The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. Every Monday there's an in-depth vendor interview where you learn about interesting companies. https://www.marketecture.tv
285 episodes
Episodes
Duration Media on their new business, Curation Media.
00:18:464/28/2025
Episode 120: Michael Walrath on Yext, Yahoo, and AI. Plus the AdLand acquisition and Google’s cookie reversal.
00:56:164/25/2025
TripleLift’s New CEO on Creative Innovation, Retail Media, and the Future of CTV
00:17:524/21/2025
Episode 119:🚨Blockbuster episode🚨The Google antitrust ruling + Mark Zagorski on what the critics have wrong about DoubleVerify
00:44:404/18/2025
Understanding Concepts Over Keywords: Inside Inuvo's AI-Powered Targeting with Eric Tilbury
00:14:384/14/2025
Episode 118: Anthony Katsur on Navigating the Future of Ad Tech with Trusted Server
00:54:084/11/2025
How KERV.ai is Powering Contextual Video and Shoppable Ads with AI
00:13:544/7/2025
Episode 117: Chris Kane and Mike O'Sullivan debate supply and data
00:45:334/4/2025
Bonus Episode: The Brand Forum, a New Podcast from Marketecture
00:27:344/2/2025
Sean Black from DailyMotion talks about myths and misunderstandings in the CTV market