth. I share what I've been noticing in conversations with coaches, why so many people end up talking themselves out of their ambition, and how that changes the way they show up in their business. I explain why believing bigger results are possible is essential if you want to keep growing, and how losing that belief can quietly shrink your goals, your desire, and your willingness to fight for what you really want. You'll hear why I think entrepreneurship requires hunger, how your relationship with ambition shapes your business, and why making peace with the hard parts of the journey changes everything. I also invite you to take an honest look at your own ambition. Are you pursuing the goals you truly want, or have you convinced yourself to settle for something smaller? This episode will help you reconnect with your hunger, trust your capacity for growth, and embrace the version of yourself that's willing to go after what really matters. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind

What makes coaching so valuable that people willingly invest thousands, or even hundreds of thousands, of dollars in it? In this episode, I share the many ways coaching has transformed my own life and business, and why understanding its value is the foundation of selling it well. I explain why your belief in coaching directly shapes your ability to communicate that value to potential clients. I walk through the impact a coach can have beyond achieving a single result, from changing your thinking and accelerating your growth to helping you stay in action, navigate challenges, and become the person capable of creating the life you want. You'll also hear why coaching can save years of trial and error, create deeper fulfillment, and completely change how you experience your time, money, relationships, and future. I also explain why selling coaching starts long before a sales conversation. When you deeply understand the value of what coaching creates, you communicate with greater conviction, serve your clients more powerfully, and help them see what is truly possible for their own lives. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind

How can you communicate and sell confidently as an introvert? In this episode, I share my own experience as an introvert and why it has never stopped me from building a multimillion-dollar coaching business. I walk through the challenges introverts often face when communicating, selling, and networking, along with the mindset shifts that made the biggest difference for me. I explain how I approach coaching, teaching, networking, and selling in ways that work with my personality instead of against it. You'll hear the practical strategies I use to manage my energy, strengthen my communication, and develop the skills that matter most, without believing I have to become someone I'm not. I also share why I believe introversion is never a reason to hold yourself back from growing your business. This episode will help you rethink what's possible, build confidence in your own strengths, and create a business that supports both your goals and the way you naturally operate. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind

How do you market yourself as a coach without coming across as pushy or salesy? In this episode, I break down what it really means to market yourself as a professional coach. I share the mindset and behaviors that build trust, why desperation changes the way you show up, and how thinking like a professional transforms the way you sell your coaching. I explain the difference between selling from professionalism versus excitement or desperation, and why respecting boundaries is essential for building a sustainable coaching business. You'll hear how I think about qualifying clients, why I never sell to friends and family, and how approaching sales like a true professional creates stronger client relationships and better long-term results. I also share practical examples of what professional marketing looks like in everyday situations, along with the subtle mistakes many new coaches make without realizing it. This episode will help you market your coaching with greater confidence, integrity, and trust while attracting clients who are genuinely ready for your help. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind

What if the biggest thing holding back your growth is not the mistakes you make, but your fear of making them? In this episode, I explore the difference between mistakes, failures, and what I call growth mistakes. I share why trying to prevent mistakes can actually prevent growth, and how changing your relationship with mistakes can transform the way you lead your business. I walk through how growth mistakes happen, why they are an inevitable part of entrepreneurship, and how they differ from carelessness or poor decision-making. You'll hear how I've been navigating this work in my own business, why some winning strategies eventually become growth limitations, and how embracing mistakes can create new opportunities for learning, leadership, and long-term success. I also explain why every growth mistake has the potential to become part of your future body of work. This episode will help you think differently about mistakes, trust yourself through them, and use them as fuel for your next level of growth instead of a reason to hold yourself back. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind

What's the difference between growing a business and actually scaling one? In this episode, I break down the distinction between growth and scaling, and why understanding that difference matters if you want to build a business that can create larger results over time. I share my definition of scaling and explain why simply making more money is not the same thing as building a scalable business. I walk through the key elements that make a business truly scalable, including creating more revenue, serving more clients, and helping those clients get better and faster results without requiring more of your time. I also explain why growth is a necessary phase before scaling and why many coaches try to skip important foundational work that ultimately makes scaling possible. I also share the tangible business changes and mindset shifts required to prepare for scaling. You'll hear how I think about scalable offers, intellectual property, delivery, operations, and leadership, along with the signs that indicate a business is ready to move from growth into scaling. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind

What would it take to sell your offers without getting on a consult call? In this episode, I break down what it really takes to convert in a one-to-many model and why this skill becomes increasingly important as your business grows. I share the business readiness, mindset shifts, and self-concept changes that help coaches move from selling one person at a time to selling at scale. I walk through the key skills required to sell without consults, including creating momentum, understanding buyer behavior, and communicating in a way that moves people to action. I also explain why selling in a one-to-many model is not simply about removing consults, but about learning an entirely different way of thinking about sales, marketing, and conversion. I also introduce the upcoming One to Many Mastermind and share why I believe this is one of the most important skills coaches can develop on the path to multiple six figures and beyond. You'll hear how this work connects to scalable offers, business growth, and building the capacity to create larger results without relying solely on proximity-based selling. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind

How do you know if the 200k Mastermind is the right next step for your business? In this episode, I walk through everything you need to know about the 2026-2027 200k Mastermind, including the core philosophy behind the room, the skills we focus on, and the experience you can expect over the course of the year. I break down the five core pillars of the 200k process, the support available throughout the year, and the opportunities for both skill development and entrepreneurial growth. You'll hear how I think about marketing, selling, delivery, self-concept, and business strategy, along with why I believe simplicity and essentialism create stronger results than constantly adding more complexity. I also answer some of the most common questions about the Mastermind, including who it's for, how it differs from Entrepreneur Coach Membership, what high earners can expect, and how I approach coaching inside the room. This episode gives you an inside look at the philosophy, frameworks, and coaching that shape the 200k Mastermind experience. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k! Join the waitlist for the Entrepreneur Coach Membership: https://staceyboehman.com/ec-membership/ Click here to join us for A Day in 200k on Monday, June 15, 2026: https://staceyboehman.com/a-day-in-200k/ Apply for 200k Mastermind or join the waitlist here: https://staceyboehman.com/200k-Mastermind